Costly Mistakes Musicians are Making | Music Industry

Are you making one of these mistakes?
Burstimo work with many different artists and frequently see the same mistakes which prevent them from blowing up. Here's everything Alex and Maddy have seen in their music career.
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[@lesitoxchelsea6339]

Literally taking down every bit of advice you have and we’re so grateful that you guys are sharing this industry insight so candidly and honestly!! Hands down one of the best music marketing teams out there right now ❤️🙌🏽

[@Burstimo]

Thank you!

[@carstencolberg1427]

There are shitloads of videos on "how to" & "what not to do"... This one was one of the better ones! :-)

[@MyanCyanAria]

I had spent far too much energy “hating the game”, whenever I could have simply inclined an ear to BURSTIMO! Thank you so much!!❤️

[@MorganOliviaMusic]

Realizing something... when content is this good... You don't even need to ask to like, subscribe, or ask specific questions for people to comment.... they just.... do. (But I do like the reminders to like because sometimes I don't think about it.) Loving your channel. Keep up the amazing work!

[@cyfar2768]

Great info! I believe Burstimo’s point was not that artist should put out exactly the same songs but more that they should have the same sound. Truth is that most start-up artists don’t have a sound (a very necessary tool for success). What most beginners have is simply a love for music and hopefully a good voice (singing/rapping). So with that in mind most start-up artists jump from one genre to the next without having anything to link the songs together. It’s like putting out an EP or Album with 5 -10 randomly different tracks that have no correlation with each other(they just do sounds they like without adding their identity/sound into the mix). So the best advice for such artists is what Burstimo gave in this video, which is that they pick 1 genre and focus on making songs within that lane, using it to develop their distinctive sound while gaining a small or surprisingly large following along the way. 👍🏾

[@GurpreetSGulati]

absolutely amazing and bang on advice. you guys sound so genuine. i am sure most artists love your strategies. Thanks for this wonderful video.

[@TheLoulooooo]

My dream is to help artists with growing their career, like maybe becoming an artist manager or something. I'm glad I've found out your youtube channel and podcast, learning a lot with you guys !

[@jdom5634]

HMU on Instagram- jdom386

[@decoyx99]

me too @wulfvillainaire IG

[@milca1998]

Me too @milkywaimusic

[@johnniebarrett777]

Me three if you want 😂 instagram: yo.girl.gia.garcia

[@samsmusichub]

This was as much a warning as it was advice :)

[@jackcipriano2027]

U guys really r helping me so much I have taken so many notes on the things you talk about

[@hurric4n3ike]

Y’all s channel is LEGENDARY, appreciate the wealth of information 🔥

[@jessecampos1057]

I'm in the process where I'm composing music with my band and in plans of releasing an album this year, I'd like to say thank you so much, without your videos we may be lost. Cheers and greetings from Mexico. ♥️

[@saraz9017]

I've been watching all your videos and this one is so good. I appreciate the honest encouraging advice.

[@preciouscrucy5027]

This is really helping me

[@MastaRoi]

Greeting from mexico, your content is going to help my next releases for sure thanks for this wisdom

[@Burstimo]

You're welcome 🙏

[@lovefromgary206]

Brilliant...The first time I've heard anyone talk about fake streams. Already got me contemplating ways I can interact more with my current audience

[@elijahsiegler5516]

Thank you

[@robinamusic]

you guys are legendary thanks so much for helping out all us small artists!

[@josedrive]

The real thing. Thanks

[@Tophe]

Been watching your videos for a while now. Noticing your channel growth. Well deserved guys well done!

[@VaughnFelixMusic]

Thank you, I have 4 videos (just started on social) and I’m sad I don’t have that many subs or followers. You guys are awesome, so real and motivating

[@Stacity]

I have taken your advice spending a little money on Facebook on promotion I can see the benefits and prepared a month before giving Spotify time etc and a video talking about my track I engage with my followers its my first release after 3 years producing . I have enough tracks to get out there a regular basis I need to work on my utube and soundcloud I am not keen on soundcloud but agree with what you said. I have no high expectations as an emerging artist and I don't feel I need to waste time with labels right now as we need to promote ourselves . Instagram is my strongest link I keep my followers . I love burstimo I have learnt to keep active.

[@ShamarrJones]

Appreciate you guys giving the raw facts!

[@artinomusic]

Love this, such great content :)

[@ahzootube]

I am so happy that you guys have a podcast on Spotify! I will be traveling tomorrow and listening to it on the plane. 👏

[@ValentinTheMad]

Started looking yesterday to getting more into the music promotion side (I'm working on a solo project where I'm doing almost everything, so quite a lot on my plate as is). First guy I ran into basically had a 7 minute commercial of himself (a lot of talking with next to 0 substance), then I find you guys. Thank you for making those videos, you got yourself a sub and I'm looking forward to learning more from you.

