![Snapchat Conversions API Made Simple With Stape [Step-by-Step Guide]](/img/o.gif)
6 ай бұрын
6 ай бұрын
6 ай бұрын
Пікірлер
@Kate-kw4tq 2 күн бұрын
I’m getting stuck at 6:32. I don’t have a Google Tag or a GA4 Tag to add the Unique event ID to. Do you have a video on how to build those?
@scaryviking8657 3 күн бұрын
If I migrate my Google Ads setup from a browser container to a server container, should I remove all my Google ads conversion tags, conversion linker and remarketing tag from the browser container, when the server container setup is finished? My understanding is "yes"?
@Stape 2 күн бұрын
If your goal is to migrate existing conversions to the server, then yes, you will need to remove them from the web container, as the same conversion should work either on the web or on the server. If these are new conversions, the old ones can continue to work on the web and new one on the server.
@Monirul_IslamBD 6 күн бұрын
Hi I'm trying to use Stape Store to enrich my Facebook events. I have some question regarding this awesome feature. First of all, thank you for making this feature so easy to use. It’s fantastic! Questions: 1. Is there any storage limit in Stape Store? 2. How long does it usually take for the data to appear in stape store after 1st purchase? Does it take up to 24 hours? I made a test purchase but didn’t see the data right away. 3. Does each customer create a new document? 4. If a customer makes another purchase after a document is already created, will the data overwrite the existing document or create a new one? 5. When I fetch data from Stape Store, does it count as a request and reduce my request limit? Because I’ve noticed that requests seem to be made for each user data point like email, phone, first name, last name, etc. 6. Is the stape store document creation based on the device/browser? For example, if a customer makes a purchase from one browser (creating a document) and then makes another purchase from a different browser, will it create two separate documents? In this case, since it’s the same customer but different browsers, can I still fetch and link the data to the same user? 7. What is the different use case of Stape Store reStore variable and Stape Store Lookup variable since both are extracting data from stape store. To increase event match quality for FB CAPI, should I use Stape Store reStore variable and Stape Store Lookup variable? Looking forward to your insights! Best regards, Monir
@Stape 3 күн бұрын
Hi Monir! Thank you for your kind words about our product. Sorry for the late reply. I see you have the same question in our community that already been answered. I will repeat the answer here for general knowledge. 1. Document size should be up to 1 mb, no other restrictions. But requests to the Stape Store are factored in your plan. 2. Stape Store entries happen immediately, make sure your entry tag works as you expect it to. 3. It depends on the method of how you writing to the store and what data you use in document name. If document name is new - a new document will be created. If existing - the old one will be overwritten. 4. If you use a document name for example transaction id - then it is a unique field and a new record will be created. 5. Any request to the Stape Store is a request that is counted towards your container billing requests. 6. This is a database, the document name used is the one you specify in the tag/api call if you use api to send data. 7. In brief - reStore variable can simultaneously fetch data if it is in the database or write it if it is not.
@Monirul_IslamBD 3 күн бұрын
@@Stape Thank you so much for your response. I'm sure it will be helpful for others as well. By the way, should I use Stape Store writer tag and Stape Store Lookup variable for increasing FB event match quality or should I use Stape Store reStore variable?
@Stape 2 күн бұрын
It depends on your setup and how you plan to increase FB event match quality. We have an article with an example of how Stape Store reStore variable is used, you may want to implement something similar: stape.io/blog/building-a-custom-cdp-and-enriching-event-data-using-server-side-gtm
@Tabulyze 10 күн бұрын
Struggling to understand how to set this up as an agency account for clients. Do I need a different hub for each client? You showed adding pixels from business accounts to 1 gateway but wouldn't that require that all clients server side tracking would only be coming from 1 clients stape signin and 1 clients custom domain? Very confused about that.
@Stape 9 күн бұрын
An agency account allows you to create and manage your clients' accounts. You can create separate Gateway on your clients' accounts and add pixels individually to each Gateway Hub or add all the pixels to one Gateway Hub, and the data will not be mixed, but sent to respected events managers. But in this case of one Gateway Hub with all pixels, you can set up Data Routing for only one domain and use it for all of them. So you can consider creating a separate CAPI Gateway for each client. You can also contact our support team at [email protected] with your questions and they will provide you with more information about the implementation options.
