"eSNa (에스나), 'Ahh! Oop!', MAMAMOO (마마무). What really happened." | ep.010 | NSC HIGHLIGHTS

I reveal for the first time what really happened with the song 'Ahh! Oop!', the song I collaborated with Mamamoo.
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[@nikkiulita125]

I'm a big fan of mamamoo and ahh oop was such a great song it's such a blessing that mamamoo had the chance to sing it however, objectively speaking, you and only you have the right to decide who gets to take part in your own song. Whether you decided that mamamoo would take part in it or not, that decision should've been respected. I'm sorry for all the negative comments that you have received and I'm sorry for the things that you have gone through. Thank you for opening up! We will always support you and your music! 💜

[@joannaofficial2013]

Yes, this 💯.

[@dfafi]

@@joannaofficial2013 .ta Ng

[@Uhuyliving]

Thx for representing the other momoos!

[@sushi_snu]

moos hate rbw, we know that they don't protect their artists like they should. ahh oop is one of my favorite songs ever and i always loved the stages with esna in them the most. i'm so sad you had to go through that, you deserved way better

[@yubeeen2814]

Ikr, they should disband mamamoo.

[@sushi_snu]

@@yubeeen2814 no they should not.

[@salmaelhaj3788]

@@yubeeen2814 wtf what

[@yubeeen2814]

@@sushi_snu mamamoo deserves better, they should terminate their contracts

[@hannahmagram1921]

Yasss Gurl isn’t that up to the girls too..?

[@LaylaT6]

As a moomoo RBW is and always has been a company that is all talk and has never protected their artists. I could go on a 10 page rant with specific examples truly and it’s disgusting. I’m so sorry to eSNa for what she experienced. As someone who’s been listening to that company’s artists since 2014 I’ve always loved her work and the other brilliant work she’s contributed with her songwriting. This situation was always speculated to have happened similar to what she revealed here. I saw those negative comments to her when Ahh Oop! released and it made me so mad because she never deserved that. As much as I love the song I would have loved it just as much if she released it alone and she and Mamamoo had collaborated on something else. RBW never protects their artists. All they care about is image and the reputation of the company. They threw eSNa under the bus for Mamamoo’s image but they would also throw Mamamoo under the bus in a heartbeat if they thought they had to protect the company’s image. That’s why I laugh when they call themselves a family. eSNa if you’re reading this I support you and you’re an incredible and brave artist. I love you girl! Please one day start an artist’s company with Moonbyul (Byul said she wants to start a company) because I think you both would know how to treat artists properly

[@GemaWhibley]

👏🏻💚

[@mijintingz]

woah

[@paramini08]

hope the truck thing does something about this. honestly rbw needs to be taught a lesson

[@rueredpanda]

When did moonbyul said that? Tell me

[@GemaWhibley]

@@rueredpanda I think it was during HIP era, cause she was playing a CEO on the MV nd the members told her that she suits the role too hahahahah

[@dofta7499]

I'm a moomoo who kept following on esna ever since Ahh Oop released. Back then, I was like "this song was such a bop" and I got amazed by how esna was such a great musician, not just a singer. The fact that the company itself let her go implies that they know how trashy they had been to her. I feel so sorry for the girl who loves music so much, who hoped to make a debut with her own written song was treated as hell. I'm grateful to see how much courage you took to speak up for yourself and please believe there is still someone who loves you in this world and justice remains. We love you esna❤

[@oohsparkling]

You deserve so much better than a company who doesn't protect its artists. 💚

[@rosecreta192]

What do you mean? Please explain since I just stan mamamoo last year

[@oohsparkling]

@@rosecreta192 there's so many instances. Multiple rumors and defamation yet they have done nothing about it. Overworking. Pushing through schedules even after an accident. Lousy promotion.

[@xheralt]

There is no company that does in all of S. Korea.

[@rosecreta192]

@@xheralt SM at least treats theit artists quite well when it comes to bully cases

[@Faeriiexx]

@@rosecreta192 SM doesn't treat their artists well. The law suits speak for themselves

[@lunabelle5447]

I'm reading the comments and I'm soo proud seeing moomoos defending her and not bashing her instead 😭 we are indeed a peaceful fandom. anyways I'm soo sad to hear how you're being mistreated esna. that's not supposed to happen. that company really did u dirty

[@vnavia4123]

That's bcus moos also hate rbdumn. That shit company seriously can't protect their artists. Uughhh

[@willyj7849]

You gotta know that , moomoo only stand with MAMAMOO not RBW. We all know RBW IS SHITTY AND NEVER GONNA PROTECT THEIR ARTISTS!

[@shany0608]

obviously mamamoo did nothing wrong and it’s the flipping company’s fault

[@rcmanization]

@@willyj7849 what more has rbw done that makes them shitty?

[@anadd6195]

The girl is right and it was the f*in company screwing up so we have to be mad at them, the girls and her had nothing to do with this 💩 attitude.

[@삼이삼-s8v]

아훕 노래 정말정말 아끼고 좋아하는 무무인데, 이런 비하인드가 있을 줄 몰랐어요 .. 많이 힘들고 화나셨을 것 같아요. 제가 회사한테 더 화가 나네요. 어떤 말로도 위로가 잘 되진 않을 것 같지만, 힘내세요 에스나님 응원할게요 ㅠㅠ

[@이진-d3t]

저도 정말 아훕 띵곡이라고 생각했는데....응원할게요!

[@claudineocampo3454]

RBW never protected MAMAMOO too, to the point MAMAMOO has to stand firm by their own and fight through music, they only care when they know they will benefit,.. now I get it why MAMAMOO can’t give exact sure answers when they are asked about renewing contract... you did a good job to that song btw.

[@slalomie]

I’m a fan of Mamamoo and their music, so I selfishly want them to stick together and renew their contracts. But they have to do what’s best for them. At the moment, they’re the biggest act on their label. It wouldn’t be wise of them to prematurely announce their plans to resign. Since they’ve shown their worth & popularity, they have some leverage & negotiating power.