[@charnelveil669]

Eric, great video on the Rick Barker’s socialmediaformusic.com course!!! You and Maddy are awesome!!! Thanks y’all for creating these videos... 🤘🏿🤟🏿✊🏿👊🏿💯🌹

[@MrDanee22]

Great video guys 👍❤️

[@catskillmc]

I agree I am not competing with anyone.. I don't listen to radio.. They have charts. I always say I am going to Uncharted territory.

[@Burstimo]

Compete with yourself

[@anomalfrequencymusic]

Thank you guys for this information!! Appreciate your guys work :)

[@onepath5978]

You know its not even about the music anymore its just about being popular on social media, some artists don't have time for all this social media bull shit,

[@danickschayne5921]

Green Day-Dookie was the last full album I listened to--in 2016.

[@GarrettMusic1]

this is great advice!! thank you

[@OVXX666]

i CANT stick to one genre. i just get bored after one release and i want to try something new

[@Burstimo]

Then play around! Do whatever you want to do but we're coming from a marketing perspective where that just doesn't work

[@watchvidz7162]

This is why I would rather have 100 true fans rather than a million fake plays💯 I may only got like 500 fans but they're all real n when we get to 1k true fans, we gonna actually have a voice.

[@midastouchable]

Your Guyz are fantastic really enjoying it , super informative.. cheers

[@watchvidz7162]

JUST THINK OF UR 3 FAVORITE ARTISTS..... I bet lyrically n stats wise they may not be the top 5 but there brand n interviews are gold

[@dperry913MusicTracks]

Thanks. I love your conversations.

[@keenimusic]

wait which podcast episode are they referencing at the end?? would love to listen- this vid helped me a lot with my self-confidence

[@CreativePenguinGirl]

Thanks for these tips🙏🏽

[@nekistayfruity]

I love your content and your realtalk!

[@Saturdizzle]

You guys are awesome!

[@Bit3musicdj]

As always the best content in music marketing that helps a lot people like me

[@Burstimo]

Glad to hear!

[@nobodys.shapeshifter]

I’ve definitely made the mistake of trying to look bigger than I am. Not only is it a bad idea for fan growth it also wrecks you emotionally trying to keep up the image. If anything try to look smaller that way you exceed expectations of sound quality or audience turn out.

[@Burstimo]

100% agree, great you've recognised this though!

[@AmyrMax]

This video was very helpful , I am a new artist but haven’t really put any music out yet due to a car accident I was in back in 2016 which left me to have surgery and now I have a lawyer so I can’t talk about certain stuff right now but due time I want you guys to hear my music 🙌🏽 #Distrokid #Burstimo

[@AntUtama]

Thanks for this! If only I had this video a year ago I'll have avoided some of these hahaha. But a couple in here that definitely will help me in future!

[@ProfessorSaibertin]

Thx for the tips guys! Recently I stumbled upon your channel and I'm gonna watch all your videos while making notes. Btw, cheat sheets would be great for the viewers (like me ;) and for you as well - it would be an awesome way to grow your mailing list. Cheers

[@Drarkiee]

Hey guys im really just leaving this comment for my own therapy but it may inspire an idea if you read my rant. I watched one of my old friends explode as an artist over TikTok and its really got me fucked me up. So fucked up im talking to a therapist about it today. He seemingly just blew up over the year and im just fucking still working my 9-5 job trying to stack money and i LOVE HIM as a friend and am so fucking happy for him buy we never talk anymore and when we do i try and be short because im not trying to ask for a hand out. I should be excited because this is good news for myself but im not. Im not constantly doing the things he was doing so im behind. And i just feel trapped where I’m at and im very depressed right now because of this fact. Theirs no advice online about how to deal with your friend that just got famous when thats your goal too. And its just like this should make me want to go harder but instead its really just pushing in front of me the fact that I haven’t worked as hard as him and its really fucking me up right now. Like fuck me dude hes really going places hes on tour with landon cube right now while im watching my life fucking flash before my eyes and i just want to be where he is right now but hes put in the work. And i havent yet, and hes also a year ahead of me in music So i shouldnt worry? But i do im jealous but not in the malicious way, im jealous because im not their yet and im working so hard to get their and i so badly want to be their right now but im not. I feel like im playing catch up right now and it fucking sucks. But at the same time im so blessed to have watched it happen and im so blessed to know it can happen. And its just so much motivation for me to go harder and harder but i cant build rome in a day and ive taken a break from social media that has turned into 4 months long after going hard for 6. And i feel like even though i did 6 good months im still fucked because im not working my social media right now im really trying to focus on stacking money up at my job for music fuck everything else i got 5k in my bank right now and i plan on investing all of it into music and im trying to get a more developed sound as an artist. But its so hard for me right now because i need to get back to social media and i find it hard to look at a picture of myself at the moment and feel confident enough to put it online and its seriously a wtf moment for me right now because 4 months ago i was putting it online every day several times a day. And now my audience is probably forgotten about me and its very discouraging but its just a god damn reminder that i cant be doing that shit. And i hope that i come out of this soon and can go straight for atleast a year next but that’s daunting. I’ve been a year clean off drugs and the whole stress of me putting myself through this is really pushing me to the edge but i refuse to relapse. The kind of vulnerability jm showing in this comment isnt the person i usually am im usually just more to myself but I struggle with allot of shit and right now my biggest struggle is i feel the least confident i have ever felt in my entire life.

