ANSWERING YOUR PERFUME SCIENCE QUESTIONS WITH A PERFUMER 🧪 Soki London

[@SokiLondon]

💜 Order my Perfumes & Soy Wax Candles: www.shop.sokilondon.com 📦 Worldwide Shipping 🐰 Vegan & Cruelty Free | Also available for US, CA & AU at FragranceNet here: bit.ly/4dYz7WC 🇺🇸🇨🇦🇦🇺

[@corbinrose6750]

What a handsome man! He’s gorgeous, and the fact he makes perfumes, that’s the perfect man right there!💕💕

[@Mark_R_Tho]

Mine☺️

[@jovialthinker]

Abominable

[@marianar2948]

I'm glad the topic of synthetical ingredients was discussed. They get a terrible reputation just because of misinformation. As far as I'm concerned, the ecologic impact of natural ingredients should be a part of a discussion - if we can produce something in a smaller scale that doesn't require massive amounts of growing/harvesting/distilling/etc, why not consider it as the better option? Jasmine was mentioned here and I think it's important to point out that creating these flowers for perfumery takes a massive environmental and social impact. It's just one example, but it goes to show that synthetic ingredients are often more balanced alternatives to natural oils!

[@netazzz6815]

Thanks for this Soki,! so interesting , I loved it ! , I enjoy learning and hope for more ! Nic is very kind , nice and articulate in all these answers - really great! 🤩 I can think of lots of questions, here are a couple: - Who creates a note / accord? meaning how is the decision that an ingredient or a few materials are labels as something, this is a marshmallow , a cherry or this is a Gingerbread accord/smell . Does the perfumer just mixes and defines -this has a cherry and musk smell,or is it the marketing of a brand? - How come the same perfumer an make different perfumes in a very different price/quality categories? The same perfumer can make a celebrity scent, a designer and a very exclusive niche perfume ? some can even be similar in style and smell and very different market and price. Does that mean that h same notes are created in parallel using smaller quantities of materials (so that they are less expansive) or different "lesser" material that imitate the same smell and create a similar effect?

[@marianar2948]

Thanks for this video Soki, having this much professional free information is very cool!!!

[@SokiLondon]

My pleasure!

[@ruthholloway1435]

That was brilliant, Sophie I really enjoyed it ❤❤❤❤

[@SokiLondon]

Glad you enjoyed it!

[@debranaumczik6286]

Fascinating ❤, Thank you Nic and Sophie for having him on 😊

[@SueLloyd-bq6oc]

So informative and just inspiring, really! You are blessed to have such clever people working with you to create your vision. You must feel very blessed 😊

[@SokiLondon]

Absolutely! Nic is wonderful 🥰

[@SokiLondon]

Absolutely! Nic is wonderful 🥰

[@Leena-oi5vu]

As an organic chemistry nerd this was brilliant! Thanks for doing this interview

[@SokiLondon]

Glad you enjoyed it!

[@xtinejoy]

Thank you and Nic for sharing this knowledge to the world. May this reach more people. ❤ Nic mentioned about places that allow customization of perfumes. We have some here in the Philippines and that's how I've slowly learned the smell of some notes and why I like or dislike a perfume based on notes. But I don't do that often so I have a long way to go. I don't plan to become a nose. I only want to become a great gift-giver. 😉

[@maureenormston8356]

Absolutely fascinating, thanks so much to you both 👍🙂

[@SokiLondon]

Thank you too!

[@literallyheather]

Thank you for doing this...really fascinating. 🌸

[@SokiLondon]

You are so welcome!

[@marlastockley9455]

I love this video, it’s exactly what I wanted to know about the perfume world. I was so curious about all this stuff. Thank you Soki for setting this up and for asking all those questions for us. 🫶🏽

[@SokiLondon]

You are so welcome!

[@Jassxbe1]

Thank you so much Soki that was amazing very informative and i have always wondered about perfume science 🧪 💞

[@SokiLondon]

You're so welcome!

[@brookef2368]

Great video Soki!

[@SokiLondon]

Glad you enjoyed it

[@carmenalina9596]

Thank you beautiful lady for this video, amazing, fascinating. Please do more. ❤❤❤

[@SokiLondon]

🥰🐈‍⬛🥰

[@MsLovely319]

Very interesting cconversation!

[@justaddlight]

Great vid Soki! I was just thinking of solar notes this morning. 🤭 Appreciate the answers!

[@SokiLondon]

Perfect!

[@sweetpeafairy2255]

Please do more of these sciencey vids I completely forgot to ask anything lol ❤️

[@SokiLondon]

Sure, what would your questions be !?

[@EmilyMarie309]

Thanks for this wonderful video sophie you explain everything so perfect.❤❤

[@SokiLondon]

Glad it was helpful!

[@salmabshah]

Well done to get your brand into The Perfume Shop

[@SokiLondon]

Thanks so much !

[@marilyn96]

Thank you for this video. It’s really interesting ☺️ I would love to learn more about perfumes in future videos ✨

[@SokiLondon]

You're so welcome!

[@serenamoonxo]

Love this video! Love the science

[@SokiLondon]

Glad you enjoyed it!

[@loriematthews6418]

Very interesting video, thank you...both of you! ☺️ 🙋🏻💕

[@SokiLondon]

Thank you too!

[@Adhara740]

I love all your perfumes Soki they are far superior to Britney perfumes. No shade to Britney her are fun but they are not the same quality!

[@SokiLondon]

Aw thank you x

[@pamelabrown8467]

Thanks for sharing 🤩

[@SokiLondon]

My pleasure 😊

[@AnneMelb2010]

Thanks for this great interview. We just don't have access to this direct knowledge from people behind the scenes who make the fragrances we love to wear. I'm sure Nick liked being given this platform as well. One thing I want to know and it might sound weird or silly is how do they get specific notes to come through in the top notes middle and then the drydown? I keep imagining all these notes being thrown into a bowl and mixed around but how does the release of each note come though? I hope you know what I mean by that? lol BTW OMG Cleopatra is gorgeous. Which breed is she? ♥♥

[@SokiLondon]

So pleased you enjoyed it! I will do a part 2 video and Nic can answer your question :) Cleopatra is a British Longhair, we also have her brother Caesar 🐈‍⬛🐈‍⬛ their instagram/tiktok is SokiCats

[@andrew4809]

That's why some perfumes smells like fanny there is science behind it