[@claudineocampo3454]

Jason W same I personally want them to continue as MAMAMOO, but in a better contract agreement with rbw., MAMAMOO is rbw best asset right now. I hope the members will make a smart decision . All members has individual impact in the industry but as a group they are more powerful..

[@Killerella]

@@claudineocampo3454 maybe they can move on to PNation like Jessi and Hyuna have. PNation seems to care more about its artists than any other company I've seen.

[@claudineocampo3454]

Miss Horror that’s only possible if Pnation is willing to take solar, Moonbyul, wheein and hwasa the four of them at the same time, and vice versa if the four of them is willing to move to Pnation and they also need to rebranded under Pnation or Pnation will buy the name ‘MAMAMOO’ but that’s expensive asf,.there is really low possibility that the four of them work at the same company again

[@mytwent1es]

True mamamoo works very hard

[@faceman1341]

Ahh oop is actually my favorite song "from" Mamamoo. Knowing that it is actually your song is mind-blowing because it was totally not promoted that way. I loved all of it but I'm sure you would have SLAYED the song on your own.

[@GA-vm7uh]

그런일이 있었군요. 이노래로 마마무팬이 되어서 그런지 이 이야기가 너무 마음이 아프네요..꼭 전해드리고 싶은 말은, 이 노래는 늘 에스나님 노래라고 생각했고, 마마무맴버 끼리 노래를 할 때도 언제나 마마무노래가 아닌 에스나님 노래. 마마무목소리를 이렇게 잘 살려낼 수 있는 음악을 만들어주신 거에 늘 감사하며 들었다는 거에요. 늦게나마 이런 비하인드이야기를 알게되어 다행입니다. 에스나님 목소리로 부르는 아훕도 꼭 듣고싶어요!!

[@angelina9390]

Imagine putting your everything into a melody that you feel expresses your whole identity and then having to share that with someone and then in the end that being snatched right away from you 🥺 I can’t even fathom how discouraged you must have felt during that time and having kept all those emotions to yourself. RBW without a doubt did you dirty! Thank you for setting things straight Esna and for keeping it real cause God knows that the truth will ALWAYS prevail!!

[@isesei]

Literally cannot imagine Pink Funky without your powerful voice in it. My knowledge about ahh oop is that you were a featuring and that shit hurts now knowing that IT IS YOUR FUCKING SONG. We knew about people who bullied you into not performing with them but the worse part is that RBW never had the guts to stand up for you, their artist. You're amazingly talented and beautiful as you are. Them making you hit a number is sick and only shows that face value is more important than the music itself. Girl, i love you and thanks for this bop! I support you, always have. Not just a moomoo but as a human.

[@로수윤하]

마마무 노래중에서 최애곡이었고 입덕계기였던 곡이었는데 이런 비하인드가 있는줄은 정말 몰랐어요...그 곡 이후로 에스나님 목소리 정말 좋아해서 앨범 나올때마다 꼭 음원사이트에서 다운 받았는데..ㅠㅠ본인 자작곡임에도 소속사에서 그런 불합리한 조건을 걸며 활동을 제한하는 갑질은 없어져야 한다고 생각해요. 계속 노래해주시고 곡써주셔서 정말 감사해요. 앞으로 더더 잘되시길 바래요! 늘 응원합니다 :)

[@lorbee875]

I agree with what you said about how the company should stand by you. It sucks how you had to go through that, especially after you worked so hard. You really went through such a hard time mentally and physically :(

[@엥뿌삐-t3e]

헐 그런일이 있는지 몰랐어요ㅠㅠㅠ아훕진짜 좋아했는데ㅠㅠㅠ방송도 에스나님 있는것만 봐서 중간에 빠지신줄도 몰랐어요 ㅠㅠ 아훕 콜라보 버전에 에스나님 목소리 너무 좋았었는데 무슨 그런댓글이 있는지 이해가 안되네요 진짜 제일 잘어울렸었는데...저 무무인데 아훕은 에스나님 목소리가 젤 잘어울렸어요 진짜 ㅠㅠ 그나저나 너무 화나는 일화네요...ㅠㅠ 알비덥...양아치...그리고 에스나님 목소리만 들어간 아훕 너무 기대되네욥 언능 들어볼게요!

[@초코송이-f8k1x]

아훕 노래 잘 들었었는데 이 영상 보고 나니깐 맘이 복잡하네요..ㅠㅠ 얼마나 상처받으셨을지 에휴ㅜㅜㅜㅜㅜㅜ 마마무랑 또 곡작업 하셨으면 좋겠다 생각했는데 나가셔서 아쉬웠는데 오히려 그게 더 잘된 것 같아요! 마음껏 하고싶은거 다하시고 행복하셨으면 좋겠어요! 항상 응원하겠습니다

[@ikki8802]

this backs up how rbw doesn't care about protecting their artists,,, this is so sad :((

[@hollo3071]

