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Augmented reality powered business cards by CM&D are a great way to help your brand stand apart. And by leveraging WebAR to bring interactivity to your business card, your audience no longer has to rely on downloading an app before enjoying your latest immersive experience. Web-based augmented reality runs directly over the web browser on any mobile device newer than an iPhone 6 and runs on all major web browsers.
AR business cars require three key components
- AR Trigger
- Landing Page with a specific URL
- Digital Content (video, 3D animations, holograms, etc)
The AR trigger helps tell the users phone with it is looking at. The most common form of WebAR trigger, and the one we also recommend is the tried and true QR code.
WebAR, as the name suggests, lives on the web. And so you'll need to set up a new website or landing page in order to host your newest digital experience. We always recommend you make sure these pages are on your website! No need to send your user elsewhere to enjoy your latest digital experience.
Lastly, you'll also need some fresh digital content, the core of your new WebAR experience. The sky's pretty much the limit here, but do keep in mind that not all users have fast and stable internet connections. It is highly recommended that you optimize your content as much as possible before using sharing is as part of your WebAR experience. It can also be a good idea to create a 2D fall-back page for those folks running on sluggish or unsteady web connections.
Read more about CM&D's WebAR capabilities here: chocolatemilkd...
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