Nigeria Is The Biggest Cassava Producer In The World. Why Isn’t It Cashing In On The Global Market?

Nigeria grows 63 million metric tons of cassava (also known as yuca or manioc) every year, but most of the country's supply is eaten locally as fufu or garri. Experts say Nigeria could be missing out on billions in exports of lucrative cassava products like bubble tea pearls, starch, or ethanol. Challenges along the country's entire supply chain have caused hundreds of millions of dollars in cassava spoilage. But one entrepreneur, Yemisi Iranloye, thinks she has the solution. She's introduced higher-yielding seed varieties and moved processing plants closer to farms. Now, her farmers earn four times more for their product, and her cassava starch and sorbitol have landed her clients like Nestle and Unilever. Could Yemisi's model be the way for Nigeria to feed itself and cash in on exports?
0:00 Intro
1:48 History of cassava
2:58 Growing issues
5:42: How garri and fufu are made
6:54 Transportation issues
7:36 How cassava is processed
10:06 Global demand is so high for cassava
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Nigeria Is The World's Biggest Cassava Producer. So Why Doesn't It Make Money Off Exports?

[@allseeingeye7095]

Her paying the farmers directly instead of through middlemen was very smart. Its important these farmers actually get the profits from their labor instead of having it swallowed up and letting their business stagnate.

[@blablup1214]

But I can imagine it goes like this in the future Some farms are growing with this profit. Get bigger and bigger and need more helping workers. The owner can stop working on the field and just do the managing. The farmers that work on the fields will be poolry paid There will be a new video about those worker earning no money with the product that is exported for a big amount of money 🤣

[@allseeingeye7095]

@@blablup1214 Here's hoping for the best. Middlemen aren't inherently bad and do become necessary with growth But at the same time, there is tendency towards parasitism. As business starts hiring in between people more for the sake of soaking up than actually doing anything.

[@arthas640]

seems like nigeria is facing the same issue as many in India with their lackluster infrastructure and crappy bureaucracy

[@Centrioless]

​​@@blablup1214 thats like saying every employer is a middleman 🤦‍♂️

[@Centrioless]

Yea as someone who own an oil palm plantation, the reason why our industry is thriving is because the industry really try to minimize the involvement of middleman. The milling plant will survey the farmers directly and prevent the middlemen to supply the fruit bunch

[@h_maina]

Kudos to her for changing the lives of those farmers for the better. We need more people like her.

[@MINIMAN10000]

She comes across as very entrepreneurial

[@NoNORADon911]

Less phone scams more of this.

[@hypothalapotamus5293]

Roots from South America are super useful for increasing food availability, but it must be done with care. Google the Irish potato famine.

[@humanityfriend3869]

I hope it remain in Nigeria, because foreign demand will increase price, and people will be hungry... Never sell it to Nestle... Swiss firm. They only want to use Africa.

[@TheRealCartman1]

Let's not forget to thank the wonderful Europeans for introducing this plant to Africa.

[@Oluwaseun_Olusanjo]

As a Nigerian 🇳🇬 I can tell you Garri is a lifesaver

[@publik3n3me]

I don't think it is a Saver anymore. It is becoming very expensive.

[@PeterPerez.]

@@publik3n3me I agree

[@juniorbeckham2928]

As a Cameroonian, I agree asf

[@ezidimmakenneth7927]

So this is what you came here to comment? They’re saying we’re not cashing in on the opportunities cassava can bring in terms of forex earnings.😂

[@juniorbeckham2928]

@@ezidimmakenneth7927 Lmao she's just joking I think, but ya seriously y'all need to start cashing in, it's crazy that Thailand made a billion dollars off cassava but they produce less than half of what's produced in Nigeria, crazy shitt

[@mcmaine]

As a cameroonian🇨🇲 i can tell you Garri should be added in the first Aid box

[@ovieiffie7800]

Bro 😂😂😂😂

[@agboolamatthew]

😂😂😂

[@JustMe-xv8ne]

😂😂😂

[@drpankajakshan8204]

Why nobody wants to visit kneegrow lands? Why tourists hate these places?

[@dearruks3379]

😂😂😂

[@andrec7440]

So many wealthy Nigerians at home and abroad must invest in these factories. Come on... Great for her and her team.

[@codeosagie]

Good point, but the foolish people won't invest in such factories, they will call it a scam.

[@Anedoje]

I would invest in it but can we stop declaring what other people should do with their money, beyond for example pushing people to buy products made in the nation we cannot force people to invest in a business they do not want to, I believe Agric is Nigerias future same with mining but I would not force people to go into it especially not Nigerians because many only care about money if it does not make money they will abandon it or only half arse it

[@livingfinance]

That’s what venture capitalist firms are for.

