Brand content planning (full exercise)

[@NicoFromTheWaves]

Dude you just don’t miss. Every video is straight value and highly watchable. Thanks for putting these out

[@orenmeetsworld]

Glad they’re hitting for you!

[@JaredTaylor-Davies]

This is gold - would say these are all familiar concepts, however they’re consumed passively. And I think that’s one of Oren’s founding principles - shift the mindset from passive consumer to deliberate student. The fact this shit is free is mad. The internet is a beautiful place.

[@MidnightNutritionClub]

Thanks man - This is gold. Appreciate you taking us along. The launch is going to smash

[@orenmeetsworld]

Appreciate it!

[@trayavlon]

This is dope

[@orenmeetsworld]

Thank you

[@micfrancs]

I can’t believe this is free. So much alpha in here. Gonna rewatch and take notes

[@orenmeetsworld]

🫡

[@QuinTelevision]

This is truly a “valuable” video. Appreciate you sharing. I just designed a plan for a prospect where I added a character to their content, then this pops up on my feed. I’m on the right track. Thanks so much for laying this out for us viewers.

[@orenmeetsworld]

Sick- love to hear it

[@Ourworldbyade]

Another awesome video. Thank you Oren. Will be watching every video and be executing my own brand that's slowly coming together. Thanks again.

[@orenmeetsworld]

🫡

[@rhye717]

would be really great if we could see a full video on how to communicate with manufacturers, represent yourself enough to make those factories be interested in forming long term relationships since most of us are newly launching and have zero brand background, and also the list of necessary documents and information to have available in hand regarding what is needed from them so that the entire process becomes smooth and efficient. and it would also help tremendously if you could touch on how to make clothes that not only good quality but sit perfectly. i know we have to measure it in our tech packs but some brands tend to make clothes that sit amazingly and make your body look great. how to achieve that result as well so we can serve our customers and make them feel better & have the best UX overall. thanks in advance and i really appreciate this valuable content you are putting out there! cheers

[@jasonchan4546]

OREN COMING IN WITH THE HEAT EVERY DAMNN WEEK

[@orenmeetsworld]

Consistency my core competency haha

[@Cards_and_Canvas]

POV: You're gatekeeper's sworn enemy

[@orenmeetsworld]

Might run with that one on IG haha

[@asliceofbnice]

Dude this is absolute GOLD! Thank you Oren for the thorough breakdown.

[@orenmeetsworld]

My pleasure!

[@MellySkyWalker]

You’re the goat. ❣️ thanks for all the value you give back to the community, brother.

[@orenmeetsworld]

I appreciate that!

[@cindyqiu8]

As a TV producer turned brand marketer, I love this framework!! And can’t believe I didn’t think of it first. 😂 Thank you for making this video with so many useful examples 🙌

[@orenmeetsworld]

Haha; built for you!

[@edwinacuna7412]

It is very hard to find someone who can understand the artistic building blocks of what makes a brand special and someone who understand the logistical and marketing building blocks to scale it up in a way that honors their creative integrity, you're insane man, and have a very special voice, the fact that this info and video is free is the reason people really need to rethink going to school for shit. Cheers!

[@orenmeetsworld]

Thanks for the kind words

[@vaughnallen3849]

Agreed Very Well Said!

[@oscarlopezmov]

Brooooooo, this was soooo valuable! Thank you so much!

[@orenmeetsworld]

🫡

[@reecenward]

Thanks bro, i'm running 3 business's socials and last month i got terrible results cuz i had no strategy. Im gonna apply this to them and hopefully it helps with the direction i'm trying to take them. 🙏

[@orenmeetsworld]

sick good luck

[@OscarWorthyScenes]

I'm in a similar boat managing multiple clients, and I've recently started using this Mydrop AI tool that totally changed my game. I used their scheduling feature to plan months of content in advance, and I went from 2 hours of daily posting to just about 15 minutes, which allowed me to focus more on strategy. How are you planning your content strategy rn?

