Top 10 Indian D2C Startup Brands On The Rise

[@backstagewithmillionaires]

*Listen to this video as a Podcast here:* open.spotify.com/show/5rGPalovc6AKsfbOyjh32p *Subscribe to our Hindi channel here:* kzbin.info/door/MspFCCJpRkaiiHFetgauPQ *Subscribe to our Uncut channel for all our upcoming interviews here:* kzbin.info/door/pVR5rkBD9baBcrgaI5zJjA

[@Aditya_Prabhune]

Muscle blaze ad on this one🤣

[@siimplicity1459]

Licious has become a unicorn 🦄 now

[@kshitijshekhar1144]

BoAt should 100% consider global expansion. I find their products god damn awesome. It's even better when you consider the price.

[@rupeshrathi111]

Yes absolutely ,I have been using boat bluetooth headphone ,still no gliches

[@manaspradhan8041]

will be a good product in other countries with similar wealth per capita to india but probably not worth trying to sell in first world countries

[@kshitijshekhar1144]

@@manaspradhan8041 my ass. Xiaomi is killing it in US.

[@manaspradhan8041]

@@kshitijshekhar1144 couple things: 1. xiaomi barely sells anything in the us, don't know where you got the idea that they are 'killing it in the US'. 2. xiaomi's products are much more suited to a global audience than most of boat's products( their stone 1400/1401 is decent but most other speakers/headphones dont seem that good)

[@arjunarun9147]

@@manaspradhan8041 xiaomi products are dogshit they still sell...but you're right itd make more sense to sell in south asian, african southeast asian countries first before venturing out into high income countries...maybe they could do that with a premium lineup

[@sujantkumarkrishnvanshi121]

Me & my friend were discussing D2C yesterday & now this VIDEO.. AWESOME 🔥 🔥

[@backstagewithmillionaires]

Hope you enjoy watching it Sujant 🙂 -Caleb

[@hooda.akshay]

I bet soon, soon, THIS channel's content is gonna blow up and be everywhere. The sheer quality of your content. I hope that day comes soon to reward your determination and hard work brother.

[@PrithaBhowmick-cb1cz]

This godi media ko roast karne ko tuh mutthi bhije hua hain chutiye wohi modi ne inn startups ko startup India ke tahet paisa diya hain.

[@PrithaBhowmick-cb1cz]

Mahatma Gandhi ka akhandh chutiya bhakt , your Gandhi was the reason for partition and half of the India's crisis. He gave pakistan 65000 crore rupees and also he was the reason hindus had to leave their homes and become refugees within bharat itself leaving their land ownership while muslims stayed here with wafq board security .

[@pooja3295]

Juicy chemistry, souled store, plum, red wolf.. some of my fav D2C brands.

[@shreshth6841]

I guarantee boat makes really quality products. REALLY!! as good as JBL and SONY and at the quarter of the price.

[@ronnieverma1584]

Bhai thoda aaram se,😂😂. Uss level tak boat ko pohonchne mein deer he

[@shreshth6841]

@@ronnieverma1584 bro I said at the quarter of the prize. Obviously JBL SONY offer for what they charge but what boat offers at such low price is not less than Sony or JBL

[@ronnieverma1584]

@@shreshth6841 ya at that price, boat is good in which it plays

[@RahulSharma-jm9ir]

True their products are quiet cheap

[@thepetpolice7249]

You must try Urban Frog earphones. They are awesome at a throw away price

[@1turkish1indian43]

As a Turk when I was in India I was amazed at how many startups just keep popping up! We dont even have 80%of the startups that's normal life there 😄😄

[@Aloksharma-oe1gm]

bruh you are everywhere

[@belalahmedsiddiqui7360]

@@Aloksharma-oe1gm they want more subs!

[@arjunarun9147]

@@Aloksharma-oe1gm more of those "foreigner reacting to indian" yt channels..preying on indian people's insecurities about their identity and their disgusting craze for foreign acceptance

[@subhodeeeep]

Mama earth pushed very hard to reach here, I used to get 5+ ads shown everyday

[@adityapandey4415]

😂

[@arjunarun9147]

and sponsorships to every indian youtube channel to exist

[@knighthacker2307]

sponsorship

[@nayanchandhembram]

Supreme leader sponsored 😅

[@PriyaSharma29]

Mama Earth products are Average

[@abhishekdev258]

Woah...Lenskart guy had a one hell of a journey.

