Brandsgiving: Nostalgia and Why Iconic Brands Thrive or Fade

This Thanksgiving, dive into the brands that have become as iconic as the holiday itself.
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Join Brandy hosts Reilly Newman and Scott Saunders as they reflect on classic brands associated with Thanksgiving-like Sears, Campbell’s, Macy’s, and Butterball-and uncover why some have stayed strong while others have vanished.

• The power of nostalgia in branding and why it keeps certain brands alive

• What killed Sears

• What nostalgia means for your business

• Thanksgiving brands and their history

• Lessons from brands that innovated their way to relevance-and those that failed to adapt

• How to build a brand that can stand the test of time

• Insights into making your brand part of customers’ seasonal traditions

Tune in to learn how to apply these lessons from Thanksgiving’s most memorable brands to strengthen your brand’s longevity and connection with customers.
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