How To Create INSTAGRAM ADS - Instagram Ads For Beginners Tutorial

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Ben Heath

Ben Heath

Күн бұрын

Пікірлер: 235
@BenHeath
@BenHeath 2 жыл бұрын
WATCH NEXT: CREATE CAMPAIGNS THIS WAY kzbin.info/www/bejne/fJqsYpiVet-YmJo
@TalktothehandNails
@TalktothehandNails 2 жыл бұрын
I have been watching tutorial vids on KZbin for over a decade and have been taught most of my creative/business skills that way, but I have to say, you are an amazing teacher! Which is rare on YT. You’re clear, to the point, everything is so easy to follow. I’m only 13 mins into this video and I had to stop to type this lol. I’ve never really understood FB ads and it was always so confusing and I swear you’ve just turned on that lightbulb in the FB part of my brain and it all makes sense now. I’m bout to binge your videos. Thanks!
@BenHeath
@BenHeath 2 жыл бұрын
Thank you very much - that is great to hear :)
@cathynichols51
@cathynichols51 2 жыл бұрын
Ben -- you are fantastic!! I followed your instructions and am overjoyed to have made my first Facebook Ads sale EVER in only 24 hours. THANK YOU THANK YOU THANK YOU!
@BenHeath
@BenHeath 2 жыл бұрын
Fantastic! Glad to hear it :)
@billymak2610
@billymak2610 2 жыл бұрын
Ben, u are masterful in how u explain this for beginners. Thank u soooo much!! I’ve gained so much knowledge and confidence because of your vids. 1000 thanks
@jigjig1888
@jigjig1888 2 жыл бұрын
This video was a HUGE help! I'm hosting my first free masterclass in a couple of weeks and this video was really easy to follow. Thank YOU!!!
@BenHeath
@BenHeath 2 жыл бұрын
Glad it was helpful!
@frenchfryheaven
@frenchfryheaven 2 жыл бұрын
Hi Ben, I really appreciate a lot about your video. You give clear directions, stay focused (with the exception of the rainbow pic part😆), and make it easy to learn how to do what you are teaching. there is one thing about this video, in particular, that is sooooo much better than 90% of the tutorial videos out there. !/2 of the videos have the person who is traiing taking up half the screen as if that is what the tutorial is about; them. 2/6 shows their monitor from a distance, so it's incredibly difficult to even see what they are doing. The final 1/6 who do a monitor-only view also include their search bar, favorites, folders at the bottom, etc, crap we don't care about. You provided a big view of the task we are actually working on. Nice work!
@BenHeath
@BenHeath 3 жыл бұрын
Thanks for watching guys! Let me know what you think in the comments :)
@angelosp.6714
@angelosp.6714 3 жыл бұрын
Hey Ben, thanks for the video! I wanted to ask you something specific about instagram ads: If you want to create a campaign to gain followers, what would you do? You can create instagram engagement ads in ads manager, but there is no "follow me" cta button, as in page likes. In app however, you can create a simple instagram campaign that has the look profile cta and helps with gaining followers. What say you? Thanks for any suggestions.
@BenHeath
@BenHeath 3 жыл бұрын
You are very welcome. Great question and I have another video that shows you exactly how to do that: kzbin.info/www/bejne/gaS9eouJnbRnnLc
@angelosp.6714
@angelosp.6714 3 жыл бұрын
@@BenHeath Thank you Ben, that was a great video indeed! I was just hoping for some "hidden" suggestion to take advantage of the in app cta. What you suggest in the video is a great workaround but it doesnt open in-app most times (at least not in android if I recall). Still massive kudos for the guide.
@BenHeath
@BenHeath 3 жыл бұрын
Oh I see - I don't think the CTA button itself is going to make a huge difference. I think Learn More works most of the time. That's not going to be as big a needle mover as the ad itself :)
@angelosp.6714
@angelosp.6714 3 жыл бұрын
@@BenHeath Thank you Ben, totally agreed. Won't stop the clients asking for it though hehe!
@haleyortego543
@haleyortego543 2 жыл бұрын
This was so helpful! Thank you. For an ads newbie, after watching this one, what videos do you suggest watching next?
@thesefacts8142
@thesefacts8142 2 жыл бұрын
Hi what if I don't have a website, Instagram Store only. Do I have to launch the ads through Facebook BM and what is the best campaign objective for this in order to increase sales?