[@backstagewithmillionaires]

He's one of those Midas entrepreneurs; everything he touches turns to gold! -Caleb

[@abhishekdev258]

@@backstagewithmillionaires truly talented fellow. I believe he will create a new Lenskart mafia just like PayTM and Flipkart.

[@ivinitmittal]

Nykaa definitely deserved to top the well curated list!!🤙🏻

[@KejriwalBhakt]

Rakesh Tikait and company : Hold my protest for no reason.

[@yashmundada8811]

I didn’t know about Rebel foods or Wakefit! Thanks for the information Caleb

[@niharikagupta7189]

Hey, can you bring more such videos please. Like is super insightful!

[@aneeshalagh9608]

Hi Caleb! How are you doing? 2K subscribers rise in 5 days, that's amazing! Kudos to you and your team!

[@marcusravi1684]

There are 202k subscribers, but this video has less than 10k views and less than 80 comments. This is the problem with click farm accounts subscribing.... there is no real engagement. Anyway, good work Caleb! I've almost watched every single video on your channel.

[@abhishekdev258]

@@marcusravi1684 which channel on KZbin has almost 100% viewership? I am with this channel since this channel had around 2 or 3k subscribers. I don't think they have paid any click farm account. Bruh..

[@marcusravi1684]

@@abhishekdev258 Even I don't think they paid any click farm account, neither did I say they did. But they most likely did pay KZbin to reach a greater audience. And KZbin has its own dirty ways to artificially bump up the 'views' , subscribers. I'm not shitting on BwM, I'm actually very grateful for their existence as I have learned so much through them. I'm just trying to say that KZbin (and especially insta and FB) have deep reasons as to why engagement is so low despite other metrics appearing to be high. Cheers!

[@abhishekdev258]

@@marcusravi1684 Oh I see.

[@utkarshchaudhary974]

I live in a small town of Rajasthan. Boat provides pick up and drop even for a cheap 349 bucks earphone in my town. They provide 1 year warranty on such a cheap earphone and their warranty claiming process is flawless.

[@bhagwat_tech]

Ya that's why they should expand outside India too. Then we have our own national champion.

[@prateektn6749]

The most underrated channel the sheer quality of your content deserves much much more . Kudos keep creating such amazing content !

[@Aeon238]

Sir, I am a rookie and get motivated by your informative videos.

[@subramanianjothi5798]

Very informative and inspirational. Excellent job done. Please some more brands and Entrepreneurs...

[@tamanna4697]

Amazing and informative as always 😸

[@howsitnow2650]

Great idea Video, kudos to that. :) on to the video now ...

[@vangujral]

crazy thumbnail 🔥

[@backstagewithmillionaires]

Thanks Vansh 😁 trying to continuously improve those! I actually though of you while making it, I know you're really into D2C. -Caleb

[@biswaranjansahu4640]

Congratulations on 200k.u will grow more for sure

[@bhagwat_tech]

I think another D2C brand like mivi, wow worth mentioning

[@skpvtltd7672]

Really I didn't know this, thanks for video.

[@abhishekdev258]

As someone who goes to college and lives in a college hostel I can testify that most people who buy Bewakoof products have a very great taste in life. I mean so great that we mere mortals can't even come close to matching it. 😂

[@abhishekdev258]

Is D2C the future? Are retailers finished? D2C definitely lowers the barriers for getting new customers.

[@AmitKumarAlphaX]

Wakefit is really good, I have ordered mattresses from them and they're 🔥🔥🔥🔥🔥🔥🔥

[@yashaparik]

Underrated af ♥️😐

[@ivinitmittal]

I just like Bewakoof coz of their designs!!😂😂

[@Harish_Tammannavar]

Content is detailed and useful

[@darshanjain8458]

best video so far

[@backstagewithmillionaires]

Wow Darshan, thank you! I didn't expect to see a comment like this 😁 much appreciated - it is one of our lowest performing Top 10 videos, but I'm so glad you enjoyed it. -Caleb

[@raysaysyes]

Good video, Caleb 😀

[@backstagewithmillionaires]

Thank you Rayyan! Nice of you to stop by 🙂 we miss you over here! -Caleb

[@yashaparik]

Audience kinda selfish it seems. Not sharing such quality content 😝♥️

[@varunkumar-hw4bg]

Yes

[@vey134]

Thank you for the video. Also, your photo is mandatory on the thumbnail, caleb.