저는 마마무 팬이며, 에스나님의 거의 모든 곡을 다 다운받아 주변사람들에게 추천해주고 있고, 아픈 곡이라고 하시는 아훕. 너무 좋아합니다. 회사와 에스나님의 처음부터 삐걱댔던 이견은 꿈에도 모른 채 그저 "그립다. 콘서트 때 에스나님이 서프라이즈~! 로 나오셔서 같이 하는 무대를 또 보고싶다." 하던 곡이었는데... 아훕은 온전히 에스나님의 노래였네요. 보여주셨던 반응들이 이제야 이해가 갑니다. ahh shit을 내셨을 때 질타하는 네티즌에게 통쾌한 한방이기도 했지만, 연예인이 악플에 너무 성급하게 반응하는 건 아닌가?라는 생각도 들었었어요. 지금 돌아보면 정말 짧은 생각이었죠. 악플뿐만이 아니었을텐데. 참고 참고 참다가 내셨던 영상이라는 것을 알게 되니 괜히 죄송스러워집니다. 엠카 첫방송 무대에 참여했었습니다. 아직도 기억이 납니다. 마마무의 팬이었지만, 마마무에게는 조금 미안하게도 당시 현장에서는 에스나님밖에 보이지 않았어요. 그만큼 충분히 매력이 있으셨고, 이후 짧은 활동기간인데도 왜 안나오실까 라는 아쉬움이 항상 가득했습니다. 회사가 나빴네요. 여전하고. 마마무와 같은 행사에 참여하신 적이 있어요. 또 들을 수 있지 않을까 하는 마음에 늦더라도 꼭 가야겠다고 다짐했었습니다. 행복하게 노래부르시던 모습. 그 때 정말 멋있다고 말씀드려주고 싶었는데 말하지 못했습니다. 노래부르시는 모습이 바람과 잘 어울렸고, 관중을 리드하는 모습 정말 멋있으셨습니다! 아훕. 아픈 노래였지만 보듬어주시고, 염치없지만... 언젠가는 함께 불러도 마음 편히 들을 수 있는 곡이 되어있었으면 좋겠습니다. 항상 응원합니다!

[@cucu01]

이런 비하인드가 있었을줄이야.. 노래 너무 좋았어요!! 솔직히 아훕으로 에스나님 목소리를 처음 듣긴 했지만 아훕을 듣고 나서 목소리 너무 매력적이시고 노래 너무 잘하시고 노래랑도 다 찰떡이라고 생각했었는데ㅠㅠ 만약 제가 에스나님 상황이었으면 방송이고 회사고 뭐든 다 때려치우고 나왔을거에요.. 항상 응원할게요!!

[@맥주캔-e1w]

정말 좋아하는 곡인데 이런 이야기가 뒤에 숨어있을지는 몰랐어요. 진짜 사람으로 할 짓이 아닌데 rbw가 그걸 했네요. 마마무팬으로써 정말 좋은곡을 만났다고 생각했는데 그게 온전히 에스나님 곡이 였던것도 모르고 마냥 좋아했어요 그렇지만 에스나님이랑 같이 무대한게 싫거나 그런거는 절대 아니예요 오히려 저한테는 같이 했던 무대들이 더 좋았어요 지금이라도 이렇게 말씀해주셔서 감사해요 아훕은 정말 사랑받을 만한 곡이였고 에스나님 곡이 맞아요 그동안 정말 고생많으셨어요

[@sunnymira]

I might sound overdramatic but this honestly brought tears to my eyes. God knows how much I love Mamamoo and I love this song a lot, but the company took/stole your song. They just knew you wouldn’t give away your hardwork to someone else because you loved it so much, so they told you it will be a collaboration and then they did that. This company is completely shit, also the netizens are shit. But what the hell, they should’ve stood up for you but they didn’t. I’m so sorry this happened to you and you did not deserve this. This is just so unfair and you deserved to have this song completely all for you because you’re so talented and it’s your own work. Stay strong and just know that moomoos are on your side.

[@sunnymira]

Also your parts in the song is incredible and I’ve loved the song with both you and Mamamoo in it, you deserved your lines in the song and they were fantastic and honestly you deserved the whole song not only half of it.

[@lyazbekish8843]

I hope no one will use it to hate Mamamoo, because it’s not their fault, it’s fault of RBW

[@user-nu7jk6nx9v]

there's already ppl doing it :(

[@shelbie4873]

Antis doing it already.

[@krystenw.5928]

like obviously it isn't mamoo. And while clearly they don't/didn't have much power to change what the company wanted in the end. In an ideal situation they would of boycotted doing any promotion unless esna was with them. but well who knows what the company told them and how it went with them. I don't think mamamoo should get any hate for it and it's just people who already don't like them much trying to find some random reason to dislike the group.

[@anotherday9169]

We shouldn't be surprised if there are. Antis will use anything they find against them.

[@aasthaj31]

@@shelbie4873 Avoiding promoting the music is out of the question for someone who is still growing. Mamamoo can do things now but at that time it was impossible. They were also a new group. However I feel bad that esma had to go through all of this. And I am glad that she left the company. This way she can work independently and make her own music.

[@ME-hu5el]

At mamamoo perf in inkigayo, 3:17 hwasa say "love you esna" I think mamamoo would love to collab with esna but rbw didn't want it Whats wrong with rbw

[@tantichy9522]

Five years since ahh opp was released you held that feeling for too long it must be really painful, you deserve better than this. fighting!!

[@pong7572]

진짜 엄청 속상하셨겠어요.. 자신이 가장 아끼는 것을 뺏기는 기분.. 너무 잘 알아서 더 안타깝네요.. 미안해요 너무 늦게 알아봐서.. 앞으로 좋은 노래 많이 해주시고 항상 응원해요 뭘 해도 에스나님은 에스나님이니깐요 존재 자체로도 빛나 주셔서 감사합니다 그동안 고생했고 미안해요

[@사랑하면꽃을준대]

역시 알비덥 ㅋㅋ 하..진짜 아티스트한테 대하는 태도가 너무 하네 ㅋㅋ 마마무 언니들도 한테도 이런적 많았을까? 라는 생각을 해보게 되네 힘내세요ㅠㅠ 저 진짜 에스나님 목소리 너무 좋아서 계속 들었는데ㅠㅠ

[@feliciasaywhat]

The entirety of the situation is fucked up, point blank period. From an outsider’s perspective, it comes across like everyone involved in the decision-making process conspired against you and your rights to be a part of YOUR OWN CREATION. Bitter pill to swallow as a moomoo, but I’m grateful that you shared your truth. Can’t imagine the frustration and feeling of helplessness in experiencing all that (especially with your own people not having your back and being on your corner with you), but I’m glad you’ve moved on enough to speak up about it. You may not have gotten your rightful coin for the song, but you have the respect and acknowledgment from everyone hearing this story. For what it’s worth, when the song (which is obviously *chef’s kiss*) comes up on my playlist, I’ll mentally autocorrect the title to: “AHH OOP!” by eSNa ft. MAMAMOO. All credits to you, queen!