[@KalyeTeresa]

Great stuff as always! You guys are like our industry gurus and mentors and we're really learning a lot. I've got a question though - my band isn't really about sticking to one sound. We like making songs and then creating a sort of musical progression and development that FITS the soul of the song. We started out as a band which did a lot of covers from so many different artists in so many different genres, that we can't help that our songwriting just doesn't have one specific 'aesthetic'. What could be a good way to communicate this to people?

[@AnaamSings]

@5.30 in - really? wow! I must be living in another world because I didn't even know that so many people are doing that lol! I'm so innocent - after 25 years in the music industry as a pro singer hahaha! awesome upload

[@Burstimo]

Thanks!

[@KamalCharles]

Thank you so much

[@watchvidz7162]

You have to expose everything so they can relate, doesn't mean be fake bc when u become really ur own brand they'll come. I think we get caught up in trying to be perfect & we 4get that what's the point of life if it's so ez???

[@kpec3]

I refuse to be on social media, other than YT, if YT is social media. People can like my music or don't, but social media is a waste of time. You can make a post, get 100 likes, then check on Spotify for Artists and there are 2 streams. People mindlessly click like, but they never engage further.

[@observingpennys8636]

Awsome !!

[@joshuafielding7667]

Hey, guys! I just discovered you channel while doing research on putting my music/demo together. I love how acerbic and well-covered you are through all of your conversations/informats. I'm doin research (based on my country; Australia) on how to approach where I'm at with creating a demo/ draft recording. I've been working on almost a dozen songs in a realised genre of pop rock with referenced artists such as Paloma Faith, Imagine Dragons and Sabrina Carpenter (but with my own country-eque - accent- and emphasise with a bass feel to go with the bass voice)... I'me pretty certain on the idea in mind but I'm not a musician... I've tried and it's a fail especially to what I'm trying to put together... All my songs have a melody and most a bass or instrumental intent... So that being said, do you think it would be smarter to somehow hire/collaborate with a few musicians/producer to have them try and customise my ideas? or would that be a complicated approach for trying to put together original music for an unknown/unmarketed Artist? Anyway I know this is a lot to ask but hope to hear from you. Hope you're well :D - Josh F

[@jprinxbookings9928]

I love to hear from her

[@LAURHofficial]

Dear Burstimo team, I really love your content so much, and I really want to listen to the podcast you mention in this video on the "release strategy". Do you know, or does anyone know where it is? I cannot find it either on Itunes nor on Spotify. Thank you so much, and keep up the amazing content ❤️

[@cyfar2768]

The link is in this video description 👍🏾

[@LAURHofficial]

@@cyfar2768 thanks, that's kind of you to answer! Indeed it is, but not to this specific episode "release strategy" unfortunately :/ which is why I commented

[@RosariaN]

What I find out some managers help destroy an artists’s career, as part time promoter I have experienced of dealing with really rude arrogant managers ruining African artists’s career, should these artist relay on their managers?

[@LooseBolts]

I've followed Burstimo for probably a year now. Your message is consistent, which is great. In terms of exposure via publications, I've found that a portion of them don't cover singles for some reason. Perhaps it's just not enough material for them to write something compelling about. Any thoughts on this?

[@Burstimo]

Majority do, besides Pitchfork level!

[@sebastianhabicht4880]

Question: Lets say my crystal ball tells me that the song I just made will become a hit song like no.1 in the charts, but it's the only song I have. Would it be unwise to release it without having the next song(s) on standby so that I don't lose my audience by having them forget about me?

[@ErinRemi]

can people buy likes to? I see a lot of tracks a day or two old with over 100k views and likes but 10 comments? Isn't that a bit odd? madness.

