Disney CEO Bob Iger on Marvel and Star Wars: Pulling back to find focus and contain costs

[@jjw238]

The Star Wars sequels were a horrific trainwreck. We have had zero Star Wars movies since then.

[@robertjackson9005]

Rogue One is great too

[@Chris.T.Ortez138]

While we've had zero (good) Star Wars MOVIES since Rogue One, the Mandalorian and Andor are both amazing examples of what Star Wars ought to be!

[@Sjcstro84]

​@christopherortez7198 and they seem to be tanking Mando too.

[@raulmacias647]

Low budget movies

[@JamesWitte]

@@robertjackson9005 Rogue One was awesome

[@bricked2343]

They keep blaming their failures on everything but the truth - that people go to movies to be entertained, not lectured. While he is complaining about streaming and Covid, Super Mario, Into the Spiderverse, and Mission Impossible are dominating the box office.

[@Daredevil_2k16]

Wdym lectured? Every movie has a message, most are political. Even Star Wars is meant to be an anti-imperial movie.

[@tomg9476]

I think it’s weird that Kathleen Kennedy is still employed by Disney/Lucas Arts

[@Aisha.The.Traveler]

They need to contract George to get his ideas to clean up the mess she made. They messed up his legacy.

[@djanitatiana]

@@Aisha.The.Traveler it’s over. They burned a $4B pile of cash.

[@thx1138thecrane]

@@Aisha.The.Traveler He doesn't make the best ideas anymore, he needs to find himself a Charlie Bucket.

[@angeleye8953]

Why?She helped start this why should she still not be?

[@specialagentorange4329]

@angel shes not doing a good job. Yes, the films are bringing in money, but there is a lot of room to improve.

[@dennyblalock1432]

Bob Iger did this to Disney. His arrogance, right before the Fox buyout, was so grand that he could shove whatever he wanted down the throats of his customers. We quit being the "Disney family" in 2019. I was sure others would follow, it took a couple of years.

[@azdesertrats729]

He sounds exactly like the captain of the titanic

[@brainspout3447]

Best quote on this thread! 👍

[@diamondstar1200]

Bob Iger credited as the man who single-handedly destroyed the Disney name.

[@Anthony-dj4nd]

They oversaturated Marvel and star wars

[@followthebradleysfun]

If they'd have had better, more engaging stories that wouldn't be an issue. TBH...the content put out of late has been poorly written and unfortunately contains messaging that at least 95% of the traditional family Disney audience is not in full agreement with, and are put off by. Disney audiences like traditional stories of the hero's journey, where good learns, grows, and overcomes bad. Just go back to that and they'll find great success once again.

[@Chitown18]

More so marvel …Star Wars fans will litteraly watch every bit of Star Wars content but it comes down to quality …Disney plus content has been terrible in quality , hell the series aren’t even an hour long and their only 6-8 episodes

[@footclann0043]

​@followthebradleysfun nah bro you oversaturation is bad for any franchise

[@Captain_Cinnamon]

The gunk must flow so you pay their salaries

[@sarov7658]

No comics has been existing since forever and done wel until recently same applies for movies until 'recently' there are many stories and genre to cover just not political singleminded agenda

[@jasonperetz7344]

I was trying for years to aquire a job with a disney store in my local mall until it closed up. All of the disney stores closing down really effected the economy and nobody can into malls anymore.

[@EvernhamNo9]

Bob is the next Jeff Immelt. Glorified by the media, and now his incompetence is obvious

[@crassmonkey18]

Hot take from a guy that probably works at Walmart.

[@daniellove162]

@@crassmonkey18 - You think Walmart employees know who Jeff Immelt is?

[@AverageJoe483]

@@crassmonkey18glad you care for the common folk . Sound like a typical , well educated , “elite”. Maybe some choose to work at wal mart because they enjoy it .

[@Lazaven]

@@daniellove162thats actually a fantastic point not to sound elitist or anything but you're correct

[@SlyFan-mp8dc]

How to improve Disney: 1) No more LGBT and gender politics (as well as politics overall) in kids' films/series. They're immediate box office bombs, and drive away the massive amount of parents who don't want other people to show that stuff before they discuss it when they see fit. If there's a backlash, increase donations to LGBT-based charities until it dies out. 2) Quality over quantity for Marvel and Star Wars properties. People are fatigued and need more time between projects to be hyped. 1-2 max per year with certain exceptions under their other studios (Ex: Deadpool under Fox). 3) Talk with the public to see how their theme parks can be improved. Actually justify price increases before implementing them.

[@manuelorozco7760]

At least Lightyear was better than Strange World

[@eli90k_]

Disney will never fade away 😂😂😂😂

[@jchavez789]

I agree with a lot of your points, but what’s wrong with doing or adding lgbt stories? Every movie has some type of romance plot, why not showcase lgbt ones?

[@Doctorlockpick]

You are correct. Iger is out of touch.

