Badass Making Users Awesome by Kathy Sierra

#Productmanagement #productmanager #badass
In this exceptional talk at Mind the Product San Francisco, Kathy Sierra talks about making a product experience magical and extraordinary, and what makes those experiences different from a typical product experience. Kathy argues that every experience has the potential to be transformative if we just build them the right way.
She focuses on three key areas - appreciating the context within which your product experience lives, focusing on reducing cognitive leaks and helping users find a state of flow when using your product in their context. All together it's about focusing on making your users awesome instead of your product.

[@sidsarasvati]

Kathy Sierra - always an inspiration

[@ksdnsdkumar1375]

Audio coming to left ear only.