6 Facebook Ads Tools and Strategies to Beat Your Competition in 2023 (Spy FB Ads & Crush Them!)

[@neilpatel]

How many of you run Facebook Ads? If you do, leave a comment below with "yes". If you don't, leave a comment below with "no".

[@DigitalEnforces]

no

[@JohnyPatrick]

Yes

[@sarthakgupta2883]

No because they are expensive and looking for a better option or a tool which create the ad automatically and run ads through facebook but in it's own devise.

[@ACTConcreteCutting]

Yes

[@angrycatowner]

I am starting to do this after getting ripped off by Google Ads, and Bing Ads. Lots of SEO marketing people clicked on my ads and nearly bankrupted me.

[@PatrickCogen]

Facebook ads are great tool for scaling your business however you need to know how! Great video Neil, keep it up!

[@neilpatel]

Definitely! Very true, Patrick!

[@EdwardSimmons-e2i]

Clear and understandable, I wish there was more information like this.

[@TheBossVlogs]

Page transparency gets your first point .. and shows us all the ads

[@royce3435]

Wait a minute... what if your competitors watch this video? 🤔

[@neilpatel]

Then we wait and see ;)

[@masudsaeediphysiotherapy8689]

Muhaha

[@QiLife]

🤣

[@francisardeesegovia396]

Good one lol

[@bibitechUSA]

And what if they post the video on their business page to get the URL and than hide it from page but advertising the URL? 🤔

[@wailearealty]

@Neil Patel - I looked for the "Info and Ad" section on FB Pages today and guess what ... it's not there anymore! I know I've seen them and checked many pages last week, but it's not there today. I thought I'd comment here and let you know. Maybe it's still there and just moved to another section.

[@VisitLiveLoveMaui]

yep, i was looking for it too can can't find the tab anymore. Facebook took it out?

[@neilpatel]

Perhaps they updated it recently

[@wailearealty]

@@neilpatel yes. maybe within a few days because I know I saw the "Info and Ads" tab and checked on it a few days ago. Now its gone :)

[@ROIgainer]

Thanks Neil such a valuable information.

[@neilpatel]

You're very welcome!

[@bilalmohd3]

Yes I run Facebook Ads, learning new things with different type of projects!!!

[@neilpatel]

That's great :) Keep it up!

[@shamimathequeen]

You know what happened to me? During the last month I ordered an advert and instead of paying R150, I ended up paying R6000 for an add! I was so upset! Thank you so so so much Neil Patel! I love your posts so so so much! It is so so helpful. Whereas before I was afraid to post now I have confidence in my skills!! Thank you! Thank you! Thank you!!

[@neilpatel]

You're very welcome!

[@the_world_of_marketing]

Absolutely awesome tips

[@neilpatel]

Glad you like them!

[@kellycraytor]

Thanks Neil.

[@neilpatel]

You're welcome, Kelly :)

[@JamieGardiner]

Some Great tool! I wasn't aware of that...I've been using the Facebook ad library which has been a great resource. I run ads full time and document a lot of that on my channel, but it's great to learn some new tips!

[@JamieGardiner]

You always have great content by the way

[@neilpatel]

Thanks a lot, Jamie!!

[@JamieGardiner]

@@neilpatel Conversely, Thank you for the continually great content :)

[@sangeethraj2699]

Yes Neil. I do run FB Ads

[@masudsaeediphysiotherapy8689]

Awesome Sangeeth, are you doing that for your own personal use or do you work for a company?

[@sangeethraj2699]

@@masudsaeediphysiotherapy8689 I work for a Company.

[@masudsaeediphysiotherapy8689]

@@sangeethraj2699 awesome bro, how long have you been doing that for??

[@sangeethraj2699]

@@masudsaeediphysiotherapy8689 More than 1 Year

[@masudsaeediphysiotherapy8689]

@@sangeethraj2699 what were some of the challenges you faced so far ?

[@riyazkhanpathan3378]

1st time I try but it was fail due to rupay card it was not accepting payment always rejecting. But I will do. I never give up till I get succes in this field. No body is me helping properly and I am not economically sound just by watching ur vdos I am try to learn this. Thank you sir for your great and knowledgeable vdos

[@neilpatel]

That means a lot, my friend. I like your attitude :) Never give up

[@parikshitKhanna]

Very informative video.