@mahmoudibrahim9752 10 күн бұрын
Hi what about the events if it is custom. Example in product page there is a cash on delviery form . How would your stape read the events. Will it need your team to be involved.. here am talking about shopify . Thanks
@Stape 9 күн бұрын
Stape is a hosting service for server GTM containers and various Conversion API Gateways. There is no Stape-specific configuration and the GTM-sGTM tracking setup does not depend on which hosting provider you are using. But Stape has a set of power-ups that help you set up some features easier and faster. Our Shopify app adds a standard e-commerce datalayer, which you can find here: help.stape.io/hc/en-us/articles/13693436542877-Shopify-App-dataLayer. If you want to track such an event, you need to make a custom datalayer and use it.
@tiberius7759 20 күн бұрын
please tell me, if I create all the same tags, only without like your "GA-ee" tag, for example, only the "purchase" and "checkout" tags, everything will work correctly?
@Stape 19 күн бұрын
If you are using Data Tag as a transport for Meta conversions, then yes, your setup should work without the GA4 event tag. You can always test this in the preview before publishing to confirm that your setup works correctly. You can also write to our community community.stape.io/ or support [email protected] for confirmation.
@EdgardGomez-e4g 24 күн бұрын
I can't find where you put your container url in web GTM tag settings so It knows where to send events to
@Stape 20 күн бұрын
It depends on what you use as a transport for Meta conversions. In the video, it was Data Tag and Data Client, and in the Data Tag you need to specify your server container url in the corresponding field. If you are using GA4 as a transport, then the server container url should be specified in the Google tag.
@alexandreferreira794 25 күн бұрын
Is there a way to increase the current level of the data? I would like to leave it in real time
@Stape 24 күн бұрын
Please elaborate on your question.
@reda_el 26 күн бұрын
Hi, no information was provided about how to retrieve the gclid and map it to the offline event. Would be super useful. Thanks.
@Stape 24 күн бұрын
This is a complex matter and cookies can change. You can always ask our community for a guide and explanation community.stape.io/
@OlivierAndriessen-u3o 28 күн бұрын
Extremely good webinar. 👏
@Stape 27 күн бұрын
Thank you so much for your feedback, we really appreciate it! Happy tagging!
@umairmaqbool1680 28 күн бұрын
How do you setup remarketing tag for web and server side gtm?
@Stape 27 күн бұрын
Please refer to the section of our article where we talk about setting up a remarketing tag: stape.io/blog/server-side-conversion-tracking-in-google-ads-adwords#how-to-set-up-google-ads-product-remarketing
@SimX9000 Ай бұрын
These videos are super helpful videos and great features/use cases.
@Stape 27 күн бұрын
Thank you very much for your feedback! We are glad that our videos are helpful.
@vitortorturella6524 Ай бұрын
Can I use stape store instead of firebase?
@Stape 27 күн бұрын
Of course. Stape Store was designed as a substitute for firebase(or other database), so that you can use the database as a built-in functionality inside Stape.
@marcelloferreira5993 Ай бұрын
Hey, thank you for the video. I have both server side tracking : Meta and GA4. The problem is that when I'm debugging, in my events manager on Meta, i'm seeing that the event is sended twice by the server... I've already checked if the event-id is activated in the web container for ga4 also from meta tag but I still have the same problem. Do you know what could be? Maybe my Facebook CAPI in server container is from "inherit from client"? Thank you
@Stape 24 күн бұрын
Overreporting of server events usually indicates that you have an additional CAPI integration that passes server events. If your site is built on Shopify or WordPress, these may be native integrations that you did not disable after setting up Meta CAPI via server GTM container.
@Oilly-lg8tv Ай бұрын
Screen is annoying for red border 😭
@Stape Ай бұрын
Thank you for your feedback. We will take it into consideration.
@nikolaykrylovskiy5763 Ай бұрын
What if your site is not on wordpress? How do you trigger the events in that case?