[@silvermorona]

Actually, there are people who want to invest in these types of things. It's just that there are a lot of factors that come in the way of that happening. For example, starting a business in nigeria can be expensive and very unpredictable. Especially when it comes to currency value and taxes. If you were to export these cassava tubers, you would first of all have to deal with a lot of customs, then road issues, security issues, etc.

[@kendallkendall825]

Research Islam it's a beautiful religion.

[@nelsonwelser116]

In Uganda, we have a valiant of cassava that has no poison in it. We eat it raw and it's sweet, we cook it directly without fermentation, It's very high in starch and once cooked its white and can last forever when dried. We cut it and dry it directly from the ground.

[@sixtusonyedibe1619]

Wow! That's nice

[@oltonrenwick9175]

What is the name of this cassava variety ?

[@lennyk70]

same non poisonous availble in the caribbean

[@ted9921]

Rightfully said

[@arsHIT_23_08_1]

Same here in INDIA 🇮🇳

[@WastedSunRise]

We use cassava in cooking for my daughter who can't have gluten, wheat, rice or oats. It's been a life saver for us.

[@channelshalom8914]

Have you try Teff flour it is gluten free

[@FERESE]

It is "flour", avoid it if you have gluten sensitivity.

[@somyakumar3211]

weakling

[@akinyemihiro5250]

As a agriculture graduate i know IITA has added a very good impact in both supply chain and processing especially in ogun,ondo and oyo state. The only issue why cassava has not met the international market is because of food safety regulations

[@drewh3224]

So why couldn't cassava in Nigeria meet the regulation?

[@publik3n3me]

​@Drew H Food Safety Regulation (food poison): what an expression to fool people! How many Nigerians die per year, due to Cassava eating??

[@johnsontolulope4150]

@@drewh3224 very good question. Some should answer

[@lanremodele180]

@akinyemihiro5250 please are you into farming. if you are what products are you into. i just want to know because i am very curious about agriculture in Nigeria

[@codeosagie]

Don't fool yourself, in the video, they just highlight the big factor, yet you miss it. Government not giving good road and helping farmers out in transport is 90% problem to our farmers.

[@azalor3223]

As a Nigerian, this a lot of new information to take in. Thank you for this documentary 🫡

[@libyatube2651]

Nigeria will become great country one day, I feel it in my bones when I sow this lady

[@ivanlowjones]

Don't hold your breath.

[@Green.P3]

It was a great country many many years ago but yea it’ll rise back up

[@patrickrealestate-8193]

It will

[@ivanlowjones]

@@patrickrealestate-8193 Hopefully, the Nigerian princes will sort out their tax situations and stop asking me for my financial assistance through email.

[@patrickrealestate-8193]

@@ivanlowjones be kind and send them the little savings you have.

[@samuelmehinsan_]

Finally! A Nigerian sector on Insider

[@chelseaopoku4203]

As a Ghanaian, cassava is also a staple food in Ghana as well. We also make fufu and gari with cassava as well, although we often add things like plantains to it as well.

[@outtersteller]

Most of us don’t even know that cassava has replaced the flour in so many product like corn flakes other cereal products. It’s an amazing crop.

[@arthas640]

That must be a regional thing. The big brands like Kellogg's Frosted Flakes Kelloggs Corn Flakes, and General Mills Country Corn Flakes, as well as some less well known brands like Natures Path all use primarily corn since corn is dirt cheap and more widely available. In many countries they can also run into legal issues with selling something under a misleading label, like calling something a "corn flake" while being primarily made from something else; in many countries for example you cant call something "chocolate" if it's not mostly made from cacao and they have to call it something like "chocolate flavored" or "chocolate candy" rather than just "chocolate".

[@felypeforte]

In Northeastern Brazil is has been a staple for milenia. Here we have several processing houses, which are not industrial, but community based. You can rent the houses by giving a small part of the products to the owner. It is a good exchange for both parts. Here we make two products, the same garri flour here we call cassava flour, but we don’t soak it in water, we use it as farofa, qhich looks like those bread crumbs that Americans use, but instead we use the cassava flour. Another product is Tapioca flour made from the starches, which we use to make tapioca crepes (that is what we call tapioca). It is an amazing and versatile product.

[@papi-eron4995]

There is a cassava snack Called tapioca. It’s eaten with coconut 🥥. I miss it 😢😂❤

[@laweya]

Vamos saudar a mandioca!

[@saheedaileru6850]

So do you make eba out of the garri too?

[@etf42]

pao de queijo

[@hanadsayid7081]

When I watch this type of documentaries. I quickly understand that the World Food Program is not for poverty eradication.