[@backstagewithmillionaires]

Glad you enjoyed it Hoody Baba! What do you think of the thumbnail now? Just changed it 🙂 -Caleb

[@vey134]

@@backstagewithmillionaires the Vedantu video thumbnail is very bright & attractive 👍 Thanks for good quality videos with quality content.

[@amanjais007]

MAKE A VIDEO OF ALL THE INDIAN STARTUPS TRYING TO SOLVE EXTREMELY HARD PROBLEMS FROM SPACE TO BIOTECH TO CITY DESIGNING

[@rockmyworld247]

Can you also make content on SCM/ Logistics partners for this segment...eg Ekart/Delhivery/Expressbees support on growth of these brands directly or through aggregators like Shiprocket/Pickker etc

[@OmDahake]

hey I had a question that if I founded my startup in 2021 but registered it in 2024 what would its founding date be ?

[@OmDahake]

@@omkarmhaske8120 thanks

[@varunkumar-hw4bg]

24

[@sangitapaul6133]

Sir big fan...One reply please sir PLZ....

[@htimus]

Grt vid

[@varunkumar-hw4bg]

Huge respect to co..which register in india..and pay tax in india .and sell in other countries

[@Aloksharma-oe1gm]

I love your channel

[@thefunnyone9148]

This could have been sponsored by mama earth, i am surprised it's not

[@backstagewithmillionaires]

Hi The Funny One, we typically only choose sponsors for our videos who will have a direct and obvious benefit for our viewers, most of whom are entrepreneurs or aspiring entrepreneurs. This rules out most D2C brands, as they aren't really connected to business/finance/startups/entrepreneurship. Previous sponsors of ours include Jungle Ventures, Taskade, Finity, and Skillshare. -Caleb

[@anandjose7568]

What makes you think that way? Just wondering🤔💭

[@thefunnyone9148]

@@backstagewithmillionaires that's such an interesting approach towards sponsorships ,though my statement was a joke as Mama earth has sponsored half of Indian KZbinrs . I salute your ethics content of jungle ventures was great and ofcourse everyone knows skill share . You guys are bringing some great content on entrepreneurship

[@circleAI]

nykaa is the benchmark and a startup to look upto.

[@backstagewithmillionaires]

Agreed Ritik, Falguni Nayar is a genius. -Caleb

[@DearTech]

I'm not sure if bewakoof would be able to pull off the target they've set on for next 2 years with the same products they've been selling rn. Those print message stuff was in trend for like 1 year and now it's the worst fashion stuff you can prolly wear but still they are coming up with same old designs and colors, they literally have no esthetics, the fonts and the messages are just too bad. Nowadays earth and pastel color tones are quite in trends with clothes in a bit loose or boxy fit but they don't have it on their website. I think bewakoof have already made their name in the industry now it's high time to come up with great quality in-trend products. Rn I'm not really into their products. Well that's my opinion but maybe they still might have a market in rural areas but slowly it's just gonna fade away IMO

[@NikitaSingh-fz5dh]

agreed and they don't even sell their flagship products now

[@saivamshi5853]

This is lit ❤️

[@PANKAJKUMAR-zd5ye]

Indians support everyother to grow be it Indian or others. We will help you to grow your channel because for us everyone is our family 👪

[@siimplicity1459]

Licious is now a unicorn 🦄 💙

[@siimplicity1459]

I have tried faasos paneer roll, it just costs around 90 or something, it was enough for me.

[@Trivia686]

Hey Caleb doesn't Mivi also should come on the list I think they are also pretty much successful I think they are also a D2C company.🧐😅

[@ekingmasterpuppets]

i want to know the names of all the other 790 startups!

[@digiartly]

Niral networks. This is also a startup of someone I know.

