so I should run ads on ad grant account with low competition keywords to get traffic right ?
@GarrettMunro6 ай бұрын
dude just give us the info - there is so much selling and non substatial verbosity in here, very frustrating
@Andy-n2k5by4 ай бұрын
"Dude"! What are you on about? Have you even watched the video? 🙄I found it highly informational / helpful. He's giving so much away with little to no selling. It's refreshing🙄
@GarrettMunro4 ай бұрын
@@Andy-n2k5by fair enough i mean I did watch the video, I just found it really slowly paced. I run a nonprofit and we do in fact spend all 10k. But it did take some tweaking to get there. Watching videos like this helped
@Gzein7 ай бұрын
If I update the site with a new theme and delete the older theme, , would the site loose SEO traffic? , thank you
@chrisredshaw76637 ай бұрын
Most likely it would, unless there was care taken to ensure that the new theme was SEO friendly in terms of the code being easy to read and understand, and any URLs that changed were redirected. I would definitely recommend involving an SEO for the migration
@nicolasvarelaterraza751511 ай бұрын
Thank you for the content, is a great content with grand value, and this is the one of the more value videos for this topic, thank you very much 🚀📚
@johnroedbacting6620 Жыл бұрын
Thanks for the Value, Great content :)
@geomarketingpartner Жыл бұрын
Congrats, well edited educational video!
@tnjeykarthik36 Жыл бұрын
Uber suggest is a good tool for analyzing backlinks, top performing pages etc.
@ExploreWithSami Жыл бұрын
Great , This video deserve way too many views. Very informative. Thanks a lot. You saved a lot of time.
@ps50433 Жыл бұрын
My organization only offers services to one state in the U.S., so I'm not sure that an ad grant even makes sense. Ad grants are more useful for organizations that have a national reach, correct?
@chrisredshaw7663 Жыл бұрын
Outstanding question. The most important factor to consider is the search volume of the keywords in your region. Ideal is keywords that are low competition with ample searches behind them. If a lot of people are searching for you in your state, then you'll have more demand to tap into by being there in search results.
@ps50433 Жыл бұрын
@@chrisredshaw7663 Yeah there's not a lot of search volume for what they do or even on low competition informational queries related to what they do within their target state. Everything has 10, 50 searches. If I expand out to the entire country there is, but then again, that's not their target market that they're offering services to. Just think they wouldn't spend anywhere near to $10,000 since the geographical targeting is so small.
@johnromano745 Жыл бұрын
We have a grant account and have accumulated a substantial amount of data over past two years. When you say a “separate budget” for retargeting do you mean that the retargeting must occur in a paid account? Not the ad grant account?
@chrisredshaw7663 Жыл бұрын
The Google Ad Grant gives you visibility in Google Search. For Retargeting, whether through Google's Display Network or through social ads, you'll need to use a 'real budget'. Grant budget is for use on Google Search only.
@cpadamao4697 Жыл бұрын
Very nice information but will you help me to get fund from the funding agency
@CibusMission Жыл бұрын
Great info with such a small amount of time! That $100 donor was amazing! Wow! Thanks for sharing!
@teamLBN Жыл бұрын
IS it possible to sell our subvention of 10.000$ of credit of ads to some announcer ?
@ReefDigital Жыл бұрын
No, I'm afraid you can't!
@cpadamao4697 Жыл бұрын
Very nice information.
@jasoncsking Жыл бұрын
Love the suggestion to use DSA, they're really useful on a new or under-performing Ad Grant account IF the website has enough good-quality, well-organized content.
@ReefDigital Жыл бұрын
For sure, which surfaces that there's an opportunity to make that content if it's not there already
@dollardun5868 Жыл бұрын
How can I contact you. We need to redesign and need safe site migration.
@ReefDigital Жыл бұрын
hiya! Thanks for reaching out and happy to chat. The best way is through the contact form on reefdigital.com.au (Get In Touch button). Look forward to speaking with you
@jasoncsking Жыл бұрын
DSA is indeed a really useful strategy for a new or under-performing Ad Grant account. I've even managed to run an entire grant account on just three DSA ad groups, where the website had a magazine-style format and a lot of great, well-organized content. CTR and Conversion rate tend to be higher than average for DSA, compared to RSA ad groups. But if the nonprofit is cautious and particular about the brand and messaging, DSA should be used sparingly. It can run wild and Google doesn't always write ideal headlines. It might also glom onto pages that you wouldn't prioritize to promote, so add those urls as negatives or tighten up on the dynamic targeting if that happens. I might run DSA for a few months to discover which landing pages and search terms Google chose and to gather performance data, then replace the DSA with standard ad groups. Google tend to recommend you put DSA in its own campaign. I don't: I add one or more DSA ad groups to existing, topic-focused campaigns. I think that helps to power the campaign's conversion-focused bidding strategy.
@mohamadkhobzi9862 Жыл бұрын
how to create association online por approve google ad grant bro ??
@ReefDigital Жыл бұрын
heya! thanks for commenting. Are you looking for help with registering a nonprofit? if so, the best thing to do is to look up how to start a nonprofit in your unique region. Once you've got that sorted, you can then apply for the Google Grant
@PrakherParmar Жыл бұрын
Should we include negative keywords and what match type is best to use ?
