1. Garamond (serif / classic / smart) 2. Bodoni (serif / „premium“ / elegant) 3. Century Expanded (serif / readable!) 4. Futura (sans-serif / geometric / functional) 5. Times New Roman ... ... no comment :D 6. Helvetica (sans-serif / often used) Hope I could save you some time! Give this comment a like if I helped you. Otherwise great video and thank you!
@muslimahmood3 жыл бұрын
Thanks
@mtm70313 жыл бұрын
Thank you very much
@unpeuenavant33772 жыл бұрын
Thanks a lot
@MauriceM.2 жыл бұрын
@Fleming Glad I could help! :)
@JacksonOverlandFrost2 жыл бұрын
Dem thanks
@shravangubbi56703 жыл бұрын
They say Times New Roman is so boring that you start to find the content written in it interesting. There can't be a better compliment for a newspaper font
@samirmanuel89443 жыл бұрын
Instablaster
@angelkaterose2 жыл бұрын
LOL
@pulsevisualske2 жыл бұрын
Lol
@Juvelqairth2 жыл бұрын
Unfortunately, it's overused in my country even the most wildely used in that recommendations in every institutions and every generations.
@mattx54992 жыл бұрын
When something is overused people start to dislike it and look for different aesthetics. All the classic Microsoft fonts were used for over 20 years on websites, all kinds of office documents in the press, books, manuals, booklets, advertisment, banner, billboards... They just became generic and boring.
@jakeperl58572 жыл бұрын
I think the point here isn't so much "NEVER use any fonts but these 6" but more an encouragement to designers who may be creatively paralyzed by the thousands of choices out there, as if to say "with a little discipline, look at the amazing variety of looks that can be achieved with only these 6 great faces!" Limited choices can be an incredible accelerant of creativity.
@c.a.savage56892 жыл бұрын
"The greatest freedom is within confinement" Thomas Aquinas
@vanessapedettapeccia6922 жыл бұрын
maybe it can work if you're creatively paralized, especially if you're just exercising, but for everybody else you just can't use a few fonts, sometimes even the slightest variation can cause a lot of difference, plus it's a good thing to be updated on the latest fonts, trends, etc. I'm sure there are fonts suitable for a lot of things... but not for all of them
@stanperl20032 жыл бұрын
A fellow Perl I see. *tips hat*
@jakeperl58572 жыл бұрын
@@stanperl2003 Yeah I don't see those every day :)
@stanperl20032 жыл бұрын
@@jakeperl5857 We might be related! lol
@abhijeetmandal38223 жыл бұрын
1) 1:17 Garamond 2) 1:58 Bodoni 4) 3:00 Century Expanded 5) 3:40 Futura 6) 4:56 Times Roman 7) 5:40 Helvetica
@nothingspecial93702 жыл бұрын
He did that in his description
@riledmouse46772 жыл бұрын
7!
@edgarspavlovics35402 жыл бұрын
8) comic sans
@W7RSON2 жыл бұрын
You skipped 3 my dude
@nothingspecial93702 жыл бұрын
@@W7RSON ohhh that hurts 🥲🥲
@Limozo3 жыл бұрын
This really shows you really need to learn about typography and typeface design. You’d be surprised
@michaelmayr21333 жыл бұрын
Thx man 🤘🏻
@raghavkumar33963 жыл бұрын
I'm a freelance graphic designer who is new to this field, I chose FUTURA as my permanent font and I'm glad to take that option.
@kewinherrera78052 жыл бұрын
Hello bro could you please teach me how can I become a freelance in this field?
@nunziobusiness15092 жыл бұрын
Get yourself the entire Gotham family. You wanna talk about an overused font, but I still love the shit outta that. Whoever designed that should get the nobel prize in font design.
@captainkeyboard100711 ай бұрын
Futura is such a good type-font that I hope and pray that Microsoft will include Futura in its fontfile.
@SP_Sour2 жыл бұрын
I don't agree with the notion that anyone should stick to only these 6 for their whole life, but it's good to know which fonts are versatile, reader-friendly, and generally well-liked. I think a bit of variety every once in a while goes a long way and can make a distinct impression. If I see a logo with a totally unique typeface, it tends to stick in my mind for a good while.
@katrinabryce2 жыл бұрын
An example of that is the Johnston typeface used by Transport for London.
@44_TV Жыл бұрын
You only need 6 fonts doesn't have to be these
@UTJK.2 жыл бұрын
My uncle too that is professor of Fine Arts at university told me Bodoni is his favorite typeface, and consider it one of the most beautiful ever... And I can swear he had a look across all sorts of ancient and modern documents.