[@neilpatel]

Glad it was helpful!

[@vishnumoorthy8114]

Awesome, my most expected video Neil! :-) Thanks a lot!

[@neilpatel]

You're very welcome!

[@stevetitch]

Facebook ads are amazing at the moment, especially with a video as on top. I like to use a strategy that uses Facebook ads for reach and then retargeting with Google ads for the sales. It helps reduce the budget I need and gets my marketing laser focussed.

[@neilpatel]

Nice!

[@publicidadcreativa7477]

Definitivamente eres el mejor...

[@neilpatel]

Thank you so much my friend :)

[@sarsafaty]

Very useful, once again!

[@neilpatel]

Glad you liked it!

[@alenkavojnic-helpingyouear5821]

Thanks for the fab tips!

[@neilpatel]

You're very welcome!

[@VaibhavGupta512]

Yes.... Educational consultancy

[@radientproductions9799]

Mind blown after tip 1 , straight up goldmine and time saver.

[@neilpatel]

Glad you liked it!

[@warrenkemp7352]

I can't believe how much value you put in this video mate a big thumbs up pal

[@neilpatel]

Thanks, Warren! Glad you liked it!

[@masudsaeediphysiotherapy8689]

I agree!

[@Viper3870750]

Wow, thanks a bunch man! These tips are really helpful for me trying to find the best way to get started!

[@neilpatel]

Glad to help :)

[@amanfromsolan]

Thanks for this Neil. You're a total gem, man!

[@neilpatel]

You're very welcome, Aman :)

[@sherazopking]

Hi bro need some information regarding fb ada

[@MOTORSPORTEPIC]

great video. loved it

[@neilpatel]

Thanks!

[@benjamindavid8601]

Just getting serious with ads. This video was a huge help. Thanks @Neil Patel

[@neilpatel]

Glad I could help :)

[@billanda3823]

Yes I run Facebook ads it's really fun but challenging in times of competition

[@neilpatel]

No doubt!

[@solmoscoso630]

Thank you for sharing Neil! I started with your tips! Big spy looks great It is better than ads library!

[@neilpatel]

You're very welcome!

[@tonymyers5363]

Great tips Neil.

[@neilpatel]

Thanks :)

[@rickharold69]

Excellent. Thanks!

[@neilpatel]

You're very welcome!

[@doctorkarcic5779]

Yes I run Facebook and Instagram ads.

[@masudsaeediphysiotherapy8689]

Awesome, what kind of ad objectives have you found to be the most successfull in generating leads ?

[@chauncegibson4146]

Yes for local businesses

[@householdpearls]

Thanks Neil

[@neilpatel]

You're very welcome!

[@powerworkoutmusic6741]

I just discovered you bro, first video I am watching and I subscribed straightly

[@neilpatel]

Glad you found me :)

[@thejorgeriera]

Any tips for advertising podcasts?

[@neilpatel]

Thank you for the suggestion. Perhaps in an upcoming video ;)

[@PankajSharma-yz2kn]

Useful information..

[@neilpatel]

Thanks!

[@jorgerios8389]

Great video bud

[@neilpatel]

Thanks :)

[@stavrosrempelos9676]

I like your Tips and thank you for these strategies

[@neilpatel]

Awesome! Thanks so much :)

[@japkylemalazarte1926]

Hello Sir Neil Patel, do you have an in-depth review of ConnectioExplore?

[@neilpatel]

I do not

[@TanveerTutorials]

Yep Facebook and google ads are becoming very high expensive with this Affiliate marketers and drop shippers and now bing has a good opportunity for advertisers in my point of view bing is very good for new comers

[@neilpatel]

Interesting thought!

[@Daily_Atheist]

Here before 1M Subs 💪

[@neilpatel]

Woohoo :)

[@passivemovementmarketing491]

It's like you made this for me! Thank you my dude!!!! Such a great resource!!!

[@neilpatel]

You're very welcome!

[@anujkaushal8050]

Yes Running Fb ads since 6 month

[@masudsaeediphysiotherapy8689]

Awesome Anuj, what is that for? And how is it going??