[@peng1151]

Esna, this was really so heart-breaking to watch. I can't imagine how you kept silent for so long before releasing this all out... It was supposed to be your song and as much as I love mamamoo and the way the song turned out, I would have rather it be your own debut song as that was originally what you had intended it to be. My blood boiled hearing about how the company coerced you into making it a collaboration song and continued to fuck up, not giving you credit, making you lose weight before the broadcasts (did they even read the lyrics of ahh oop????) and taking the side of netizens so that you would stop promotions. Honestly that last thing was so cowardly of them and it totally just sounds like an excuse to me. You wrote so many good songs for mamamoo like don't be happy, peppermint chocolate, piano man and gentleman and that was how they treated you. You deserve more. I'm glad you didn't take any more shit from the company and left. Wishing only for continued success and happiness for you.

[@네모네모멈멈미-p4i]

이거는 진짜 알비덥이 완벽하게 잘못한거다 애초에 아티스트와 아티스트와의 콜라보라는걸 명확히 했어야 했고 그에대한 대우를 보여줬어야 했고 자기 아티스트를 보호했어야 했다. 이건 결과적으로 에스나님을 이용하고 곡을 뺐어서 맘무한테 준 격이나 다름없음 나도 오랜 무무고 아훕 진짜 좋아했는데 지금까지 아훕이 마마무의 노래이고 에스나님이 피쳐링인 줄 알았다. 이걸 명확하게 규정하고 보여줬어야 한다 비덥 아티스트에게 잘못 한거고 아니 심지어 회사는 자기 아티스트 악플을 고소해야되는거 아님? 니 욕이 많으니 널 빼겠다? 진짜 말이 안됨 그냥 곡 뺏으려고 수작부린거지 알비덥 존나 나빴다

[@리치-f6c2o]

@아니라고애니프사 아니야 에스나만 따로 불렀다고 했으니깐 마마무는 정확히는 몰랐을 것같음 그래도 느낌으로는 알았을 듯 근데 신인이었고 어떻게 할 수도 없는 상황이었던 것 같음 회사가 갑이니깐

[@ykbkykbk]

The funny thing is, when hwasa got into controversies for the way she dressed at the mama stage 2018. The I remember the company released a statement said something along the lines of if hwasa wishes to wear it then she can. I believe this was done because even though it was a controversy it benefits mamamoo’s image as strong and powerful women who can do what they want. Everything rbw does is performative, for the public eye there is no genuine support, because I am 100% sure if more of the public (and not just salty ppl online with no life) disapproved Rbw would had definitely released an apology

[@maximcute33]

RBW never protect mamamoo or anyone from the company. They can't even promote their artist right. They got all those talented artists but too bad they can't respect, protect and promote them right..

[@KhanhDinh291]

Pro tip : that's every kpop companies, including JYP. They're companies, not family. (Maybe if you're a popular male YG idol then you might get shielded from some minor drug charges but that's it)

[@Tiiiiiiiiiiish05]

Wow. Unfortunately for RBW, it boosted Hwasa's name. She's an IT girl now.

[@ykbkykbk]

Coldby I know that all kpop companies are like that, the thing that gets me is that rbw likes to act that they are caring and have genuine worry for their artists while other companies tend to show their cruelness from the start so it’s more like a stab in the back lmaoo

[@KhanhDinh291]

oh yeah. they showed their ass clear to everybody during the concert cancellation event anyway. "oh our artist are exhausted from being worked nonstop like dogs ? do you think they should get a break ? or should they power through and make us more money ? let us know with your votes". im like wtf lol

[@quetj]

AHH OOP is to this day one of my favourite songs and I can't believe this actually went down behind the scenes. I am so sorry you went through that painful and fucked up situation. Although I loved every single track you worked on with the girls and that company, I'm glad that you left and did what was best for you. You deserved better and you still do. It's so sad that a song that brings me immense joy gives you immense pain. I had always wondered where and why you left but I'm glad that you did. I am so so sorry. You are a phenomenal artist and I am so thankful and glad you shared your artistry and musical passion with the world. I wish you all the best

[@luciar8593]

I'm honestly speechles, like who tf make the decision of leaving someone out of their song, I would have made such a big deal out of the situation, and this is coming out of a mamamoo fan. You do not deserve that, I'm so so sorry.

[@noahg9936]

Not gonna lie... This hurts quite a bit to know as a moomoo. I used to think of Esna as a big sister to MMM. And now I believe they were put on a screwed up situation with each other. As artists, they should indeed be opinionated about the music they perform. But from Esna's perspective, I do get how that could be slightly hurtful. And I don't think she blames any of it on MMM themselves, but I suppose this kind of situation leaves a bitter taste behind no matter what. For that we can definitely say arbidub fucked up, obviously! And my thoughts of Esna and MMM being super close has definitely faded a lot after this video. Sadly so! I hope they have had the chance to clear the air after that. And the Ahh! Oop! stages with all 5 were clearly the best ones!

[@juannifer32]

I heard this song and fell in love with it. I hate that the people didn't want you to stay on it I hate they didn't let you stay on it. Ain't no body got time for that! ( I love that part).

[@hopstepjump69]

Is that sohee in your pfp

[@juannifer32]

@@hopstepjump69 It's Wheein from Mamamoo

[@AlexDoesntArt]

Hey Esna, thank you for sharing with us your story. It was a little late when I knew of you so while I looooove Ahh Oop!, I remember CONSTANTLY trying to find live performances of the song with you in it!!!!(because I love it when its live and the sass feels genuine and real) I was disappointed to not find many at all on the internet, and did question why, but boiled down to perhaos you were busy. The live performances were SO AMAZING I felt alive!! So I thought it was a complete missed opportunity that I have to live with. Now that you’ve explained us your story, it was very wrong and very fucked up indeed. I’m glad you got out of there. My heart goes out to you ❤️

[@nickraoyj]

Love this comment, live performances of this song without Esna felt like it was missing the main punch.

