Great video! I've got a couple of questions and messaged you on instagram!
@idirmods12 күн бұрын
💯
@FabioPradoLima13 күн бұрын
great ideias, mate, thanks
@WilliamKast_10 күн бұрын
Thanks Fabio!
@declanhues14 күн бұрын
Good to know
@idirmods16 күн бұрын
So if I have 3 creatives I should use only one campaign with 3 Adsets and 3 ads and not 3 campaigns (im talking about going broad)
@frefortgamer759222 күн бұрын
Well I’ll try
@WilliamKast_10 күн бұрын
How did it go?
@ChandlerWrixonАй бұрын
Great videos! Wondering if you work with B2B brands - or can point me in the direction of someone who does? Much appreciated!
@RajeshKumar-MglassАй бұрын
This is something marketers who know what's important to scale a business speaks about while rest says follow this structure, test is the ad concept etc..
@WilliamKast_10 күн бұрын
Thanks, appreciate you!
@MazenRizviАй бұрын
i learnt so much from this than any other youtube channel about creatives, thanks a bunch william
@WilliamKast_Ай бұрын
So happy to hear that Mazen:)
@MazenRizviАй бұрын
W video
@cipichirita1Ай бұрын
For Common Mistake #1 if my ads are in high performing state, and Meta encourage to spend more, even double, should I still not do it ?
@cipichirita1Ай бұрын
The excel is eye opening William! Just seeing it made me understand I'm not tracking enough! Thank you for the amazing video.
@roe432Ай бұрын
Thanks for sharing, really appreciate the knowledge
@WilliamKast_Ай бұрын
Thank you, appreciate it!
@nevio-hackАй бұрын
Why ?, you're just saying do it because ... ??????
@roe432Ай бұрын
😊
@MazenRizvi2 ай бұрын
Hey william, hope your doing great!. Got a ton of insights from this video. a quick question. ive got a clothing brand client ( a beginner) he wanted to start running ads on his product. he sells (Tshirt+shorts Set) for 65$, his ad budget is minimal around 500$ a month. demographics are 18 -30 Men (UK). he wants his brand to feel premium. Can i get some advice on how i should go about with this campaign. and make it as profitable as possible. i was thinking of a CBO campaign with 3 adsets (3 different creatives) 2 reels and 1 carousel. running at 30$ per day on total. but obviously will reinvest from profits to the adspend and test it out what do you think william? would highly appreciate your suggestion brother
@10deepdata2 ай бұрын
Nice video bro Thanks you ❤ From 🇮🇳
@MetaDog-h2n2 ай бұрын
Hi, my product is only a summer product, and the Winner ads burned out in the CBO or stopped performing. So I transferred the post IDs to an ASC+ and had a constant ROAS of 3-4 for two weeks. Now the performance has suddenly dropped to a ROAS below 1 for two days, although I really haven't changed anything. What could be the reason for this? I would like to understand this. Maybe you can answer this question for me?
@FabioPradoLima2 ай бұрын
This is gold.
@Yogeshkumar-bm1wg2 ай бұрын
Hey william posting this comment again, first of all thanks for the amazing content. I am not getting the point of decreasing ad spend by 20% if we are not getting the target nccpa, don't we need to run new dct and find winning ad creatives to get the target nccpa and then increase the spend by 20%, instead of decreasing it. Why we are decreasing the ad spend, please help me to clarify it.
@Yogeshkumar-bm1wg2 ай бұрын
Hey william, first of all thanks for the amazing content. I am not getting the point of decreasing ad spend by 20% if we are not getting the target nccpa, don't we need to run new dct and find winning ad creatives to get the target nccpa and then increase the spend by 20%, instead of decreasing it. Why we are decreasing the ad spend, please help me to clarify it.
@thierry30242 ай бұрын
Thank you for this video, bro. I think DCA is great for testing videos initially. After that, you can move on to standard creatives using the most viewed videos, top-performing ad copy, and the best headlines. Imo you can't run ads effectively without having clear insights into your data, especially since the creative is the first step in the purchase path.
@WilliamKast_2 ай бұрын
Yes, you can do it like that as well. Only problem is that when you relaunch the same creative in another campaign you have campaign overlap and sometimes the creative didn't pick up because FB keeps spending on the initial "test"
@marshallwhidby69982 ай бұрын
Where is hook rate? I can't find it? Is it only video ads? Not carousels? I'm running my first ad, it's a carousel.
@marshallwhidby69982 ай бұрын
Never mind, I see it. I was listening to this in my truck, just never saw that before.
@zbunk82602 ай бұрын
no one gives a sh**, you don’t even look like a real person
@Alireza-km5ur2 ай бұрын
Do you have to learn Arabic ?
@WilliamKast_2 ай бұрын
To live in Dubai? No you just have to get a visa
@Alireza-km5ur2 ай бұрын
Ok Would they give me a work permit at first ? Or any support? If you explained these things , it would be appreciated
@FabioPradoLima2 ай бұрын
Loving the content, mate
@WilliamKast_2 ай бұрын
Thank you, appreciate it Fabio
@RajeshKumar-Mglass2 ай бұрын
I had conversation with few people everyone more or less says this : The version that we see after breakdown is the version that aligns with meta platform goal basically estimated action rate also the so called best combination.
@NihalChowdhury-bi2ov2 ай бұрын
how contact your email bro?
@WilliamKast_2 ай бұрын
DM me in Twitter or IG mate! Twitter: x.com/williamkast_ IG: instagram.com/williamkast/
@cipichirita12 ай бұрын
Smart, I'll give it a good with my hooks. Thank you, sir William.
@WilliamKast_2 ай бұрын
Thanks! Let me know how it does!