[@gemelwalters2942]

Happy to see these women thinking ahead and adapting, I hope their success continues. It seems a lot of the infrastructure in the region is dependent on government assistance but this is so slow

[@Ekow_TheStoryTeller]

Cassava has saved many lives in Africa. It is our staple and we must benefit from it’s economic potential. Good work Yemisi

[@TheRealCartman1]

Remember to thank the wonderful Europeans that introduced cassava to Africa.

[@bmandrakeeee8378]

​@@TheRealCartman1lol, way better to thank the indigenous people of America, who teached the world how to harvest cassava and also corn, squash, potatoes and tomatoes. europeans would still be eating basically sheep and mud if not for the help of the people that they massacred

[@remilenoir1271]

​@bmandrakeeee8378 You're so ignorant. It's almost comical. The truth is that Cassava only began to be cultivated and harvested by Europeans settlers. Before that, the native gathered it and didn't use to eat nearly as much of it as they began to after the Portuguese took to harvesting it. Also, if europeans only ate sheep and mud before they started massacring and colonising, as you say, how do you explain the fact that they conquered so easily the rest of the world that was so much more superior to them ?

[@ayyodele]

Thank you Europeans, as we were feeding off grass and tree barks before you came to plunder our continent. @@TheRealCartman1

[@chidianyanwu8731]

@@TheRealCartman1😂😂😂 which Europeans ? Cassava is native to the soil and you can see that .

[@sulaak]

Nigeria's greatest problem is inefficient infrastructure, such as skilled managers, poor electricity, and road and rail infrastructures. Nigeria has failed to benefit from its oil, gas, agriculture and cheap labour due to the centralised government and poor infrastructure. Democracy has been a disaster that produced rent-seeking politicians interested in quick wins rather than long-term economic solutions.

[@gladysmaya2352]

If Nigeria keep making excuses about their leaders, they ain't going no where. Some people have decided to advance regardless and it's paying off.

[@sean-et4wr]

That’s a lie bro, the infrastructure is way better than the one in your country, and that’s a fact.

[@livingfinance]

True but at some point leadership needs to change.

[@Anedoje]

Road and rail have been fixed and are not even as bad as people claim, electricity is an extra cost but factories can run on solar, skilled managers is a people problem not government Casavva and many other things were for a long time part of government policy to promote more and fund its the people that were not interested or stole money from these programs after wining grants, its high time we stop blaming everything in government if we the people wanted a secure nation we would have made it secure same with most of our other problems

[@gladysmaya2352]

@@livingfinance if it's not changing,then we need to change and ignore excuses.Some wise folks are learning to dump excuses and have found a way to forge ahead...we need to emulate such individuals...

[@nerdishshonrenee1600]

So awesome, she made a huge difference, bless her journey with only good things!

[@augustoortiz3615]

Just a correction: not all cassava are poisonous or contain cyanide. The strands that do contain cyanide can be translated to "angry cassava" in portuguese and are usually not usually accessible to regular customers, only to industrial customers.

[@JVandthebrotherhood]

All cassava are poisonous. The mandioca brava (angry cassava) is just edible after processed into flour, but the mandioca mansa (calm cassava) can be eaten after boiled and cooked. But none can be eaten raw

[@samijay]

Gaari saving us since the 1700

[@Fourtune1]

Nice news to hear about their country developing. The news always picks the worst stories.

[@GhostieToasterStrudel]

Probably cause they feel like hysteria makes people watch more, one of the main reasons I don’t watch news channels anymore, but I agree it’s nice to hear positive stories about Africa for once.

[@gemelwalters2942]

worse or relevant? Cherry picking what to report helps no one. Corruption is a big part of the infrastructure issue so yes that ends up in the news often because most of the countries problems are hampered by that very thing.

[@olaideowolabi3069]

Our inefficiency as a nation is obvious all over the place. If Thailand that produces less roots can make such $ amount from export then we are definitely playing.

[@livingfinance]

A lot of educated Nigerians and west Africans. The issue is practical education to solve societal problems. Too many Nigerians and west Africans seek higher education for prestige instead of actually solve the countries problem. What’s the point of having a high output of professionals if they are not actually practicing meaningful problem solving.

[@YouYou-sm8tf]

​@@livingfinanceI agree. Each african country need to analyze what are the nation’s first need and how to solve it. And support educated africans to get funding, ressources to create, manage and fructify all the benefits. Helping africans who can make the change is important.

