Westcomb is my go to brand at the moment. I progressed from Columbia, North Face, Marmot, Helly Hanson, Canada Goose, Acteryx and now to Westcomb. 100% Canadian made. The best out of all the brands prior in my personal opinion. It is not a well known company/brand and that is why value for dollar is unbeatable. They used very modern textiles and the fit and finish is second to none in my opinion. Fit, form, price, and performance. All in one package.