[@yesno8785]

I did too! I was wondering why I only saw Mamamoo performing it.

[@ceegee1706]

I came here from the "Ahh! Oop!" video because you were SO stunning and I had to know who you were. I'm glad to hear the background to what happened. You are incredible and I'm so sorry you had to go through this.

[@jessicaj.q.osorio7443]

I'm really sorry all this happened, I can only imagine the anger, the frustration, the humiliation you must have felt at that time. As a Mamamoo fan, I agree this should have been your song and if it was going to be a collaboration, it should have had your name all over it too.

[@ummi15ify]

One of Mamamoo's songs that I would replay every day is Ahh OOp especially with Esna's voice in it because I just love it and your voice compliments the song so much more that I've always thought you should collaborate more with MMM. To hear this the first time as a Moomoo who's been following them since 2014 is flabbergasted and shocking. I am so sorry that happened to you. It's very unfair for your hard work to be like that. Hope that you will always stay strong and healthy. We moomoos will always support you.

[@wiliafeilie2680]

I fully understand that you were upset, you had all the rights to be. And hearing all this for the first time, i realize it's such a shame too, i REALLY loved your teamwork with mamamoo, you are AWESOME, even in gentleman you killed it, vocally, musically, everything just bleed in so well with the girls. I hope people won't overlook these things anymore, I'm glad you left and i hope you still have a great relationship with mamamoo and won't be afraid to work with them again.. unnie.. hwaiting

[@ikra291]

She worked with them in kcon 2019 - I believe they are still close

[@layloo5244]

Ikra not worked but they met and took a picture backstage. She still has love for the girls.

[@peachy2070]

i'm a mamamoo fan myself but i really liked the song with you in it and you have all the right to talk about it

[@fulloflowers]

We didn't know about this, I'm so sorry Esna. You're an AMAZING artist 🥺

[@coolworldtimeslip957]

저 아훕 너무너무 좋아하고 에스나님 목소리 듣고 정말 너무 매력적이고 좋다고 생각했는데 이런 비하인드가 있었다니.. 맘이 아프네여 ㅠㅠ 정말 얼마나 많은 상처를 받으셨을지... 그 알비덥회사측이 엄청난 잘못을 저지른게 맞구여 아티스트에 대한 존중이 너무 없고 정말 무례했네요.. 그런 회사 떠난신거 정말 잘하신것같아요 앞으로 에스나님의 자유롭고 더 좋은 노래 들려주셨으면 좋겠어여!!! 응원합니다!!!

[@malikasomanath7765]

This is so upsetting. I'm really sorry you had to go through this. Your song is a bop and I loved seeing you with the girls on stage.

[@samyuktan8572]

I’m a BIG fan of MAMAMOO but ngl, your parts in the song are literally the best. Like that is YOUR song. So sorry you went through all that bs.

[@rivhw]

You didn't deserve this situation, it's great you left that company, you're really talented and you deserve better. I really hope you're doing better these days, I stand with you, take care I can't stand this kind of injustices that these companies do... You go, girl!

[@nocimnotcreativewithnames1014]

Moomoo, here and from everyone in our fandom I would like to say sorry that you had to go through this. Honestly, a lot of moomoos that have joined the fandom have always wondered why you didn't promote with MMM on music shows more, because it is the 5 of you on the song. As that is what we were expecting. I can't even imagine how terrible this must have been for you. First being told that you needed to share something with other artists that you wrote and then being pulled back from it. Honestly, I hope that you are in a much better place and this memory doesn't bring you down so much. Make no mistake you deserve better and the way this was handled is terrible. From the bottom of my heart I wish that you find peace over this and then promote a song in Korea on those music shows that puts everyone in their place that had a finger to do with making this experience terrible for you.

[@tikaipaskatos]

I am really sad for the horrible experience eSNa went through, however I am little bit glad, because that was the song that allowed me to discover her 🦋

[@lapoppy7680]

Ahh Oop has been one of my all time favourite songs. Because of it till this day I’m still waiting for another collab between you and mamamoo (well I guess the chances are slim). So sorry for such a painful memory about this song, you shouldn’t never be treated like that.

[@KitKno]

Even as a moomoo, this was so heartbreaking to hear. I loved that song, and had no idea they did her dirty like this. You deserved better

[@LikeMelike]

아훕 활동 당시에 방송 영상을 통해 에스나님을 알게 되었는데, 그 때부터 에스나님을 좋아하게 되었어요. 무대에서 하셨던 스타일링도 개인적으로 너무 찰떡이셨고, 음색과 제스쳐 등등 너무 독보적이신지라 에스나님만 눈에 들어올 정도였어요 ㅠㅠ 활동 중간에 나오시지 않는 것을 봤을 때 너무 아쉬웠는데 .. 이런 사연이 있으실 줄은 몰랐습니다 ,, 그 당시에 받으셨던 무례한 일들의 천 배, 만 배 더 좋은 일들만 생기셨으면 좋겠어요 .. !! 언제나 응원하겠습니다 ,, !!