@MarinJapan
@MarinJapan 2 жыл бұрын
This was created in mid 2021. Is it possible to do instagram ads within the instagram app or is facebook still needed in 2022?
@CathyMevik
@CathyMevik 2 жыл бұрын
Hi Ben, You are no longer able to choose Lowest cost on Bid Strategy. What do you recommend using ?
@BenHeath
@BenHeath 2 жыл бұрын
Highest volume will achieve the same outcome :)
@drewbenton
@drewbenton Жыл бұрын
Great video, this and your other videos walked me through the entire process.
@BenHeath
@BenHeath Жыл бұрын
Glad it helped :)
@huzchuck3925
@huzchuck3925 3 жыл бұрын
Sir whats the exact difference between instagram promotion advertisement ( through instagram app ) and instagram ad through facebook ad manager. plss breifly explain please thanks
@buluush9741
@buluush9741 3 жыл бұрын
Thank you brother for your straight explanation you are so straightful and very understandable but I just want you to help me one thing..👇👇👇👇 If i need my poster to be sponsed and appear in a just one month only or two weeks only i realy don't know how to set it, can you help me please?? 🙏🏾🙏🏾🙏🏾BROTHER🙏🏾🙏🏾🙏🏾
@sandrakay26
@sandrakay26 2 жыл бұрын
I downloaded the creator studio app but its only pulling up my business page and not my actual Facebook account does that make sense?
@paralysekid
@paralysekid 2 жыл бұрын
One question, why is it that the Meta Business Suite restricts the options I have if I use an Instagram account only, rather than a Facebook account? E.g. I cannot select app downloads, only website visits. So I would need to create a separate Facebook business account then?
@ima_lovee
@ima_lovee 3 жыл бұрын
Good morning Ben, please help while trying to create a Facebook ad linking Instagram,after doing that and going to check on Instagram,I found out numbers were shown there,meaning the ad wasn’t connected. So does it mean I can’t run ad through Facebook . Please help me look into this I will await your reply. Thanks
@liamsnature1123
@liamsnature1123 2 жыл бұрын
Thanks for your video. When creating specific ad sets (i.e. cake, bakery etc. in your example) because they fall under the same campaign, is the budget you set used for all three ad sets or is the budget you created set for each of them? So having three budgets per day or just the one? Thanks
@BenHeath
@BenHeath 2 жыл бұрын
In this scenario, when using CBO, the budget is split across the ad sets.
@aa-.-477
@aa-.-477 3 жыл бұрын
Thanks for sharing, as always. But not everyone has a website
@YuRiAlphaBrave
@YuRiAlphaBrave 2 жыл бұрын
Hello Ben when you create an ad and you include instagram in the placements will the ad be posted on instagram(in the instagram page feed) after you start running the ad or it won't be posted and remain a dark post that you need to publish it through Facebook Ads manager?
@enrichedhq7992
@enrichedhq7992 2 жыл бұрын
Super helpful. Thanks for posting!!
@BenHeath
@BenHeath 2 жыл бұрын
Happy to help :)
@emilymasiga7070
@emilymasiga7070 2 жыл бұрын
Ben, you have created Instagram Ad and your goal is to get more leads for your business. How do you view the leads generated? CSV file are not sent to my email as supposed to, is there another way of viewing?
@plumberparts
@plumberparts 2 жыл бұрын
This would be a great video if it just took 10 seconds to tell you how to get to the first page! FB is so overly complicated with multiple zones and areas that do almost the same thing...
@4axelpoohbear._.232
@4axelpoohbear._.232 3 жыл бұрын
Hello, may i know how to fix this problem?after I posted the ad, it showed that the applink URL is invalid: the app link must be a URL. Hope to get your reply🙏
@HeathDavisHavlick
@HeathDavisHavlick 2 жыл бұрын
Hi, Ben - your last name is my first name! Also, I watched your video on how to target now that FB has taken most of the options away. But the first two options aren't available to me [not enough history or followers]. and so I went back to Ads Manager to do the third option, and it looks like that isn't even a thing now. I can't find anywhere to type in & choose the interests I need for my ad. (I've done it before, a while back, before FB changed everything.) What to do?
@10WheelchairMaster
@10WheelchairMaster 2 жыл бұрын
Hi Ben, Is it completely necessary to have a Facebook page AND Instagram. I need to run ads for a client on Instagram, but they don't have a FB page... Is there a workaround?
