Consumer Packaged Goods (CPG) Industry Overview - Products & Services

In this video, you will explore different categories of CPG and the brands that dominate the industry.
The video is an excerpt from the Consumer Packaged Goods Industry Primer learning module, produced by the world class, digital e-learning content provider Primerli (www.primerli.com). The full module contains 12 bite-sized pieces of content, with additional quick quizzes designed to help professionals learn about the industry in under an hour.
Key Sections:
0:05 - Coca-Cola Company
0:25 - CPG Categories & Brands
0:47 - Nestle
0:55 - Coca Cola
1:10 - P&G
1:25 - Three Tier Structures - Mass market, Value, Premium
2:07 - Private label / Store Brands
2:59 - SKU, Stock Keeping Units - tracking inventory & sales
3:24 - Assortments & variants
4:05 - Satisfying consumer needs
In this series
✅ Consumer Packaged Goods (CPG) Industry Overview: What is CPG Industry? • Consumer Packaged Good...
✅ Consumer Packaged Goods ( CPG) Industry Overview: Products & Services • Consumer Packaged Good...
To enquire about the full module please visit www.primerli.com
The learning concepts are created by a team of former top tier strategy consultants, in collaboration with industry veterans with decades of experience. Together, they collaborate with a production team to create highly engaging, entertainment-quality content.
The complete e-learning modules are being used by many of the top global consulting and professional services firms - subscriptions to the full content library are available for businesses.
We hope you enjoyed this video. Make sure that you click the "Like" button and also share this video with your friends and others who might also be interested to learn about the telecoms industry.
Please click "Subscribe" and click the bell icon to keep up to date with new videos from Primerli the channel. And if you've got any questions or feedback about this video topic, please leave a comment below.
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What are Industry Primers? Article www.primerli.c...
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[@ChauNguyen-wd6fm]

Great video, thanks!

[@softvlogs1360]

Nice

[@davidrodriguezlopez6949]

Wow wanted more videos !

[@softvlogs1360]

Need more brief

[@stephanieb.4973]

Love this channel! When will you be dropping the rest of the videos for this industry?

[@primerli]

Hey Stephanie - thanks for the love :-) much of the Primerli content is gated, so we're just giving tasters on here. The full CPG module is available for businesses to purchase alongside the rest of the Primerli content library.