Big Steve's $3 Car Wash Business Case Study Overview

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Have you ever seen a struggling car wash in your market and thought that just maybe, with the right changes, it could be a true "diamond in the rough." Banks wouldn't finance this dated exterior tunnel washing less than 20,000 cars, but industry veteran Steven Petruzello saw an opportunity that everyone else missed. After only one year, Big Steve's Car Wash will have washed over 120,000 cars -- and Steven shares the steps and investment it took to turn this location around.