How can i control the scale to which something propegate for example i said in my message earlier that my first goal is to revive an almost dying subculture but i dont want it to become mainstream because i think it'd lost its uniqueness ive read chapter 6 about networking a movement while i agree that the community should always be open for newcomers i dont want it to have more than 2000 people in it, also this question of how to control how much that subculture propegate is related to other things like how much a movement grow in real life for example from a city to a state to a country etc i gave this example but its also related to other things
@Greg_SatellАй бұрын
You can create some degree of difficulty through certification, credentialing, etc.
@GarciaDespencer2 ай бұрын
One time you said that in a vision of tomorrow we shouldnt have a metric attach to it im trying to revive an internet community that use to have around 200 hundred people connected across a day now it barely has more than 10 people, in my vision of tomorrow there's a metric of having around 300 hundred connected across a day but its a metric so does that means i have to rethink my vision of tomorrow because it includes a metric?
@Greg_Satell2 ай бұрын
That would be a keystone change, not a vision.
@GarciaDespencer2 ай бұрын
What about the phisycal barrier when it comes to movements with the internet in your book you said that connections are built faster from longer distance and with the six degrees of separations is it possible to create movements that achieve change only using the internet and also with the language barrier like occupy and the lgbt movement, Let's say i want to spread feminism in countries where women doesn't have equal right with men would it be possible to do that with the phisycal and language barrier because feminism has been spread throughout the western world but barely in other parts of the world which is unfortunate
@Greg_Satell2 ай бұрын
Yes, it's possible. What matters is how you identify relevant institutional targets and design effective targets to influence them.
@GarciaDespencer2 ай бұрын
At one point you said that if we feel the need to persuade someone it means that we have ether the wrong change or the wrong person so if we have the wrong change does that means that we have to change our keystone change or our vision of change or both?
@Greg_Satell2 ай бұрын
Usually it means that you need to find people who are already enthusiastic about your idea. You shouldn't be working on a Keystone Change with people who aren't fully on board. They often fail a few times before they succeed.
@GarciaDespencer2 ай бұрын
How can i join the newsletter and suscribe to the show to get updates, bonus content and new episodes?
@Greg_Satell2 ай бұрын
You can subscribe at: changemakermindset.net/
@Kaydenmad113 ай бұрын
Actually incredibly accurate
@Greg_Satell3 ай бұрын
Glad you think so!
@HelloFutureBuzz3 ай бұрын
Awesome! Cant wait to listen! 🙏🦋
@Greg_Satell3 ай бұрын
👍
@dougsholly93233 ай бұрын
Or, you can come up with a solution for a problem you invent. That's 95% of car features and "as seen on TV" products...
@Greg_Satell3 ай бұрын
Good point!
@GarciaDespencer3 ай бұрын
Is it a bad idea to work on more than one goal of transformational change whether its on the same thing like a business organisation but youre working on two or more goals and whether its on two different things? It takes time to get to a transformational change so working on more than one seems apealing however i can see the cons of it, Working on one transformational change can be difficult so having to focus on two different ones or more could be even more difficult so it might lead to higher chances of failure?
@Greg_Satell3 ай бұрын
Generally it's best to focus on one, but it's also a good idea to think about sequencing ideas so that one successful change makes the next one easier.
@GarciaDespencer3 ай бұрын
what about knowledge lets say i want to improve the movie industry of a country that is in decline has someone who isn't in a network linked to that industry, empowering others who are in that network is great advice but do i need to become a bit knowledgeable on it to achieve changes?
@julieweberugarte77894 ай бұрын
This is definitely spot on! Thank you - I've forwarded it on to many.
@Greg_Satell3 ай бұрын
Thanks so much Julie!
@GarciaDespencer4 ай бұрын
Here's the thing i have so many ideas of things i'd might change/improve however there are subjects where im a little bit knowledgeable on it and others where i just have a surface level understanding of it or even barely know it and its more like a vision that'd be great to achieve like for example improving the economy of a country/making a country richer, or something more specific like the movie industry in general or in a country in particular however like i said previously these are examples of subject where i dont have knowledge on or a little bit at best do i need to gain more knowledge in subjects i dont know in order to achieve a meaningful change? and also in another video you said that cascade can be used by anybody in any context and in my case im just a random guy in the middle class who'd like to achieve meaningfull changes in things like economy where im not a part of a network yet
@Greg_Satell4 ай бұрын
The best way to make progress is by empowering others. You can't always solve the whole problem by yourself, but you can do something. You can do your part.