@ReefDigital Жыл бұрын
Recommend phrase and broad match for Grants. Use negatives sparingly as you don't want to filter out too much potential traffic.
@PrakherParmar Жыл бұрын
@@ReefDigital thankyou, we don't have information blogs on website I'm using non responsive search ads. I hope it won't be a problem.
@ReefDigital Жыл бұрын
@@PrakherParmar if you find great keywords to target, see if you can get new landing pages created. It will make a big difference to your Ad Quality and CTR
@adekomayadotun Жыл бұрын
Pls, try to remove the background music. It's really annoying
@ReefDigital Жыл бұрын
Thanks for the feedback. A few people have told us the same and we keep that in mind with new videos. Hope you enjoyed it nevertheless!
@tosinm8341 Жыл бұрын
absolutely fab. great and clear explaination
@Hassan-nt3zy Жыл бұрын
Hey man, really good stuff. Any chance you can make a video on how to get the google ads grant for 2023, alot of videos about it are out of date Would really appreciate it Thanks :)
@ReefDigital Жыл бұрын
Thanks Hassan! That's a great suggestion for a future video, appreciate it
@musbibabanla4279 Жыл бұрын
@@ReefDigitalhave you make the video or not yet?
@ReefDigital Жыл бұрын
Not yet on KZbin. You may like to check out the Google for Nonprofits hub where you can fill out the application form. It's google.com/nonprofits @@musbibabanla4279
@ysaleung Жыл бұрын
So good and informative! I love how you show an actual application. It made it very clear. I just wish the person talking would talk a bit slower and clearer so I can understand better.
@sharonblair907 Жыл бұрын
I like the information could barely stand the background music. It was so annoying I wanted to click out just saying
@ReefDigital Жыл бұрын
Thanks for the feedback Sharon. We've been told this by a few people and have taken note for new videos. Thanks for watching
@TheCrookedWheel Жыл бұрын
Great info. Background music is far too loud.
@ReefDigital Жыл бұрын
Thanks for the feedback. A few people have told us the same and we keep that in mind with new videos. Hope you enjoyed it nevertheless!
@jadeedstoresupport89162 жыл бұрын
You & your team could have put in a lot less effort and the video would still have been useful; but many thanks for choosing to go those extra miles and making it outstanding. You guys deserve at least 100 times more subscribers and at least 10 times more views. Best of luck.
@ReefDigital Жыл бұрын
Thanks! We'll get there in time :)
@nazeerahmed46492 жыл бұрын
Great content, very well explained
@cleavlandmingins18612 жыл бұрын
p͎r͎o͎m͎o͎s͎m͎
@jasoncsking2 жыл бұрын
These are both great suggestions. I'd add this: Enable campaigns to bid competitively. Set up conversion tracking and use a conversion-based bidding strategy: Maximize conversions is an ideal starting strategy. There are still many nonprofits out there stuck with an upper bid of $2 because they're incorrectly using Max clicks or manual bidding, and they're not getting many impressions.
@sebastianjohncj9812 жыл бұрын
Looks like she is reading from a Script :D :D
@clementchen99992 жыл бұрын
very helpful! thank you!
@declan83912 жыл бұрын
promosm 😴
@Youngminded4eva2 жыл бұрын
QUESTION: does a content strategist maintain.?
@zubinbharucha34183 жыл бұрын
Excellent content I'm gonna use this on my next NGO Project. Stay motivated stay true peace
@knockmusicgaming50443 жыл бұрын
Tank u for the information
@JoshIsles3 жыл бұрын
Max conversions without conversion data? Gotta be joking mate
@uniqueusc3 жыл бұрын
great video… how can i connect with you..?
@meryamle62703 жыл бұрын
Great episode 👏👏 Please make more interviews with freelance writers and content marketing strategists ☺️
@DustinDeTorres3 жыл бұрын
All very helpful questions to ask. Thanks Reef!
@harshbidhuri23163 жыл бұрын
great video , i was really worried about data sampling but now I feel calm.
@ebenezerfagundes10013 жыл бұрын
Thanks for the video.
@sarajones93303 жыл бұрын
Very helpful thanks, what does the 100% and 0% mean? E.g. row 1, Email x 2 "100%". I can't find that specific information anywhere.
@shikhasahotra92343 жыл бұрын
What should be my ideal tCPA compared to my budget?
@app111203 жыл бұрын
nice 1
@janigmoney54364 жыл бұрын
Great video
@christinemontaril43664 жыл бұрын
I want to learn in-depth about seo :) thank you, this is a great help!
@unofficiallytrending4 жыл бұрын
Awesome content
@asso.ranime4 жыл бұрын
Merci beaucoup pour ce très bon travail ^^
@afreensaleem42904 жыл бұрын
nicely explained ..great!
@ReefDigital4 жыл бұрын
Glad it was helpful!
@michaelkaczmarek85764 жыл бұрын
How is this different from "Top conversion path" under "Multi-Channel Funnels?
@ReefDigital4 жыл бұрын
Hi Michael, thanks for your comment. The new beta helps you to understand how different attribution models distribute credit across the conversion paths. It gives you the opportunity to generate reports for attribution analysis (conversion paths, lag, model comparison, conversion path length). Hope this helps.