Ansoff's Matrix

[@tutor2u-official]

Find some fantastic Business study resources from the tutor2u website www.tutor2u.net/business/collections

[@LL19276]

2024 exams anyone?!?!

[@jasonhortense2052]

Yes yes yesss

[@LLLL00001]

Very informative yet concise!

[@tutor2u-official]

Glad you liked it

[@KeepUpEducational]

Great information! Congrats on your educational initiative!

[@solangenobretorres]

I love your lessons, it has been very useful for me! Thank you very much.

[@franticskunk2461]

Ansoff Matrix for A Level? I'm learning this at degree xD

[@kismetkombo9939]

Well explained.

[@Burnich]

I will pass my exams because of this since I didn't understand it before. Thank you for the information.

[@georgiangelov7258]

Thank you! It was really helpful.

[@tutor2u-official]

Glad it helped! {jim]

[@sushilkaini753]

best explanation

[@willnicol4374]

Can i query you about how you said diversification is the highest risk? I'd personally argue that is not the case for large, established businesses: this is because i'd argue that relying on multiple products and multiple markets can make a business much more secure in the long run due to the spreading of where income is coming from and not being reliant on a singular market. I would say diversification spreads risk which intern creates stability. If the business has the resources to diversify it absolutely should.

[@tutor2u-official]

Ansoff identified diversification as the highest risk strategy, but that is not to say it can't be successful, particularly if, as you describe, it is related to the existing activities and capabilities of the business.

[@naderalshawa710]

Wonderful Simpel and quite informative

[@mandal613]

Great

[@ZimeEdits]

With Amazon opening stores with no checkouts, what part of Ansoff's Matrix would this come under?

[@finleyspencer2050]

So am I right in thinking E-commerce is a way of market penetration and market development?

[@tutor2u-official]

E-commerce can support any of Ansoff's four strategies. E-commerce is more about marketing mix rather than a specific marketing strategy. For example, lots of businesses use e-commerce to support a strategy of market penetration.

[@kevinoleary4823]

Great video man, you explained it better than my shitty lecturer.

[@amhb2963]

Kevin O'Leary haha

[@nursaienah7547]

Kevin O'Leary better than mine as well

[@leahding9691]

I will binge watch everything from the playlist before my exam...so helpful!!! Thank you

[@raisofficial3838]

That's what im doing today lol Got a levels tomorrow

[@tutor2u-official]

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[@navinduharishchandra8654]

already done! helpful video! thank you!

[@mitash2009]

The spelling of "INCREASING" ON "Y" AXIS NEED TO BE CORRECTED

[@andreaglorioso3239]

Thanks for the video. Your clear explanations make me wonder how the hell some lecturers at uni managed to get that job in the first place

[@jamieharrison9810]

Brilliant video, tutor2u always provide high quality materials that help students much more than anyone else

[@tutor2u-official]

Thanks Jamie - lovely feedback - much appreciated!

[@MmoKeita]

Is this for pearson edexel a level? because in my book there is no such thing as ansoff matrix

[@ВладимирИщенко-ж3ь]

Hi! Thank you from Ukraine for you fantastic lesson! I`ve understood everything you explained, thank you

[@tutor2u-official]

Glad it was helpful!

[@muralidharmaraj3613]

This is good way to plan the business expansion. Supply chain can be used for increasing sales by adding new products and that also market penetration only

[@hassanmubarak4834]

there is a supermarket chain and it intends to introduce its own bakery to its outlets stopping outsources. where does this fall of the four options? please explain.

[@georgebailey771]

Really good summary of the Ansoff matrix. Thank you!

[@ntcuong01ct1]

Dear Friends, I have a question: When creating Strategic Business Units (SBU), should they examine the market size, size and complexity of the company?. Could you help?. Thank you.

[@devicamaharaj8646]

This is a very informative well explained video. Thank You.

[@thomasmcneilly1682]

Could it be argued entering new regional markets within a country (UK) is a form of Market Development rather than Market Penetration?

[@nicolebaptiste8863]

Thank you so helpful

[@shamimsiddiqee4180]

There is an spelling error in the first slide., i.e increasing

[@tutor2u-official]

Great spot!

[@tinnguyen2219]

thank you so much for sharing this useful data! Greatly appreciated.

[@mcnoellynaick4438]

Clearly communicated and well explained. Thanks bro

[@agataweronikachmiel1683]

Great explanation! So helpful! THANK you so much!!!!!

[@nessde5248]

Awesome Video. The best explanation. Thank youuuu :) helped majorly when studying this topic. Definitely going to watch more Vids super easy to understand.

[@tutor2u-official]

Awesome, thank you!

[@bartu971]

good video, great before my a level exam in three hours

[@AndreasSkate]

Thanks a lot. I have an exam in business strategy tomorrow, and maybe it doesn´t go to shit after watching your videos

[@maryanncastillo5468]

Thank you so much. Your insights are very useful for my comprehensive exams.😊😊

[@tutor2u-official]

Glad to hear that!

[@faidhanassor4202]

Thank you for your good and nice lecture.. it's hepl me so much

[@sivvu_siv]

Very good explanation sir😊🙏🏾

[@CRii1998]

very well explained, thank you!

[@crimsonite1524]

THIS! is where the real college tutorials are held LOL

[@chemaraparizmartin1346]

Great video!

[@1일1문지훈]

여기서 삼성이나오다니 주모..... 셔터닫어

[@Mangoose_ola]

You got one more sub here great work my friend.

[@mantintsohi4112]

Resourceful insight. Thank you.

[@natalieknife5086]

Thank you, I understand it way better now.

[@tutor2u-official]

Thanks Natalie, good luck with your studies!

[@IzzatiUmairah]

I got business p3 tomorrow 😭 its so helpful!!

[@tutor2u-official]

You can do it!

[@businessstrategiesinsights8737]

Very good info-thanks for sharing!

[@Cartman1911]

nice

[@imuranaadams4297]

Better understanding

[@amernew3ful]

Thnx

[@tutor2u-official]

No problem

[@dionstzn]

great video. understand now.

[@markuskreutz4218]

Great video, seriously.

[@tutor2u-official]

Glad it was helpful!

[@arunaalmeida2136]

great explanation.

[@marijoepialago9881]

Thank you. Very comprehensive.

[@TC-mq5bc]

Can we say that loyalty programs are a mode of Market Penetration?

[@tutor2u-official]

Absolutely - aiming to sell more existing products to existing customers!

[@kimakhiangte]

You are a God sent for a business student. I have exams next week.

[@bubblegumprincess7660]

The Elite Killa How'd they go?

[@bubblegumprincess7660]

The Elite Killa Awesome

[@bubblegumprincess7660]

The Elite Killa Yeah, doing fasttrack? Do you have any tips for good grades and answering questions? Or any resources that show this?

[@bubblegumprincess7660]

The Elite Killa The A level.. Is normally 2years.. But I'm doing it in a year

[@bubblegumprincess7660]

The Elite Killa Same! Year 13 I'm doing Edexcel.. You?

[@davisjon11]

Fantastic video. Thanks a lot!

[@steelersfan0714241]

great video bro. explained very well

[@tutor2u-official]

Thanks!

[@juanfelipesaucedo357]

great explanation

[@sussyratplayermuchamong3659]

increasinf risk