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A series of similar ads in the same campaign lends itself to information-gap activities. Here is how you can use them: i) you get students to work in pairs (or threes, or fours - depending on how many ads there are); ii) each of them watches one of these ads on their mobile phone; iii) students then take it in turns to describe the concept to their partners; iv) students then imagine they are advertisers working for the same agency and they have to decide which one would be the best and why (an opinion-gap activity).
The best ads are ones which are short, unusual and funny - like this one.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].