I'm amazed at how angry I got watching this. The Imperial was so much better than the Cadillac. They really we unfair here. I get that it's almost 70 years old and a selling tool for cadillac but, it really goes to show how scared of the imperial Cadillac was at the time. They were radically different cars
@jimfesta89815 ай бұрын
My dad had a used 1959 Cadillac during the early 1970s. It was in excellent shape and fun to drive.
@marks63855 ай бұрын
400 hp! Wow!
@joebufford29725 ай бұрын
Back then cars were built tough with options and style, today they're cookie cutter, disposable aluminum cans with so much technology no one can work on them except high-priced mechanics for dealers
@stex19856 ай бұрын
We can only dream of such car buying experience these days. Long gone for sure!
@kellanhills19726 ай бұрын
Mr and Mrs Carter died later in a horrible crash due to lack of divided highways and no airbags or seatbelts. Also Mr Carter liked to have a few drinks before going out to dinner.
@mattsloan39206 ай бұрын
As owner of a 1956 Cadillac Sedan DeVille in similar colors (original) the level of workmanship and quality is superior to any of their cars from the 1970s 80s, 90s and of recent, new cars all no more than a jazzed up Yukon and blend in like every other car on the road infotainment plastic unrepairable to the owner. These cars are tanks, easy to work on/ maintain even if they do need servicing more frequently, less safety they are of a different more elegant era. By far the most comfortable car have ever been in. Great promo film strip!
@ronbennett78856 ай бұрын
Little has changed in 2024. It's still the same hustle. Rushing and taking advantage of prospective buyers. Another reason many avoid dealerships.
@KCCardCo7 ай бұрын
Imperial was doing well in sales at this time and GM took notice on this one. At least Imperial had its own body and trim.
@MarinCipollina7 ай бұрын
General Motors sales technique was pretty much the same thing when I got in the business in 1977. We were expected to dress and conduct ourselves as professionals. We got brand new company cars that we could only put 6000 miles on before we traded them in for something with 0 miles on the odometer. We were encouraged to take new cars to a customer's home.. I sold Pontiac, Chevrolet, Oldsmobile, Buick, Cadillac and GMC.
@davewhite42067 ай бұрын
You would think the video was only taken yesterday! 😂
@davewhite42067 ай бұрын
What went wrong?
@gentle285Ай бұрын
The competition has arrived.
@The_Temple7 ай бұрын
Should have gone with the Imperial - 392 Hemi
@The_Temple7 ай бұрын
I’d have gone with the imperial for its 392 hemi
@mickeybitsko16767 ай бұрын
Put that coffee Down!
@tomservo569548 ай бұрын
The Imperial had a Hemi (last year of the original version)
@nlpnt8 ай бұрын
The first guy might want to hold off on that new Caddy until his teenage son goes off to college or gets his own car.
@matthewennen93119 ай бұрын
Sher would have been nice if the 71 2 and 73 would had a 10 to 1 piston ratio
@danr19209 ай бұрын
Oh, how the mighty have fallen.
@eriks941710 ай бұрын
Awesome! The pricing even more awesome! Though this almost 50 yrs ago.
@albertwells850310 ай бұрын
Back then, the rule of thumb was, if you can’t pay for a car in 3 years, you can’t afford that car. Now, cars are priced so far beyond that, that most people can’t afford to pay for any car in less than 6 years. That means, most people are driving cars they literally can’t afford. I understood that years ago. So I never buy new. Always buy at least 2 years old.
@Mrcaleb8411 ай бұрын
Good ol emissions control
@jamesmooney8933 Жыл бұрын
In the 60's, my uncle own a new Cadillac every year. He'd trade them every in October want the next year models came out. He'd claimed that he didn't have any maintenance or state inspection. So he said that it wasn't that expensive. In those days Cadillac had good resale value.
@alankbonnette3137 Жыл бұрын
Absolutely gm bullshit. cadillac was and is a turd blossom. I wouldn't get out of the electric chair to watch one be crushed. Every line the narrator speaks is garbage.
@lindaeasley5606 Жыл бұрын
This selling tactic was pushed on all GM car dealers starting in the late 1930s. It's harassment . There's a GM film called Hired that goes in to detail about how one must strong arm a potential customer. Even showing up at their house
@carryclass Жыл бұрын
i tend to know my price range and what i want in a vehicle, if i find a vehicle that meets my criteria, and is in good condition, i go forward with a test drive, if i test drive a vehicle, it means i intend to make a offer if the test drive is good. i tell sales people the best way to get me to walk away is to try to sell me something.
@steves9905 Жыл бұрын
everything about the trade in and nothing about the sales price markup...this was before the Monroney sticker
@MarinCipollina7 ай бұрын
That showed up one year later in 1958
@ed9492 Жыл бұрын
I confirmed that June 5, 1956 was indeed on a Tuesday 00:59. : )
@95blahblahhaha Жыл бұрын
That imperial is nice though. I honestly think i would pick that. Better handling, the Cadillac had that weak dangerous X frame. And Cadillac just kind of rested on its laurels. Of course I think we would all gladly take either one.