@Stape 24 күн бұрын
Setting up the Meta Conversion API does not differ depending on the platform on which your site is built. Please refer to our article describing the setup process: stape.io/blog/how-to-set-up-facebook-conversion-api
@ShadabKhan-h8q6b Ай бұрын
You are doing the events setup in a very long way, there are quick way to setup all the events
@Stape Ай бұрын
In our videos and webinars, we try to show the settings so that they are as clear as possible not only for experienced tracking specialists but also for newcomers to this field. You are always welcome to share the optimal method here.
@umairmaqbool1680 8 күн бұрын
Hey do yoy know the short way how to setup all the events can you share this @shadab khan
@parthshahcbu Ай бұрын
You made online purchase, why fire offline purchase tag?
@Stape Ай бұрын
This is just a demonstration that the tag can be triggered on a request received by the Data Client. The source can also be a webhook that you sent to your server GTM container.
@ShadabKhan-h8q6b Ай бұрын
How does it deduplicate the ecom events?
@Stape Ай бұрын
GA4 should receive data from a single source (web or server), thus GA4 does not support event deduplication.
@kaan-xl8ml Ай бұрын
yeah okey but you didnt mention how we get data from our custom web site(server side ,apı etc). well
@Stape Ай бұрын
The event is received from the web. That is, a tag is configured on your web GTM container that is triggered by the purchase event and this request is received by the server. You can also refer to our webinar recording, where the process of setting up server-side tracking for Klaviyo is shown more clearly kzbin.info/www/bejne/aJq3emdje9WUfqs&ab_channel=Stape.
@alfonzzi Ай бұрын
Hi, and what about /gtag/js and specifically how to deal with blocking "collect" requests?
@Stape Ай бұрын
Hi! We have recently updated the power-up custom loader and now it can also protect /gtag/js and ‘collect’ requests from adblockers. You need to activate the "GA4 ad block bypass" toggle when setting up the custom loader.
@codenext4802 Ай бұрын
Why don't stape create a server side variable template for converting parameter naming conventions from ga4 to klaviyo
@Stape Ай бұрын
Thank you for your feedback and suggestion. But the best practice is to do it manually. It doesn't take much time and gives you full control over the parameters passed to Klaviyo.
@codenext4802 Ай бұрын
@Stape everything possible manually but still u guys have template for so many things isn't it?
@SilvaCompanyLLC Ай бұрын
Facebook and Shopify?
@Stape Ай бұрын
Please elaborate on your question. Or you can always write to our support team at [email protected] with any questions you have about our service and they will be happy to help you.
@SimX9000 Ай бұрын
This is super helpful and appreciate the time stamps. Thank you!
@Stape Ай бұрын
Thank you so much for your feedback, we really appreciate it!
@JoãoVitordeQuadrosFernande-u5r Ай бұрын
Excellent material, I always follow your videos. Keep producing, it helps a lot in everyday life. I love your work! I'm an agency client and love all the infrastructure provided.
@Stape Ай бұрын
Thank you so much for your feedback! Happy tagging!
@Sirwis Ай бұрын
Hello, these videos have been very helpful in configuring my Stape server. However, I believe that the ease of understanding of these videos could be greatly improved. I had to create a diagram and fill in many gaps by taking information from various parts of the video, and I consider myself to be an extremely technical person. Probably a better approach could be to start with a diagram, an initial situation, and a goal, and then proceed step by step starting from scratch with GTM web and server until reaching the solution. It would also be nice if things were explained in detail about what they are and what they are used for, so that we can understand them as well.
@Stape Ай бұрын
Thank you so much for your feedback, we really appreciate it! You are right, the video assumes that you already have experience with tracking, especially with GTM. Unfortunately, to describe everything in detail would be an hours long video We recommend you take a look at the Stape Academy, which is free for Stape users and where these and many other aspects are described and explained in more detail: academy.stape.io.
@Sirwis Ай бұрын
@ I did and I managed to learn GTM and configure correctly my server :) I think you guys have a lot of potential outside of the “experts” like me. I was a goofy guy now I’m tracking the s* out of my website.
@Stape Ай бұрын
We are very glad that our material has helped you on your way!
