Definitely deserves more subs, I watch these videos religiously when they’re released.

marcosoares.co.uk/ideal-customer-profile/

"promosm" 🏃

Well done Marco, 100! To me they allways look so professional but also natural as the same time, like a brand, I enjoy them and they give confidence to who ever watches them so thank you and look forward to the next 100

😊 'Promo SM'

Such a valuable lesson, I can think of many companies who should be watching this🫣

😒 p̳r̳o̳m̳o̳s̳m̳

marcosoares.co.uk/growth-constraint-health-check/

Thanks for this amazing video!! Get to the top quicker - P-R-O-M-O-S-M!!

Hi Marco, here are my picks: The culture map (Erin Meyer) , Measure What Matters (John Doerr) thanks for the suggestions, I will definitely me looking into your selection

This is an odd process to offer clients post COVID where it is widely recognised that family, health and free time have become the real drivers over work and remuneration. I'd get it if you advocated four burners within a work context i.e. Finance Operations Marketing and Strategy for example but to do this over ones life when family, friends and health are pre requisites for success seems this is out of touch.

Great video! Need to save to my favourites! :-)

Love this! Marketing isn’t just a ‘TICK BOX’ exercise that gets solved once a single decision (tick) has been made. It’s a mix of market (audience), message (copy) and media (platform, title, location, etc…). Too many businesses base their marketing (and results) on a one “tick” approach and assume it will work. Then they feel disappointed when results do not meet expectations. Marketing is the science of research in to who is your perfect market/audience, in testing of the copy/message and where it appears (what message, works on what media) until you find the sweet spot! The wrong message, to ANY audience, won’t work well. The wrong message, on ANY media, won’t work well. The right message, to the WRONG audience won’t work well The right message, on the WRONG media won’t work well. The RIGHT message, to the RIGHT market, on the RIGHT media… will work very well !!! The right message (that resonates with your prospects), to your market (the avatar of your perfect customer), delivered on/in the right media (where your audience hangs out) = the sweet spot!

Great video, again! I’m starting to think you’re actually Mystic Meg in disguise with how relevant and well timed your videos are… I was just think this morning (when completing my focus/reflection sheet) that I really need some time off to re-energise and re-think how work/things have changed (as well as needing a holiday)! Keep up the good work!

I love this😍 Such wise words (from you and Sammy!)

Ding, ding. Next stop, business mastery :)

ON not IN. My daily mantra!

Great video, so relevant at the moment

Great clip Marco! looking forward to coming weeks!

Brilliant video and well put together. Can't wait to see more

Well done Marco, always good to get these brief video recaps. Maybe need to mix up the analogies from exercise once in a while ;-)

Great video Marco, stay safe 👍