[@SlyFan-mp8dc]

@@jchavez789 Because a lot of parents consider LGBT and gender identity a sensitive topic that they’d rather discuss with their kids first. They can still add them to their shows and movies intended for viewers 13+, just don’t aim for audiences any younger.

[@BrunoDeMarques]

Chapek closing Disney Stores all-over was a terrible idea as they also serve has communication-vehicles for new releases and the merchandise helps to generate hype, especially after the first week of release, keeping weekly-drops softer that we see today. This is especially true for Pixar and Disney Animation. It’s also possible, through the stores, to gauge the interest for a certain release in advance, and adjust pre-release marketing accordingly. Portugal is a tiny country, in global terms, but closing the Disney Store in Colombo Shopping Mall, one of the largest in Europe and where all tourists end-up was a major misstep. Lego Store was more than happy to take over the spot …

[@americanazheck]

Igor has some balls..He's making million ,while the real workforce is working for peanuts

[@LiberRaider]

CEO decisions can make or cost the company billions ( think Blockbuster declining to buy Netflix) If a regular worker quits or messes up, it probably won't even move the profit needle. Pay reflects value to the company of the employee, not how hard they work...

[@Michael-te6tb]

Uhh, let’s place one of those “working for peanuts” worker in his position. Would they be able to run this company with their skill set and experience?

[@leevinson]

Disney outsourced all of its physical labor to immigrants for huge tax breaks. And fired it's us workforce

[@paocastillo7529]

Hes running an organization that makes more than 80 billion usd in revenue in multiple divisions. 27 million salary is worth it for him. But the entertainment and media divisions need some work in terms of how they pay their talent due to changing ways consumers consume media

[@recherche4528]

@@LiberRaiderHis “value” to the company has eroded. Of course, regardless of his performance he’ll get that golden parachute.

[@ed36363636]

He should be a politician 😂

[@jonathantorres4085]

I’m not saying he’d be the greatest but I’m sure despite Disney’s controversies and greediness Bob Iger could be a better president than Joe Biden or Donald Trump definitely Ron DeSantis

[@W2XBS]

😂😂😂😂😂

[@sarov7658]

@@jonathantorres4085 no dude he ruined disney to the ground and multiple layoffs w/o caring about ppl on a whim and grooming children but stil he would be better than Biden since he can walk

[@fridaynightnicktoons6885]

@@jonathantorres4085he’d be even worse then them. He’d ruin this country worse then he did disney

[@darrenbui9684]

I read his biography about being CEO and he was actually considered for US president for a little bit.

[@israelphirii]

What a politician. Number 1 at box office in loses and bombs!

[@dkk922]

number one but you took in less than you paid for these movies--every ne of them is losing money, maybe guardians made some but all other lost. Box office receipts--disney only gets a percent of those, the rest goes to the theaters....--way to expensive, no budgets and they got rid of the person asking for ROI and budgets--Perlmutter....I don't see any hope now that they've extended Igers reign.

[@jackswanson8326]

*losses

[@sarov7658]

@@dkk922 guardians making money is thanks to gunn and rather than being happy they would be worried cause he left to for a rival studio

[@dkk922]

@@sarov7658 not sure i agree entirely with that--remember didn't he have a hand in the Flash? To me the infection of all the companies is some sort of woke cult and they are willing to drive themselves into bankruptcy...its orwellian

[@coleurs]

Iger lives is a dreamworld.

[@eddieg6436]

…..He does live in Bel-Air! 😂😂😂🤷🏼‍♂️🤷🏼‍♂️🤷🏼‍♂️

[@pupwizard3888]

You can't fix a problem until you acknowledge it. Iger still has his head in the sand as to the consequences of his ESG policies. Get woke, go broke. Disney is the poster child of of this meme happening in slow motion......

[@Isaacthebiggestmoviefan57]

Shut up leave Disney alone stop calling them that ok

[@happyguilmore4253]

@@Isaacthebiggestmoviefan57ohhh so sorry if someone upsets you with facts. Get in your safe space,and dye your hair pink again 🙄

[@sarov7658]

@@Isaacthebiggestmoviefan57 truth hurts man I was a disney fans one and if u really care about em they u need them to be good like ol times

[@cara2283]

Iger seems lost in his rhetoric. We’re not in a valley and we are not in a peak. He is to political and progressive. He is the reason Disney is where they are. The board is lost and have no strategy to get going. Iger is milking the company hoping for a possible future corporate buyout.

[@manuelorozco7760]

I won’t believe on those Apple rumors until made official

[@toshman696969]

This makes the most sense to me...he is not the right guy and won't fix disney

[@HenggaoCai]

John Lassiter was brilliant and a huge loss to Disney.

[@TavioNoah]

Agreed, but to be fair he had some problems

[@HenggaoCai]

@@TavioNoah it’s a very difficult industry. The audience is very demanding.

