Analyze, understand, and measure your marketing campaigns in Zoho CRM | Marketing Attribution

Marketing campaigns play a crucial role in any business, as they help one ensure a better consumer reach and awareness. It's essential that you track and capture the touchpoints that help close the sale, understand if your campaigns are actually driving revenues and figure out the right campaign that actually moved the buyer down the decision path. This is where the marketing attribution comes into play.
help.zoho.com/portal/en/kb/crm/automate-business-processes/marketing-attribution/articles/marketing-attribution
www.zoho.com/crm/resources/
For more such videos, check out the Mastering Zoho CRM Playlist:
kzbin.infoplaylists?view=50&sort=dd&shelf_id=4

[@ahmad-rateb]

super