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Pakistan’s auto industry is nourished under the shadow of protectionist policies with no competitive atmosphere. Japanese companies including Indus Motor Company (Toyota), Honda Atlas Cars Pvt. Ltd (HACL) and Pakistan Suzuki Motor Company (PSMC) enjoyed a comfortable position. However, winds of change are sweeping the dominance of BIG 3, ushering in a new era of challenges and opportunities.
Suffice it to say, there is no cozy environment anymore as policies have changed. Opening the market for new entrants in Completely Knocked Down (CKD) segment and relaxing the regulation pertaining to used import cars has unleashed a much-needed competition.