Critiquing Startup Websites With Webflow CEO

If you would like to have your startup's website reviewed in a future episode of Design Review, please submit your info here: forms.gle/Yv7sCGpsi4PpAfRP9
In this episode of Design Review, Y Combinator Group Partner, Aaron Epstein, is joined by the CEO of Webflow, Vlad Magdalin. They review the websites of three Y Combinator funded companies-as well as one website from our KZbin audience!
Thank you to these companies for volunteering:
Oda Studio (www.odaportal.com)
Flycode (www.flycode.com)
Colossyan (www.colossyan.com)
Artifact (www.heyartifact.com/)
Apply to Y Combinator: yc.link/DesignReview-apply
Work at a startup: yc.link/DesignReview-jobs
Chapters (Powered by bit.ly/chapterme-yc) -
00:00 - Design Review
00:59 - First website - Oda Studio
06:25 - Flycode
12:00 - Colossyan
17:30 - Artifact
23:21 - Outro

[@ycombinator]

Who should be the special guest on the next episode of Design Review?

[@LCpivots]

Brian Chesky

[@fnikacevic]

Jony Ive

[@danribbens8319]

James Mikrut (Payload CMS)

[@yeshwanthreddykarnatakam5652]

Someone from Figma, Nuxt or Tailwind Team

[@Neonb88]

Justin Kan, Kevin Hart, Barack Obama, Joe Gebbia, or Steve Jobs

[@turnblue4you]

Made a list of pertinent info for me, hope it has some value for someone else: - Having a face on the website increases initial trust significantly - Short-form videos demoing your product help guide a new customer through your funnel - Walls of text on intro pages can come off as more overwhelming than educating - Your website should flow with a customers initial questions. Consider how they would interact and navigate the site as they determine whether your product is for them or not

[@oluniranolutimayin5551]

🧠

[@nadavmeron4491]

Flycode designer here ;) thanks for the kind words! Really appreciated😊

[@KennyFoord]

nice changes!

[@stackingflow]

how big is the design team

[@liquidstudio2830]

@@stackingflow Just me, myslef and I

[@samkearns1]

Great vid, I'd love to see this series focus on mobile landing pages

[@chapterme]

Chapters (Powered by ChapterMe) - 00:00 - Design Review 00:59 - First website - Oda Studio 06:25 - Flycode 12:00 - Colossyan 17:30 - Artifact 23:21 - Outro

[@wemote]

Was this purely AI generated, or does it need a bit of human touch? :)

[@chapterme]

@@wemote ChapterMe uses AI for generating chapters and no human touch is required.

[@hsternspivak]

Thank you Aaron and Vlad for this series. I will be happy to see the review of the mobile version of the website

[@shafiq_ramli]

This is a great series. Can't wait for the next video!

[@tsooooooo]

Love this format, seeing your thought process as you go

[@harrison6082]

-What is it? -Who is this for? -How are you adding value? (How will this get my property to sell faster or increase revenue?) -Simplify design 7:37 8:43 *13:50 -Avoid big blocks of text 16:20

[@kyriswong9905]

wow. the first website is legitimately breaking advertisement law in real estate.

[@LukePuplett]

Remember to test any changes, and to keep track of the A/B/cohort through to retention. For example, with the AI presenter website, a smaller video might hide the lip-synch issues and lead to more sign-ups, but once in, they might churn sooner. However, the larger more accurate representation of the final product might attract stickier customers. No way to know without experimentation and tracking. Often the intuitive good ideas have unintuitive negative consequences. As I write this, I realise this might be why they saw two versions of the same page, a bug in the A/B testing :) Finallly, remember that two people looking at a website is nothing like a person alone. When you're alone, you can focus and read details. When you're with someone else you don't stop to read anything, esp. if you don't know the other person. Being silent with someone is very intimate and takes self confidence. So they should really be coming up with feedback individually, the way they would actually consume the content, and avoiding groupthink and awkwardness of disagreeing with someone you only just met.

[@MegaSnakeShow]

Having a guest CEO of Webflow and talking 90% of the time by yourself instead 🤔 So smart 😉

[@UcheOgbiti]

For Colossyan, what they could do to drive conversions is instead of a video ad on their hero section, they can upload a demo video on how the product works. This will give prospects a far batter understanding of their value proposition

[@thomasl3409]

When Vlad said, "Interesting", it sounded like "oh, it's disgusting" lmao

[@sabuein]

Thank you.

[@skaigreen]

More content like this 🎈

[@Eltonlin1998]

Don't paint existing solutions in bad light. In the context of no-code tools: "Sometimes there's some tension to navigate - you don't want to paint developers in negative light, you can say now they can have more time to do other things, and that you can freely edit the product without bothering them" "sometimes it sounds really great, but I'm most skeptical about how it will work, so I want to watch a video" social proof: "it looks like they got la lot of press here, which makes me want to take it more seriously" "interactive demo was better than just reading paragraphs"

[@LilNewtGingrich]

Webflow is the best!

[@aishikpatra]

❤️

[@promptroi]

Can you review our new website? I’d love to hear what you have to say. We are launching it next week.

[@Yb-yb]

This guy from YC is rude

[@tethron.]

Nice!!

[@CaliforniaRussianRiverBees]

Web-Flow Bugs free issue