@biggesthelloonearth6016
@biggesthelloonearth6016 2 жыл бұрын
hi Ben - Is it safe to use the logins of the client? They are not techies so I have no choice in building their BM and configurations setting up etc... Will FB ban the access? FB reps said it is OK but most of marketers say NEVER USE their logins?
@samuelwmasha5688
@samuelwmasha5688 2 жыл бұрын
Great video, quick question though how long does it take for the test settings to load?
@steveniannelli2756
@steveniannelli2756 2 жыл бұрын
If i only want instagram followers then will the engagement-page likes campaign be fine and just plug in my insta account link when creating the ad and asking for a follow call to action in the ad inside and only targeting insta newsfeed or stories?
@anisabed673
@anisabed673 2 жыл бұрын
good day as a personal trainer which campaign objective i chose , great video
@BenHeath
@BenHeath 2 жыл бұрын
I'd follow the advice in this video. The niche doesn't determine the campaign objective, the strategy does.
@exposu
@exposu 2 жыл бұрын
Does facebook advertise to people who have just an instagram profile but don't have a facebook account? My customer is predominately young and have only an instagram account. Btw great content I always look forward to your new releases.
@damontaylor782
@damontaylor782 3 жыл бұрын
Ben, this is great, thanks for posting it, looking forward to watching your other videos and tutorials.
@BenHeath
@BenHeath 3 жыл бұрын
Awesome, thank you!
@dhanshreerane6534
@dhanshreerane6534 2 жыл бұрын
Hey loved your video...just one doubt how many days required to accept our campaign ....in my it's showing under review
@BenHeath
@BenHeath 2 жыл бұрын
In can take a few days - but it does vary a lot.
@themicrobladingguyronniema2662
@themicrobladingguyronniema2662 3 жыл бұрын
I have a questions about doing ads for a client. If your client already has an Ad account t and has run ads before, once they give you access to set up and run their ads, after you do all that will they be able to see the ad history and interests and all the info what we used to set up that ad? Say they give us a retainer each month but decide to quit, can they run / edit that same ad we created for them?
@BenHeath
@BenHeath 3 жыл бұрын
Yes they will be able to and that does happen from time to time.
@cardboardjunkie4291
@cardboardjunkie4291 3 жыл бұрын
Ok you got me, Liked and Subscribed. Wish i would have seen your video earlier before my business was hanging by a thread.
@BenHeath
@BenHeath 3 жыл бұрын
Happy to help :)
@Brucelectricmoose
@Brucelectricmoose 3 жыл бұрын
Love these videos. As me and My partner are starting our e commerce site its so useful
@BenHeath
@BenHeath 3 жыл бұрын
Great to hear!
@theblockbard
@theblockbard 2 жыл бұрын
Hey Ben, been watching your videos for a while now. Is there any way to tell if your website pixel is set up correctly for retargeting?
@sinzianasandulescu5907
@sinzianasandulescu5907 2 жыл бұрын
Hey Ben! Thanks so much for this and all your videos. 🙂 Quick question: If we're setting up campaigns at the beginning of the month to then add new ads to those ad sets and campaigns as they get posted on the social pages throughout the month, will CBO still work?
@BenHeath
@BenHeath 2 жыл бұрын
Thanks :) Yes it will.
@nadk666
@nadk666 2 жыл бұрын
Thanks Ben for the informative video, going to check out the webinar & community. I faced a problem with a campaign that performed well & gave us results but it had an end date. After it ended, I duplicated it and started that duplicate campaign, it somehow stopped giving results. Could not figure out why! Appreciate if any comment or thoughts on this.
@BenHeath
@BenHeath 2 жыл бұрын
Awesome - happy to help :) That's not actually uncommon. Solution is to use daily budgets and keep the campaign running. That provides more consistency.
@talehalasgarov68
@talehalasgarov68 2 жыл бұрын
Thanks man!
@lindameltzer7893
@lindameltzer7893 3 жыл бұрын
OMG finally! thank you for making this understandable!
@BenHeath
@BenHeath 3 жыл бұрын
Happy to help!
@optimizeyourhealth4896
@optimizeyourhealth4896 2 жыл бұрын
Hi Ben, helpful video, how much do you charge to advertise on Instagram for a start-up e-commerce company?