[@manuelorozco7760]

I totally agree. It beats me how he was able to multitask Pixar and Disney Animation

[@manuelorozco7760]

@@HenggaoCaiI used to want to be in these movies. So I know how you feel

[@sarov7658]

@@TavioNoah who doesnt tbh all most of the Hollywood ppl are sick in head

[@Nello.A]

So this is the guy who changed all the good story and characters i loved as a child to embrace the woke ideals?

[@israelphirii]

It’s not just dilution. It’s two things. 1. The movies are bad creatively. 2. You are not making family friendly movies anymore. As parents we are not trying to have Disney indoctrinate our kids with gender theory.

[@trailhops]

The interviewer's pronunciation of "Mar-vehl" is hilarious

[@vladimirhorowitz]

I caught that, too. Totally clueless.

[@troianncsw]

He is way out of touch with the audience. That's too bad, as it doesn't bode well for the future of the company.

[@greyeyed123]

Mar-veil. You can tell that guy's a fan.

[@77Pictures]

Honestly think the only real issue is Star wars projects. If Kathleen is taken out I think it can help the brand.

[@howard7073]

If and when she goes it will make zero difference. The problem is that Disney bought something they didn’t understand and certainly didn’t understand the fans. After ROTJ was released SW was basically dead until the Thrawn books started to appear. Who kept SW alive throughout this period? The hardcore fans….many of whom have long since walked away after being let down and then insulted by Disney for daring to raise their opinions. As and when KK does finally go the chances are the next person waiting in the wings will have exactly the same mindset. Unless Disney changes (no chance) they will never bring it back to its glory days.

[@tadm123]

Indiana Jones, Star Wars, Marvel, they're all dead brands.

[@howard7073]

@@tadm123 sadly, yes they are

[@samkochel6990]

I still have a little hope for Marvel. They killed Star Wars...mostly KK did.

[@Muskieangler]

​@@howard7073Snwoke White will likely get the Rings of Power reception next.

[@abu9teen96]

Pls… Remove Ant man 3, Secret Invasion, Echo, Thor love n Thunder and She Hulk

[@RandyCapor]

Crap!

[@Mmmkay10]

Things were already falling apart at the end of Bob's tenure. He already started the ball rolling on the ridiculous price increases, Star Wars SUCKED, and even the opening of Galaxy's Edge was a dud, and that was all under his watch. He also greenlit the HORRIBLE Little Mermaid and Indiana Jones remakes. Not to mention, Disney's loyalty to Kathleen Kennedy is one of their biggest downfalls because she's ruined most legacy IP's she's touched. Bob Iger left at the right time because his success was coming to an end anyway, and he knew that. The other big problem was - they had an awful successor with Chapek, so things went from bad to worse.

[@snoogiepew]

indiana jones wasnt a remake?

[@Mmmkay10]

@@snoogiepew Maybe not but it still SUCKED! Sad Indy ending for such an icon Harrison Ford.

[@Chris.T.Ortez138]

​@@Mmmkay10 Dude, Indy is freaking EIGHT-ONE now, bro. Having said that, Dial of Destiny was like a million times better than Crystal Skull. We'd never get another 'Raiders' or 'Temple of Doom', no matter how many nerds like me wish upon a star. Disney is king, but they make mistakes and missteps like any other company.

[@atypicalme90]

@@Chris.T.Ortez138 I really enjoyed Dial of Destiny. Crystal Skull was abysmal.

[@aldawg1696]

@@snoogiepew and it wasn't horrible either. It was actually very entertaining.

[@facusmendoza1061]

Bob Iger I wish that you Fire Sean Bailey as the head of Walt Disney Pictures so there will be no more live-action remakes And shut down the department of inclusivity and diversity so there won't be no problems at their animated features no more casting mistakes and no more Failures

[@sacramentofoodforest]

The lack of self awareness in this video is truly mind blowing.

[@thegixlad27]

This is why it's so important to have the rignt people in charge.

[@zacherysmith4520]

The only thing missing was Bobs "member" in Davids hand. This was not an interview, this was a Disney promotion. I always thought David was a stand up guy, but this was embarrassing. What happened to asking tough questions? The Indiana Jones fiasco, the trashing of iconic brands like Indiana Jones, Star Wars and Marvel. Bob Iger lets the patients run the asylum and no one questions him. They are burning their own house down and David throws softballs. Should have just got down on your knees and finished the job.

[@alvyhernandez1931]

Holy Biased. Smh 😂

[@sandrabecht4489]

My family was scheduled to go to Disney World this year as we haven't been for a while. Last time, we dropped over $25K on an extended stay. We don't want our kids exposed to their insane politics and moral turpitude. We went to the Florida beaches with plenty of money left over to spare for a 2nd vacation.

[@eddieg6436]

…..Yes, PLEASE stay home in Antlers, Arkansas!!

[@bradleywhite6815]

lol I have seen Florida beaches. Insane politics and moral turpitude. Sucks you denied your children because of your views =(

[@TheRighteousInquiries]

​@bradleywhite6815 Did you see all of them, Mr. Traveler?

[@bradleywhite6815]

@@TheRighteousInquiries see all the beaches of Florida or I have I seen florida people at a beach in general?