@FabioPradoLima2 ай бұрын
That's it. I went to the option #2. I used to LOVE Dynamic Ads. Tried using Flexible Ads but I didn't like it for the same reasons you've also mentioned. Single images ftw.
@WilliamKast_2 ай бұрын
Awesome, how is it going for you in comparison to DCTs?
@FabioPradoLima2 ай бұрын
@@WilliamKast_ Some old DCT's are still crushing. New DCT's will almost not get reach. Flexíble Ads will get more reach than new DCT's.
@FabioPradoLima2 ай бұрын
Great video, again, mate. Thank you.
@WilliamKast_2 ай бұрын
Thanks Fabio, appreciate it!
@MetaDog-h2n2 ай бұрын
Hey, I have a product running for a month, I have now tested a CBO with 400€ spend with 3x adsets with flexible ADs, since 4 days the ads are already online and they run really bad, inside are partly winner ads and new ones, another CBO has constant 3-5 roas even partly, is 400€ at the beginning just too much? I can't explain it,
@WilliamKast_2 ай бұрын
Hey, I usually start testing with $100 per day if you have 3 ad sets with variations Did you analyze where the bottleneck in the creatives is? Hook rate, hold rate, ctr, etc.? Or is it CR on the website?
@MazenRizvi2 ай бұрын
Very valid points right here
@regwsx2 ай бұрын
1. 3 reasons why you should get something if you’re serious about something 2. pov: you manage your time just as well as elon musk 3. finally… experience, problem solved, eg: finally a travel gadget that makes me feel like i have no hand luggage 4. the easiest way to… cute your food from allergies 5. why you don’t need a … in 2024 (eg a smartwatch - get a fitness ring)
@MetaDog-h2n3 ай бұрын
dynamic ads have been removed for me, and with flexible ones you can no longer break down how you look at what performs best there?
@WilliamKast_2 ай бұрын
True, it's not possible anymore to check specific metrics But you can check the winning variant by going to: edit -> advanced preview -> show facebook post with comments and Fb will show you the best combination
@MetaDog-h2n3 ай бұрын
good video, if i have a winner CBO how often and by how many percent would you increase the spend
@WilliamKast_2 ай бұрын
I'm increasing by 20% daily as long as it's performing better than target for the last 3 days on average How do you scale?
@FabioPradoLima3 ай бұрын
Great tips, again, mate.
@WilliamKast_3 ай бұрын
Thank you Fabio! Glad it's helpful
@ethansambailey3 ай бұрын
what is the equation for the ad conversion rate?
@WilliamKast_3 ай бұрын
Hey Ethan, it's purchases divided by landing page views
@Indra_Dev753 ай бұрын
This video is packed with useful tips! Analyzing data is key for effective cold emailing. Since I started with Mystrika a few months ago, my approach has changed completely. Their A/B testing with 26 variations has helped me find what works best for my audience. Plus, the unified inbox keeps everything organized. Seriously, if you are looking for a comprehensive tool, try it out. You will be glad you did.
@Ratankumar-33913 ай бұрын
This video hits the nail on the head! Data analytics are vital for cold emailing success. I found FilterBounce to be super effective over the past couple of months. Maintaining a low bounce rate is key, and they have nailed it. The affordable plans and 300 free verifications each month allow me to keep my lists clean without breaking the bank. If you have not tried it yet, you are missing out!
@vasavatanujaben75323 ай бұрын
Fantastic video, William! The importance of understanding metrics is undeniable. I have relied on FilterBounce for the last few months, and it is changed the way I handle leads. Their real-time verification ensures I do not waste time on inactive emails. Plus, for just $10 a month, the value is unmatched. If you are thinking about improving your cold emailing game, you need to check them out!
@myleadfox3 ай бұрын
30% hook rate for a 60 sec video .. or 30 sec video ?
@WilliamKast_2 ай бұрын
It doesn't matter because the hook is only the first 3 seconds regardless of the length of the video Same difficulty :)
@stonystarkindustries3 ай бұрын
i do! i spy with a little eye someone compete for first unsourced reupload of this for million dollar ad revenue computitor!
@FabioPradoLima3 ай бұрын
Solid recommendations.
@WilliamKast_3 ай бұрын
Thank you, hope it helps!
@pavocreative3 ай бұрын
Hi William, I don't understand number 2 a little, so should we use the target audience or not? Thank you
@WilliamKast_2 ай бұрын
Don't use the target audience, instead hook the right audience in with the hook as you would do with an organic post :)
@3Digiprint3 ай бұрын
I'm just starting on my ecommerce business journey. I am really glad I found your channel! Thank you for the knowledge! 😀
@WilliamKast_3 ай бұрын
Thank you for the kind words! Wish you a successful journey, it will be a long ride
@idirmods3 ай бұрын
So underrated! With only 35 subscribers and 11 views 🫤
@WilliamKast_3 ай бұрын
Haha, thanks mate! KZbin is a long term game and I'm here to stay
@Ech5253 ай бұрын
Great video! But how do I find out my competitors winning strategies. I've been running fb ads for 2 weeks now and I have yet to convert a sale. I must be doing something very very wrong.
@WilliamKast_3 ай бұрын
Thank you for the kind words! You can check what ads your competitors are running for months in the ads library Those are very likely to be winning angles because they wouldn't run it for such a long time if it only burns money Hope it helps!
@douglasribeirors3 ай бұрын
Will, should I retarget people who engaged with the top of funnel ads? Appreciate bro 😎 I sell digital products in Brazil.
@WilliamKast_3 ай бұрын
I would make some retargeting creatives for that So just a reminder and an incentive to click (like an offer, urgency, etc)
@douglasribeirors3 ай бұрын
Thank you William, that’s sounds like a good strategy so far and I am going to test it. 🔥