D4D 2014 Keynote Rethinking UX Research Best Practices for Successfully Evaluating and Improving

How do you really know what your users want? How do you ensure your designs work for your prospects and customers? How can you be confident that your design changes improve your site?
There are those that believe that user research must be a complex and scientific process that takes a lot of time, money, and resources. However, in the real world, most designers and developers don't have the luxury to spend weeks and months on their user research.
It's possible to get useful results without the time-consuming expense of traditional user research methods. In this presentation, Christine Perfetti will share proven strategies and techniques for successfully integrating UX research into your process. You'll learn how to answer essential design questions using methods that take only a day-and sometimes only 10 minutes!
Bio
Christine is the Senior Director of User Experience at Acquia. Prior to Acquia, she was the UX Director at Carbonite where she led a team of interaction designers, visual designers, and user experience researchers.
Christine was VP & Managing Director at User Interface Engineering, a leading user research, training, and consulting firm. Christine was responsible for driving User Interface Engineering's training and publications business. In addition, she managed UIE's UX consultants and developed presentations and workshops taught throughout the United States and Europe.
Christine's passionate about teaching design and product teams how to tackle their biggest challenges. For more than a decade, she has taught hundreds of teams and consulted with dozens of clients on product strategy and user experience techniques. Christine has been a top-rated presenter at Webstock New Zealand, the Confab Content Strategy Conference, the User Interface Conference, CHI, and the Usability Professionals' Association Conference. Christine has also taught Human Factors at the Tufts University Gordon Institute for Engineering Management.

[@zero_cool]

Great speaker and excellent presentation.

[@jjoseph2045]

inspirational

[@paulocgrf]

17:00 - If the user can't find the trigger words (the words that they wish they find on your page), they'll search for it, so I usually start by the logs of those searches..

[@paulocgrf]

Start from the analytics is great, but what if it is a startup with very small traffic? Is there other good class like this I can watch about it?

[@dhritimansen3307]

deitz be a bad ass