@artrock81753 жыл бұрын
There is only ONE tried and true font that has brought joy, passion, and pure comedy gold to the masses. And that font is: Comic Sans
@aresorum9 ай бұрын
Ugly.
@bylyone233 жыл бұрын
Personally, Montserrat is my always my go to font. It’s my default font for Wireframe and even finished client’s website.
@rigg133 жыл бұрын
Mine too. I use it for all my web apps.
@DPYROAXIS2 жыл бұрын
Used it today for an A BET A job
@KingAdeft2 жыл бұрын
I love that font
@nunziobusiness15092 жыл бұрын
I as well. Great font. I like Georgia for a default serif font also. Hard to find a system font that works so well.
@NSAB120 Жыл бұрын
It’s gorgeous
@scottcitron3 жыл бұрын
Times was commissioned by the Times of London (newspaper), not TIME magazine.
@vi2e3 жыл бұрын
afaik it was used in New York Times. They wanted a narrow font so that more content can fit on one page. There is also the legend that a typographer went to them and complained so they took his font (Times)... too lazy to google the details now! XD
@hcbs19863 жыл бұрын
Yes.
@soyjerem3 жыл бұрын
Enough of a statement to make any typographer and type designer's blood boil, lol. I admire Vignelli's work, and his ideals are certainly interesting, but ultimately extremely detached from reality and human emotion. Designers should not use modernism as The Bible of Good Design.
@Limozo3 жыл бұрын
This dude is just repeating something some guy said ages ago ... it reminded me of Gates saying 640kb as enough for everyone. So obviously he has no idea, maybe he only gets his fonts on those free sites. YT is full of guys like this. No clue
@bvgaboo35723 жыл бұрын
1000% or any other -ism It’s cult like thinking imo
@masonthompson32843 жыл бұрын
I think people who [stay] with this thinking are detached as you say, but it’s a useful foundation. If one masters these examples (with some additions, hey Lubalin Graph 🙋🏾♂️), it’s safe to say they could typeset anything IMO
@soyjerem3 жыл бұрын
@@masonthompson3284 Yeah, I guess that's fair. But still there are much better ways to express that idea than being against the use of any other font just for the sake of it. A better example on how to approach type for a beginner is given by Erik Spiekermann in this video kzbin.info/www/bejne/gniYp4CnjMR1o6c You can tell the difference between idealism and true design.
@Limozo3 жыл бұрын
@@masonthompson3284 oh yes, those typefaces are classics for a reason, they work. But they aren’t the only ones
@Kevin_Rau2 жыл бұрын
Just some clarification for those newbie designers watching: 1) Vignelli's first name is pronounced MAHsimmo, not muhSEEmo; 2) Giambattista Bodoni was Italian, not French (although he was certainly inspired by French typography); 3) at 3:41, you're moving into sans serif fonts from serif fonts, not the other way around as stated.
@skymanroberson56842 жыл бұрын
Thank you... and the New York Times is a newspaper, not a magazine. I'm having a lot of trouble taking this guy seriously.
@BubblewrapMe2 жыл бұрын
@@skymanroberson5684 And it was the British Times newspaper that commissioned it.
@Kevin_Rau2 жыл бұрын
@@skymanroberson5684 Right. Forgot about the Times gaffe. This presentation was clearly put together with minimal preparation.
@PatGilliland2 жыл бұрын
The fonts are classic. The presentation here is just a lazy, sloppy rehash of someone else's work.
@JohnBodoni2 жыл бұрын
I know I'm late to this party, but can confirm number 2. :)
@scottcitron3 жыл бұрын
And Futura is a san serif, not a serif font!
@STIIN8083 жыл бұрын
sans serif*
@deejssj3 жыл бұрын
Is futura family free for commercial usage? I see some websites charging money for it.
@robsloan82 жыл бұрын
@@STIIN808 🙌
@EmceeJoseph2 жыл бұрын
Worth mentioning a couple fixed-width fonts for when you need to typeset code and stuff: 1. Consolas (Windows terminal font) 2. SF Mono (Mac terminal font) 3. Ubuntu Mono (Ubuntu terminal font) 4. Fira Code (Lot's of great developer-oriented ligatures!) Reply with some more if you know.
@eier54722 жыл бұрын
JetBrains Mono is also a great option, it's free to use, and has an extreme range of glyphs
@zeratul3k2 жыл бұрын
For programming, command line and plain text editing, my first option is JetBrains Mono. I had been using Liberation Mono before, which is also a pretty good option, but I find the JetBrains Mono font to be more readable when I forget my glasses.