[@arthas640]

People often dont realize just how industrialized Thailand is. They're not the best in the world in terms of efficency but they're still great, to the point that many countries send produce to Thailand to be processed or canned and then resell it. Pears for example are grown in the US during their summer and then in South America during their summer, and they both send pears to Thailand to be canned which is why you might see American pears imported from Thailand. They're also really big into shipping and exporting as well with Bangkok being a huge economic hub. That all means they can take cassava, which is actually a pretty cheap agricultural product, and process it into more useful goods and sell it on for more money then straight cassava.

[@mamotalemankoe3775]

​@@livingfinanceThe issue is they run away to wealthy western countries with their degrees and leave the poor uneducated people to fix things. They should stay and help but they prefer to buy a good life instead of make one at home.

[@livingfinance]

@@mamotalemankoe3775 Two fold although what you said is true. The environment for excellence is mediocre in many west Africans, the more positive impact you want to have the more hurdles you have.

[@JJABRAHAM69]

Also,Sorghum is a drought resistant crop grown in Africa. I designed small steam turbine power plants for Rwandan villages that ran on Sorghum ethanol. One worker could harvest 2 acres per day of sorghum,which is very similar to sugar cane. But can grow upside down on concrete practically.

[@stellafosua5578]

Well done, God Bless you🙏

[@estebancorral5151]

You should have designed a small turbine powered by biomethane.

[@danielschick7554]

Leave it to Business Insider to suggest that a staple that these people need to live should be exported for profit.

[@karabokhwiane7593]

💯

[@AKASANJEEWA]

In Sri Lanka we have only three ways to cook cassava. Steam, cook with coconut milk or frying as chips. It's interesting to see other ways here ❤❤❤

[@fistandpen2505]

Hmm when you people discover garri your brain will burst

[@MalluStyleMultiMedia]

I’m from Kerala, India and cassava is one of our favorites

[@striker7469]

Nigeria government must invest in infrastructure and security to grow their economy output.

[@gennaterra]

corruption is still a huge problem in Africa... unfortunately

[@kabzaify]

@@gennaterra Corruption is a problem everywhere, is about managing it. And not all Africa countries are dealing with same level of corruption.

[@jantschierschky3461]

​@kabzaify very true, but Nigerian government....

[@kendallkendall825]

Research Islam it's a beautiful religion.

[@grrr2007]

I did a research on vitamin A cassava in 2016-2018. Cassava is gold in Nigeria, everybody wants to partner with IITA because there is a lot of thorough breeding research on cassava. Our government need to do more in terms of export and to first get it right we need to move from unncessaeery 'wild elephant' project and start basic things such as building good roads in the rural areas and access to inputs for farmers.

[@arthas640]

what's a "wild elephant project"?

[@grrr2007]

@@arthas640 that's a typo. I mean a white elephant project

[@arthas640]

@@grrr2007 now i feel dumb for not realizing that. I googled "wild elephant project" and scrolled through a bunch of elephant rescue and elephant sanctuary pages without making the connection and assumed it was some idiom I wasnt familiar with.

[@mr.ghidorah4202]

Love watching success stories like these! These women shows how it's done! We have a similar problem in our area where we grow sugar cane. Processing the crops are inefficient because we have so many middle men like paying for harvesters, renting trucks to bring it to a plant far away. If I have money, I would build a processing plant in the area.

[@Leela_ya_Maaya]

From where ?

[@gloryamadigwe900]

Which area is that's

[@divayanche1]

Wow...i know the owner, grew up with her and she has blossomed so well. Kudos 👏🏾👏🏾👏🏾

[@psalms1397]

This is what happens when we have competent people at the top! the result is a growing encomy. Thank you for all your efforts Yemisi

[@mugosteve]

Awesome content. In Kenya our Cassava industry is practically non existent. The little I see is sold as fried snacks in the streets. I didn't know the crop had that many uses.

[@florenceodegua3225]

Hopefully, we can push our products to Kenya. Thanks for the insight

[@oceejekwam6829]

Madam Yemisi, well done 👏

[@lombardo141]

As a Nigerian I took Cassava for granted. I did not know. 😮

[@Habib_Osman]

Read the wikipedia. Cassava contains Very few nutrients.. mostly starch, which is transformed by our bodies into sugar. So.. in other words- cassava is basically pure sugar. Not so superfood at all! Don't believe me, read the wikipedia.

[@mehmoodkhankhattak]

I never leaves the country because it is mostly consumed there Nigeria. Now when Nestle and other multinational enters this market. Their own product will be sold to them back on high prices.