@healingsounds4451 Ай бұрын
Create
@sawanfamily-w8o Ай бұрын
I am not good at English But I want to ask, what is the benefit of "multiple domains"? We can create custom loaders on other websites as well. without having to create multiple domains in stape io
@Stape Ай бұрын
Multi-domain power-up allows you to connect multiple domains to your server GTM container. This is usually used if your sites have very similar or the same tracking plan, events, same data layer and this will not change in the near future. It is most often used if the domains differ just in language version and the site remains the same. One of the biggest advantages is the ease of maintenance of the container. for example if you need to introduce a new tracking/advertising platform - you just need to do it once in one container, instead of having to add it to 2, 3 or more containers. Any changes/bug fixes/improvements again need to be done just once. So it saves a lot of time and effort. Unfortunately, if you are using a custom loader, you will not be able to generate a custom loader code for a domain that is not added to the container on Stape.
@Monirul_IslamBD 2 ай бұрын
I've a Stape business plan. My CMS is Shopify and I'm using custom event to enable datalayer instead of Stape's plugin. Will this work on theme independent datalayer? Also I don't see Google Ads cookie _gcl_aw in the cookie list. Should I add this cookie in the cookie keeper?
@Stape Ай бұрын
Yes, of course you can use your data layer without any restrictions. _gcl_aw is a web conversion linker cookie, so it is used if you have Google ADS running in a web container. When using Google ADS on a server container, the FPGCLAW and FPGCLGB cookies are used - they are in the list of standard Cookie Keeper cookies for Google ADS. But of course you can add any other cookie you want to the list of cookies that Cookie Keeper restores. So if you want to use web tracking for Google ADS - you need to add _gcl_aw as a custom cookie.
@mdmonirulislam3524 Ай бұрын
Thank you so much @@Stape
@KrystianAmbroch-n4s 2 ай бұрын
My subdomaing should be visible in shopify domains admin panel? Or its not nessesary
@Stape 2 ай бұрын
No, not unless your DNS records are managed through Shopify.
@KrystianAmbroch-n4s 2 ай бұрын
@@Stape Awensome, thanks. But still missing to much data in purchase event ;/ Meybe soem video about stapeXshopify webhooks?
@nguyenliem4401 2 ай бұрын
i can't find the Facebook conversion API of Stape in the Community Template Gallery - 8:08
@Stape 2 ай бұрын
Make sure you are looking for this in the server container and not in your web container. Here's the direct link: tagmanager.google.com/gallery/#/owners/stape-io/templates/facebook-tag
@legos93 Ай бұрын
mee too, solutions?
@webplanetxp 12 күн бұрын
@@Stape Same here... Not in gallery, don't work even with direct url
@SimX9000 2 ай бұрын
Say in extreme cases like Safari private browsing ITP which strips the gclid, I'm assuming this breaks conversion linker even server side? Is it possible to pass the gclid in those cases via a custom google ads tracking template or other similar method to the sGTM so the cookie can be set?
@Stape 2 ай бұрын
No, if the browser cuts the gclid you can't get it somehow. The only solution here is for Google, following the example of other platforms, to allow you to specify a custom url parameter name for click id. That way it won't be subject to these restrictions. But so far that hasn't happened.
@SimX9000 2 ай бұрын
@@Stape thanks!
@FaridMeidina 2 ай бұрын
is server GTM can capture data Dom element variable from side GTM ? how to?
@Stape 2 ай бұрын
Yes, of course. You can collect the data and DOM elements you need on the web container and pass it to the server container to trigger the right event tags based on it. You can pass the data through the Data tag or through the GA4 tag. Here is article: stape.io/blog/sending-data-from-google-tag-manager-web-container-to-the-server-container
@ivelinstamov 2 ай бұрын
Hey guys. I have installed my pixel manually in Shopify with the facebook code and setup events for purchase, view content, view page. I need to setup CAPI. Do i need to use GTM now ? Can you help me ?
@Stape Ай бұрын
It doesn't matter how you set up your Pixel events. The main thing is that they are set up. Meta Conversions API Gateway works based on the data that Meta pixel sends. It means that every time when CAPIG sees event triggered by Meta pixel, it sends server events.