[@anujkaushal8050]

@@masudsaeediphysiotherapy8689 It's going awesome so far this weeek by the way I am an internet Marketer working for many people's as a freelancer

[@masudsaeediphysiotherapy8689]

@@anujkaushal8050 I love it dude, what sites are you using to promote yourself or is it more word of mouth within your community?

[@kingjasolowookere1567]

This is great! am working on it now. Thanks Man

[@neilpatel]

Great! Let me know how it goes :)

[@JohnyPatrick]

Neil, I like your videos and watch them regularly. Your close ended question for a "Yes" or "no" is becoming monotonous I feel. I'm sure there are better ways you know :) I went through at least 100 of them and 2 of them said No. :P Love what you do!!

[@neilpatel]

Thanks a lot for the feedback!

[@MentalGymnast]

Yes. Newbie. Soaking up massive amounts of targeting suggestions and trying to make sense of it.

[@neilpatel]

Awesome!

[@joopineyewear9406]

yes, very meaningful for a new starter here

[@neilpatel]

Great :)

[@hieronimusyudha7673]

But @Neil Patel , info and ads tab is dissapear for now, its an update from Facebook or just in my country?

[@neilpatel]

So, Facebook did shut down the "Info and Ads" section. Now you have to go to facebook.com/ads/library/ and search for the page you wanna spy in order to see the Ads of their competitors

[@hieronimusyudha7673]

@@neilpatel thank you !

[@taharb.453]

Great tips as always, thanks Neil :)

[@neilpatel]

You're very welcome!

[@jamesscott1711]

Bond is back.... Another deadly spy video 🕵️‍♀️ 🕵️‍♀️ 👍 Thanks Neil. Btw, nice fitting polo shirt.

[@neilpatel]

Thanks!

[@himanshuagrawal4698]

Hey Neil, Can you create a youtube course with Marketing strategies and secrets. Like your knowledge should be kept alive and you will be remembered for it in history. Thats why I encourage you to create psychology marketing and persuation and conversion marketing Course And I bet that it will blow up! Thank you.

[@neilpatel]

Thank you for the suggestion!

[@dyrectory_com]

Thanks for tips on crushing it with strategies on FB ads!

[@neilpatel]

You're very welcome!

[@XDIY]

Hi Neil. Thanks for the video. You always mention that it's good to ask the audience to comment with no or yes for example, or to ask them to subscribe, like etc. I got an email from Facebook saying the below: "Engagement Bait Policy Update This enforcement previously only affected text, but now includes audio used in videos too. Avoiding phrases like "Comment below," "Share this video," "Tag 2 friends," or any direct call-to-action tied to liking, commenting or sharing. " Should we avoid using these suggestions on Facebook? ☹️ Do Facebook analyze also video texts? And punish you post? Thanks.

[@neilpatel]

I haven't heard about this yet but I will definitely look into it. Thanks for sharing!

[@jamesscott1711]

Itzik's DIY Ideas engagement bait policy? Lol. Isn’t that the whole point in a social media platform. To engage! And it’s the it more beneficial if people do share and subscribe because they can get more Ad revenue and keep people on their platform. What is this world coming to lol. Engagement policy 😂

[@XDIY]

@@jamesscott1711 Unfortunatelly it's true.. they want that you pay for ads. I will post the link I got in Facebook Creators email. Hope that the link will appear.

[@jamesscott1711]

Itzik's DIY Ideas wow. Maybe KZbin will start doing this as well. Thanks 🙏🏻

[@dawoodmarral7538]

Ive launched my e-commerce store recently where should i run my ads on please reply and should i hire someone or i myself should give it a try?

[@neilpatel]

You can try Google Ads and Facebook Ads

[@hassengaddes1847]

Really good! Thank you!

[@neilpatel]

You're very welcome!

[@coachcbs]

Superb Knowledge Sir, Proud to have mentor like you. Your Digital Humanity is uplifting life of many. Endless Salutes Sir.

[@neilpatel]

Thanks!

[@vgarg88]

Hi Neil Info and Ads button is not available any more. How to go about checking ads now?