[@arthas640]

Nestle wont get involved, at least in Nigeria, since the infrastructure is so poor and since things are so decentralized. They like large scale plantations with easy access from the farms to the processing plants to the ports and ideally tons of land they can easily buy. In Nigeria they'll need to buy tons of tiny farms, rebuild roads, and set up their own processing plants which is a ton of work which means low returns on investment. The conflict in the country also makes it more unattractive to foreign business. Corn and soy in the US, Canada, and Brazil are more attractive to big agribusinesses

[@mehmoodkhankhattak]

@@arthas640 they will buy from you,process it and sell it to you on high prices.

[@kendallkendall825]

Research Islam it's a beutiful religion.

[@chubiforever1]

@@mehmoodkhankhattak Think he/she missed that part

[@beatpirate8]

I respect these growers . What a journey this root has to go through to be eaten. What a smart woman for helping her own country folk earn more.

[@StefandeJong1]

Was very excited to hear launched her company to preserve Cassava - until Nestlé was mentioned and and almost vomited.

[@gtageri100]

They’ll do everything in their power to keep those wages at $10/day or knock it even lower

[@rawbacon]

That's because you're brainwashed.

[@ivanlowjones]

You probably need to have your gastrointestinal system if the mere mention of Nestle makes you vomit.

[@LiveHealthywithJudith]

😂😂😂

[@JohnDoe-qz1ql]

​@@ivanlowjones And you should inform yourself in the repulsive actions taken by the Nestle Corp.

[@monekekosisochukwu6269]

Honestly I love garri and fufu. But watching this I'm really pained. I have always been pained that food waste is one of our major challenges, but I never really saw it in cassava. This is a market that needs to be tapped into.

[@meerarathode6096]

I'm from India, and i can tell for sure, Casava is so damn easy to grow. Beans and Casava are the easiest for anyone. Just pour water. Done.

[@peterporkeresq.2817]

You have to apply pesticides to beans ...

[@estebancorral5151]

@@peterporkeresq.2817the extracted poison from the cassava is a pesticide.

[@AlexB-nw7jt]

Casava rocks, I wish it was more widely available

[@arthas640]

in the west you can often find it in Asian and Latino stores since it's popular in both SE Asia (especially Thailand and Cambodia) as well as across Latin America.

[@kendallkendall825]

Research Islam it's a beautiful religion.

[@almalyncabansag4442]

I just wanted to say that the young little leaves of casava in the center of it's trunk is edible in our province in the Philippines. We boil the small young leaves then remove the moisture by squeezing it. After that it can be dry or cooked directly with coconut milk untill it turned a Little bit oily. It is so delicious 😋

[@AnthonyAlaribe]

It’s also eaten in Rwanda. I was surprised the first time I visited Rwanda as a Nigerian, since we grow so much cassava but always discard the leaves

[@Ten_dai]

When my mum was growing up in Ghana they used to add it to cocoyam leaves for kontomire/palaver sauce

[@nunyabiznes33]

@@AnthonyAlaribe could it be the variety they grow in Rwanda is less bitter than what's normally grown in Nigeria?

[@jaimeayala4231]

There's also another reason the leaves are boiled. They contain cyanide, boiling evaporates and destroys most of it. After that you are getting a product highly rich in protein, sometimes more than 10 times the content of the root itself.

[@TheREALCUPCAKE03]

Also in FIJI they boil then coconut milk is added.🥰😋

[@caiodollis6159]

Cassava is indigenous to Brazil, and in small cities most people have cassava planted on their backyard. In all supermarket there's fresh cassava, cassava starch and cassava flour. It's turned into millenar recipes such as tapioca (starch), tucupi (it's fermented juice) etc. The flour is delicious and it's often eaten with rice, beans and meat, and it was a staple food for the portuguese who explored the interior of the country and traveled thousands of kilometers since the 16th century. The cassava is often eaten also at lunch, as I'm doing now.

[@mpendakiswahili3053]

Hahaha

[@MichaelJerry_]

What’s your point?

[@caiodollis6159]

@@MichaelJerry_ no point, just contributing

[@etf42]

feijoada with farofa

[@polartanaka3627]

@@MichaelJerry_ that cassava is indigenous to Brazil😄

[@chibuezenjoku6039]

This is one of the reasons we need to move from consumption to production. We can do this!

[@aadipdip1326]

As indonesian, i love cassava soo much. We grill it and eat it like sweet potato, fried it like potato chips, the flour become traditional cake or tapioca boba (or as a glue), we fermented it to become "tape" and eat it at it is, or grill it to become "colenak".

[@stevenkidd6761]

The southwestern USA farmers need to replace their thirsty crops like lettuce with Cassava. Pulling water from CO river to farm plants that dont belong in an arid/semi-arid landscape is a terrible waste of resources. (This should be applied to California Almond farmers as well)

[@tuckerbugeater]

no

[@jaimeayala4231]

The problem is the weather. Casava is very adaptable to soil and rain conditions. However, it is very picky regarding temperature. It needs the constant warmth that only tropical regions can provide.

