Appreciate the feedback, thanks!

Haha I'll take that as a compliment!

I hear you on the PPL ROAS advantages, especially the refund flexibility. But, as a fan of PPC , I gotta say - the control and transparency you get with PPC is hard to beat. You can really dial in your campaigns and branding over time. And, with the right strategy, you can even beat PPL's ROAS. That said, I know PPL can be a smart supplement, especially for smaller budgets. Just gotta be selective with your providers. Happy to chat more about striking the right balance between the two channels if you're interested!

I’m curious. Why has leadzolo been awful? I’m trying to decide where to spend my marketing budget and started entertaining leadzolo

@thisischristianpaul my experience was not great w Zolo. The leads were mostly low quality, and hard to reach. Some may have been generated off of KZbin ads.

@ this is helpful. Which PPL service have you had the best experience with?

@@thisischristianpaul motivated leads and property leads

It's Riverx AI!

@johnma1280 It depends on your market, but a good rule of thumb is to stick to manual bidding if your budget is under $3000 per month. But test it yourself-every account is different!

@@batemancollective an agency set ours at $300/day at Maximize Conversion. Some days have $300 clicks which hurts but they believe Max Conv is the way to go. They say the performance is decent but our PPL purchases have been out performing which is surprising. Not sure if we should keep running it as they say we need more time for AdWords to calibrate bc 2 months is too short to learn

Thanks for listening! We've appreciated the feedback!

Hey @buyyourhoodback! We've had a few people reach out to us about the volume so our podcast team is working on a solution. Thanks for reaching out and we're glad you enjoyed the episode!

Excited to have you!

Great question! Check out the full podcast here where we dive into that: podcast.batemancollective.com/2065385/14209779-what-top-earners-do-differently-robert-wensley-jerry-norton-on-ppc-lead-conversion

Hey! This depends on a few things like the amount of channels you would want us to manage and how much you are spending on ads for example. Our minimum management fee is $1750 and the percentage of ad spend decreases as budget grows. If you'd like we can set up a strategy consultation with our team to get you a precise quote. You can schedule that here if you have more questions: www.batemancollective.com/relp/

Hey! We'd recommend a mix! Start learning as much as you can and jump into it. Find a few people to start working with and running their accounts and then grow from there. The key is to never stop learning and growing, and experience is one of the best ways to learn. Good luck!

Hey Ryan! Thanks for sharing your thoughts! It's awesome to hear about your firsthand experience with both in-house and agency campaigns. Props to you for nailing PPC yourself-that's awesome! We get where you're coming from, and we totally agree that there is plenty of nuance to the agency vs in-house decision. Our goal isn't to downplay a company's ability to rock in-house campaigns, but more to give a complete picture of the potential challenges that come with that decision-specifically the time & cost of doing it yourself. You're right, we're an ad agency so we definitely have a bias 🙂 Bummer you weren't able to find the right agency to take PPC off your plate!

I feel like they called out when their bias was present pretty well. Thanks for all the info. I know if I were to try to situate a campaign in house for my company there would be a huge learning curve

Glad it was helpful, and thanks for listening!

If you dont mind me asking, what do you not like about investor lift? Thinking about signing up for a subscription and would love your feedback, Thank you!

@@seantam9459it’s not the cheat code they make it out to be. It’s nice to have for sure

Thanks for listening!