@GarciaDespencer4 ай бұрын
@@Greg_Satell Thanks for the answer!, but what about knowledge lets say i want to improve the movie industry of a country that is in decline has someone who isn't in a network linked to that industry, empowering others who are in that network is great advice but do i need to become a bit knowledgeable on it to achieve changes?
@GarciaDespencer4 ай бұрын
?
@jacobsvickers39454 ай бұрын
well said!
@Greg_Satell4 ай бұрын
Thank you!
@FirstStrike-JohnDavidReuben5 ай бұрын
Hi there, we noticed your post about the challenges with change management. Faddom's seamless ServiceNow integration can help by providing detailed dependency mapping, enabling safer and more efficient change management. Our automated discovery ensures an accurate CMDB for better visibility. Let us know if you'd like to learn more!
@GarciaDespencer5 ай бұрын
Ok but what makes a keystone change "concrete and tangible" contrary to something that'd intangible and abstract because get a rought idea of that but this tip still seems a bit abstract to me
@Greg_Satell5 ай бұрын
Great question! A Keystone Change applies to a specific objective, like completing a project or getting a law passed. A vision tends to be more aspirational and focused on value, such as a "digitally empowered organization" or a "free and equal society." Clearly, change efforts need both, but they need to be separate and distinct. If your vision is too tied to a specific objective, it will sputter out once that objective is reached.
@GarciaDespencer5 ай бұрын
Can cascade help with things that involves internet subculture? Like spreading that subculture or creating some sort of identity around a subculture and using cascade so that people would respect that identity?
@Greg_Satell5 ай бұрын
Yes. Internet memes often follow a cascading pattern.
@GarciaDespencer5 ай бұрын
@@Greg_Satell Thanks for the answer it'll help me!
@GarciaDespencer5 ай бұрын
I made the link between the book cascade and internet subcultures after watching a video made by istura that talks about a war between green aliens and purple aliens in gta basically there was someone who made a video on reddit and some of the people who saw that video did the same thing and over time it got mainstream
@NiasCreftHouse5 ай бұрын
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@TheInnovationShow6 ай бұрын
Great stuff Greg
@Greg_Satell6 ай бұрын
Thanks so much!
@HelloFutureBuzz6 ай бұрын
Terrific video 🎉
@Greg_Satell6 ай бұрын
Thanks Aidan!
@sumeeraiawan70268 ай бұрын
I appreciate it a lot. The clarity of your tone conveyed these strategies very well.
@Greg_Satell8 ай бұрын
Much appreciated!
@petebaldwin63618 ай бұрын
Some decent content, but I played it at 1.5 times and it was still too slow. I agree with getting rid of the big kick off meeting.
@Motowizjoner9 ай бұрын
very inspiring!
@Greg_Satell8 ай бұрын
Thank you!
@sumeeraiawan70269 ай бұрын
Profound Philosophy : “change is not about persuasion, but empowerment. It’s driven by small groups, loosely connected, united by a shared purpose.”
@Greg_Satell9 ай бұрын
That's what the network science tells us! I'm glad it spoke to you.
@sumeeraiawan70269 ай бұрын
@@Greg_Satell I am honored.
@georginahadjioannou20399 ай бұрын
Great insights on staying relevant! Thnx for sharing!!!
@Greg_Satell8 ай бұрын
Glad it was helpful!
@clarysusan59159 ай бұрын
The part about letting others embrace change for their reasons is so important. Building that shared future together! 🤝
@Greg_Satell9 ай бұрын
💯
@Josh-gr1im9 ай бұрын
Love the emphasis on shared values for lasting transformation. 🌐🌐🌐
@Greg_Satell9 ай бұрын
Shared values lead to shared purpose!
