Analysis Of UX on Jagoan Hosting Website Using UEQ Method (Case Study of PT Beon Intermedia)

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In the digital era, the rapid development of information technology is evident. One example of the transition from print media to digital media is in the form of websites and cloud computing. In conducting business processes, digital media becomes an efficient and effective system. It offers ease of access, customer mapping, and direct product feedback from customers. Business players move administration and business processes to digital media. One company that provides digitalization services and website consulting is PT Beon Intermedia, with its website product, jagoanhosting.com. This research discussed the analysis of User Experience (UX) on the jagoanhosting.com website. User experience is a crucial aspect of applications because it directly impacts users. Since the inception of the jagoanhosting.com website in 2007, there has been no survey conducted on user experience towards the UX from external companies. The method used is the User Experience Questionnaire (UEQ), which is grouped into 6 categories of assessment: attractiveness, clarity, stimulation, novelty, efficiency, and accuracy. The number of respondents used as research samples is 100 people. The conclusion of the analysis using UEQ reveals that the jagoanhosting.com website scores above average in all 6 aspects: attractiveness scale (mean 1.48), clarity scale (mean 1.36), efficiency scale (mean 1.38), accuracy scale (mean 1.18), stimulation scale (mean 1.32), and novelty scale (mean 1.00). From this research, improvements in appearance and optimization of existing features are needed, which are proposed in the form of mockups to enhance the user experience.
JKBA:
Ardian Adi Satrio
Helmy Hendra Himawan
Zahra Fie Azizah