@eier54722 жыл бұрын
@@zeratul3k It's specifically designed with legibility in mind
@tao4mike2 жыл бұрын
Consolas for everything! :P
@AlejodelosReyes2 жыл бұрын
Inconsolata is my choice for terminal font. It looks very elegant even being a monospace
@jss30182 жыл бұрын
Short and sweet. My eyes usually glaze over when I watch design videos to the point I forget why I clicked on them. Your's is great and I appreciate your info.
@jeollim3 жыл бұрын
Absolutely disagree with this. If people only used 6 fonts, everything would look the same; no variety, no ever-growing font face creating community, and it would take away a huge element that contributes to design.
@zerobambiro3 жыл бұрын
And noone would use comic sans anymore :(
@jaredmarrero52513 жыл бұрын
If everyone used these 6 fonts, with no customizations in illustrator to their established brand/logo, then we'd have a problem. Almost every single time a modern brand uses these fonts in their logos and ads, it's going to be altered to give it a more personal look/flare. So I definitely agree with you, to a point. "Futr" actually has a list of 26 fonts, I think that's closer to a realistic number.
@jeollim3 жыл бұрын
@@zerobambiro As much of a meme comic sans is to designers, it has a very practical use (i.e. Go-to font for dyslexic people). It was also a very attractive font for kids (i know it was for me :D)
@MichaelSouhoka3 жыл бұрын
At least he did not tell us to keep Comic Sans and Papyrus.
@CraigBickerstaff3 жыл бұрын
There is more to typefaces and layouts than just what font you use.
@scottcitron3 жыл бұрын
Your point, that designers only need use a handful of classic fonts, is well taken. Beyond that, this video is of little help as it's riddled with errors (btw, Bodoni was an Italian, not French).
@FluxAcademy3 жыл бұрын
You are correct! I confused it with didot 🤦♂️
@pierren___3 жыл бұрын
He meant it is french cursive, build for french classicism.
@user-vl4zi9vl8g3 жыл бұрын
Eh... only some boring old white dudes would think we only need a handful classic fonts.
@filetmignon99782 жыл бұрын
@@user-vl4zi9vl8g way to be racist and bring negativity where its not needed
@jakeperl58572 жыл бұрын
@@filetmignon9978 not only racist but ageist as well Lol
@stefansimon70612 жыл бұрын
I am a graphic designer for 15+ years, and basicly use 2-3 types of fonts. One of this fonts is Helvetica (Neue). Sometimes i use something special, but it is not necesary. I believe in the elegance of simplicity.
@waaargh2985 Жыл бұрын
Tbh it's really a attractive font and you could see it from far as well.
@stevem4497 Жыл бұрын
Graphic design isn't about fonts. You (or Vignelli) could have used many others with equal success as long a you promoted them equally.
@Dayndawn019 ай бұрын
I would also recommend Baskerville for a classic looking serif font. The italicized variation is beautiful, elegant, and useful.
@villiers46232 жыл бұрын
Personally I like Futura most, this is really a beautiful and classy typeface
@bobholtzmann2 жыл бұрын
Futura is so classy that I've seen it on TV network news for screen captions. And Kubrick used it for a preamble statement at the start of his movie Dr. Strangelove.
@tejasdhawade3 жыл бұрын
3:40 I think you said quite the opposite. We are actually moving from serifs to sans serifs and not the other way around.
@sampowellmusic2 жыл бұрын
I love the existence of tens of millions fonts. I disagree with the backlash by stuffy old narrow minded designers no matter how successful they were. That’s kinda like saying you can only use acoustic piano, Rhodes and Wurlitzer sounds on keyboards. Variety is the spice of life, please take your rules and break them!
@tareklarine52602 жыл бұрын
I will not comment, i ll just adapt yours That's exactly what i wanted to say
@elphive422 жыл бұрын
Yeah - I think the lack of creative font choices is really cutting into the personality of modern design. Compare the new Street Fighter logo to the earlier ones, for instance, or the current iteration of the Pepsi logo.
@Zactivist2 жыл бұрын
Agree with you entirely. Font choice is just another set of flavors. Another set of colors. To say only use X number... meh. I also find the idea of just using the ones most people see when they open a generic word document appalling for graphic design! Using Helvetica or Garamond to me when I see it in graphic projects just says "Yeah, I didn't even TRY".
@sampowellmusic2 жыл бұрын
@@Zactivist couldnt agree more!