[@arthas640]

Sadly it will likely never happen until well after the breaking point. California wields tons of power and the Democrats there rely on support from big businesses for their funding as well as many working class people, especially latinos, both of whom are tied in heavy with agriculture and almonds alone account for $4.5bil. The wealthy in California also love all their locally produced fruit and veg and they need their perfectly manicured lawns and golf courses. If they start cutting water usage and if the GOP capitalizes on the inevitable criticism then they could flip California which would be devastating to the Democratic party both at the state and federal levels while the economic downturn would harm many within the state and have a ripple effect across the country since Californian agriculture is estimated to generate around $100bil in related industries. California is also already facing problems as more and more companies are looking to relocate due to sky high taxes, sky high costs of living, and a lot of bureaucracy. This all means it's in the rulers best interests to just stay the current course until things go off the rails.

[@kendallkendall825]

Research islam it's a beutiful religion.

[@KhaiFirst]

we ate this during ww2 in malaysia but still been consume in the village.

[@zuzoon437]

Lets goooo africa! Praying for your rise! Much love from 🇺🇸

[@raphraph3545]

More deep pocket Nigerians need to replicate and even scale up what this lady has achieved with her cassava revolution.

[@devinanderson1792]

Yemisi tried something different. She put a factory NEAR the farm 😮

[@joeahega]

God bless Mama Yemisi,, Amen

[@antnam4406]

Hope to go back to this, God willing. Before Covid hit, I was actually thinking of doing some cassava farming, but life happened and I focussed on the stock market. People are leaving millions of $ on the table.

[@kabzaify]

For the record, cassava or yam is not main food across the continent. Certainly not Southern Africa.

[@sujalchaudhari4494]

She is paying directly to farmers love it..

[@akinyemioluwapelumi28]

What an intelligent woman👏🏿👏🏿

[@kozmoflores]

that’s phenomenal love the power of women Entrepreneurs & best of luck to nigeria 🇳🇬 with the cassava plant 🪴

[@lppl7780]

Nigeria had a large agricultural export economy, but it is a classic example of dutch disease. It's oil sector though declining due to social issues, makes many other exports uncompetitive. The oil revenue had, for a while, made it cheaper to buy agricultural commodities on the international market. The war in Ukraine dislocated that market as well. The is a huge need within its domestic market to produce agricultural products as it is a net importer of foodstuffs.

[@Ass_of_Amalek]

I don't think so. for that to have happened, a large portion of the population (all of whom need to eat) would have needed to benefit from the oil profits, which has absolutely not been the case in nigeria. nigerian oil is exploited by foreign companies without very much local employment, and they get by without paying very much to the nigerian government, with much of the money going to corrupt rich people. all that does not provide normal or poor nigerians with alternatives to local food production. what the oil industry has done in nigeria is extremely heavy pollution, but that has more so destroyed local fisheries mostly in the niger delta (where nigeria's oil is concentrated), and probably also on the coast. the oil also was a key factor in the nigerian civil war over the biafra region containing the oil, which certainly did much lasting harm to nigeria.

[@lppl7780]

@@Ass_of_Amalek it has to do with the exchange rate. Due to the FoEx associated with oil exports, it keeps the currency higher than it otherwise would be and undermines the competitiveness of other exports. The points about the system and who benefits from it are common, but Nigeria has it the worst. 👍

[@andersonojoshimite6047]

Net importer of foodstuffs? What a lie!

[@richevericheve5156]

great woman keep going nigeria needs more people like this and all the workers

[@rhardee16]

This. This is how you go about growing an industry, by raising everyone together, not just the bigwigs.

[@michelhv]

2:49 African yams are NOT sweet potatoes, they are a completely different root vegetable.

[@jaimeayala4231]

Yeah, I noticed that. In many parts of USA sweet potatoes are wrongly named yams. Usually, the name is reserved for the bigger varieties. Still, different plant families.

[@vinzanity68]

This lady is a blessing to Africa

[@therahulrs]

Every time I hear the word superfood I roll my eyes --- at this point everything is a superfood

[@I___Am]

Shredd cassava with grater, mix it with a little salt then steam it for ±15 - 40 minutes(the texture change the longer you steam it). After cooked, you can eat it/mix it with palm sugar(without mixing it with water), a delicious snack.