[@eldarbenshalom7427]

As a new musician I have already experimented with some of what you said, but still I dont know what I should expect for, there are new musician at every single moment Im not surprised my songs get drown somewhere there though I think they have big potential My question is - is there a way to stop drowning and start rising? (asssuming my songs are really good and special)

[@Burstimo]

Content! There is too much music out there to release music and expect results. Focus on engaging with your audience through content which will not only lead to more listeners and fans but loyalty

[@eldarbenshalom7427]

​@@Burstimo Ok I get it (after watching all your videos XD), thank you for making it clear and for the fast respond!

[@chiragaggarwal5520]

Making a similar song is like fans will always remember that this artist sounds like this established artist. It's like killing the process of finding your own sound your own flavor. What are your thoughts about that??

[@bboymac84]

Hollow fame

[@jacobmgmt9737]

all great but that last tip about genres was very underdeveloped and doesn't hold weight at all

[@cyfar2768]

I believe their point was not that artist should put out exactly the same songs but more that they should have the same sound. Truth is that most start-up artists don’t have a sound (a very necessary tool for success). What most beginners have is simply a love for music and hopefully a good voice (singing/rapping). So with that in mind most start-up artists jump from one genre to the next without having anything to link the songs together. It’s like putting out an EP or Album with 5 -10 randomly different tracks that have no correlation with each other(they just do sounds they like without adding their identity/sound into the mix). So the best advice for such artists is what Burstimo gave in this video, which is that they pick 1 genre and focus on making songs within that lane, using it to develop their distinctive sound while gaining a small or surprisingly large following along the way. 👍🏾

[@localdreamland]

What are your top songs that you have got topping on the charts?

[@BananaBug]

wait, when you say paying for likes and followers do you mean litturally paying people / bots to like and subscribe or youtube / facebook ads??

[@Lasrymusic]

they mean paying people/bots, doing Facebook ads is actually great its one of the best marketing tactics if done correctly:)

[@kingartifex1494]

Hi, I'm trying to get to

[@MoonlightSocial]

Another big one: focusing on the wrong metrics. Let's say artist A has 1,000 Instagram followers and 500 people subscribed to their email list while artist B has 10,000 Instagram followers and no email list. Artist A is going to have a much easier time converting 100 of those 500 email list subscribers to actual customers than Artist B is trying to convert 10,000 Instagram followers to 100 customers. Or heck, even 10 customers. Social media is near the top of the fan funnel, not the end game.

[@Dahlily]

Lol spamming questions cause you guys are so helpful (really appreciate it!) : do you think its necessary to have a professional mixing engineer look over the track , or do you think its ok to upload self-mixed tracks to spotify etc.? Worth the investment, or waste of money?

[@peytonmarieofficial]

I dont know if anyone has answered this for you yet but personally i think it’s a good investment to have an engineer look over your track unless you’re pro at doing it yourself. You could mix it to a certain point and then have an engineer do the rest and then master it to make sure it sounds good thru all speakers (phones, car radios, computers, etc.) so i think it’s worth the money to have a professional look over it so it can be the best it can be :)

[@seragbaddar6127]

Great video but you didn't unpack much. In the sense that i expected the video to be about multiple mistakes rather than about things related to one mistake.

[@Burstimo]

Sorry Serag!

[@seragbaddar6127]

@@Burstimo Its all good Burstimo. Not hating. Keep up the good work.

[@raphaeldesouza2629]

The song that is playing at the end of your video is awesome. Who's playing?

[@Burstimo]

LaKyoto!

[@raphaeldesouza2629]

​@@Burstimo Yep. I just google the lyrics (what I could hear) and suddenly it showed in Genius. Let me suggest something (if I can ): in the next video, you could put the name of the song and the artist, because every song played at the end of your videos it's awesome (there is another good one in The Real Metrics to Success in Music Promotion | Social Media Ads).

[@Burstimo]

@@raphaeldesouza2629 we definitely need to remember to do this! Will go through all recent videos and add it to our video descriptions asap 👊

[@RaphaelFonseca0001]

@@Burstimo Thanks!!

[@frankiebautista7085]

0:35 me 🤣

[@transitclubomg]

which episode in your podcast is it where you go through this? :D 13:44

[@Burstimo]

open.spotify.com/episode/3n4hHKkIUUpZqv9t8neIny?si=uFEcEw5nR52i_wBNtPrX0g

[@jamal.killah]

Could I email you guys a song and video concept and you tell me what you think?

[@Burstimo]

Feel free to post it on our Facebook group - The Music Marketing Group

[@jamal.killah]

Burstimo cool will do ✊🏾

[@ahzootube]

Content creation is too difficult!

[@Burstimo]

It's difficult but worth it entirely!

[@TerinteeXL]

IG: @terinteexl

[@OVXX666]

lmao im pretty successful but i still think my music is trash

[@Burstimo]

Well that's a thing I've never heard an artist say

[@meanue]

Once you start buying likes and views you are now a customer.