@dickritchie2596 Жыл бұрын
Deceit and dishonesty have been hallmarks of makind for millennia.
@MDavidG16 ай бұрын
Deceit and dishonesty have been the hallmark of car salespeople for over one hundred years.
@jimzone8153 Жыл бұрын
I remember being highly annoyed that GM bean counters omitted the “V” for ‘70 and ‘71. It returned in 1972.
@blu_e191011 ай бұрын
i wish my '70 still had the V too
@blu_e191011 ай бұрын
i almost wanna just get one and superglue it
@ВатнаяфабрикаимениКрасныхпарти Жыл бұрын
Can someone explain to me why we are shown a cut from freeze frames, and not the film itself?
@95blahblahhaha Жыл бұрын
What???? This is a slide show for a projector. This is the "film". That's what the "dings" at the end of each frame is, it's telling the person to move to the next frame. That's what they did in the 50s
@stevenwolff6866 Жыл бұрын
This announcer sounds a little like George Fenneman but he worked for Groucho Marx & they were sponsored by Desoto so it's gotta be someone else
@bobtis Жыл бұрын
That house is as big as a B-52. They use that same set with other GM sales presentations. They were custom orders from the factory back then. Colors and seat coverings. I liked that Lincon 1955 maybe. Break job after 1 year. Cash cows
@asteverino8569 Жыл бұрын
I'll take your entire stock!
@somersetdc Жыл бұрын
More than a bit heavy handed. Over the top language. "Motordom's Masterpiece" Sheesh!
@TheJeffShadowShow Жыл бұрын
My parents bought a 1956 Cadillac Sedan deVille (in Mountain Laurel, of course) in 1969 for $1190. We drove it to Minnesota and back to California that summer, pulling an Apache trailer. They sold it in 1977 for $150 as it had blown freeze plugs. Imagine how easy that would be to fix today!
@josephforest7605Ай бұрын
I had a 63 , I bought in 1984 for $1,500 , it needed work .I sold it to Dennis Hull's son for $100 .
@brentroussin6777 Жыл бұрын
When I was a kid in the sixty's my dad had a 58 continental we use to call it the Cadillac killer
@dogsbark5750 Жыл бұрын
No AC... When you factor in resell, and water bottles the air conditioning saves money.
@davidkastin4240 Жыл бұрын
Clearly Cadillac Rules 🏆 🤗
@kipbrown15494 ай бұрын
NO !!!
@hebneh Жыл бұрын
6:18 - I laughed scornfully at the phony demonstration of windshield distortion. In the view from the Imperial, the woman is placed directly in the area of maximum glass distortion, but she's carefully positioned totally OUTSIDE the Cadillac's similar spot. And the camera is also at a higher level on the inside so that the ceiling of the Caddy covers up what was probably even more pronounced waviness from the extreme windshield curvature. They also neglected to mention the knee-busting intrusion of this windshield styling into the driver's open door of the Cadillac.
@VintageVaughnVehiclces Жыл бұрын
I like the 1970 front end and the hubcaps for the Deville and Fleetwood. I'm making a set where they have the wreath around the crest in the little small circle and make the small circle red they should look fantastic. Getting the wreaths is very pricey. Near impossible to find new ones.
@Ian-of9oi Жыл бұрын
I have had an 84, an 87 and a 09 Cadillac. They get worse every year. And I know the 80s were not a high point in GM quality.
@ronwinkles260111 ай бұрын
The 1988 Cadillac Fleetwood Brougham was the last model made at the Detroit Cadillac Plant. After that, they were made at the Arlington, Texas Plant.
@ethelryan25712 күн бұрын
Our 1974 is the last truly well-built Cadillac we have. It outlived every other one we bought later and still runs smoothly. And, everyone knows how much quality suffered in that era...our later Cadillacs were all so poorly built, we just gave up. Don'y get me started on the Northstars..... Today, they're just poorly made Chevy Suburbans at exorbitant prices.
@WSNO Жыл бұрын
The format of black & white picture slides to audio recording is quite endearing. The tone that you hear between pictures is used by machines to automatically progress to the next slide. If a machine such as that is not available, then it cues the operator to do the same. A presentation such as this is 79% more effective at selling me on a new car than the methods of 2022, although the jury is still out on whether or not its actually due to no 2022 model year cars being appealing to buy. But what we do know is I have 0 2022 models and 1 1956 Coupe DeVille
@95blahblahhaha Жыл бұрын
Exactly, I was watching a similar video and someone commented "why are they showing freezer frames and not the real video" I tried telling him that this is how they worked back then lol
@jamesa702 Жыл бұрын
Many were given Imperials as a gift and almost all committed suicide.
@tracy4good2 жыл бұрын
Cadillac talks shit about the design of the Imperial. That's hilarious since it was the surprise introduction of the Chrysler Finmobiles in '57 that panicked GM Corporate and would ultimately result in batwing Impalas in 1959 and Caddies with tailfins so tall they were a threat to airliners on final approach