@BenHeath
@BenHeath 2 жыл бұрын
Thanks a lot. Our fees start at £1,000 per month :)
@slondiletshabalala5709
@slondiletshabalala5709 2 жыл бұрын
Hi Ben. What an informative video! Thank you so much for sharing such valuable nuggets. I've just tried creating a Facebook Business Manager Account and I get an error which says "Unable to create an account, your advertising access is restricted"... What does this mean and how do I get through it? I already have a normal Facebook account wth my my business page within it
@leonwayne9705
@leonwayne9705 2 жыл бұрын
hi ben! great content as always
@BenHeath
@BenHeath 2 жыл бұрын
Thanks a lot :)
@amzvirtualhub6156
@amzvirtualhub6156 Жыл бұрын
Hello Ben!!! I am facing a problem while running insta ads on my business page.I m selling branded used bags in the USA..I ran an insta ad but they rejected it. Reason third party infringement Kindly guide me how I can fix it and run ad.
@nooramohammed6034
@nooramohammed6034 2 жыл бұрын
Thanks a lot fore your efforts i am from Iraq and your explain so useful
@BenHeath
@BenHeath 2 жыл бұрын
Happy to help :)
@mattjacobson3318
@mattjacobson3318 2 жыл бұрын
Hey Ben, Great video. Big question here - Can you set the purchase conversion installed on your website to be equivalent to just looking at a page - this way it gets the 50 conversions easily without need of actual sales?
@BenHeath
@BenHeath 2 жыл бұрын
Thanks Matt - yes you can do that but I wouldn't advise it. Facebook won't learn what a purchase on your website is that way and you'll not benefit from their machine learning process.
@33w35
@33w35 2 жыл бұрын
Ben that video was incredible can you tell us what to include when starting an agency. Do we need a website or an instagram account
@BenHeath
@BenHeath 2 жыл бұрын
Thanks :) I'd recommend creating both.
@33w35
@33w35 2 жыл бұрын
@@BenHeath thanks
@Natosprime
@Natosprime 2 жыл бұрын
I have an issue with connecting my Facebook page and Instagram account to my ads Manager. It ain't connecting at all. Pls help
@andreapflaumer3089
@andreapflaumer3089 2 жыл бұрын
Ben, my FB biz page now says Ad Center (no longer says Manager) no option for conversions (at least not on this page) and no indication how to create an IG ad, specifically, only an option to boost an existing post on FB or IG
@BenHeath
@BenHeath 2 жыл бұрын
Are you doing things through the mobile app? Definitely want to use a computer and ads manager
@davidcooper4518
@davidcooper4518 3 жыл бұрын
Cheers Ben. This tutorial put a lot of things in perspective.
@BenHeath
@BenHeath 3 жыл бұрын
Happy to help :)
@maerimarmae7223
@maerimarmae7223 3 жыл бұрын
Good day! Hi Sir.. Just wanna ask if it's possible to run an ads on instagram even my facebook account that connected on it has a violation? I cannot make an ads promotion on my facebook page since the warning had started. I tried those ways that can save my fb page but it's nothing. So I decided to research on how I can use Instagram for business. Hoping for your help. Thanks and God bless!
@Directedbyvinci
@Directedbyvinci 3 жыл бұрын
this was so so helpful
@BenHeath
@BenHeath 3 жыл бұрын
Glad to hear it :)
@AKS533
@AKS533 2 жыл бұрын
This was amazingly helpful! Thank you so much for giving us all of this great information. New subbie here😁
@brillianttechtube1371
@brillianttechtube1371 2 жыл бұрын
this video is very helpful thanks for sharing
@BenHeath
@BenHeath 2 жыл бұрын
Glad it was helpful!
@AkhiSyahmi_
@AkhiSyahmi_ 3 жыл бұрын
Hi sir, thank you so much for this video. My question is, I used to do 7 days ad, and I will make new ad when it expired. Do facebook reset my history then? So I just need to not put end date on ad.
@BenHeath
@BenHeath 3 жыл бұрын
Yes I'd recommend using daily budgets and allowing campaigns to run longer :)
@KennethSchultz-iz1kq
@KennethSchultz-iz1kq 2 жыл бұрын
Hi Ben, great tutorial! Question - you didnt touch on the "Estimated daily results" (reach and conversions), their estimates seem really high. Any thoughts on that range?
@BenHeath
@BenHeath 2 жыл бұрын
Thanks :) Good question, that's because I don't pay any attention to their estimates - they aren't usually very accurate.
