On Page AI Mass AI Detection
3:53
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@user-yb2tp4qf1r
@user-yb2tp4qf1r 14 күн бұрын
That was insightful. Thanks!
@daneclarkcollins
@daneclarkcollins Ай бұрын
Isn't Google still maintaining that they DON'T use user engagement as a direct ranking signal? I'm not saying they're being honest, but I'd be curious what data we have that shows may be using it.
@On-page
@On-page Ай бұрын
They state that they collect the data in Chrome and Android's term of service and said they used user signals in the recent DOJ trial. Google engineers and employees have been saying to "make the users happy" and testing has shown it impacts rankings. I suppose the only way to get more proof is if we were to get the source code.
@DenisLoncaric
@DenisLoncaric Ай бұрын
Hey Eric, it's an interesting approach, I have a couple of questions though. In my niche, 90% of websites went down so it's hard to see what still works. Also, SERP is ridiculous, containing sites targeting totally different search intent, YT, Reddit, and Quora. Do you think the same approach could be applied? Any thoughts about this kind of example in general? I would be happy to share a link with you privately. To sumarize my site is beat by YT, Reddit, Quora not another site the same strength with better content.
@On-page
@On-page Ай бұрын
Yeah exactly, if you read the report, I cover exactly that... and how the odds are stacked against you. I'd be focusing on informational gain and creating a resource that can improve overall site user engagement to be able to compete.
@nirleviseo
@nirleviseo Ай бұрын
00:55 🌍 **Site engagement crucial for recovery** 02:20 🔄 **Shift in Google's metrics focus** 03:01 🕒 **Importance of sustained engagement** 04:11 🚀 **Content quality over backlinks** 04:26 🔗 **Potential new link metrics** 07:00 📊 **Entity density as a ranking factor** 09:30 🏆 **Challenges with short-term content** 17:31 🌐 **New model enhances site engagement** 21:12 🥗 **Diverse resources engage users** 21:41 🔄 **Resource value boosts engagement** 22:07 🎯 **Balance keywords with content depth** 22:35 🚫 **Consider removing ineffective content** 23:02 📈 **Track engagement improvement** 23:14 🌟 **High engagement equals better performance** 23:29 📊 **Engagement drives traffic success** 23:56 🛠 **Tools to enhance on-page optimization**
@JesperNissenSEO
@JesperNissenSEO Ай бұрын
Hi Eric, thats an entire seo strategy course in one video. Im impressed, its very inspiring to follow your work!
@On-page
@On-page Ай бұрын
Happy to hear that!
@ShortFactsForYou-vy3nw
@ShortFactsForYou-vy3nw Ай бұрын
GOOD JOB!!!
@sujiiii78
@sujiiii78 Ай бұрын
This does not goes with eavery niche
@GeorgeNicola
@GeorgeNicola Ай бұрын
Very on point
@DanielKrolldesign
@DanielKrolldesign Ай бұрын
The besta vídeo that i Saw só Far. Congratulations!!!
@bobtarmac1828
@bobtarmac1828 Ай бұрын
Ai jobloss is the only thing I worry about anymore.
@On-page
@On-page Ай бұрын
It's not job loss, it's just job change. AI creates new jobs as it makes old boring jobs easier.
@ambitiouslynch
@ambitiouslynch Ай бұрын
Time Stamp 0:28, you show March Core Update traffic having an inflection point at roughly 35k organic visitors. Time Stamp 0:40, you show recovery, but that is not the same site, as the traffic is exponentially higher at the same time frame you showed in the previous slide. Is this bait and switch? It looks like you want people to think the previous site recovered when, in reality, you just showed an entirely different site that was already doing better. Is this the case?
@On-page
@On-page Ай бұрын
I'm showing a collection of different sites, showing sites that are successful and sites that aren't successful. I'm not entirely sure how you want me to do this. Do you want to only look at sites that are performing well? Or perhaps do you want to only see sites being penalized? Are you against having a video that shows both types of sites (rewarded and penalized?). I never claim that the site that you see at 28 seconds is the same as the site as 40 seconds (it's not). Nor do I say: "This is a recovery! Look at this!" Instead, I'm saying I want you to go from a penalized site to a site that's being rewarded. Bait and switch would be showing one thing and then presenting another. This is: "Do you want to be in group A (penalized one) or do you want to be in group B (rewarded group).