@AlanoTekashi2 жыл бұрын
@@Zactivist Helvetica is like the yoga pants of typefaces. You think you can use it anywhere, but really you're just being lazy.
@Mithferion3 жыл бұрын
Avenir Next and Neue Frutiger are my preferred Sans Serif fonts every day of the week, but I also like Futura and Neue Haas Grotesk
@ViktorOddy3 жыл бұрын
Agree
@younlogiudice72443 жыл бұрын
True! Love Neue Haas Grotesk as well :D
@masonthompson32843 жыл бұрын
@@younlogiudice7244 ah people of culture I see! Neue haas is the best lol
@anirudhvktakkar3 жыл бұрын
I love Avenir Next! So expensive though.
@boxsterman772 жыл бұрын
Yes!
@MuhammadYamman3 жыл бұрын
I would prefer Euclid on any other sans serif any day, any time. It’s the cleanest, the most geometric typeface I’ve ever came across.
@eier54722 жыл бұрын
With all these options to choose from, I still really often resort to Helvetica. It's a workhorse, and a really good one at that.
@oldionus2 жыл бұрын
Maybe for ad or display text, but surely you recognize that for pure text, such as books and magazine articles, you simply have to have a decent serif font. Research has proven that for reading text, serif fonts cause less fatique and are more recognizable in less time. I invariably set up a semi-serif or serif font, wherever possible, on every device I come across, because for me it just makes for much more pleasant and effortless reading.
@jamezmonroe2 жыл бұрын
This is exactly what I always have believed in. There's nothing better than classic and timless fonts. Sometimes it might also be a good idea though to add an additional modern font in a smaller size as a contrast. This is why the designs of the most famous fragrance boxes look stunning and inspiring.
@FluxAcademy2 жыл бұрын
We are in sync. Thanks for watching the video. 🙂
@oldionus2 жыл бұрын
Don't get that at all. To me, having everything in the same few fonts just makes the whole world seem bland and "all the same." To each his own I guess but I find myself in vehement opposition to the whole concept presented here.
@microcolonel3 жыл бұрын
I'm working on an improved Century myself. I think it's gonna be a banger.
@OldPaw2 жыл бұрын
And right after that interview, Vignelli is said to have walked outside to yell at the neighborhood kids to get off his lawn.
@bradleyhite34763 жыл бұрын
The problem I have with this list of fonts is there are no hand written fonts for a more personal feel, bold/gothic fonts for a big city look, or a mono space/computer like font for a more high tech/technical look.
@royvandermarel39533 жыл бұрын
Though I do agree that this list is very limited, I have a different opinion. What I like to do is use the fonts that I'm familiar with (Helvetica, Metropolis, Cinzel and Bodoni are my faves) as a starting point and push them to work with the industry you're aiming for. Round the caps, flatten curves, connect the serifs or add flourishes, etc. Handwritten fonts are cool and hard to replicate, but I get bored by them very quickly. Logo's or designs that are actually handwritten are my way to go for a personal style.
@yaad25452 жыл бұрын
@@evil-808 Lol
@anchorpoint76663 жыл бұрын
Who can argue with a master like Vignelli. And while I agree with the sentiment of the idea of only using 6 primary fonts, I believe any hard and fast 'rules' leads to the stifling of creativity. Maybe the better phrasing would be "Start with these 6 fonts".
@FluxAcademy3 жыл бұрын
I agree, but this is youtube, you gotta be a bit outrageous :)
@LandNfan2 жыл бұрын
I took a graphics course as part of my journalism minor back in ‘72. I enjoyed it so much I took the second level course as an elective. By the end I could find my way around a California job case quite well. Hand setting type was tedious but fun. Our instructor even fired up an already ancient Linotype and let us try it. ETAOIN SHRDLU forever!
@JaredHardwick3 жыл бұрын
Both GM and Harley Davidson were using Helvetica. They used a condensed variant.
@lorensims48463 жыл бұрын
ALL CAPS tends to stifle recognition.
@garanceadrosehn96912 жыл бұрын
I am not a connoisseur of font selection, but it's interesting how many of these are fonts that I have preferred to use. My own "favorites" list includes Palatino, and then some specialized fonts for programmers/coding, and a few fonts which were designed to work better for people with dyslexia. (I have a few friends with dyslexia and they do tell me those fonts are easier to read). Out of your list the only one I've never used is Century Expanded. Back in the 1990's I got somewhat obsessed with the variety of fonts available, and for awhile I must have had at least 80-100 fonts on my computers. But after awhile I realized that all that meant was that I spent a lot of time deciding which font would be "Perfect™" for some document, only to find that 95% of the time I ended up with one out of just a dozen different fonts.