@KennethSchultz-iz1kq
@KennethSchultz-iz1kq 2 жыл бұрын
@@BenHeath Ha, knew it was too good to be true. Thank you, Ben
@paulathiart618
@paulathiart618 2 жыл бұрын
Hi Ben, Seems like there is not a conversion option anymore on ads manager. Any ideas or suggestions?
@BenHeath
@BenHeath 2 жыл бұрын
Hi Paula, it sounds like you have the new campaign objective menu. The conversion functionality is still there but labelled differently. If you want sales then you can select that - otherwise you can select leads. I'll have videos on this soon when it is rolled out to more accounts.
@paulathiart618
@paulathiart618 2 жыл бұрын
@@BenHeath Thanks for the reply, will be on the lookout for that!
@guyrosin19
@guyrosin19 2 жыл бұрын
Hi ben. Great video. What if I want to build an audience due to inactivity? Thanks
@akrmeen2007
@akrmeen2007 3 жыл бұрын
If I have a conversion campaign on Instagram (under learning phase) 16 conversions/week in fb, but in store it's above 50 conversions, What should I do, should I keep it under learning phase or should I increase my budget X3 to get out..?
@BenHeath
@BenHeath 3 жыл бұрын
I certainly wouldn't increase your budget by that much just to get out of the learning phase. You'll likely see cost per conversion skyrocket. Here's a video on how to approach this problem: kzbin.info/www/bejne/hYDGq56MhLimj7M And more about learning limited: kzbin.info/www/bejne/o5nNiXiHj6aVf9E
@danakent8027
@danakent8027 Ай бұрын
do you have an updated more recent video on this?
@BenHeath
@BenHeath Ай бұрын
I do indeed :) It’s on my channel
@clivevenning7204
@clivevenning7204 2 жыл бұрын
Hi Ben, your videos are awesome and so helpful. Thank you very much
@BenHeath
@BenHeath 2 жыл бұрын
Glad you like them :)
@jinkazama2555
@jinkazama2555 2 жыл бұрын
Thanks, liked and subbed :)
@BenHeath
@BenHeath 2 жыл бұрын
Awesome, thank you :)
@jinkazama2555
@jinkazama2555 2 жыл бұрын
@@BenHeath sure thing, looking forward to learning more and hopefully in the near future, i can hire you guys
@_wellnesswithtyler
@_wellnesswithtyler 3 жыл бұрын
Such a helpful video thank you so much for breaking it down like this!
@BenHeath
@BenHeath 3 жыл бұрын
Glad it was helpful!
@walterwhite1970
@walterwhite1970 3 жыл бұрын
Thanks Ben for the very informative video. What should I do if I already have ads (informative/product knowledge) that are already running on one campaign, and I want to do another (promotional/sale) ad for a Black Friday event. I tried and combining these two ads under one campaign to find that the promotional ad got very little impressions and the informative ad gets all the impressions. In the same time, I am afraid if i create a new campaign (using the same audience), the campaigns will fight against each other. What would be your recommendation in this case? Thanks so much!
@BenHeath
@BenHeath 3 жыл бұрын
You are very welcome Victor :) I'd separate that out into a separate campaign. I would turn off the original during the black friday sale and then revert back afterwards. Hope that helps :)
@lindawilson6439
@lindawilson6439 3 жыл бұрын
DM
@lindawilson6439
@lindawilson6439 3 жыл бұрын
John Thomas
@lindawilson6439
@lindawilson6439 3 жыл бұрын
On
@lindawilson6439
@lindawilson6439 3 жыл бұрын
Instagram..
@Jrodriguez28_
@Jrodriguez28_ 2 жыл бұрын
hey Do you by any chance do 1 on 1 teaching how to run successful campaigns?
@BenHeath
@BenHeath 2 жыл бұрын
I sure do :) But they aren't cheap. Here's the link: www.leadguru.co.uk/consulting-sessions/
@favy116
@favy116 3 жыл бұрын
Thank you for this informative video Please my business manager is restricted Is it still possible to run conversion ads on instagram with my personal ads account Thank you
@BenHeath
@BenHeath 3 жыл бұрын
That depends in which way it is restricted - Facebook should have let you know when they notified you about it.
@favy116
@favy116 3 жыл бұрын
@@BenHeath All business asset restricted
@qouiou1
@qouiou1 Жыл бұрын
How to hire someone to do this?
@muhammadfajri6381
@muhammadfajri6381 3 жыл бұрын
is it ok if i create conversion campaign within 0 followers on instagram or should i do other objective ?