@proteacher4980
@proteacher4980 Ай бұрын
Thanks for this valuable suggestion 😊
@YerainAbreu
@YerainAbreu Ай бұрын
Showing support to all my SEO people out there ❤
@paulotheurbanfarmer5982
@paulotheurbanfarmer5982 Ай бұрын
great video but nothing new here and my sites all behaved differently to extremes and this hasn't explained anything.
@On-page
@On-page Ай бұрын
Perhaps you can read the report. I refuse to believe you can go through it and feel that way.
@Accuface2000
@Accuface2000 Ай бұрын
Google is prioritizing real companies in the serps and sandboxing blogs. Authority sites, forums and companies are being favoured, while niche blogs made for making money are in purgatory. It's really not about AI content. I think giving your website some semblance of a company and ditching the blog theme may do the trick. It's not about quality content. Crap content is ranking in the serps since the HCU and March Update. Google Search has become crappy, try using long tail keywords in a bid to narrow down your search, Google keeps returning generic content from authority sites.
@vinces5761
@vinces5761 Ай бұрын
How can you think about recovery when it's not even over yet?
@On-page
@On-page Ай бұрын
I'm presenting the data we've accumulated and seen throughout the month of March and April. I also explain that it's likely that it's not 'over yet' for 2 reasons: The first is that link changes take a very long time to fully roll out as one link node affects the score of a subsequent link node. The second is that they announced a rollout on May 5th of a second part to address parasite SEO.
@indepartures
@indepartures Ай бұрын
The update is still being rolled out. So how can you theorise anything about it when you don't have all the information about it yet. 🤔
@On-page
@On-page Ай бұрын
I'm presenting all my data (including charts, changes we've already seen), research and theories based on the changes we've seen throughout the month of March and April. The full written report is being updated as things change.
@Movut
@Movut Ай бұрын
The March 2024 Core Update wrapped up on April 19.
@indepartures
@indepartures Ай бұрын
@Movut true, but at the time I viewed the video, it hadn't been announced that it was finished. When they announced it, they said the roll out had finished a week earlier yet it wasn't made public knowledge/officially announced until just a few days ago.
@vutuankiet.hoc2k
@vutuankiet.hoc2k Ай бұрын
00:02 Recovery from March core update lies in creating a resource that improves overall site engagement 01:54 Google now focuses on overall website metrics for ranking after the March core update. 05:52 Google's March core update focuses on webpage optimization factors. 07:52 Entity density doesn't impact penalties, but is important for recovery. 11:44 Target longer, niche topics for greater user engagement. 13:46 Creating new keywords can push your site in a better direction 17:44 Leveraging social media to drive traffic to a resource section for improved website engagement and ranking. 19:28 Leverage various traffic sources to drive engagement and revenue 23:00 Engagement is key to ranking post March core update Crafted by Merlin AI.
@blackholesupersloth3276
@blackholesupersloth3276 Ай бұрын
The update is still being rolled out...
@On-page
@On-page Ай бұрын
As I mention multiple times in the full report.
@blackholesupersloth3276
@blackholesupersloth3276 Ай бұрын
@@On-page So why are you advising people on recovering from something that is not finished rolling out? Why not just wait a couple more weeks?
@Movut
@Movut Ай бұрын
@@blackholesupersloth3276 The March 2024 Core Update wrapped up on April 19.
@blackholesupersloth3276
@blackholesupersloth3276 Ай бұрын
@@Movut And?
@SaadIqbal-wu7ep
@SaadIqbal-wu7ep Ай бұрын
Yeah at the end of the day the best you can do is to switch and optimize social channels and in the long run it's a win win in terms on engaging users.
@sabiulhoque9816
@sabiulhoque9816 Ай бұрын
This is the best video I have ever seen after the March Core Update. Very very much informative. Thumbs up👍👍
@On-page
@On-page Ай бұрын
Thanks! Glad you enjoyed it.
@JimsworldSanDiego
@JimsworldSanDiego Ай бұрын
"new keywords that no one has covered before" This is not really possible in 2024 (unless it's maybe some extremely esoteric subject)... But I get the gist of what you are saying. Thoughts?
@On-page
@On-page Ай бұрын
This is always possible. Every day millions of new keywords are being created. For example, the keyword: "march core update" didn't exist last month. Now? There are dozens and dozens of keywords derived from it, for example "march core update recovery", "march core update eric lancheres", "march core update ai", "can you recover from the march core update", And there are likely 100s more just for the march core update! You can do that with any topic, news event, anything!