[@dustinkoop]

Thanks for dropping yet another banger! It would be highly valuable to see how you would run this with a brand thats about to launch such as your brand for example.

[@orenmeetsworld]

Yep will followup

[@ortizbu]

Thank you so much man. Love your content

[@orenmeetsworld]

My pleasure!

[@WhizPill]

Thanks for sharing your insights

[@imdadhtalukdar]

Love videos on this topic

[@imdadhtalukdar]

Would like another deep dive

[@orenmeetsworld]

Yeah def will go deeper and some point

[@eduardooc01]

GOLD GOLD GOLD GOLD!

[@orenmeetsworld]

🫡

[@bobbygallery]

This is so good. Thank you for this. Is it possible to get the document used in this video?

[@orenmeetsworld]

I put the graphics in last weeks newsletter it’s on mail.hyperstudios.us

[@twonrichpo]

This is soooo damn helpful. Thanks!!!

[@orenmeetsworld]

🫡

[@IconicBecker]

Dude insanely valuable video as always. Speaking of events, and that you mentioned you're hoping to expand further events, I run CreatorFest in Orlando and we actually sent an opportunity to host you and your community at the event, with only a couple weeks away we'd still love to have you in some capacity! Been a fan for over two years

[@orenmeetsworld]

Doesn’t work with schedule but appreciate you considering me

[@alistaeiley9385]

This is incredible

[@orenmeetsworld]

🙏

[@parkermurchison9648]

Can you elaborate on the devices aspect of the plot? Didn't quite understand that part. Everything else is amazing and very helpful!

[@nolansponsler-connecticutj9138]

This is 🔥

[@orenmeetsworld]

Thank you

[@theclub502]

This is very helpful!

[@orenmeetsworld]

Great to hear!

[@bracyelias]

you're a genius

[@orenmeetsworld]

Thanks

[@deziemani]

thank u so much

[@orenmeetsworld]

🫡

[@talellaouiti505]

Great stuff, been watching all your videos, very helpful ! I had a quick question after doing this exercise and how it works with the marketing funnel you introduced in a previous video (a gem as well !) I would guess SERIES, SPECIALS and PILLARS are roughly/mostly Middle of funnel as they increase the brand awareness and educate the audience and Trends are eye-catching and thus Top of Funnel. Am I right ?

[@R3XYY]

AWESOME stuff man. Definitely excited to try out some of these methods with some clients. I have a vintage japanese car brand I am working with to develop their content and some products. The floor mats would be pppeerrrfect for them. What is your source for the company that is helping you create the floor mats you have created recently with valuable. Would definitely help bring fresh product development ideas for my client. Again love the content man, definitely driving my business forward. cheers

[@akashantony3]

can you make a video on how this applies to a service business? thanks for the video!

[@orenmeetsworld]

It’s the same exact thing - characters, sets, events

[@orenmeetsworld]

I know it might seem like it’s so physical product focused- but almost all ideas are the same. If you’re providing the service you can document where and how, whose involved, new clients or launching new offers etc - tradeshows whatever it may be - just another angle

[@91750fast]

Oren i love the videos.. How much vyvanse are you on?? infinite energy lol

[@orenmeetsworld]

I’m like this all the time haha

[@jeanmarcntela-mw3mi]

Owen just thank you

[@orenmeetsworld]

🫡

[@maddmarkmusic]

make more for FNB business please

[@BobJones-qj1zy]

bros allergic to missing

[@orenmeetsworld]

🫡

[@rishamfiroze6550]

Do we need to create content like this in the main brand account or should we create a separate account?

[@orenmeetsworld]

Don’t create any second account until one is already popping

[@mikeljubsa3105]

Hi Oren, I'm wondering how brands can work with you? I've been following your content for months and have really enjoyed what you put out and would be interested to how I may be able to engage your services? I was on your personal website and didn't see a contact form. Thanks!

[@orenmeetsworld]

I don’t really do brand work anymore-I offer some hour consults but focused on my own projects right now primarily

[@OwenNurminen]

anyway we could get these blank docs for brainstorming?