[@ZINGERS-gt6pc]

Most people who go to beaches are tourists. Lived in FL all my life, 30 min from the beach, and I haven’t been in over 2 years

[@FutureBusinessTech]

It's kind of amazing how quickly things at Disney apparently fell apart right after Bob Iger retired in 2021. Will the same thing happen again after he eventually retires again?

[@Mmmkay10]

Things were already falling apart at the end of his tenure. He already started the ball rolling on the ridiculous price increases, Star Wars SUCKED, and even the opening of Galaxy's Edge was a dud, and that was all under his watch. Not to mention, Disney's loyalty to Kathleen Kennedy is one of their biggest downfalls because she's ruined most legacy IP's she's touched. Bob Iger left at the right time because his success was coming to an end anyway and he knew that. The problem is, they had an awful successor with Chapek so things went from bad to worse.

[@Dan-cn6zp]

No Fixing Disney as long as Kathleen 💩 Kennedy is on The Pay Roll

[@EvernhamNo9]

They fell apart BECAUSE of his decisions. $70b for Fox, not counting what they’ll have to pay Comcast for the rest of Hulu. Yikes

[@OmegaBahn]

@@Mmmkay10 Truth. Iger is charismatic enough to murder hundreds of people and get away with it. Disney-addicted fanbase thinks he has no big part of Chapek and the direction Disney took during his first tenure. Disney's strategy is to just pander and race swap left and left. Oh wait, maybe that'll work...

[@dkk922]

he didn't retire--he never even left his office even when they made chapek ceo...Igar was chairman and still getitng paid and kept his office...

[@oliveiraluis3540]

Even Pixar is woke now, but if it wasnt for Steve Jobs and Ed Catmull and all those dudes at Pixar, this guy wouldnt have even anything to talk about. Pixar made Disney great again. Just like Trump will make America.

[@snowwhite7677]

They wanted to go WOKE. Now they call ALL go BROKE. I hope the entire "Entertainment" Industry in the US goes down!

[@arnislumpia3766]

i'm a conservative and you are an idiot to hope a US industry to fail.

[@PostalWorker14]

I believe in equality not reverse discrimination

[@brickinvesting]

I hope Nelson makes another run to get on the board. The board members extended igers contract and he is the person that laid the foundation to all the issues disney has. Literally can't understand how the board could keep this charade going.

[@PreppingWithSarge]

if @Disney @StarWars would release more legacy character stories there would be a lot more subscribers for Disney+ As a shareholder I can’t figure out why Bob remains loyal to Kathleen Kennedy after the financial disasters of Willow, Indy, Solo (which was actually a good movie that suffered from The Last Jedi backlash), numerous game cancelations, the failure of the Star Wars hotel, numerous Star Wars movies cancelled… All of her best work seems to be in the past. Maybe new leadership for the Star Wars IP is needed.

[@Chris.T.Ortez138]

Sorry... my opposition to SOLO was not tied to 'The Last Jedi' in any way. SOLO was just a 💩movie that nobody asked for, nor needed.

[@canonegro666]

Exactly. Make shows about Wolverine, hulk, Spider-Man even the X-men or fantastic four. These shows would have viewership and thus MAKE MONEY

[@KazeMunashii]

she doesn't or hasn't ever really 'made anything'. she's an executive producer

[@tangofett4065]

@@KazeMunashiishe calls the shots.

[@sacramentofoodforest]

As a share holder I 1000000% agree with everything you said

[@djanitatiana]

Weird how he waves on the lack of relationship between Disney and its consumer. If ever there was a media company with a ready-made audience relationship it was Disney but under Iger it absolutely poisoned the well. Insulted its audience, betrayed their values and trashed its franchises in the worst way. Chickens are roosting.

[@dalepetersen1166]

They used to call it art now they call it content and movie output. You have to earn my business and I'm not giving you my money for output and content

[@alicemendoza5269]

I've seen people generate seven-figure profits in sinking markets just as readily as they do in rising ones, but it all depends on the information and techniques used. There is no getting around the fact that some people have gained greatly from the crisis and recession.

[@godof-ou1dw]

The market is currently dominated by experts because they not only possess the crucial business plan but also have access to inside knowledge that the general public is unaware of.

[@harod033]

This is why I make it a point to see a financial coach before making any investment decisions. as the epidemic began, I have been trading with one as their entire business model revolves around trading long and short at the same time, applying profit-oriented strategies and lowering risk as a hedge against inescapable downtrends. The fact that they have access to insider information and analysis makes it nearly impossible for them to perform poorly. I made almost 1.5 million dollars after working with a coach for over three years.

[@AnthonyHart34]

@@harod033 Even while I won't state I have gained or lost a fortune, I have actually been involved in all of these for quite some time. Would you mind recommending a specialist with a range of investing possibilities? really rare, and I look forward to hearing from you.