@GiacomoSovrano-yd4gv
@GiacomoSovrano-yd4gv Ай бұрын
True, I have a week old blog and with an article I'm already in position 6 in the SERP. It's a super niche keyword that hopefully will grow
@JohnVargo
@JohnVargo Ай бұрын
What tool are you using to determine Entity Density?
@On-page
@On-page Ай бұрын
On-page.ai (I developed it over the past 4-5 years and it uses Google's NLP to process entities so we get the best idea of what Google really thinks about our content).
@user-sy9eu7py8v
@user-sy9eu7py8v Ай бұрын
I believe ranking on Google is about earning Google's trust; if you're trusted by Google, then you can achieve a high rank. Some new sites initially rank well, but if they fail to maintain Google's trust, they will lose their ranking. The trust factor depends on many elements. However, ultimately, Google is a business focused on increasing its own interests; it does not prioritize the concerns of individual websites.
@sat4ever1
@sat4ever1 Ай бұрын
Ai sites getting Wipeout this guy don't know what he talking about
@On-page
@On-page Ай бұрын
That's true, generic low quality AI sites ARE being penalized. You can read the full report where I show the exact data. This isn't a hidden thing here... I'm publishing all my research/data. However, high quality content (regardless of if an AI or a human wrote it), is still ranking just fine. Almost all sites have some level of AI and Google cares about the user experience... and not how the content was written. (Otherwise we wouldn't have several full AI sites increasing in traffic after the March Core update) I have been a big advocate of quality content and warning people about generic, low quality AI content for almost a year now. There's a HUGE difference between using AI to spam the web and using AI to create amazing content. I use it to create amazing content and then monitor/measure the engagement levels.
@V12BHP
@V12BHP Ай бұрын
You obviously don't know this "guy" or you wouldn't be making such a comment. Oh, and I've got two featured snippets for a law firm website in the last 48 hours using ai content. Quality ai content.
@Movut
@Movut Ай бұрын
We've used AI content for several of our sites. And they showed a hundred percent growth. AI content is not the problem. The problem is the approaches that not very smart people are using.
@sat4ever1
@sat4ever1 Ай бұрын
Lol nice "story" I'm link builder we analyze 10000s of them 80% went down People had millions traffic per month down to 0 over night;)
@badassoptic
@badassoptic Ай бұрын
I mean there is some truth to engagement. For example, just scrolling on the page reading content isn't enough. Adding some interactive features like calculator, slider, comparison table.... maybe needed.
@matthewjamestaylorcom
@matthewjamestaylorcom Ай бұрын
Excellent video, I agree with increasing user engagement
@jzajzz
@jzajzz Ай бұрын
14:00 that theory is logical...however .. thats nit what we're seeing in the SERP.. if you have a highly niche query..Google just ranks vague related content from bigger sites , ecom or forum.. it seems as if once the website is put in that box..they dont rank it for highly relevant keyword even if it s the only one unique to that topic
@On-page
@On-page Ай бұрын
Google processes the query with AI to understand what the user wants so if you enter a long tail keyword, it won't always show results from pages with that exact match and instead, it will show pages covering that topic. In fact, it's not uncommon for Google to show pages that don't even contain the words from the query... as long as it thinks it's relevant and it's what the user wants. This doesn't invalidate anything as you still need to write unique content on a site that Google sees as valuable.
@jzajzz
@jzajzz Ай бұрын
@@On-page I understand what you're saying and you're rightcon how Google works but I was making the point that the past 2 major updates have targeted blog sites that have no authority other than Google (as you mentioned) to the point that even if you create content that has no competition Google rather serve the other sites instead of your page that answers the query directly. So Google in my opinion intentionally deepmhasizes more relevant answers and prioritizes authority and brand. So maybe if you try to create new keyword it will work with brand new sites but with sites that Google has deemed as blog sites I think it's a long shot
@ThirtyMinuteMarketing
@ThirtyMinuteMarketing Ай бұрын
Interesting 🤔 thanks for sharing this!
@MorganOMedia
@MorganOMedia 3 ай бұрын
Time Shaver is now down even lower than they were before. We also know the hcu is a long term classifier. I wouldn't say this is an hcu impacted site or a recovery
@MorganOMedia
@MorganOMedia 3 ай бұрын
but mad respect for all the testing you've been doing i even subscribed to your tool for a month. thank u
@swagnexttuber-boombeach7092
@swagnexttuber-boombeach7092 5 ай бұрын
What if site gets below 30 impressions dally how to analyse data?