@carlzend8091 Жыл бұрын
Thanks Garance, hadn’t noticed Palatino … love it first sight.
@nutellaontoast42813 жыл бұрын
Raleway is one of my favourites, the w in that font is glorious
@reidmoto3 ай бұрын
This is such an awesome and useful video! Thank you for taking the time to create it. You've saved me so much time regarding picking the "right" font for various projects.
@tarabooartarmy36542 жыл бұрын
I use Oswald a lot. It’s legible and attractive in nearly every style and weight. I use it mainly for headlines and other larger text.
@oldionus2 жыл бұрын
Oswald is nice enough, but it lacks a true italic. That makes it completely useless for serious typesetting. I used to produce legal briefs for filing in Courts of Appeal, and I would NEVER use a font that didn't have a genuine italic and bold typeface. My go -to for this purpose was Palatino Linotype, which is very similar (nearly identical) to Book Antiqua.
@yhsoueu2 жыл бұрын
Im still studying and learning, so take my opinion with a grain of salt :p I absolutely love the ideal, not that there are a nr of fonts that should remain after all others are trashed, but that there are baselines in styling and function that could very much be these fonts. HOWEVER... and this is me personaly but im sure alot of people relate, I dont just look at fonts as funtional and aestetic, I look at fonts as sensory and emotional representations of language (im neurodivergent and am obsessed with anything that has a sensorial impact so i might be biased) and there are few things that make me more excited than a font (and a layout) that creates a feeling in me. With this ideal the potential for fonts that are almost outrageously diferent and exciting can be limited. All that being said, before you break the "rules" you must learn them, and thats why i feel like this concept is so important, so even tho i dont agree with this fully, i appreciate it and can learn from it. Thank you for putting helpfull info out there in an interesting fashion.
@weshuiz13253 жыл бұрын
GRAPHIC DESIGN IS MY PASSION * uses comic sans
@courtneybebriss6579 Жыл бұрын
The lighting and your stylized look is amazing! Thanks for sharing.
@muzammilsyed23393 жыл бұрын
Montserrat...... 👀
@ViktorOddy3 жыл бұрын
good one)
@royvandermarel39533 жыл бұрын
Or its cousin Metropolis
@awdbvzr93253 жыл бұрын
Montserrat is similar to Helvetica and Roboto is similar to Futura
@gammastrain52893 жыл бұрын
Poppins
@o.rbi.t2 жыл бұрын
@@awdbvzr9325 what
@sleeping4cat2 жыл бұрын
Roboto is a gem! The latest Roboto Sans looks sick in formal places!
@MouYijian2 жыл бұрын
I am pretty sure the quintessentially French font here is Garamond. Mr. G. Bodoni was Italian, elaborated his namesake typeface in Parma, Italy, and, though he drew inspiration from some fine English and French specimens, he definitely created something new. Not the most legible font there is as far as body text is concerned, but for headlines and logos, my goodness is it cool.
@BlackSeedOil202 жыл бұрын
Lets settle it was Latine lol
@eminzeynali63252 жыл бұрын
Interestingly, the company that made the city of Parma famous all over the world preferred the Helvetica font. Parmalat.
@oldionus2 жыл бұрын
To me, even standard roman Bodoni looks like semi-bold. Palatino is far superior.
@2013nicolas2 жыл бұрын
LOVE IT! « Limited choices can be an incredible accelerant to creativity »
@AWALTNER3 жыл бұрын
Would love more videos like this on fonts and their history/use case.
@grafzeppelin40692 жыл бұрын
I am a big Garamond-enjoyer. I used it for papers in grad school, then my resume, now for Syllabi. I also like Palatino and Optima - they feel like "textbook" fonts. I wouldn't call Bodoni "elegant." More like "hoity-toity." Elitist. Chic. Vogue (appropriately).
@SaraBrunettini3 жыл бұрын
Massimo Vignelli is a source of inspiration! "If you can design one thing, you can design everything"
@alenenoknov Жыл бұрын
thanks! really helped me out today when I got annoyed by all the fancy fonts for some reason!
@vi2e3 жыл бұрын
Nice video but the problem i see here is that the list is outdated or not suitable for screen design. Maybe some web guru should do a list with the six fonts evey web designer needs! Like Open Sans, Roboto Serif etc.!
@michaelmcphee29302 жыл бұрын
Very interesting. I"m not a designer at all but i like Calibri font. It's crisp and clean not sure if it has a place in design though.
