Brunello Cuccinelli and Zegna, the men-first brands

[@AndrewMuscat-t3k]

Interesting video mate. Well done. Would love it if you could give us your view on luca faloni ( or the like) for those of us who cannot afford the top brands but still want something of quality.

[@fenianfinn]

from my experience, it’s 85-90% of the quality of a fraction of the price. Only have their linen trousers, double zip cashmere, and cashmere pull though, and have tried on Loro and Brunello in their respective boutiques

[@malimmuizz]

Superb information...very interesting

[@meetasit]

A great dose of men’s luxury knowledge

[@detospeaksluxury]

Thanks Asit!

[@charleslyall4911]

Love BRIONI and the rest but so expensive,thanks 👍🏴󠁧󠁢󠁳󠁣󠁴󠁿❤️

[@pats-us]

Well done and very informative. I'd like to know more about Men's luxury brands. I feel that most of these brands are at least a few decades old, and position themselves around legacy / certain geography / top designer which is very similar to premium Scotch brands as well. So, a few questions I'd like to know more about - i) Have some luxury brands have been able to emerge strongly in say 8-10 years time frame ii) How are these luxury brands able to command such a premium, etc. Looking fwd to more of your videos.

[@detospeaksluxury]

Thanks Saurabh. I will surely come out with more knowledge on this subject

[@detospeaksluxury]

Hi there, I am sorry I missed responding to your questions. 1) Mny brands did exceedingly well in the 2010-2020 period. China was growing rapidly. Global wealth wa goind up. During Covid, sales went further up! People had the YOLO syndrome - you lnly live once i.e. 2) They Command a premium because they promise exclusivity, Access to heritage, and high quality craftsmanship, and cater to Beyond money, and Very Important Customers. Those who have the money need something not everyone uses - Luxury comes into the picture. Please see all the videos, you will hopefully gatther a lot of new, good information.

[@nimbus2758]

Who’s editing this for you, looks well done and I can feel his efforts

[@detospeaksluxury]

Thanks

[@kirankilgannon8987]

Only difference is brunello is family owned like Zenga loro is part of l m v h group