[@e.a.593]

@@harod033 do you have the name of this financial coach? I might need to give him a call 🤣

[@harod033]

@@AnthonyHart34 Sure , I don't know if I am permitted to drop this here, but do run a check on “Ruth Loralann Brennan, she was in the news a lot in 2020. She’s my coach and handles my portfolio also

[@rickd6914]

Cancel the Acolyte, wait and see how the Ahsoka show is received. If its good. Cancel the Rey movie and bump Daves Mandoverse as the next Film. Done Bob, your welcome.

[@hobgoblin4614]

Remember - in today's Corporate America putting out WOKE content is way way way more important than putting out quality content.

[@RyanYewell]

Every consumer has their own reasons for choosing products/services. I'm 40+ with young kids. For me, Lucasfilm's destruction of the classic characters replaced with absolute meh, their involvement in politics and agenda that has COMPLETELY lost my trust, the Marvel dilution of product to the point I haven't watched anything in theatres in years, don't own Disney+, basically means me, and my kids via me, watch almost no Disney content by choice. Also, will never visit the parks, INSANE prices for a almost purely consumer experience. I thought I'd share my youthful enthusiasm for Star Wars with my kids, that's a no-go now, and I won't introduce them to any new content, so for our family, Disney is dead.

[@marxalenina]

👏🏼👏🏼👏🏼

[@k2datrack]

I swear I thought I was the only one that was against the introduction of the TV shows into the MCU cos I knew it was going to bring the quality down and that's exactly what happened. What a shame. They had a good thing going but the focus on profit fkd things up as usual

[@talondiwisch5206]

I mean, I’ve enjoyed every Marvel show quite a bit. I haven’t watched She-Hulk yet though..

[@arnthorsnaer]

Disney+ content was not the problem for Marvel Studios. Two major problems are quantity overquality… scaling the output beyond the ability of Kevin Feige & co to stay as close to the ground as they did and the lack of narrative core. Phase 1-3 scaled it’s storytelling in a very organic way and easied it’s audience into auxilirary characters. Phase 4 just seems lost and all over the place with no narrative core for it hint at. Avengers 2012 comes 6 movies into Phase 1 and points towards a larger story with a core team of heroes and then builds phase 2 and 3 around them. Nothing in phase 4 / 5 suggests a similar central narrative… and the threads there are have too much irrelevant content in between any follow through on them.

[@talondiwisch5206]

@@arnthorsnaer It depends on what you care about. Not everything has to be “Avengers” all the time…

[@arnthorsnaer]

@@talondiwisch5206 I think you missed þy point. The point wasn’t Avengers, the point was a central narrative and characters… that doesn’t have to be Avengers… but it has to be something. Without it, this just becomes noise of random stories. If Marvel Studios don’t understand what made phase 1-3 work, they deserve to fade into obscurity.

[@Sjcstro84]

​@@arnthorsnaerthere's somewhat of a central story. I'm getting that they want a young avengers, with people like antmans daughter. The problem is no one cares and likes those characters. They can make that movie but who knows if anyone will show up to see it.

[@bixhutch6274]

What they did to Star Wars is unforgivable. They killed off half the fandom with those terrible movies.

[@dkk922]

Igar seems clueless or maybe he's skirting reality?

[@PreppingWithSarge]

He’s afraid to do what needs to be done to save Star Wars… fire Kathleen Kennedy

[@dkk922]

@@PreppingWithSarge I doubt that alone would save this--they can't seem to get beyond the cancer thats infected the entire company--you actually have to remove all the folks she hired. I don't think anyone in leadership has the guts to say this woke stuff is going to drive us into bankruptcy and needs to stop. This has happened in many companies over the years--wrong leadership infects the entire organization and no one can speak up and eventually he company is defunct and post mortem people say why didn't anyone say anything. Its history repeating itself

[@derekdouglas6757]

How does someone get fired for a a comment on Twitter but Bpb Iger get a 27 million dollar extension a year on his contract!! The man is a disaster!

[@midgetworld228]

Iger is lost and he's driving disney headlong into the abyss. Not a personnel problem lol. Every movie they have released other than guardians and avatar has lost insane amounts of money. But he did buy 20th century fox and Lucas film and completely ruin them to the point where Disney's entire market cap is basically the equivalent today of those two purchases ($75bn). Iger needs to fire everyone in charge at Lucas film and animation: the stories, casting and cgi is a joke. The company has become a joke.

[@daveofyorkshire301]

Bud Light thinking, "the market will return"... Ignoring why the market no longer exists. This is truly the blind leading the blind into the valley of darkness...

[@unlimitedgamerworks6125]

I think Star Wars and Marvel need leadership changes. Also the Sequels need to be de-canoised. If you can throw away decades of books and games those terrible films can be jettisoned too.