@BenHeath
@BenHeath 3 жыл бұрын
Yes you can get started with conversions :)
@muhammadfajri6381
@muhammadfajri6381 3 жыл бұрын
@@BenHeath Thankyou Ben!
@अर्पितामधुकुल
@अर्पितामधुकुल 2 жыл бұрын
प्रति लक्ष्य खाते में मुझे कितना बजट का उपयोग करना चाहिए?
@rafikbedrani5997
@rafikbedrani5997 2 жыл бұрын
Thank you so much 😊
@BenHeath
@BenHeath 2 жыл бұрын
You're welcome 😊
@matthewjohnmoriarty
@matthewjohnmoriarty 2 жыл бұрын
I chose the wrong IG account to link. I have linked both my IG accounts (in Business Settings) but I cant choose the one I want, it has stuck me the wrong one! HELP!!
@duribeespinosa
@duribeespinosa 3 жыл бұрын
Hi Ben, great content as always. Just one question, if i want to get leads why would I choose the campaign optimization "Conversions" instead of "Lead Generation" thanks for your input. :)
@BenHeath
@BenHeath 3 жыл бұрын
Thanks Daniel. That depends where you want your leads to be generated. If you want them to be generated via your website then you want to go with conversions and optimise for the lead event. If you are happy to leads to be generated within Facebook or Instagram via a lead form, then you want to select Lead Generation. The main difference is quality. Leads generated via your website tend to be higher quality but more expensive. Here's a video on how to create Lead Generation campaigns: kzbin.info/www/bejne/bqG0fmltg9F8jKM
@duribeespinosa
@duribeespinosa 3 жыл бұрын
@@BenHeath thanks. You have no idea how much I've learned from your videos and inputs
@BenHeath
@BenHeath 3 жыл бұрын
Glad to hear it :)
@leonwayne9705
@leonwayne9705 2 жыл бұрын
very informative ben!regarding the pocket theory
@thiagoroldanmarketing
@thiagoroldanmarketing 3 жыл бұрын
Thank you Ben!
@BenHeath
@BenHeath 3 жыл бұрын
My pleasure!
@galickidigital
@galickidigital 3 жыл бұрын
Yes! Thank You
@BenHeath
@BenHeath 3 жыл бұрын
Glad you are excited already :)
@kenkroohs4856
@kenkroohs4856 2 жыл бұрын
Related simple question. How do you get the emojis to show?
@BenHeath
@BenHeath 2 жыл бұрын
Easiest way is to use Emojipedia and paste them in :)
@mitti6535
@mitti6535 3 жыл бұрын
Hey Ben i just opened my new e-commerce store. It’s a fashion sunglasses store. I was thinking of running instagram ads only with stunning graphics contents as my audience are between 21 -35. Is it a good idea to proceed with as im still new to this. Thank you for your reply Ben, it will be helpful for me alot.
@BenHeath
@BenHeath 3 жыл бұрын
Good question. I wouldn't focus exclusively on Instagram to begin with. I'd use automatic placements (if you are using the conversions objective) and allow Facebook to select the best placements so you get the best results. I imagine that means you are going to see more impressions on Instagram but I see little advantage in focusing exclusively.
@lindisopaj
@lindisopaj 3 жыл бұрын
Hint: sunglasses is a diffcult and very saturated niche. In my opinion, graphic ads wont make it that far, maybe as retargeting but not initially. I could be wrong tho. People usually dont want ads that look like ads. Take some inspo from ig and tiktok influencers and see how they market this type of stuff?
@Zakiproduction1
@Zakiproduction1 3 жыл бұрын
estimated data on facebook in ad set is it all the time true for converion
@BenHeath
@BenHeath 3 жыл бұрын
Absolutely not. I rarely pay attention to the estimated data.
@lingfenggui2961
@lingfenggui2961 2 жыл бұрын
Where to get the pixel ?
@BenHeath
@BenHeath 2 жыл бұрын
I've got videos on that on my channel :)
@tola985
@tola985 3 жыл бұрын
Great
@BenHeath
@BenHeath 3 жыл бұрын
Thanks a lot :)
@lenakaneva9990
@lenakaneva9990 3 жыл бұрын
Hi Ben!!! Is it possible to target people i'm following on Instagram? (like to create an audience out of these people?)
@BenHeath
@BenHeath 3 жыл бұрын
Hi Lena, I don't think it is I'm afraid.