[@로얄-n6p]

도훈아 진우야 정신 차리자 마마무가 유명해질 수 있었던 데에는 마마무 몫이 크고(니들이 잘해서가 아니라) 또 에스나가 유명해질 수 있는 기회고 돋보일 수 있는 기회를 빼앗는 건 아니지 도훈이 히트 메이커라며 도쿤이 쓰지 그랬어 나 솔직히 무문데 그 당시에 마마무보다 에스나 목소리가 너무 찰떡이고 좋아서 아훕 들었어 엔터사업하는 건 알겠는데 할 거면 잘하란 뜻이었어 그딴식으로 아티스트 차별할거면 한 아티스트만 케어하던지 그렇다고 지금 니네 회사에서 제일 잘나가는 마마무 케어를 잘하는 것도 아니잖아 결론은 정신차리자😊❤✊🏻

[@graceyuk933]

The producers are so cruel..... can you imagine what these artist go through behind the scenes. No wonder mamamoo avoid the question of renewing their career

[@SJ_SEO_O]

제가 아훕이라는 노래를 마마무 노래 중에 손에 꼽을 정도로 정말 좋아하는데요. 이런 뒷얘기가 있을 줄은 몰랐어요. 물론 에스나님을 무대에서 빼고 부른다 거나 그당시에 에스나님을 욕하는 댓글이 있었다는 것은 알고 있었지만요. 정말 안타깝네요. 그리고 미안하네요. 이런 부당한 대우를 받으실 분이 아니신데 마마무 라는 그룹으로 인해 피해를 봤다는게.. 마마무를 좋아하는 한 사람으로서 죄송한 마음밖에 없습니다 ㅠㅠ. 그럼에도 마마무 분들과 좋은 관계 유지해주셔서 감사합니다. 유스케때 마지막으로 뵀었는데 그때도 정말 재능이 많으신 분이란 생각했었거든요. 앞으로도 쭉 응원하겠습니다. 감사하고 죄송합니다 ㅠ

[@김수아-x5g]

아직까지 아훕이랑 행복하지마 등 에스나님이 써주신 마마무 노래들을 가장 좋아하는 무무(마마무 팬덤)인데요 그동안 노래들을 그저 좋다고만 생각하며 소비하고 있었는데 생각하지도 못했던 비하인드 스토리를 알게 되니까 너무 죄송해지네요. RBW가 일은 못해도 노래는 정말 잘 뽑는다고 생각해왔는데 이 모든 배경에 이런 강요가 있었다니 참 안타깝습니다. 소속 가수들을 위해 있는것이 회사인데 회사가 에스나님을 보호해주지 못할 망정 억압하고 그럴 수 밖에 없는 상황을 만들어가다니 말도 안되는 상황이라고 생각이 되요. 많은 시간이 지났고 결과적으로 에스나님은 소속사를 나가셨고 마마무는 세계적으로 잘 되어서 노래가 더 알려지기는 했지만 이런 대우를 받으면서 만들었단 노래라면 자신의 노래가 마음에 들었어도 정말 말로 못할만큼의 화가 났을 것 같아요. 아직까지도 이렇게 생생하게 기억하고 계신 것을 보니 이것 말고도 사소한 차별이 많았을 것 같은데 다행히 잘 이겨내신 것 같아 정말 다행이에요. 이 일 이후에도 계속해서 좋은 노래를 만들어주셔서 정말 감사드리고요 이 일은 더 알려져야 된다고 생각합니다. 앞으로도 항상 응원합니다. 오래 음악 해주세요. 댓글 하나지만 에스나님께 조금이라도 위안이 되고 힘이 되었으면 좋겠습니다.

[@neo1072]

Duuuude that's shitty. I love your song. I can't believe they disrespected you like this. I agree that the company should have had your back, not bending over for netizens. Thank you for sharing your experience. As a tiny silver lining, I love Mamamoo and through listening to them, I discovered eSNa. And I love you, eSNa!!! Honestly, what initially drew me to Mamamoo was their jazz influence which was ALL YOU!!! I think the K-pop industry really needs you, and more people who are like you (but not exactly because you're special). Surely I'm not the only one who feels this way.

[@alexa121889]

I still remember when all this happened. I love your voice and this song was on repeat. I am sorry you had such a horrible experience with this whole situation. Glad you took your song back and let your voice be heard.

[@simjinyimoore7476]

This is so sad. Btw, Esna you're such a great singer. This just enlighten me with regards to Ah Oop. I'm sorry as you need to get through all of this. 😢😢😢

[@knowthyselff]

Esna you’re an amazing singer and writer no one can ever take that away from you. I rmb putting ahh oop on replay thinking that you totally make that song. There be ppl tryna put you down but please rmb there’s a whole bunch of ppl out there who KNOWS how amazing you are. Putting this out there is 100% the right decision, still it is unfair and the damage is done but your talent your skills no one can ever take those away from you.

[@nnn-v6w]

Now I knew Esna wrote ah oop but I didn’t know she also wrote my favourite mamamoo song don’t be happy. I can’t believe the treatment you endured… Honestly while watching the stages and MV all those years ago not once did I think esna looked bad or brought down the image. Esna made that song what it is. It’s should’ve been Esna ft mamamoo but ofc that company had other plans. After this I think I’m gonna become an esna fan

[@gngngnt]

에스나님, 제가 가장 좋아하는 노래 중 하나인 아훕에 대해서 대충은 알고 있었지만 자세한 이야기는 처음 들었네요. 회사가 너무 야비한 수를 썼고 지금 당장 에스나님이 이 곡을 다시 가져가도 할 말이 없다고 생각해요. 응원하고 있겠습니다!

[@tehlaser]

Aah Oop was my The Song. It's what helped me realize that what was going on in Kpop wasn't just pop-but-more, it was worth taking seriously. Your writing made that song what it is, of course, but your presence and your voice, in particular, made the performance of it shine. I'm sad to hear how bad the experience was. I wish your company would have stood up for you. I am glad, however, that you managed to give the kibitzers what for. They could use a few more of those.

[@menonameseriously9249]

goshhh...im so sorry by the way you were treated.. .YOU ARE AMAZING!!!

[@qesqaewqueso3916]

as someone who only idolizes mamamoo, i thought that RBW was the only "good company" in kpop, especially with them supporting mamamoo's image (being unique, body positivity, women empowerment, etc.). it sucks that rbw is just like other companies.