[@vamoneygroup]

Garri

[@beatpirate8]

I had a beef stew w fufu and it was so delicious I ate two bowls . It’s like mashed potatoes but stickier like a creamier texture. So deliscious. I’m so impressed with this root and I didn’t know it is gluten free and good for you. The processing looks so difficult. I learned so much in this video. I have always wondered how we go tapioca when it’s a root from elsewhere

[@marymary4005]

Proud of this woman

[@justasimplecountryboy6205]

We usually farm cassava for pigs. We to eat it but nit much. Cassava has so much uses for us. We use the roots to eat or dry uttar and use it as pig feed, the stem as firewood after drying it and the leaves is also dried up and used as pig feed. It's really has good uses entirely.

[@josecarvajal6654]

Yuca is probably one of my favorite starches out there. Here we made a flat hard pancake called "casave" (that's where the name "cassava" comes from, they confused the name of the dish with the name of the product)

[@mirleydamazio628]

No Brasil, temos tantos derivados e pratos feitos com mandioca, que não consigo enumerar. Além de alimentar humanos, serve também como alimento para animais. É uma dádiva de Deus !

[@seadkolasinac7220]

deus não existe

[@mirleydamazio628]

@@seadkolasinac7220 Se até você existe, imagina se Deus não? É o barro duvidando do ceramista!

[@jmg10v49]

tem que ser torcedor do Arsenal para dizer isso.🤦‍♂️

[@JVandthebrotherhood]

​@@mirleydamazio628ninguém aqui é de barro, irmão. Duvidar e questionar religiões é necessário

[@mirleydamazio628]

@@JVandthebrotherhood Você não entendeu a expressão" Barro falando do ceramista". Não discuto a existência de Deus por convicção e fé e não discuto religião por respeito à todas! Quem quiser discutir, tem seu direito, só que terá que ser com outra pessoa. Não deixarei de falar" Graças à Deus" pelo fato de alguns não acreditarem. E se você souber quais são os elementos químicos presentes no corpo humano, saberá que todos estão presentes na terra.

[@lsr_talkshow]

As a Nigerian, I didn't know there was money in cassava business, dem Africa is really blessed, if only we have good leaders.

[@chinwendukweli3081]

If we only mind our business and forget about our stupid leaders.

[@marony3529]

​​@@chinwendukweli3081Everything we blame the government for. I remember during OBJ's regime enlightenment campaign was made to Nigerians on how we can earn alot from cassava derivatives. Alot of Nigerians cried and shouted imagine cassava bread. It became a laughing stock. Until this woman becomes a cassava billionaire and is widely recognized Nigerians will keep living in ignorance. Everything no be government. The will of the people is super important.

[@scotthughes7440]

Bless this genius. In Jamaica we love casava bread and call it Bammy. It brings back memories for me.

[@tenderlyauguste3883]

Wow...kudos to both ladies..they are pioneering the industry in Nigeria..really informative and well structured documentary...

[@Ugochukwu123]

Nigeria really need to step up from only consumption to manufacturing and food processing. We have the resources and all it takes.

[@kelechijeremiah4465]

That's why many people. Want OBI.4 real. Not consumption.

[@soberman1520]

nigeria is not people but you as individual as a subject as a nigerian should do something to change the future supposed you got the capital to do so

[@wellsambrose1878]

This is what Peter obi is talking about, with the huge land that we have, just imagine the potential,see who ever becomes president may 29th needs too start work,🇳🇬🇳🇬💪

[@hendral.5636]

Here in Sarawak, Malaysia, we eat the cassava young leave. We call the plant "empasak".

[@KanishQQuotes]

There's a reason why dedicated agricultural research needs to be conducted at university level

[@friaspr]

Cassava is delicious. We eat it a lot in Puerto Rico and the Domican Republic.

[@lesliecas2695]

Goodness, what backbreaking work.

[@olagunjujoseph213]

Insider Business please do more on Nigeria's agricultural potential

[@logwell1]

In Brazil, we consume a lot of cassava too! In my region, we call it mandioca. Its a delicious side dish. You can cut in large pieces and cook it, fry it and make stews. i really recomend it, good stuff. Didnt know about its consume by our africans friend

[@tunxlaw]

When Tinubu was talking of cassava and corn, you people were laughing.

[@Khalifah_kby]

He’s smart

[@jaybee4577]

Exactly, i shake my head when I see Nigerians laughing and making corn jokes. I have even seen recent KZbin videos talk about the value chains of corn 🌽. We need to start adding value to our product for exportation.

[@techtactics788]

So feed the youth cassava and corn. His son dines on oyster and lives in a £10 million plus property 😅

[@tunxlaw]

@@techtactics788 Yes, Cassava and corn would bring in much needed forex.

[@techtactics788]

@@tunxlaw his context wasn't about forex, don't be slow please. He wants other people's kids to be fed that while they tackle the insecurity corrupt politicians and the like created.