@אנליטיכאן
@אנליטיכאן 2 жыл бұрын
so i'm looking to hire 18 yo girl for small chainstore . i want to have good grade so in my language it's should be something like "5 unites mathematic" now i can't find it in "detailed targeting" should i use it different ?
@gavvsam1873
@gavvsam1873 3 жыл бұрын
Very informative Ben! Regarding the pocket theory you mentioned in one of your older videos, what happens at adset level for example if i want to scale a winning adset. Is it a good idea to scale it by duplicating the adset 5 times for example and putting into a new CBO campaign with a high budget? On the basis that FB chooses specific parts of the audience in each adset. Thanks a lot
@BenHeath
@BenHeath 3 жыл бұрын
Hi Gavv, thanks a lot. I don't really believe in the pocket theory (you may the previous video confused with someone else) and partly because of that, but also for other reasons, I really don't think you should duplicate ad sets to scale. I would scale within your existing campaign and just increase the budget incrementally. Here's a detailed video on how to do that: kzbin.info/www/bejne/nF61q6KtYtabnpY
@lindawilson6439
@lindawilson6439 3 жыл бұрын
DM
@lindawilson6439
@lindawilson6439 3 жыл бұрын
Speed_ethic
@lindawilson6439
@lindawilson6439 3 жыл бұрын
John Thomas
@lindawilson6439
@lindawilson6439 3 жыл бұрын
On
@wisenige
@wisenige 3 жыл бұрын
Ben. I’ve been running both story and reels ads for the past 2 days. It shows I’m getting likes on the reel ad, but NO followers have come in. Over 5000 impressions and 300 likes on the post smh
@wisenige
@wisenige 3 жыл бұрын
It’s almost like Instagram is keeping people from following me
@BenHeath
@BenHeath 3 жыл бұрын
Hi Nigel, if followers is what you are looking for I'd recommend checking this out: kzbin.info/www/bejne/gaS9eouJnbRnnLc
@alessandroleung2579
@alessandroleung2579 3 жыл бұрын
Hi Ben. I am your new subscriber :) Thanks for the video. Is it true that starting 23 August 2021, we can no longer use detailed targeting options to target audience aged below 18? if yes, what actions do you recommend taking for a business whose target audience is mostly those aged 18 and below? Your response is highly appreciated, Ben!
@BenHeath
@BenHeath 3 жыл бұрын
Awesome :) Yes that's correct. Unfortunately there are no work arounds with this one. You will have to go with broad targeting and give Facebook enough time to work out who to target. I'd write copy and produce creative that will resonate with your target market and is very niche specific - that should help as Facebook can pick up on the engagement signals.
@alessandroleung2579
@alessandroleung2579 3 жыл бұрын
@@BenHeath thanks Ben. Anyway, can I use the strategies you explain in this video without having Facebook pixel? When I click "conversions" as the objective, it says that I should have Facebook pixel. Thanks in advance Ben! :)
@earnestwealthsolutions9583
@earnestwealthsolutions9583 2 жыл бұрын
why didn't you select Instagram REELS
@medmsa5938
@medmsa5938 3 жыл бұрын
Hi Ben , thanks for all what your efforts
@BenHeath
@BenHeath 3 жыл бұрын
Thanks Moussa. I haven't done the research in that space specifically recently. But this video will show you how to find great options: kzbin.info/www/bejne/l6C4i4xvgLx1pdU
@lindawilson6439
@lindawilson6439 3 жыл бұрын
DM
@lindawilson6439
@lindawilson6439 3 жыл бұрын
John Thomas
@lindawilson6439
@lindawilson6439 3 жыл бұрын
On
@lindawilson6439
@lindawilson6439 3 жыл бұрын
Instagram
@arumonyeji1101
@arumonyeji1101 2 жыл бұрын
you keep referring someone to your previous videos. does it make sense to you ?
@matthewong3112
@matthewong3112 3 жыл бұрын
Hi Ben, thanks for the video. Can I ask if I have a budget of ~700USD for a campaign, would you still recommend me to have multiple ad sets to test which target audience works best? Or rather, I should just run one ad set, with all the interests combined?
@BenHeath
@BenHeath 3 жыл бұрын
Hi Matthew, I's still go with multiple ad sets :)
@lindawilson6439
@lindawilson6439 3 жыл бұрын
DM
@lindawilson6439
@lindawilson6439 3 жыл бұрын
John Thomas
@lindawilson6439
@lindawilson6439 3 жыл бұрын
On
@lindawilson6439
@lindawilson6439 3 жыл бұрын
Instagram..