[@7dreamies114]

Your voice when speaking is beautiful. It's so good for a podcast

[@maincourse898]

My heart goes out to you, eSNa. You're such a strong soul. I'm sorry you had to endure that! No one should ever, ever be mistreated that way. It's inhumane and downright wrong morally. I admire your bravery!

[@aezradhunter1823]

You deserve better. Your music is awesome and the creator (you) should NEVER EVER be treated like that. Thank you for sharing.

[@raphaelgiglio1424]

The Kpop industry is more focused on getting views and money than the well being and treatment of the artists. It is toxic with double standards. I personally LOVED your song and your synergy on stage with MAMAMOO, and your collab with Gentlemen was ethereal. I really hope you are now getting the respect you deserve now as an artist. Keep it up.

[@faervas1234]

I am glad you are getting this story out. From the beginning I had always consider It a song that MMM collaborated with Esna. It was your song that MMM was piggying backing on. Everytime I listen to 'Ahh! Oop!', I think this MMM best song. It is masterpiece and MMM was lucky Esna let them have such a great song.

[@allluvin7977]

Esna I wish you debuted with Mamamoo

[@palmsprings1234]

허... 오랜만에 아훕 생각나서 들으러 갔다가 댓글보고 영상 보고가요... 정말로 에스나님 목소리 너무 강렬하고 그 노래에 찰떡이었어요. 마마무 팬이지만 사실 그 노래는 에스나님 파트가 좀 더 들어갔으면 훨씬 좋겠다는 생각을 했을정도니까요. 왜 도대체 어느순간부터 안보이시는지 좀 궁금했는데... 이런 일이 있었군요... 정말.. 답답하셨을것같네요.. 무려 5년전 이야기지만 용기내서 이야기해주셔서 감사합니다. 응원해요 에스나님!!! 목소리 너무 멋져요 ㅠㅠㅠㅠㅠ

[@resonance573]

아니 애초에 회사가 쓰레기네 만들어놓은 노래를 왜 2년을 묵히고 잘 있는 가수를 활동을 고프게 만듬? 음원발매하는데 아티스트 이름 빼먹는다는 건 전쟁터에 총 두고 가는거랑 다를 바가 없음. 그냥 알비덥이 아훕 활동에 에스나를 포함시킬 생각이 애초에 없었던 거임 그냥 노래 홀딱 먹어버리고 마마무 홍보에 눈돌아서 아티스트 관리 진짜 안 하는 거 눈에 선하다 대표라는 사람까지 뭐 몸무게를 맞추라나 어쩌라나 진짜 인간으로써도 기분나쁘셨겠다

[@ultgeek9275]

Ahh Oop is what made me stan MAMAMOO and I love, love, LOVE your voice!!! It gave it the feel! I can't believe THIS is the story behind it. You deserve better.

[@keishandaviar]

that's honestly horrible.. i'm really sorry you had to go through all that. thank you for being strong ♥️

[@megz8979]

Ahh! Oop! is a beautiful song and I thank you for it. I'm a Mamamoo fan but I'm your fan too, and I truly hope that your career will have more highs than lows, come what may.

[@al_xcia]

Dude... That's all just so messed up and sad! "Ahh!Oop!" got me into Mamamoo, but it´s legit my favorite song BECAUSE of eSNa! She makes the song and mamamoo being a part of it was just a great bonus. I'm sorry you had to go thru all this shit!

[@Al-rz3kx]

I've been loving this song since the first time i listened to it without knowing any of the story behind it, damn rbw did you dirty. You deserve way more recognition from this amazing song and your talent.

[@rooweez7094]

It’s crazy how I fell in love with you when that song released. I’m so sorry that happened to you girl. I’m so proud of you & will forever love and support you 💜

[@WALKUREX]

I still jam to your song daily

[@keonhee]

I'm glad you spoke up about this, and it's incredibly sad you had to deal through that. The company should have had your back, it was your song afterall.

[@sena8500]

I didn't even know my fav mamamoo songs were actually yours, I will start supporting you from now on! You are an amazing woman and a musician/singer.

[@keziahtagao2002]

i admire your strength after everything!! ❤️

[@brinaaline529]

I couldn’t imagine that song without you, it’s one of my all time favorite songs in general, not just for kpop. You were incredible in it and you LOOKED absolutely stunning. I remember specifically staring at you the entire time since your presence was powerful. I even showed my mom who loves that style of music (I showed her other korean songs and she wasn’t into it) but she ADORED this and the video. I support you so much and your wonderful voice and I’m so so so sorry about this gross situation.

[@mirellamoura96]

I'm really angry for how RBW mistreated you, I'm really sorry as a moomoo, we see how RBW never protected their artists, that's disgusting, they DON'T CARE, literally they don't care about the mental health of their artists. And in this silence about the waves of hate, they only make it increase, just as it has been happening with MAMAMOO since 2018. I know I shouldn't make this comment about MAMAMOO, but we are seeing it in practice every day. Again, I'm really sorry that this happened, and you deserve all the success, and recognition that should have been rightfully yours. 'Ahh Oop' now will be different for me, but it still one of the best songs of the career of both artists that I admire. And now I understand why she is so good, and it's because of YOU. RBDUMB, THEY NEVER DESERVES YOU, and neither your great talent.

[@starlight8554]

Gosh Esna I remember when Ah oop came out and adding it it to every playlist I had. You are talented as *hell* and the company did you so dirty. I’m so sorry you had to go through this.

[@courtneyogtravel]

This made me so livid! The company completely took her song, made her do a collaboration and then TOOK HER OFF PROMOTIONS!? I would've lost it. I'm so sorry Esna.

[@moonp2671]

I’m a moomoo but not since the beginning. I when first listened to the song I already can feel that this song is yours!! I really feel so sorry for these mistreatments you had to go through. It really is a masterpiece!

