Celeste Barclay: Binge Writing and the Power of Universal Themes in Pulling Readers to New...

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Episode 217 / Writing under two pen names, Celeste Barclay has penned over 50 books in historical and mafia romance. She shares insights on the writing process, the challenges of juggling multiple book brands, the importance of flexibility, and why universal themes resonate across genres.
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Topics:
Balancing marketing efforts for established and potential readers Understanding different market segments and reader loyalty The concept of "us against the world" theme and how it transcends genre The connection between universal themes in mafia romance and historical romance How binge writing resulted in better continuity and high quality for Celeste The importance of taking time to rest and recuperate Celeste's direct sales strategy for signed paperbacks through her website
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