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CHRISTIAN DIOR Spring 1996 Paris - Fashion Channel
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The company has made efforts to keep the same values promoted by its original founder Christian Dior.
Indeed, Dior was primarily a female brand. After the World War 2, the designer wanted to “liberate” women from the horror of the war but also giving joy and lightness by creating elegant clothes with new design.
Dior’s company is also synonymous of dreams.
The designer always wanted to reach the excellence in every pieces he created and it’s on the same motto that the company has reached the success known today.
Know-how, respect of the client, and the willing to bring beauty for every woman are also values that define the company.
Employees still carry these values in their works, by respecting the tradition and heritage of the company.
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