@ardeshir.kohnouri 2 ай бұрын
calm down bro! why are you going so fast?
@NishaThakkar-l1s 2 ай бұрын
Is there a way we can set up custom events (not out of standard list i.e. button click) for TikTok in GTM and use them in the TikTok campaigns?
@Stape 2 ай бұрын
You can set up custom events for TikTok, but you can't use them to optimise campaigns.
@NishaThakkar-l1s 2 ай бұрын
@@Stape Thank you for the reply! I get the point.
@MD-mf8dt 2 ай бұрын
I don't have "Event Data" option in variables category
@Stape 2 ай бұрын
Make sure you're watching this in a server container. You are probably trying to find it in the GTM web container.
@FaridMeidina 2 ай бұрын
can you tell me what is inside custom event ee ?
@Stape 2 ай бұрын
The standard recommendation for GA4 is to use a trigger for just all GA4 events. That is, you need to use a trigger without a specific event name, just with the condition client name = GA4 (or whatever your GA4 client is called).
@codingEngr 2 ай бұрын
Is the GA4 property in Web should be different from GA4 property in server-side GTM? Web GTM is sending data to GA4 and server-side is also sending data to the same GA4 property, is there a duplicate in data? Or it should be different GA4 property in Web for collecting events and another GA4 property for getting that request data. I'm confused in this part. thanks for your response
@Stape 2 ай бұрын
You do not need a new GA4 property for server-side tracking. GA4 does not support hybrid tracking (i.e. sending both web and server events for deduplication), the source of events must be one, either web or server. GA4 in server-side format works as a proxy. Data is not changed in any way, nothing happens to it (unless you have specially configured it, which is usually very rarely done), requests are simply redirected further to GA4.
@MaxRuso 2 ай бұрын
🎉
@FaridMeidina 3 ай бұрын
after create the variabel, where should i put it ?
@Stape 3 ай бұрын
In the tags where you plan to use this data.
@FaridMeidina 2 ай бұрын
@@Stape yes i know for the tag, but where to put it, what column spesific
@YongNato 3 ай бұрын
when you create the offline conversion tracking on your google ads.. do you choose HTTPS?
@Stape 2 ай бұрын
Yes
@fabienc.5312 15 күн бұрын
@@Stape What URL and credentials should i use in the https Google Ads section? I get the "invalid credentials" error message every time
@scaryviking8657 3 ай бұрын
If I already have a configured server container on Google Cloud, can I import that container when I start using stape?
@Stape 3 ай бұрын
Please refer to our article on this topic: stape.io/blog/how-to-switch-server-gtm-hosting-from-google-cloud-to-stape
@piushummel2073 3 ай бұрын
Recently I get "The requestor does not support sending pixels from browser. Third party cookies will not be collected as a result." when Google Ads triggers. Anyone knows why and what it means?
@Stape 3 ай бұрын
Hi What are you triggering your Google Ads tag off of?
@Jeppe-e7g 3 ай бұрын
How are you getting email on the page view event?
@Stape 2 ай бұрын
From the event data. if the email is available in a cookie or from the event where it is used, it will be passed.
@LeonKorteweg 3 ай бұрын
❤ awesome!! You didn't cover how to add the Microsoft Click ID. Is that picked up automatically by the tag if set in cookie?
@Stape 2 ай бұрын
No, the tag does not set cookies as it is intended to use this as an offline conversion. You need to save the cookie and pass it to the tag. It is usually most convenient to set the required cookie with the CookieMonster tag on the server container. Check if the url has the ‘msclkid’ parameter (Bing click id) and if it does, save its value.
@FaridMeidina 3 ай бұрын
why you not show when create the “GA4 purchase” trigger at 11:45?
@Stape 3 ай бұрын
The trigger is already configured, but the trigger description is present after adding it in the video. In this case, the trigger must be: Type: Custom Events Event name: purchase This trigger fires on: Client name contains or equals GA4
@FaridMeidina 2 ай бұрын
@@Stape thankyou for the reply, but please next time just make video uncut and start from scratch