[@mrum5462]

When you ruin star wars, the biggest sci fi franchise ever, its easy to see why fans have lost confidence in the direction of the company

[@goku8621]

They said the same about George Lucas with the prequels

[@manuelorozco7760]

I’m giving SW a break for a while after Kenobi. Not that I didn’t enjoy it or anything

[@emmychase8285]

They have gone away from Family Values and that’s why people are fed up with them

[@brainspout3447]

So true! 👏👏👏

[@Isaacthebiggestmoviefan57]

I don’t know what your saying ok because you not making sense

[@davidanderson2519]

If he announced that Kathline Kennedy was fired the stock price would have gone up.

[@howard7073]

If and when she goes it will make zero difference. The problem is that Disney bought something they didn’t understand and certainly didn’t understand the fans. After ROTJ was released SW was basically dead until the Thrawn books started to appear. Who kept SW alive throughout this period? The hardcore fans….many of whom have long since walked away after being let down and then insulted by Disney for daring to raise their opinions. As and when KK does finally go the chances are the next person waiting in the wings will have exactly the same mindset. Unless Disney changes (no chance) they will never bring it back to its glory days.

[@121GigawattProductions]

Companies could probably save a lot of money replacing their CEOs with A.I.

[@emmychase8285]

The problem with Disney is with their WOKE movement and another is their shows like the View

[@Captain_Cinnamon]

Half the management at disney is feminist, not realist.

[@MadACeTeeMack]

I'm glad he admitted the disconnect between fans; hopefully KK will be gone next year.

[@joep84]

He lookin old. I think he's lost the magic touch. They botched just about everything with the Star Wars brand.

[@trevorphillips2868]

When does Snow White and the 7 Starbucks Baristas come out to theaters?

[@mondoleon1471]

i think disney should concentrate on making quality films and experiences if they do that the money will make it self .. profit seeking and political correctness are why disney is having a hard time making profits and increasing shareholder wealth

[@cleekmaker00]

It's gonna be hard for Disney to make 'quality films' when the Actors and Writers are on Strike.

[@cesalyblake1879]

There’s more talent in the comment section, and then Bob Iger ever had in my opinion

[@jahigains9201]

Real talk, Disney lost me after what they did to She-hulk.

[@manuelorozco7760]

Even Secret Invasion is a mixed bag so far

[@eli90k_]

Disney well be around forever and the people who own it will be wealthy forever 😂😂😂

[@craighaley1658]

John Lassiter had the magic touch when it came to making animated films. It's too bad he liked to touch certain other things he shouldn't have.

[@followthebradleysfun]

I've learned in my many decades on this planet not to trust every accusation out there.

[@mongo0179]

He had past tense. His teams most recent anime "luck" isn't that great

[@adaml.5355]

Allegedly

[@manuelorozco7760]

I used to think him as the Uncle Walt of his generation

[@djanitatiana]

Dude, he hugged too long. Harvey Weinstein did what you accused Lassiter of, but Lassiter failed on social cues, not on actual intent. That decision cost Disney hundreds of millions of $.

[@andrewdorville1689]

maybe...the recent movies are just overproduced, in turn costly. There have been movies with low budgets that have become immediate classics and outperformed. Things seem reductive these days and overproduced to be over-stimulating. I'm not so sure this is working.

[@ARDAN705]

Nice background view

[@rocketrodlover]

He’s hiding in Idaho because he knows we hate him.

[@Sjcstro84]

They should focus on quality.

[@manuelorozco7760]

It’s tougher more than ever to find quality in Hollywood

[@normanoro206]

This is an interesting interview. Although calling Disney+ a loss-leader might be too extreme, it seems like Bob Iger is spinning the streaming channel's value as being as much about connecting directly with fans as it is about distributing content. As for the relatively new focus on costs, the macroeconomic climate with its higher interest rates is almost certainly a factor. Film and technology projects that were once NPV positive aren't any longer thanks those rates and the resulting slower economy. Ultimately, however, even if interest rates weren't higher, a pullback in content production was probably necessary. As a fan of Marvel and Star Wars (and DC and Star Trek), there was a time I would've found it hard to fathom stating this, but there was simply too much content being generated. Aside from diluting those brands, it also apparently took a toll on personnel, which probably hurt the end-product, as well.

[@sarov7658]

It's a loss no way to cope over it Pixar lucasfilm marvel all in mud

[@stellawilkerson7579]

I totally love Bob! I hope they keep him at the helm. He is single-handedly ruining Disney! Lots of love for you.

[@ChrisS-no3ft]

Why? He's destroying DIsney! How can you be so blind to that? He needs to go, and the entire upper management staff has to go with him. all new management has to come in and RESTORE Walt Disney's original vision of wholesome, family entertainment and parks, that is geared to a large audience. Not the 1% of transvestite, race-obsessed female-bosses that want to tell everyone how to live. If you don't believe in Walt's original family vision, where it was GOOD for a princess to want to fall and love and find their "price charming", then you don't believe in Disney. Its something else. Call it "Rainbow Plus" or something, because it promotes division and perversion. And yes, Walt's family said he's spinning in his grave right now.