[@sachi330]

Cassava is easy to grow, very nutritious there need not be famine at all. The present Nigerian s must get together and do everything to become self sufficient. Those who consume Cassava will never become victims of cancer. Bless that lady. Bless Nigerian people ❤

[@yuddytuddy7990]

That is one-real-super-wonder-woman… great job…

[@jamesgordon364]

Might be a blessing that they are not exporting more with world trade rules, quinoa used to be the main staple of Bolivia. Once a nation has put a commodity on the international market they aren't allowed to remove it.also Nestlé uses child slave labour and takes spring water from locals.

[@livingfinance]

Precisely it’s the legacy that colonialism has left subsaharan Africa with this cash crop mentality. The constant need to export rather than developing value locally and then focus on exporting surplus. Hope it changes within my lifetime. But continental trade within Africa is extremely lacklustre,

[@douuglas2007]

In brazil there's 3 different names for the cassava (Mandioca, Aipim and Macaxeira) Cassava is my favorite carboidrate ever, it taste much better that potato, you can make delicious dishes using cavassa, it can be cooked in water and salt, fried, you can make a delicious cake, the Cassava can be processed into Farinha, Polvilho Doce, Polvilho Azedo, Tapioca... Then you can make the best breakfast in the world called Pão De Queijo 😂😂.

[@jessalbertine]

I hope to see more women like this in charge of things! Thanks for the great video.

[@utonnaudochi1234]

I'm nigerian, and ironically i'm watching this whilst eating swallow.😆

[@catatanpribadi0132]

saya sangat salut dengan mereka yang membangun pabrik pengolahan singkong tersebut dekat dengan petani.

[@eltontinayemoyo]

Thailand eats rice as a staple while Nigeria east cassava as staples.

[@amona.8158]

Thailand produces and consumes rice as a staple, and it exports rice as a staple food worldwide. Nigeria produces and consumes cassava as a staple, and the excess produced goes to waste.

[@sulaak]

Rice , cassava and wheat are all staple food source in Nigeria

[@chefafricasvillage4209]

I love Cassava porridge and currently trying to blend cassava with various other ground crop flours to eliminate wheat and western poisoned crops.

[@trenomas1]

This is collective action done right.

[@metalextras]

Nigerian farmer's problem is not about factories, are more about how to convert cassava into money by themselves. The world's #1 technology to cultivate and to converts Cassava into money is Indonesia, The whole part of cassava plant can be processed by home industry into tasty vegetable, edible paper, poultry feeds, rice-flakes, chips, cakes, biscuit, sugar flakes, sweeten dessert, ice cream, liquor, fishing baits, Ethanol and hand sanitizer even in remote villages.

[@hlengiwemasondo2858]

Wondering what was eaten in Nigeria before the 1600s when cassava was introduced .

[@agett12]

Indigenous Yams and rice

[@Amazila]

You still believe Mungo Park discovered your backyard, don't you?

[@hlengiwemasondo2858]

@@Amazila this was a sarcastic question.

[@Amazila]

@@agett12 rice is not natively grown in my region. Yams, yes; but fufu and garri is the main food. Do not be fooled; Africa is not a village. It is a continent of diverse climate and topography. South America continent was once joined to the African continent. I hope you get the picture

[@jaimeayala4231]

@@Amazila African rice (Oryza glaberrima) is native of that continent. At least in Western Africa. The popularity has decreased with the introduction of Asian rice and other starch sources.

[@livingfinance]

Same story different African country. African countries inability to capitalize on its raw resources and to climb value chain remains one of the continent’s biggest issue.

[@reddit-it3414]

“Some have died. Bless their memory.” 🥰🥰🥰🥰🥰

[@SayiSPACE]

Thank God for garri. If not hunger would have finished us

[@temitopeomolayo6278]

Love this So happy to see advancement in the industry and the further awareness this video would create Thanks Business Insider

[@stevencooper4422]

Kasava is good as fufu with peanut soup 😋

[@fftb8442]

Protect this woman! 🙌

[@kazual9206]

Simple reason : Cassava is a poor food. This not a superfood like they try to paint here, it's pure starch and pretty much nothing else. Even wheat is 10 times better in comparison on the nutritive value overall. It's not wonder they don't sell well . But , since it's cheap , if they are able to harvest it en masse, expect it to it your processed food ...and cry because you will experience the same problem of these countries on the nutritional diseases plaguing them.

[@itanyichiebuka]

Nigeria has so much potential it's crazy

[@jennifernangboa]

Not only Nigeria the whole of Africa does

[@itanyichiebuka]

@@jennifernangboa 100%

[@ibrahimsuleiman8473]

Respect to this woman for changing the life of this farmers.