@nikolatripkovic53223 жыл бұрын
If I had to chose one, it would be Gilroy all day long
@graphicdesignstudies57377 ай бұрын
I found this an interesting and useful video. The six or eight basic fonts I agree with as a starting point but not to trash the rest. For example, I noticed no Script Typefaces were mentioned that are meant to simulate handwriting. Also, an array of other fonts need to be considered such as Univers, Gill Sans, Commercial Script, Formal Script, Bodini, Clarendon, Plantin, Cooper Black, not to mention fonts that are condensed, extended and wide. All fonts need to be well designed by professional designers with love and understanding of typography and ultimately need to look at a typeface and what projects they are best suited for and visa versa. Typography is a huge and fascinating topic so choose the right typeface for the right project to communicate the best message.
@AutPen382 жыл бұрын
I generally agree with the idea that we don't need thousands of fonts, but the quote comes from a long time ago. Times have changed. Indeed the font that 'The Times' uses has changed about seven times! Typeface design has evolved alongside technology and taste. Many modern fonts and logos use "updated" versions of the old classics.
@maneesh6853 жыл бұрын
I did a website for a college and used garmond. Was skeptical about using it as it was my first time. Great gamble. Didn't know it was this popular.
@thejomah2 жыл бұрын
I use Acumin as my sans serif font like 80% of the time. I just think its wicked versatile.
@bctld2 жыл бұрын
Bodoni is an itailian font, not french!
@jongrover87632 жыл бұрын
I t is absolutely critical to have a monospaced font when programming. This list of most important fonts in incomplete without a font to write code.
@kurtgodel5236 Жыл бұрын
Agreed!
@raffi_luca3 жыл бұрын
Bodoni is a french font, really? Giambattista Bodoni is/was italian.
@FluxAcademy3 жыл бұрын
true. my mistake.
@flexifelix3 жыл бұрын
@@FluxAcademy Is this why your examples for Bodoni are mostly Didot as well?
@EmilePainchaud3 жыл бұрын
@@flexifelix Don't bother, looks like he doesn't know much about type
@brucemcintyre60882 жыл бұрын
The thing about Vignelli’s NYC subway graphics work is revealed if you look at signage from before 1960: a complete mishmash of typefaces with no underlying strategy for communication, many not even self-consistent, with different forms for the same letter as though someone had painted the sign in their back yard. Picking Helvetica Medium was a tiny part of what he did in that project: the overall idea was to make subway signage clear, uniform, and concise.
@mdw.4442 жыл бұрын
- Garamond is used in book typeface, was used in the old Google logo and has the smart feel - Bodoni An antique French font, many very *fancy* brands like Vogue use it/version of it, use for elegant, premium, & sexy - Century Expanded is less modern but extremely legible, the Supreme Court uses it exclusively - Futura is a very geometrical, rational, and versatile it’s used in the logos for Supreme, Red Bull, Omega, Gillette, Discover, Cisco, Calvin Klein, Avon and even Dominos - Times Roman was commissioned by and for the Times magazine, very popular and classic - Helvetica is ultra versatile, has its own documentary! My graphic design teachers favorite font lol, and is used in the logos for BMW, Jeep, JCPenny, Kawasaki, Oral B, & Toyota!
@kurtgodel5236 Жыл бұрын
When was "Garamond" ever used in the Google logo? Bodoni, the man as well as the eponymous typeface, are Italian. The typeface is from around 1800. Do you call that "antique"? Neither Times Roman nor Times New Roman (different typefaces) were commissioned "by and for the Time Magazine". Helvetica is "ultra versatile"? What does that even mean?
@KpMak2 жыл бұрын
Creatives Never Limit themselves!
@captainkeyboard10072 жыл бұрын
Century Expanded is also known as Century Schoolbook. It is my favorite type-font. It was used in the newspaper articles in the Daily News in New York. I obtained many of the six fonts you showed from a disk with the Canon color laser printer in the year 2002. I am very interested in printer fonts and I use them frequently when I am on my computer, whether I am printing on paper or not. Your comments and suggestions make absolute sense. You just got another "like" from me.
@majkus2 жыл бұрын
Century Expanded is a predecessor to Century Schoolbook. 1905 compared to 1919, but both designed by Morris Fuller Benton. Wikipedia says that Schoolbook was commissioned by Ginn & Co. specifically for textbooks.
@captainkeyboard10072 жыл бұрын
@@majkus I will never be too old that I cannot learn something new. I have been interested in printer fonts since I graduated from high school in 1971.The first time I discovered Century Schoolbook was when I saw old issues of the Daily News newspaper published in New York. That printer font attracted me, and it became my favorite. Thank you for typing to me!
