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Artificial intelligence, artificial intelligence, artificial intelligence… Two out of three of what I say are artificial intelligence now. Am I being too much? No. I know we have different agendas. I know they are all important in their own way, but most are local agendas. For me, the most important agenda of the world this year, is artificial intelligence. With the hustle and bustle of daily life, as if there is nothing but a few issues before our eyes.
As if we can't see anything else, the footsteps of a new industrial revolution are rising in the world. Social dynamics are about to change. Some compare it to the atomic bomb of the last century, finding it such an important development, and some find it even more dangerous and want it to be stopped immediately. They say, "Stop artificial intelligence, now". And I'll also make a video about it, but we're already nervous enough. That's why I want to create a positive awareness of this artificial intelligence age that we are entering today. Recently, technology giant IBM, announced that it has decided to replace the work done by 7800 people with artificial intelligence. How is this for a positive awareness? But we will hear many more things like this.
Will everyone be unemployed? What will happen to us if artificial intelligence will do everything we can do faster, better, more efficient than we do?
If they're going to do everything, are we going to lay back all day long? Are we going to be indulging in our hobbies all the time? Of course, if there are anyone with hobbies left... Well, doesn't sound that bad, actually. There are different opinions on this. For example, there are those who say that what happened back in the industrial revolution in history will happen again. Yes, factories emerged, machines took the place of workers, but on the other hand, a lot of new business areas were opened. The same things are happening now. One of the new job descriptions has already appeared. Prompt engineering. As soon as the AI train whistle blew for the first time, some people jumped onboard. We need to catch this train before it leaves the station. Let me explain why we need it with an example from recent history. Here comes a story from 2002, get ready. Target, one of the largest grocery chains in the United States, is constantly chasing new ideas to increase its sales. This is always the case in commerce. You have to constantly innovate.
Target is targeting mothers-to-be this time. But how would you know who is a mother-to-be? If we only take the waist area into account, we may fail, right? Asking everyone "Excuse me, are you pregnant?" would be difficult. But we said that innovation is always necessary in trade. Target was very determined to sell products to pregnant women. Do you know what they did to solve this problem? They work with a statistician. They examine the shopping data of people who are known to be pregnant, one by one. What products does a pregnant woman buy? How much does she buy? Which shelf sells more? They look at a lot of parameters like this and they create an algorithm. Back then, we politely called algorithm instead of artificial intelligence :) They predict that if someone in the store shows the behavior of a pregnant person if they shop in a similar way, that person is likely to be pregnant. And they send selected campaign materials to that customer's address. For example, discount coupons for diapers. From 2002 to 2023, It has not just been 21 years my friends. Thousands of times the information produced in the world for thousands of years has been produced. Almost everything billions of people did was recorded, processed, deduced, and machines fed and trained with it. ChatGPT, the Bard, etc. that seem to have appeared to us out of nowhere, have that 21-year effort behind them.
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Researched and Written by: Ögetay Kayalı
Organized and Presented by: Barış Özcan
Edited by: Alperen Çatak