[@neilpatel]

Unfortunately Facebook did remove that feature.

[@vgarg88]

@@neilpatel so I guess, using 3rd party tools is the only way now? And is there any other tool which we can use apart from ad spy?

[@tsm7964]

My FB ads have been hit and miss. My competitors have 10 million+ followers, I have less than 1k. Your ad spying idea is AMAZING! Your landing page survey idea too! Large audiences get more engagement, BUT less targeted. Is that okay? How large of an audience should I choose?

[@neilpatel]

That's awesome :) I wouldn't target too broad of an audience! Definitely keep it somewhat specific.

[@alewithu]

Yes I do.

[@neilpatel]

:)

[@vv2262]

Which is the best ads platform. Quora ads or Facebook ads for email collecting landing pages and sales conversion ..

[@neilpatel]

Facebook in that case :)

[@nataliesutherland8153]

Is the info and ads button removed? then the video template wouldn't make sense to use...

[@neilpatel]

So, Facebook did shut down the "Info and Ads" section. Now you have to go to facebook.com/ads/library/ and search for the page you wanna spy in order to see the Ads of their competitors

[@neilpatel]

So, Facebook did shut down the "Info and Ads" section. Now you have to go to facebook.com/ads/library/ and search for the page you wanna spy in order to see the Ads of their competitors

[@mymilelife1542]

Very helpful, as always. I’m not yet doing FB ads, but plan to. I’ll check out the pages described. PS I subscribed.

[@neilpatel]

Try them out! I've had great success with them :)

[@teamusman3148]

Yes I run ads on all digital platforms bcz I am Marketing Manager of various companies

[@neilpatel]

Awesome!

[@patrikw]

Awesome tips! Thanks a lot, Neil!

[@neilpatel]

You're very welcome!

[@singletotakentv9583]

Not yet. But can you run fb ads to invite people to a webinar if you have a tight budget like $200?

[@neilpatel]

Yes, it is possible

[@igado333]

Yes. What kind of RoI can we expect from travel related ads? Of course not in these times but if things were normal?

[@neilpatel]

That depends on how much you're spending on ads and how much the product you're selling is

[@tejasviroushan7232]

sir i am a huge fan of yours i have watched almost all your vedios and started getting results. You are my inspiration in digital world. Thanks sir for this valuable informatiom

[@neilpatel]

Awesome!

[@wanlingong504]

Yes! Ilove this video! It's super helpful and straight to the point. Btw, the info and ads section on Facebook seem to be gone already though

[@neilpatel]

So, Facebook did shut down the "Info and Ads" section. Now you have to go to facebook.com/ads/library/ and search for the page you wanna spy in order to see the Ads of their competitors

[@abrawley180]

yes we run fb ads

[@timmybrain1627]

I run low cost ultra high return Facebook ads campaigns for my clients and I have developed a course on how setup such campaigns too...

[@neilpatel]

Very cool :)

[@shreyashiacharya8040]

Cool. I run FB ads but wanted to know how to reduce CPL in the lead generation campaign.

[@neilpatel]

Try really narrowing down your target audience! I find I get the best results by targeting niche audiences :)

[@QinsanJSC]

Bigspy, wow. Cool

[@tiwari5326]

Like It sir

[@harshitgupta6854]

Info and ads option is now not available

[@neilpatel]

I'll look into that, thank you

[@marrylogan4221]

Thank you so much for this amazing video:)))) I also manage my facebook ads with Wask. I recommend it.

[@neilpatel]

Thanks for sharing!

[@craftbazaar360]

Yes, I do. I do get good reach, impressions, (clicks) but not a good sale.

[@neilpatel]

Keep working at it!

[@LearnwithKrishna]

Sir I m in a trouble plz help... On my fb I see my ad image but somebody else's website and details.. This is happening second time. Last time I thought my fb hacked so I change my p.w but after 3 days same ad is there.. N there is no option of deleting it.. It shows to boost the post and lead to payment. What to do.. I m not much techy. I feel its fraudulent. How do I repost fb??

[@neilpatel]

I'd reach out to Facebook support about that issue, friend. That seems to be some sort of technical issue. Screenshot the ad with the wrong website details and show them.