[@druha10304]

The only thing maybe I thought was rogue one

[@kuakilyissombroguwi]

I know it's popular to hate Disney nowadays (and they kinda did it to themselves) but did no one on here actually listen to what Bob said? He acknowledged the failure to perform and mentioned their strategy moving forward is centered around making less and spending less. I'm not optimistic yet, but that's definitely the best direction for the company as a whole. Stop flooding the market with subpar content and instead focus on only releasing quality content. It's gonna take a company that big a few years to course correct, let's just hope it isn't too late by then.

[@daniellclary]

A politician says alot of things. But until they actually do something, there words kinda mean nothing.

[@manuelorozco7760]

I’m not optimistic either. But I’m just waiting and seeing if Iger being around a little while longer will do us some good

[@happyguilmore4253]

So nothing from you or him to say we should stop going woke and make good movies again 🙄🙄🙄🙄🙄🙄

[@disneyngooglesuckatvideogames]

Would you actually believe the BS?

[@kuakilyissombroguwi]

@@disneyngooglesuckatvideogames You can't take anything a corporate executive says at face value, and they're lying most of the time, but we'll see. I'm only 20% hopeful Disney can turn the ship around, and that's probably being too optimistic tbh.

[@Steamfan1]

Y’all want to invest in the parks? Why not upgrade some of the rides that are already built. For example…. Place more scenery and viewing points around the Walt Disney World Railroad. Trees don’t do the trick. Upgrade the speedway by replacing the current cars with more modern looking electric cars. Refurbish the figment ride. To me the most important thing is that Disney World needs a new fleet of monorails. They’ve already replaced all their parking lot trams, so it can be done.

[@michaelrfx7]

Couldn’t agree more, this guy bob says he cares about the direct relations with customers at parks, and here you mention the compete out of date and garage WDW scenery/viewing points we pay to see, company has billions to upgrade everyday without interruptions to visitors, they should find ways to innovate on that to keep things fresh instead of closing whole sections of the park (feels like I’m paying to be in a construction site), right now the parks feel spoiled. Also I’m a DVC member who spends lots of money at Disney World.

[@jeanrose53]

Disney needs to build more Ride Attractions and not so much " walk around / stores" for their parks. People go to Disneyland, DCA, WDW to experience attractions that are exciting. The whole Avengers Campus in DCA in Anaheim California has ONE inneraction that the people can actively have an experience of hands on, doing something! Shops are good. Stunt shows are okay. But the general public are not spending hundreds of dollars to take their families to SHOP. During our last trip to Disneyland and DCA in June 2023; the shops were not crowded, very few people were spending time and money there. The LINES at every attraction that were open ( several attractions were closed for one reason or another); and due to the fact that more and more stores are a priority; definitely causes congestion at rides! It doesn't take a rocket scientist to see that Disney has dropped the ball on what is the most important focal point in their parks! Just imagine how long Disneyland would have existed had Walt only built Shops. Mr Iger, it is clear that the bottom line is not creating a place for entertainment but for selling the Idea of obtaining a collectable. I love Disneyland and am a stock holder. But im very disappointed in what is happening.

[@ZINGERS-gt6pc]

Money talks; people need to stop spending money at these in-park stores.

[@joseolvera5091]

Loki was good, Wanda vision was good. The other shows are boring. But she hulk and miss marvel are literally shows no one wanted or asked for. Like how did she hulk get made, but lizzie McGuire wasn’t?.. wtf

[@Old-School-Liberal]

They definitely have a personal problem!

[@Pilot-lk7xj]

At least Bob admitted that the company lacks relationships with the consumers, which is so true considering what no relationship to the consumers has done to the company.

[@manuelorozco7760]

I hate that they don’t care if we like it or not.

[@liamphibia]

About damn time he said it.

[@eddiejoewalt7746]

hey CBNC = 0:40 why the hell YOU PUT GOTG VOL 3 ON THERE WITH THE OTHERS THAT FILM WAS A MORE SUCCESS UNLIKE THE OTHER 💩💩💩💩FEST like the Little Mermaid remake or Indy 5,

[@Isaacthebiggestmoviefan57]

Well all of those movies are still doing good ok in box office ok they are making money

[@eddiejoewalt7746]

@@Isaacthebiggestmoviefan57 the only other films other then GOTG3 that will Break even at least is the Little mermaid other then that ELEMENTAL would need $400-500 millions world wide to break even while Indiana Jones and dial of density have to make Avengers money worldwide to break even

[@danuff]

Get rid of the WOKE content and Disney will come back. GO WOKE, GO BROKE

[@Isaacthebiggestmoviefan57]

What woke content there is no woke ok so shut up

[@sandyh2b]

Are they broke yet?

[@daniellclary]

A peak only happens if you recognize actual issues and fix them. Disney has just been pumping out Hollywood tropes that are just old now. And keep acting like their new release movies are a first for "insert diversity here", when movies done that back in the 70's or even earlier in some cases. Live action remakes are always bad. I don't know how you make a movie longer, yet feel rushed and low energy. Really the only good thing about the remakes is some of the music. Guardians of the Galaxy Vol 3 was the only movie I looked forward to. Yeah they still did the divorce trope in a way. But that was on screen in a different series with reasons, so I give it a pass.

