Customize WooCommerce Checkout Page for More Conversions [20 Proven Tips]

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Watch this incredible mini masterclass video where we’ve shared 20 proven WooCommerce checkout customization tips to boost sales in your store (without writing any code).
Your checkout page is a crucial part of your WooCommerce store - that’s where the conversions happen!
Your WooCommerce store may have an attractive layout and a wide variety of products, but none of it will matter if it doesn’t convert your visitors!
As per the stats by Baymard Institute, 7 out of 10 shoppers abandon the store without making a purchase.
Therefore, as a store owner, you need to customize your WooCommerce checkout page to reduce cart abandonment and boost conversions.
The default WooCommerce checkout page isn’t fit for conversions:
* Lacks branding
* Unnecessary fields that are also illogically arranged
* No order summary
* No customer testimonials or credibility indicators
That’s why it makes sense to create a custom WooCommerce checkout page in your store.
Timestamps / Chapters
0:00 - A Brief Overview of the Video (Intro)
2:26 - Install the FunnelKit Funnel Builder Plugin
3:02 - Tip #1: Remove Checkout Fields
5:01 - Tip #2: Enable Guest Checkout
6:21 - Tip #3: Enable Express Checkout - Apple Pay and Google Pay
8:17 - Bonus Tip: Enable Express Checkout Inside the Shopping Cart
8:47 - Tip #4: Offer Multiple Payment Methods/Options
9:33 - Tip #5: Move Contact Fields on Top of the Checkout Form
10:56 - Tip #6: Add a Sliding Cart and Skip the Default Cart Page
12:58 - Tip #7: Set Up Abandoned Cart Recovery Automation
15:17 - Tip #8: Showcase Credibility Indicators
17:36 - Tip #9: Focus on Shipping and Billing Address
21:00 - Tip #10: Optimize the Phone Field on the Checkout Form
23:26 - Tip #11: Use a Multi-Step Checkout Format
24:57 - Tip #12: Enable Multi-Step Field Preview
26:23 - Tip #13: Show Progress Tabs on Multi-Step Checkout
28:25 - Tip #14: Auto-Fill the Shipping or Billing Address Field
29:34 - Tip #15: Add order bump offers on the Checkout Page
32:32 - Tip #16: Auto-Apply the Coupon Code
35:06 - Tip #17: Edit Cart Items Inside the Mini Cart
36:25 - Tip #18: Optimize the Checkout Page for Mobile Devices
39:53 - Tip #19: Prioritize Your Top Preferred Countries
41:31 - Tip #20: A/B Test the Checkout Page
44:50 - Conclusion
👉 Elements of a custom checkout page
Here are the elements included in the customized checkout page in your WooCommerce store:
* Trust-winning treatment of the page that looks clean and has credibility indicators that urge users to shop without any hesitation.
* Express checkout options such as Apple Pay, Google Pay, Amazon Pay, and PayPal Express.
* Multi-step checkout page that splits the checkout process into multiple steps for easy understanding.
* Thoughtfully arranged checkout fields that capture your email first to help you reach out to users via abandoned cart recovery emails.
* Google address autocomplete allows shoppers to auto-fill their correct shipping addresses on the checkout page.
* Multi-step field preview allows users to preview the fields they filled out in the previous step. The user can change it anytime if they spot any error.
* Static order summary that enables users to view their cart summary, shipping charges, and cart total. Edit items in the cart or apply coupon codes to get discounts.
* Social proof such as customer reviews and testimonials reassures shoppers of the positive experiences with your products and services.
* Trust seals and security logos help build trust and confidence that your shopper’s personal and payment information is safe and secure.
A well-built checkout page provides a seamless buying experience for your users that helps convert them into buyers.
That’s exactly what we have talked about in this video!
🎁 Don’t miss out on this limited-time deal that will help you skyrocket your store conversions and elevate your customer satisfaction. Click here to upgrade your WooCommerce checkout experience: funnelkit.com/exclusive-offer...

[@sebak2003]

Love Funnelkit !! 🎉 Best funnel and marketing plugin for sure ! 💯

[@BuildWooFunnelsHQ]

Thank you! We're glad you love it! 🙌

[@Brandexpertsai]

Lets gooo 🔥! Funnelkit keeps getting better and better, the team is amazing and been using it since day one!

[@BuildWooFunnelsHQ]

That's awesome to hear! Thanks for your support! 🔥🚀

[@Rodusuite]

So useful👍 I like the way you explain things so understand

[@BuildWooFunnelsHQ]

Thank you. Glad to hear that!

[@justinng2808]

Awesome work team!

[@BuildWooFunnelsHQ]

Thank you! We appreciate your support! 🙌

[@Mizaeducation]

Is this video showing how to enter client info in same page as product page? Like for cash on delivery clients..?

[@BuildWooFunnelsHQ]

Actually, we can't understand what you are saying. Could you please write it again? Thank you.

[@khalilkhanofficial]

Hi team, I have a question that how we can auto apply multiple coupons to the checkout page. Thanks

[@BuildWooFunnelsHQ]

Hi, here's a process for auto-applying multiple coupons to the checkout page: funnelkit.com/docs/checkout-pages/parameters/coupon-using-url-parameter/. You can reach out to our Support Team anytime if you need any help.

[@AG_ASG]

Can I use automation to send whatsapp message for cart abandonment?

[@BuildWooFunnelsHQ]

Hi, Sure you can use FunnelKit Automations integration with Uncanny Automator to send whatsapp messages for cart abandonment.