Fire Safety TV ad - Melting Clock

This film ran just before the clocks went back at end of British Summer Time.
Director: Giles Revell. Sound design: Radium Audio. Creative team: Mike Bowles / Jerry Hollens. Creative director: Damon Collins. Agency: RKCR/Y&R. Year: 2011

[@lucyhogan7172]

This is Salvador Dali's nightmare.

[@lonely_pizzer_0029]

Rip Tony The Clock

[@thevikingwarrior]

That is a very hot summer's day to precede the end of the British Summer Time. Welcome to global warming, and don't forget the wild fire; you will need to heed the fire safety adverts. 🔥🔥🔥🔥🔥🔥🔥

[@LKO2002]

Is this real?

[@MarkPentler]

You probably won't see this now, but what did you mean with this frankly absurd question?

[@JJTE134]

Is This Asmr?

[@Connorses]

that's kinda intense

[@thevikingwarrior]

It's trippy like a nasty dream.

[@greenteafn]

kind of morbid not going to lie

[@CrankyRayy]

I know right. Whoever made this advert needs to see a psychologist.

[@abokoblin2156]

it's meant to be shocking so that it sticks in your head, so you're more likely to remember it's message

[@soramameize]

燃やす前にほしかった…。