[@GaminHasard]

Andor second season I look forward to.

[@jamesdixon2917]

0:43. Ah oh, are we throwing Kevin Feige under the bus now Bob? It was you who literally turned him into a campaign manager for your attempted political career with Phase 4 at Marvel. Look where that's got the MCU now.

[@verolme]

I just cansel my order..done with this crap. abaut last 5 years company havent put anything out what i can show my kids, i don want to take care 30years old man or woman who thinks he is somekind of unicorn no pronaunce...

[@jbghumanjr]

Bringing the whole family to films has drastically changed. 1st-Budget! The everyday consumer is really hurting these days and having multiple kids + partner + popcorn, tickets, candy for all... that's A LOT! 2nd- Kids desire to be off their tablets. It's over gang... if the kids have to be off the screen... their annoyed. So now you're FORCING them to go to something you can't even afford. 3rd- (the most obvious) Streaming culture even before Covid but def since then has taken over. You save all that money, the kids an still be on their devices and the whole family can pause for bathroom breaks. I LOVE the movies on the big screen. I'm a filmmaker and it's my every weekend thing to see movies at the theater. But nothing can stop evolution and the above... is only going to continue. My response: AMC and all theaters NEED to create a STRONGER EXPERIENCE to make going past the above hoops worth while for ticket buyers let alone entire family. ALL SEATS should be converted to 4D Experience. Something worth putting devices down for, something you can't get on the couch. ALL SEATS SHOULD HAVE THE OPTION to be normal for those who dislike 4D. It sounds simple but such an experience for literally EVERY MOVIE across the country would change everything and yes... TICKET PRICES REMAIN THE SAME or else it's not worth it. This will simply bring everyone out, back to the theater. It's a worthy investment to both the studios and all big chain theaters.

[@theoconstantinou2839]

It’s so funny watching these videos months later & seeing the blatant lies. Hilarious

[@happyguilmore4253]

🤣🤣🤣 never mentioned that going woke with the Disney and Star Wars has lost them billions 🙄

[@24theMoney]

Really??? Indiana Jones ^60MM estimated opening weekend gross? LOL sounds lowball est to me for this interview.

[@sturat18]

These comments are short-sighted. Iger has created massive success at Disney. He admits, and I think correctly diagnoses the misses (which were mostly not under his watch). That’s more than most executives can muster. That said, the issue of simultaneously bolstering the Disney+ value while also holding back on your biggest franchises to drive appetite isn’t a desirable issue to have.

[@mp1323]

I dont know about you. But I just enjoy lefties attacking lefties.

[@ocelot_the_dragon]

“It’s not a personnel problem.” Bob Iger clearly not seeing that KK is the problem. Iger is just as much part of the problem

[@chiputiman]

Him talking about not having a relationship with the consumer is why Disney is dying

[@bigal8752]

Quit putting woke agendas into your movies and tv shows.

[@ShaneJoshua1980]

One thing everyone neglects here is Iger created this mess.

[@kaitlynrowena5463]

So does this mean. I more MCU tv shows? Cos I think they’ve been brilliant tbh

[@dansub9795]

Simple solution. Respect audience and purely entertain them, and stop making woke, intersectional feminist movies.

[@bishopwhite1822]

Disney's losing money. Marvel is making it. Pass the buck much duck.

[@workaholick]

So he thinks it's not a "personnel problem, but the rate by which they put out content"......sure take no responsibility for the quality of the work, it was just timed wrong, people got overwhelmed blah blah blah.

[@MrBartman002]

This is the punishment Hollywood needs. They were asking for it.

[@manuelorozco7760]

They are run nowadays by idiots with agendas

[@nicholasdickens2801]

They’ve screwed up so much and that’s all on Iger.

[@AvengedSeven09]

It would be nice if the interviewer would shut up and let him speak

[@ranjitpelia3267]

Disney's Woke is making it Broke. Mermaid was CRINGE, Wakanda Forever was CRINGE, Willow was CRINGE, and don't even get me started on Star Wars. Yikes. Hopefully other franchises can use this paucity in good entertainment to fill the gap. Pixar was my childhood and has shaped me and my family so much and now, it's just so sad.

[@MoonLightHowl1]

Here's some things I will believe for the rest of my life: - Lucasfilm should have been left alone with 20th Century Fox (Fox should have been left alone too) - Marvel Studios should have been left alone with Paramount Pictures - Pixar should have been left alone as a separate studio I believe this so these creative studios could have been left to their own creative processes and own release schedules and to their own plans. No one is going to convince me the Star Wars sequels werent rushed or meddled with, no one is gonna convince me the MCU shows werent rushed, no one is going to convince me the Pixar movies werent rushed and the Toy Story sequel #4 was not demanded by Disney to get more money....or numer 5 for that matter.