Coda Podcast Episode 002 - Arran Kenny // Successfully Targeting Luxury Weddings

Today we will be taking a deep dive into the work of Arran Kenny, a British Wedding Filmmaker who crafts emotive and sensitive films with an emphasise on capturing his couples personalities, their relationship and their priorities. And craft really is the right word to use when describing Arran’s method, every editing decision is carefully considered for it’s emotional impact and storytelling potential
And this intentional and considered approach applies not only to his filmmaking but also how he runs his entire business.
During this in-depth conversation, Arran will be talking the steps he took to understand his ideal clients and strategically build a social media presence to target them.
He will also breakdown the formula to his aggressive pricing strategy that enabled him to positioning himself in the high end luxury wedding market, bringing in booking fees of up to £15,000
Guest: Arran Kenny - arrankenny.co.uk
Host: Roo Stain - roo-films.com
Coda Conference - coda-conference.com
Music licensed via Musicbed - MB01I5GFFXPJBYB

[@ChrisBoland]

I've just got to chip in and say this was an incredible interview! It's really the best about wedding filmmaking that I've seen. Thanks for being so open Arran and thanks Roo for asking absolutely all of the questions that I had bouncing around in my head.

[@roo_films]

Thank you so so much for the kind words Chris, Arran dropped some awesome knowledge nuggets in this episode didn't he

[@georgehughesfilms]

This was a fantastic listen, thanks Roo & Arran! Loved hearing about your processes and mindset towards certain aspects of the day. Cheers!

[@roo_films]

Thanks so much for watching George

[@rickiturnerfilms]

Incredible interview Roo. Great job feeding this kind of material to the world for free. 👍

[@roo_films]

Thanks so much

[@emotionss_wedding190]

Thanks for your podcasts and the guests that you bring on. Loving it and really looking forward to CODA

[@roo_films]

Thanks so much! look forward to meeting you in October

[@TimSimmondsFilms]

Lots of great tips there .. Thanks for sharing this!

[@roo_films]

Thanks for watching Tim