I think the company is struggling as it has a lot of discounts, just like Nike and Starbucks
@rubiirae2 ай бұрын
they're not offering discounts because the business is struggling. they've always done it to attract more new customers, directly competing with sephora. also beauty products have crazy high margins, so even after the discount they still net good profit.
@menglin90372 ай бұрын
@@rubiirae it is true with business model and high margin. I am a customer of the three companies and have noticed much stronger discounts of them. I am very price sensitive and spent much more money in the last several months but has not helped them:).
@CindayCrown2 ай бұрын
It is totally different thing, you can consider it's more like a Marshall.. store ... Marshall selling variety stuff..but they are only selling cosmetic and perfume or lotions...
@rubiirae2 ай бұрын
@@menglin9037 i haven't shopped at sephora for years since ulta pretty much carry the same products now (that i use) and have a handful of popular korean beauty items which sephora doesn't offer. if ulta and amazon have the same beauty items, i always get it from ulta since i know it's authentic, amazon i may have to gamble to make sure the sellers are selling the real things lol