@Josh-gr1im9 ай бұрын
Thank you.@@Greg_Satell
@ashikur74889 ай бұрын
So true about innovation - it's not just about ideas, it's about solving real problems.
@Greg_Satell9 ай бұрын
100%!
@markgaleana10869 ай бұрын
Mind blown by the idea that small, united groups can drive major change! 💡
@Greg_Satell9 ай бұрын
Yep! But that's what network science telles us!
@LoydLoyd-b7x9 ай бұрын
Id like to gather a bigger playerbase on several video games that used to be played by more players for example almost all the battlefield games and gta 4 online but as the editors of those games focused on other project they completly moved on from those online games and as time passes the playerbase gets smaller and smaller. Do you think that cascade could help me with this goal?
@Greg_Satell9 ай бұрын
You would need to start with a Keystone Change. This may help: digitaltonto.com/2018/if-you-want-to-change-the-world-you-need-to-start-with-a-keystone-change/
@HelloFutureBuzz9 ай бұрын
Thank you so important to hear. Change is a tricky thing to navigate.
@Greg_Satell9 ай бұрын
Absolutely!
@moai16710 ай бұрын
Real.
@Greg_Satell9 ай бұрын
Thx!
@robin2012ism10 ай бұрын
Excellent. I thought for sure your last words were going to be "Common Ground." But "a difference" is the goal, and CG is a stepping stone with your intended audience. That hit home with me.
@Greg_Satell10 ай бұрын
Absolutely! Thanks.
@moai16710 ай бұрын
Thank you Greg! All these clips really help me out!
@Greg_Satell10 ай бұрын
I'm happy to hear that!
@timmartinez230011 ай бұрын
That story about the silent sentinels was amazing...using the target's own words against them is such a clever tactic!
@Greg_Satell9 ай бұрын
It's one of my favorites!
@mynewchannel794211 ай бұрын
Loving the discussion about values and common ground. Thnx a lot!👍👍
@Greg_Satell9 ай бұрын
It's so important!
@jonathansegura484911 ай бұрын
That threshold model makes so much sense. I'm going to think about that next time I try to get buy-in for a new initiative.
@Greg_Satell11 ай бұрын
Granovetter is a giant in the field!
@robertjames560111 ай бұрын
The story about Semmelweis blew my mind. We still reject ideas today that should be common sense just because it doesn't fit the status quo.
@Greg_Satell11 ай бұрын
Absolutely true!
@justinwixom606211 ай бұрын
Such an inspiring talk! His 5 laws of change totally resonate with my experience trying to drive change at my company.
@Greg_Satell11 ай бұрын
I'm so glad it resonated!
@HelloFutureBuzz11 ай бұрын
So well said. 🙏 very helpful
@Greg_Satell9 ай бұрын
Glad to hear it1
@moai16711 ай бұрын
*sigh* You said it Greg...... I know what you mean.
@Greg_Satell9 ай бұрын
Thx!
@riparoy1239 Жыл бұрын
Great story. Hello, I'm professional Digital Marketer SEO expert. I'm interested.
@usbeast5600 Жыл бұрын
Don't just make a point, make a difference! Valuable lessons for anyone looking to create change.👌👌👏👏
@Greg_Satell9 ай бұрын
It's a simple rule, which far too few follow.
@alexny1245 Жыл бұрын
So true, the status quo never surrenders easily. Pushback is a sign you're onto something big.
@Greg_Satell9 ай бұрын
Absolutely true!
@mynewchannel7942 Жыл бұрын
The power of small, dedicated groups is incredible! Unity can drive real change.
@Greg_Satell11 ай бұрын
Absolutely!
@jamesguiraud7582 Жыл бұрын
Inspiring story of the Orange Revolution! Change really begins with a cause, not just empty words.
@Greg_Satell Жыл бұрын
Absolutely true!
@nineedu948 Жыл бұрын
Thanks for sharing the 5 laws of change. This is a must-watch for anyone interested in making a difference!
@Greg_Satell11 ай бұрын
Thanks so much!
@michaelwarner17367 жыл бұрын
Super book. Wow, I really appreciate your attention to detail as you give examples. Your book made me think in refreshing ways. Thank you, Five stars on Amazon!