@oldionus2 жыл бұрын
Ugh. To each his own. Century reminds me of Dick and Jane, as it is the font usually used for books for little kids. I think it's just ugly, period. But, obviously, not everyone agrees.
@captainkeyboard10072 жыл бұрын
@@oldionus Your comment holds a weight of truth. I remember some textbooks for [public] school contained Century Schoolbook font. Today, we may mention that the characters size was 16-point type. I forgot about that thing as I left elementary school in 1965. I miss many of the old printer fonts that Microsoft does not carry in its font list. Thank you for typing to me.
@NSAB120 Жыл бұрын
Century expanded italic is beautiful
@lifeofdifferenceld74843 жыл бұрын
Good Morning Flux In reference with your other Video "How to Choose the Right Font" and this one I found your content simplified and structured for a newbie to do my own Logo without pennies just to get started. You do have an excellence in introducing a newbie into your subject expertise with ease to learn and take action. All the Best with you
@thefluffykitty-dd3mb3 жыл бұрын
All you need is Comic Sans 🙌
@FluxAcademy3 жыл бұрын
can't go wrong with that!
@mrm24653 жыл бұрын
It always screams fun
@williamwallace9826 Жыл бұрын
Hold it! The U.S. Supreme Court does require all briefs to be in Century (12-point, if I remember correctly), BUT ... Century Expanded is not the same font/typeface as Century. Just as Century Schoolbook is not the same as Century. Times New Roman was not designed for a magazine. The Times is an English newspaper. They commissioned the font. It was designed specifically to be compact, so it would read well in the narrow columns used by newspapers. If you're going to present facts, try doing your homework first.
@integratedokc3 жыл бұрын
Love your channel man ! So many great tips that really got me invested in learning design and web development. Thanks 🙏🏽
@henrymachtay36842 жыл бұрын
My understanding was that Times New Roman was designed in the 1930s for the Times of London (newspaper) so the stock market listings would be readable in a small type size.
@michaelmayr21333 жыл бұрын
This video title is like i am telling you that „here are 6 web Templates, never create a unique website again“
@masonthompson32843 жыл бұрын
If web templates = design patterns & layout structures I’d be with you. Nothing wrong with going against the grain but rules are essential until you know how/where to break them
@juancastellon71833 жыл бұрын
Times Roman was for the London Times news paper, Times New Roman was developed by a rival foundry for the NY Times in the US.
@AutPen382 жыл бұрын
You're sort of half right. Except there's no font called Times Roman. The font is called Times New Roman and was commissioned for The Times in London, and first appeared in 1932. The NYT may well have used it subsequently, but TNR was very much a British invention (by Monotype) for a British newspaper. en.m.wikipedia.org/wiki/Times_New_Roman
@Adrian_G4443 жыл бұрын
I completely disagree. I've been studying typography for soo many years. Spent hours and hours on foundries sites and trying different types of font pairings. You can come out with unique designs by just playing around with fonts. Using only six is such an understatement!
@twoResets3 жыл бұрын
I think that's the point the late great was trying to make...why waste hours and hours instead of just designing with a few and pushing those to the limit.
@Adrian_G4443 жыл бұрын
@@twoResets imagine all designers worldwide using 6 fonts. in average i use around 10 fonts for most designs but i do try now and then designs with different fonts.
@twoResets3 жыл бұрын
@@Adrian_G444 we can what if all day, but again, I don't think that was the message.
@mrninet6452 жыл бұрын
So... there's someone like you who came up with the new font for youtube titles... God knows I wanna punch that creative fella right between the eyes so bad
@AshaGlenn2 жыл бұрын
Futura is my favorite too! Cool to know it's one of the approved fonts lol.
Oh. When you said garamond was a “medieval” style… 😱 Type, in a designer or printing sense, was born with guttenberg, in the middle of renaissance, with blackletter type. In middle ages there was a all other world with handwritten letters (like carolingean). The other issues, like bodoni and futura, were already mentioned in the comments. Actually is not easy to find a good book on typography history but Meggs History of Design is very helpful.
@unattended1292 жыл бұрын
I think those examples are the condensed versions of Helvetica and you were correct.
@guizot20102 жыл бұрын
There are a lot of fonts that just look almost exactly like some other font, so yeah, we don't really need them. I think making a new font is what designers do when they're looking for their next job---like whitling a stick or something, to pass the time.
@alexandervanlohen42292 жыл бұрын
I´ve been waiting for this video all my life, thank you.