[@ssollen]

에스나님 응원해요 꽃길만 걸으소서

[@woonawoona]

You're a queen. You've always been a queen. Much Love

[@CloroxBleach.]

that is fcked up, you were strong, i would've cried on the first day they said you'll collab your song with someone

[@douaayahyaoui6415]

GOD she's so strong 💔💔

[@shymesss5217]

i'm really sad you had to go through that :(. i really love the song, it's my absolute fav, you are such a good artist, i'm glad you did it with mamamoo but sad that the companys treated you so poorly, you deserved better

[@ABCDE-n2p]

에스나님이 부르신 아훕 앨범을 먼저 내고 마마무랑 콜라보한 버전으로 리메이크앨범 냈어도 두 버전 다 사람들한테 충분히 사랑받을 수 있는 노래인데...🥺 마마무는 이 노래가 에스나님에게 어떤 노래인지 모르고 그냥 좋은 노래로 콜라보하는걸로 알고 원하는 파트말하고 열심히한건데 에스나님은 눈뜨고 코앞에서 노래를 뺏긴거니 속이 상하는게 당연하죠 거기다 활동하면서 자신의 이름만 몇번이나 빠져있는걸 보면 가수로서 자존심도 상하는 일이죠 저는 아훕을 최근에 알게되서 음방영상 봤는데 가창력, 음색도 좋으시고 자기만의 스타일이 있는 것 같아서 에스나님이 되게 멋있는 아티스트라고 생각했어요 왜 빠지라고 한건지 이해안갈만큼 다섯분의 무대가 좋았어요 어떤 사람들이 악플을 썼는진 모르겠지만 이런 상황을 알았다면 그렇게까지 악플을 남기진 않았을 것 같아요 그걸 알고도 욕한다면 공감능력이 약한 정신이 미성숙한 사람인거죠 근데 전 마마무팬으로서 정말 안타깝네요 다섯분이 함께한 버전이 너무 좋아서.. 이런 아픔이 있을거라곤... 힘내요! 에스나님!

[@Reyofsunshines]

Just a few things I have to say about this - first of all, the Ahh Oop is one of the best song/ collaboration of Mamamoo and it's still one of my most played track. - netizen's comments are majority of them time hating on artists, and you really can't let them win it get to you. Rbw always let's them win. - Esna really directed Mamamoo perfectly, and you can see some of their best vocal works from her. - RBW is shit. They don't protect their artists at all. Esna should have kept promoting with Mamamoo. They care so much about the image of Mamamoo, and they don't care about the girls at all. The amount of times Korean fans have shit on wheein (like that motherpumpkin case) and made HER apologise when it wasn't her fault..... Even right now there's so much hate and misinformation about Mamamoo especially Hyejin and imoos are going mad trying to tell them, but of course we are being ignored. - imoos are boiling their own blood for Mamamoo and we get nothing in return. Except cmoos being exploited by rbw -i am blood investing my own damn money into fan promotions. Why? All of this is RBW's work. Fans are literally doing everything for them and they can't even protect their damn artist. I know all the mistreatment we see by music shows and awards towards Mamamoo, rbw does nothing to stop it. Probably makes them apologise. There's barely any good promos or PR - Basically I want Mamamoo to do nothing with rbw and redebut as ot4 is some other company. I am done with RBW's shit.

[@seemapal02]

💯💯

[@luvcenzo2499]

i agree with everything you just said 👏🏻👏🏻

[@jblev736]

Zico would sign them instantly, he has been a fan since the beginning. He loves Mamamoo. Heck, anyone would sign them. But I would want it to be a company that cares. Pnation could work (Jessi has talked about how much more freedom and support she gets). RBW is great at music, but just terrible at promotion and understanding the market.

[@crudojoshuaricofort8795]

@@jblev736 jessi and mamamoo would be a hit together...

[@contejdsh-e5z]

아훕 활동 이후에 입덕한 무무이긴 하지만 입덕하고나서 거의 바로 그때의 일에 대해 알게 되었어요 입덕 전에 아훕이란 노래를 굉장히 좋아했고 무대에서는 마마무와 에스나님이 정말 매력적으로 제 기억에 남아있어요. 저한텐 정말 좋은 곡으로 기억되는데 에스나님에겐 좋지 못한 곡으로 기억되고 있다는게 정말 마음이 아프고 정말 죄송스러워요ㅜ 회사는 왜 그랬는지 정말 이해가 안 가네요... 앞으론 좋은 일만 있길, 행복한 일들이 가득하길.

[@nicolebernardo5439]

The most common mistakes of company when managing new artist or groups is listening to so called "fans". "fans" of groups are demanding if the groups is still starting.

[@jv_YTch]

eSNa and MAMAMOO is a good mix of sound and vocals. I am so in love with this song, to the extent that I literally vibe to it so much. It is so sad that they didn't stood with her, and just let her take all that. Now, I can't help but get hurt a bit as I listen to this song again.

[@JiaPia3]

I'm so glad no one wrote anything bad on her "Ahh Shit!" video. Kind of restores my faith in humanity. Moomoos are the kindest fandom ever for that as pretty much any other fandom would have waged war against her. Imagine if it was Blackpink? Just look at the shit Blinks are saying to Bekuh Boom when she wrote many of their hits and was disrespected for real. Proud to be a Moomoo. I'll never stand for injustice! ♥️💯

[@khiaasylum]

Bekuh whale is a hag

[@waldorfian]

Thank you for sharing this story with us. I've always loved the song, however knowing the background of it now, leaves a bittersweet feeling... Please always remember that we know how talented you are and that there will be ton of people supporting you in your future endeavors. 💕

[@carrieann1830]

i'm glad you found your own way in your music ♥️ thank you for open up ♥️♥️♥️

[@mariposagirl79]

You have every right to be mad about this! That was YOUR song, written by YOU and for YOU! Your company should have been your shield not your enemy, and the costume did make you look more mature but thats the fault of the stylist or who ever chose the outfits. I appreciate how respectfully you explained this. P.S love your purple outfit in this video 💜