@dbizz9861
@dbizz9861 3 жыл бұрын
Hi Ben I am frm Pakistan my ads are not working i am confused by audiance size and targeting after ios 14 pls can you guide me.
@BenHeath
@BenHeath 3 жыл бұрын
I'd recommend starting here: kzbin.info/www/bejne/j2SYY5qGq66AeJo
@lindawilson6439
@lindawilson6439 3 жыл бұрын
DM
@lindawilson6439
@lindawilson6439 3 жыл бұрын
John Thomas
@lindawilson6439
@lindawilson6439 3 жыл бұрын
On
@lindawilson6439
@lindawilson6439 3 жыл бұрын
Instagram.
@emmanuelsentertainmentchannel
@emmanuelsentertainmentchannel 2 жыл бұрын
I have a question ❓
@MultiSciGeek
@MultiSciGeek 3 жыл бұрын
Can we get the 5 mins version plz?
@BenHeath
@BenHeath 3 жыл бұрын
I have plenty of videos that length but I can't provide this level of detail if I do.
@MultiSciGeek
@MultiSciGeek 3 жыл бұрын
@@BenHeath Fair enough. I will search... I meant like a TL;DR recap at the start/end.
@johnathans8282
@johnathans8282 3 жыл бұрын
I could use some help if there's a way I could speak with you, could help me a lot.
@BenHeath
@BenHeath 3 жыл бұрын
Hi Johnathan, you can find out more about our services through our website: leadguru.co.uk
@PremSingh-rz8mi
@PremSingh-rz8mi 3 жыл бұрын
Hey Ben, I need your help please? We offer free home visit appointment for our couples to view our Wedding Rings selection from the comfort of their own home with free personalised engraving and hand delivery to their home address. In the past we have used messenger on Facebook as we don’t have a shop or website( being currently developed). What would you recommend us to use on Facebook campaigns instead of messenger please? Once the website is up and customers can book online what would you recommend please?
@BenHeath
@BenHeath 3 жыл бұрын
Once the website is up and running I'd go with conversions. In the meantime I think Lead Generation would be a great alternative. I have a detailed tutorial on that campaign type here: kzbin.info/www/bejne/bqG0fmltg9F8jKM
@PremSingh-rz8mi
@PremSingh-rz8mi 3 жыл бұрын
@@BenHeath thank you so much for your feedback and support. Much appreciated and keep up the good work!
@BenHeath
@BenHeath 3 жыл бұрын
You are very welcome :)
@thebestone2813
@thebestone2813 3 жыл бұрын
Are u creating this ad in facebook ads?
@BenHeath
@BenHeath 3 жыл бұрын
Yes I'm using Facebook's Ads Manager. That's the best way to create Instagram ads.
@thebestone2813
@thebestone2813 3 жыл бұрын
@@BenHeath do u have courses?
@BenHeath
@BenHeath 3 жыл бұрын
I do indeed :) Here's my Facebook Ads Insiders course: www.leadguru.co.uk/facebook-ads-insiders/ It's just about the most comprehensive Facebook Ads course you'll find. There's 15 modules and nearly 100 videos. I'm updating it all the time and I've had great feedback from the hundreds of people that have bought it :)
@shaunjohnuk
@shaunjohnuk 2 жыл бұрын
Thumb nail says 2022 but you said 2021 ?
@orangeapple681
@orangeapple681 2 жыл бұрын
I got to this point of following this tutorial thanks to your other one. But MY GOD what a sh-t show FB has created w/ ads manager vs business suite vs creator studio. It blows my mind that a billion dollar company features one of the most frustrating UI experiences I've come across since the Amazon seller dashboard /rant
@BenHeath
@BenHeath 2 жыл бұрын
Completely agree - and it's a $600 billion dollar company!
@IsraelBasketry
@IsraelBasketry 3 жыл бұрын
thanks for this video, can i prepare a list of instagram user account and promote to this acoounts?
@Laxmiaq
@Laxmiaq 2 жыл бұрын
you are so sweet
@lifelesslilt
@lifelesslilt 2 жыл бұрын
so in 2021 you say about 2022? great clickbait
@BenHeath
@BenHeath 2 жыл бұрын
How is that clickbait? The strategy taught in this video still works in 2022. We therefore updated the title. Don’t be that person that thinks anything more than 6 months old no longer has any validity. That’s ludicrous
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