[@kaush1624]

Had a really bad experience with WakeFit. My first wakefit was good. The second one terrible. Wakefit just flat out refused to take back my second wakefit mattress on second day (rather than 100 days) when the quality was so different and sub-par.

[@memekivines18]

The growth of Mama Earth blows my mind. I mean how .?

[@piyushkulkarni2151]

spelling of lenskart founder is piyush

[@VishalRaj-gw7oe]

But the increasing online e commerce hurting the ground level so bad mostly among small cities of India its polarizing the money either it is increasing gdp but most of the small shopkeepers or big suffered so loss and they have also no option to become e or something government should take care about this !! Hope some day you will make a video describing polarization!! By the way love your content ♥️🌸

[@sir_prize_ma_the_farcar4547]

Indian population is so big, Both the b2b business and retailers will thrive easily. It's just that b2b has eaten the retailer's some market share.

[@vinaynigam1143]

@@sir_prize_ma_the_farcar4547 I agree there will always be people living I small towns

[@krishnachaitanya1265]

Tbh This video should be funded by firms mentioned because i ordered sofa after watching this video :P

[@vinaynigam1143]

Sofa? From Wakefit?

[@krishnachaitanya1265]

@@vinaynigam1143 yes

[@vinaynigam1143]

@@krishnachaitanya1265 wouldn't peppery would have been better for it they are solely furniture focused , I bought xhair from pepper fry it was nice🙂

[@krishnachaitanya1265]

@@vinaynigam1143 expensive when compared to wakefit. Wakefit was very much affordable for similar kind of sofa

[@vinaynigam1143]

@@krishnachaitanya1265 oh ok

[@CommerceHunt]

Giveaway results ?

[@backstagewithmillionaires]

Hi Ravi, Monday we'll announce them - the giveaway is still open, and people are still submitting their entries. It will close on Saturday at 10 a.m. -Caleb

[@sivamdeb7605]

Thumbnail is pretty good but the Indian flag is a little out of place......and btw nice video.

[@backstagewithmillionaires]

Thanks Sivam, glad you enjoyed the video 🙂 what do you think of the thumbnail now? -Caleb

[@shubhambiswas2947]

Want to know about next 10 startup

[@CommonGaming]

Hi caleb. 🙋🙋🙋

[@backstagewithmillionaires]

Hi Common 2M! 🙋🏻‍♂️ -Caleb

[@vijaykumarreddyt3287]

Nykaa is going public soon

[@sanjaypathak4124]

Damensch?

[@mygallery4899]

😊👍

[@backstagewithmillionaires]

😊👍🏻 -Caleb

[@shreyans94]

Healthkart is a marketplace not D2C

[@backstagewithmillionaires]

I think someone had also commented the same thing about Nykaa. The reality is that a company can be both an e-commerce marketplace _and_ a D2C brand. If you search for "healthkart" in the search bar on HealthKart's website you will see what I'm referring to: a private label range of products being sold on their platform directly to consumers. -Caleb

[@namanjain5763]

I personally will not qualify nykaa in this as it itself is a market place that is selling there own product.

[@backstagewithmillionaires]

Hi Naman, I don't see any contradiction here: if Nykaa is selling their own products on their marketplace directly to consumers, doesn't that make them direct-to-consumer? They are simultaneously a marketplace and a D2C brand. -Caleb

[@namanjain5763]

@@backstagewithmillionaires it is just selling on a marketplace like amazon basics only. But yes it could be treated on paper but in views it should not

[@Shadescoco77]

💕❤❤

[@anuragsharma2737]

Bodycupid (Wow skin) ??

[@---_---_---_---_---_---]

Early gang 💪

[@backstagewithmillionaires]

Nicely done Chirag 😎🥉 -Caleb

[@starscream1457]

Definately Amway, i know its american but they r made in india

[@Mdkaifraza932]

But Realme earphones are better than boAt

[@mds2469]

ye gora kon hai

[@backstagewithmillionaires]

You can learn more about me and the BwM story here MDS: kzbin.info/www/bejne/gZvchINjbMaWr7s -Caleb

[@mds2469]

@@backstagewithmillionaires haha yep

[@subhodeeeep]

First?

[@backstagewithmillionaires]

Almost Soup! 🍵🥈 -Caleb