@sauravagarwal8928
@sauravagarwal8928 4 ай бұрын
You don't need to. Why do you want to analyze no-data. Focus on building more content keeping HCU guidelines in mind.
@blucellphones9761
@blucellphones9761 5 ай бұрын
At 16:56, Its keyword stuffing, another SEO problem
@jc4evur661
@jc4evur661 5 ай бұрын
Considering that it'll take months to make necessary site changes while hoping I don't make things worse...it makes me wonder if my time spent is worthwhile.
@xyzzzzzzdkdk
@xyzzzzzzdkdk 5 ай бұрын
Guys any recovery yet?? My site still drop to 90%
@Globalgrasshopper
@Globalgrasshopper 6 ай бұрын
This is great thanks, my average engagement time is over a minute for 600 posts it got hit 20% in the HCU update. There aren't too many pages with low engagement so is this my problem or should I be looking for something else?
@pmich8913
@pmich8913 4 ай бұрын
20% thats it? you beat the HCU, most sites are 80%+ loss my man
@jonasweckerle
@jonasweckerle 6 ай бұрын
Do you think the number of Affiliate Links inside posts makes a difference?
@karimmostafaa
@karimmostafaa 6 ай бұрын
Do you mean put an image at the begining of the contnet?
@nicolebrooke2071
@nicolebrooke2071 6 ай бұрын
Dude! Super help full. This might be my client's saviour.
@LocalSEOStrategy
@LocalSEOStrategy 6 ай бұрын
Thanks for the info. This is an easy fix. For some reason no one is seeing the fix thats in plain sight.
@katiecaftravel
@katiecaftravel 6 ай бұрын
There's no evidence that the example you provided had poor engagement before the HCU, or even that they changed their articles at all to recover...
@katiecaftravel
@katiecaftravel 6 ай бұрын
can you please provide examples of people who have been hit because of low engagement or who have recovered from improving engagement if this is truly the deciding factor...These metrics do not match up with my site, which was hit by 60% in the HCU. Some of my posts that retained rankings have the lowest engagement times, while some posts with 3 minute avg engagement time plummeted in the rankings. A friend who has also been severly hit has 1 min 30 second avg engagement time.
@katiecaftravel
@katiecaftravel 6 ай бұрын
In the Mediavine FB group many people got hit by the HCU and listed up to 20% return visitors.
@BironClark
@BironClark 6 ай бұрын
That shaver article is great. Awesome example
@tj_bowman
@tj_bowman 6 ай бұрын
God tier video. This is the first clean cut, drastic example of a site recovering from the HCU I've seen. ~45% drop in traffic from HCU, 2.5 months later regained ~70% of lost traffic. Now it's beating Forbes and NY Times for a 17k SV keyword "best electric razor for men" as a fucking DR 30. Full stack off autosuggest KW's from Google when typing the sites name, so it's def getting branded search traffic. Will be reverse engineering them heavily.
@aicendio
@aicendio 6 ай бұрын
Have you found that paying google for results for a given landing page also improves organic results? Excellent video btw
@elc1109
@elc1109 6 ай бұрын
speaking of helpful content.... great video, gives me some direction on how to get started with my site recovery.
@vinces5761
@vinces5761 6 ай бұрын
Alright Alright Alright
@WiseDad24x7
@WiseDad24x7 6 ай бұрын
Thank you. @29:30 what is that function/tool that you use to see the AI low quality competition?
@HELPFUL_CONTENT_UPDATE_RECOVER
@HELPFUL_CONTENT_UPDATE_RECOVER 6 ай бұрын
I was able to recover many product comparisons on my webiste. After HCU, Core & Spam updates these posts dropped from position 1-5 directly to the grave. The posts had no ranking position anymore. My own theory is a mix of your theory 1 and 2. Hyper Focused round up reviews with 700-1200 words are working well for me. I use the money keyword 2 times at maximum. No classical FAQs. Instead I use additional suptopics that are directly related to "finding the best XYZ" like "5 ways to measure the solubility of the whey protein" , "How to analyze the incredients of Whey Protein" In addition I use no image alt texts, no embedded videos, no fluff, no ads, no affiliate plugins like aawp or lasso
@roxxxxxy
@roxxxxxy 6 ай бұрын
This Is GOLD
@kandaman304
@kandaman304 7 ай бұрын
The banana suit and party animal lines were funny as heck LOL