[@LearnwithKrishna]

@@neilpatel how to show them . i dont get their email . but one of my studnt told me that that site is fake and trying to get traffic. i dont know wat it is but he said to remove that site from my page suggestion . i did that lets see what will happen . thank you for reply.

[@rod-a-guay]

you share a lot of value, i know that your interest is not monetize this channel (for now) can i use this videos as and informative videos in my website? thanks!

[@neilpatel]

Sure, go for it

[@wmreels]

dear neil..! I am running dropshipping business and used facebook ads but didn't any sale

[@neilpatel]

Look into the audience you're targeting and also your ad copy. Test with different audiences and ad copy to see what drives results :)

[@LawyersClub1]

Is there any way to get a very low CPC for countries for countries like US and UK

[@neilpatel]

Depends on the keywords/niche ;)

[@LawyersClub1]

@@neilpatel I am trying to sell skateboards, I was running a carousel ad I got 0 link clicks while I got 386 reach. Can you tell what would be the problem here?

[@lifeswisdom2141]

Hey Neil, how do you make your background white in your videos?

[@NDiceSlice]

Greenscreen

[@neilpatel]

It's in a studio :)

[@IPoopOnYouEveryLastOneOfYou]

Rents heaven.

[@josemreyes]

Yes!

[@DanielGonzalez-gf3ou]

how do you find the keywords they are using

[@neilpatel]

Use Ubersuggest and type in their domain

[@kyriakospelekanos6355]

Great Tips Neil. I was wondering if you can help me out with one of my questions. One of my competitors in Amazon is selling 25 pieces per day with no fb ads, no ppc and his ranking is consistent (no drop) He have a website with a shop now button to the amazon strondfrond url. He must be doing something to generate sales from his site i guess. I was wondering if there a way to check if he doing any kind of seo or driving external traffic through his site. Also i have checked many fb promo groups but also isn't sharing coupons in order to maintain ranking. Thanks

[@neilpatel]

Check to see how he is ranking for keywords in your niche. If he is, he is driving traffic to his site.

[@kyriakospelekanos6355]

He is ranking for keywords so he is definitely driving traffic to his site. I want to do this too, but I am not familiar with seo, how is he driving niche traffic without fb ads?

[@online4videos]

Can Facebook post my ad to the feeds of those who have mentioned my target word in their own posts? Example: I only want my ad to be seen by people who have mentioned "corvette" within their own posts within the last month. (I want to target people who are not necessarily liking/following a Corvette fan page or anything, but people who just have mentioned the word as they are posting/commenting on Facebook.) Can that be done?

[@neilpatel]

I'm not sure about targeting per mention. However, you can target interest-based audiences for people who are interested in corvettes. This would likely also include people who have mentioned corvettes on their page.

[@alenkavojnic-helpingyouear5821]

Cool tip to have a different copy than what's on the landing page. Thanks!

[@neilpatel]

You're very welcome!

[@reenstube5686]

i use fb ads , and it isnt working for me! should i use ads manager or boost, i end up using boost and it isnt working for me :/

[@neilpatel]

Sorry to hear that!

[@reenstube5686]

@@neilpatel a solution might help rather than a sorry!!

[@jamesscott1711]

ReensTube that wasn’t a very polite response was it? Facebook ads work. It’s not working for you because obviously you are doing it wrong. Just do a search for “how to do Facebook ads” and start watching/reading. These people have figured it all out. Put in some effort.

[@reenstube5686]

@@jamesscott1711 well I didn't think it was rude in any way ! I was only asking for help ! Since he says in his video / comment section to let know if one us using fb ads or not , however , just saying using fb ads or not isn't enough, so I only asked how it works/ tips ! Obviously I know something I'm doing is not not right while using the ads hence I asked for help !! Knock knock ! Understand the context of the message! Anyways I love his content hence subscribed to the channel ! No hate here **peace**

[@jamesscott1711]

ReensTube 🙂🙂🙂 no worries 👍 I love to tease sorry. A lot of people do Facebook ads and give up because they think they don’t work. But the truth is, they are not doing them right. Instead of you wasting your money trying to figure out what works and what doesn’t maybe watch some videos or courses on how to do the ads properly. Some people are Facebook ad ninjas. 👍 good luck 🙂

[@soum8975]

By Facebook advertising do you mean Instagram placements too? Audience insights tool only shows Facebook insights not Instagram charts. Thanks for the video, I needed this. Wish I could see other website's lucky orange data. I am bringing lots of traffic but people just stare at the product page and don't convert. Can I contact Neil Patel digital for this?