[@OwenNurminen]

ty btw super helpful content

[@orenmeetsworld]

Yeah they were in the newsletter that week mail.hyperstudios.us

[@joshrooseboom]

Hey there I own a jewelry brand and would like to expand to clothing at some point. Would you mind letting me know who some of the suppliers you work with are so I can potentially connect with them? Love your videos and I get a lot of value out of them! Thanks 🙏

[@orenmeetsworld]

My primary for clothing and one I’m going to China with is Crease Group, another is Joyster on Pietra

[@joshrooseboom]

@@orenmeetsworld​​⁠Awsome thank you so much. I like the look of the heavy washed tees, especially if they have wide shoulders instead of narrow like most cheap tees have

[@marvinetienne87]

Wassup brother. Love the content! I am a small startup brand and looking for 3PLs that would be open to doing business with a startup. Any suggestions?

[@orenmeetsworld]

I use Pietra as mine currently - the other I was considering was Shipbots

[@alecthompson4126]

How is Weekly Series videos different from Pillars?

[@orenmeetsworld]

Pillar is a recurring topics series is like a single repeated format on a schedule

[@jonathanokonmah7693]

Could Alexis Bittar have made an appearance in your brands as art video? Is that a brand that you’d say possesses an art/content first foundation?

[@orenmeetsworld]

No I don’t - they’re in the middle categories. That’s a campaign for them and was a big shift from their prior incarnation. An art directed brand

[@MtvLion]

How can I work with you ?

[@WackAttack90]

Do you have like a mentorship program. Something where you take folks "under your wing" who don't have much capital but have the ability to make a brand with guidance. I think what you are doing is amazing but sometimes it's tough to take it seriously when it feels like one doesn't have the means (and I'm talking about even just 5k) to get started.

[@orenmeetsworld]

This KZbin is it tbh - don’t really have time for 1:1 trying to do my own stuff

[@WackAttack90]

@@orenmeetsworld Makes sense. Appreicate the honesty. Found out about you recently and as mentioned, I think you do great work. I guess I'll try asking specifics here and there through comments like these when you post content and hopefully circumstances change as well to follow through!

[@jasonlu2614]

How do you tell a story like Represent without having to be the face like George?

[@orenmeetsworld]

Your sponsored athletes gotta tell the story for you

[@jasonlu2614]

@@orenmeetsworld is the brand storytelling component at the brand level, collection level, or product level and how does it typically get incorporated into marketing? When do you tell a story?

[@jayellwood]

The man. Appreciate the knowledge. 🫶🏼

[@orenmeetsworld]

🫡

[@tclarkmedia]

Sauce

[@orenmeetsworld]

Thanks brother

[@SennyMarshall]

[@moneysignclubboss]

5:26 🙋 I DO A LOT OF WATCHING AS YOU CAN SEE FROM MY ENGAGEMENT 💁 BUT I SEE A LOT OF HIT AND MISSES AND SKIPS OVER A BRAND'S ORGANIZATIONAL CHART & STRUCTURE, 🧏 WE UNDERSTAND YOUR CONTENT TALENT AND WHERE YOU GUYS COME FROM FROM YOU GUYS INTRODUCTIONS 🤦 BUT THERE'S A LOT OF US WHO WANT END-TO-END METHODOLOGIES 🫵 TO GET PAST A LOT OF GATES WALLS AND DOORS TO AVOID ANY LARGE GAPS IN UNDERSTANDING 🤝 I THINK THESE ARE THINGS THAT DESERVES A SERIES 🙏 I WISH I COULD JOIN THE TEAM #STREETWEARMOTIVATION

[@shahgee391]

Oren question? is this pattern going to reach a saturation point as well. Or you think this narrative approach has properties to it, that makes it less likely to be standardized. Inefficient in a good way, where replication is hard and pointless at times.

[@orenmeetsworld]

Yeah but we’ve got years imo