AWS Summit Online ASEAN 2021 | Building customer data platform on AWS

In this session, hear how Singapore Press Holdings (SPH) built their customer data platform (CDP) to serve an AI-based subscription propensity model, enabling PayWall / Paygate using AWS analytics services. Engage in a deep-dive into the key AWS services used to build this platform, including best practices and design patterns for building and operating such customer data platforms.
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