[@neilpatel]

This is specifically for Facebook Ads, not Instagram.

[@publicidadcreativa7477]

Si definitivamente los hago, y los estoy aprendiendo de Neil..¡¡¡¡

[@neilpatel]

Great :)

[@gulshansingh-gds]

I am unable to find info and ads button or tab

[@neilpatel]

Unfortunately, Facebook has since removed that feature

[@gulshansingh-gds]

@@neilpatel Thankyou Neil

[@MakinMoneyISeasy]

Why would you not show where "Info and Ads" is? I don't see it anywhere.

[@neilpatel]

If you go a competitors Facebook page you can see it on the left-hand side. It has to be a Business account, not a personal account. They may have updated the name now to something like 'Ads Currently Running' or something along those lines.

[@harshitgupta6854]

@@neilpatel no its now showing... PLEASE recheck may be some updates

[@MakinMoneyISeasy]

@@neilpatel Not there, show an example in an uploaded image?

[@dannytetreault]

Neil, No! I've always wanted to run anFB ad! Too complicated.

[@neilpatel]

Have you tested it?

[@dannytetreault]

@@neilpatel I found fb ads too complicated.

[@Zheheng82]

Dan Tetreault complicated my ass. Literally the easiest advertising platform on the planet. Google ads is what you say hard

[@jasonng3239]

@@Zheheng82 lol . Chill out bro. Haha

[@nkwhph]

thanks for this. Question...i noticed "info and ads" tab is no longer there and i used to use it to "spy" on my competitors as you mention.....what is the remedy to this? Was it removed?

[@neilpatel]

So, Facebook did shut down the "Info and Ads" section. Now you have to go to facebook.com/ads/library/ and search for the page you wanna spy in order to see the Ads of their competitors

[@hieronimusyudha7673]

@@neilpatel oh here the answer, thanks!

[@chrispark2698]

@@neilpatel There is also a place within each page to find their A Library - just click the "Page Transparency" Button on the right hand side of the page (on desktop - not sure about mobile)

[@mrshirazi]

How to see a competitors campaign details such as the age group location and target interest keywords? Is there a free tools for it?

[@neilpatel]

Ubersuggest can give you some of those metrics :)

[@mrshirazi]

@@neilpatel I was not asking for website keywords, I want to know about competitors facebook campaign details like what age n detail targeting they used!

[@BronsonLaureiro]

bro, you're late. fb removed info and ads from pages. everything is moved over to the ads library now

[@abuhojile850]

Still there bro

[@neilpatel]

I didn't notice that, Bronson

[@turtletry6509]

Yeah its removed i see 1hour ago ,firstly i thing bang to only for me but we log to another accounts then i known it removed to every body 😅😅😂😂

[@turtletry6509]

Bronson, this time it video not showing the engagement of ad, if you know how two check in ad library , please tell me

[@jonathanpalacios3108]

If you know how to research for ads, please let us know!

[@OdLuisMarcano]

Thanks a lot Neil I've learnt a lot from you One of your advices that I really liked was using manychat Be well

[@neilpatel]

You're very welcome!

[@mkshaikh5150]

thanks Neil Sir. plz share case study for real state business for Paid ads and SEO campaigns.

[@neilpatel]

Thanks for the suggestion!

[@nitinparkar]

Fb keeps banning ad accounts and rejecting ads frequently even after following their policies. Any solution. Can you please make complete Facebook ad video

[@neilpatel]

I'd reach out to Facebook support to see what the deal is

[@maguilecutty]

Is there any way to see the success of someone's ad or the audience they have targeted?

[@neilpatel]

Unfortunately, there isn't. However, there is a tool called iSpionage that lets you see which keywords your competitors are running , how much they're spending . and ads on and profiting from.