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« Le quatre heures »
Fall/Winter 2025 Show
Bluemarble invites its audience to enjoy the beloved French tradition of “le goûter,” usually savoured at 4 in the afternoon. Inspired by the intergenerational ritual that Anthony Alvarez Graff grew up celebrating in the countryside - the beignets and hot chocolate lovingly prepared by his grandparents, and the friends and family who would gather to share pastries and stories - the show transports the Bluemarble audience inside his favourite childhood memories.
“Le quatre heures is this loving moment when time stops and people come together to share something special,” explains Alvarez Graff. “It is also when my mother instilled in me my curiosity for different cultures: of never forgetting your roots, but always being open to the world.”
Creative director: @anthonyalvarez_
Design director @hedielchikh
Styling: @Patrickwelde
Art Director: @pierreolivieragostini
Casting: @conanlaurendot
Makeup: @anthonypreel
Hair: @michael.delmas
Production: @lamodeenimages
Set Design: @remy_briere
Music: @lukas.heerich @c_o_mp
Track: Caveman LSD - Bottle Service Angels
Movement Director: @meslesne
Press: @spreadtheword_communications @kmjr.world
Sales: @tomorrowlondongroup
Photography: @lucatombolini
Lighting design: @franzandfritz
Le goûter by @mory_sacko_
Thank you @uggineurope
And a very special thank you to the incredible team at Bluemarble and our collaborators - your dedication made this show possible.
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