@d.b.22152 жыл бұрын
So I guess English is only language that you'd ever need in the field of design? Because some of these fonts sure as hell don't even cover other versions of the Latin alphabet (let alone other writing systems). Helvetica doesn't support my native language Vietnamese, which uses a modified version of Latin.
@emanueleboi79672 жыл бұрын
where did you bought the water bottle? I really like it :)
@BarKeegan2 жыл бұрын
Absolutely agree, apart from maybe some unusual display type… I’m also gonna suggest Bauer Bodoni and Clarendon 😊
@snicksabea2 жыл бұрын
Agreed. Clarendon is the Starbucks logo font.
@tomsevcik17922 жыл бұрын
Im doing a printed book proj on him. Thanks! This helped a lot. What a legend.
@Zipfelbrudi2 жыл бұрын
As a UX Designer I can say this is nonsense. These fonts are beautiful but they have been designed in a n analogue age and are not optimized for user interfaces like in mobile apps.
@benbowden88242 жыл бұрын
What types do you use for mobile?
@outpost317372 жыл бұрын
Fonts can be manipulated. Letter spacing, line spacing so I'm afraid you're talking utter nonsense.
@zerobambiro3 жыл бұрын
I totaly agree. I was just missing FF DIN here. Just love this font.
@FluxAcademy3 жыл бұрын
true, din is a classic.
@EmilePainchaud3 жыл бұрын
I disagree so so so much. It’s like saying you should only use 6 colors. A custom typeface can bring so much to a brand and its visual identity. For example: Burger King, how cool is that? Couldn’t have done it with Helvetica or Futura. With this video you discredit type designers’ work and it looks like you don’t know enough about the subject. Educate yourself in type design before creating a video that discredits this profession. Other examples : Google, Uber, Spotify... their custom typefaces really set them apart from other brands.
@zerobambiro3 жыл бұрын
Let me see your work pls. Talking is easy
@Pouncedd3 жыл бұрын
@@zerobambiro What kind of argument is this, even if he has/doesn't have any works to show doesn't mean he is/isn't right. It has nothing to do with what he said
@EmilePainchaud3 жыл бұрын
I agree with Pouncedd, even though I do have work to show and I do create typefaces, and I would like to add something : A typeface is only a set of shapes that represent our alphabet. Why would we limit ourselves to only a few shapes to translate a brand's message? For instance, a rounder typeface will communicate a different message than one with straight edges, just like round buttons on a website communicate a different message than one with straight edges. So if we have to limit oursleves to only 6 typefaces, do we have to limit ourselves to only 6 shapes, to 6 colours and to 6 styles of illustration? Of course not. Why are typefaces treated differently from other graphic design elements? They shouldn't. Type design IS graphic design.
@susanfit472 жыл бұрын
I like ITC Garamond, Bodini, Futura, Times New Roman, Helvetica, etc.
@phenomenal55373 жыл бұрын
This episode was like a fashion fail, totally missed the mark, but appreciate the history lesson.
@mat584411 ай бұрын
What are the fonts used in the thumbnail? Love the bold one 😊
@johnpinion80332 жыл бұрын
@1:45 "I think it's default on Windows..." Unsubscribe. 😂
@leentt16882 ай бұрын
What do you mean?
@cheryz2Sherri2 жыл бұрын
Futura and Times Roman are the ones I use the most
@MYZ4life_3 жыл бұрын
I would say trash helvetica, bodoni, futura and new times because there overused. Just like comic sans. Your work doesnt stand out anymore!
@JoelHoare-graphicbot3 жыл бұрын
That's not why comic sans is bad...
@MYZ4life_3 жыл бұрын
@@JoelHoare-graphicbot that's the reason nobody should use it
@MiSaLiAnW3 жыл бұрын
yeah, as a designer i really try to get around these and use them only for things in the background. I want to have "the sans" or "the serif" "didot" or "frutiger". But thats a lot of money.
@cravensean2 жыл бұрын
I was turning this question over in my mind while walking the dog yesterday and my personal list is gratifyingly similar -- I'd replace Bodoni and Century with Caslon and Courier but aside from that, those are the faces I use. Great minds think alike and sometimes me too.
@superdatamaskin Жыл бұрын
Oh, damn! Loved that Futura font! Thanks!
@phoenixxcreative Жыл бұрын
my dude! love the fresh content, always good inspa before beginning my design day.
@stevestruthers61802 жыл бұрын
Very useful video. I had no idea that most of today's modern logos were designed using fonts like Futura and Helvetica.
@RayeesrahmanRayeesrahman9 ай бұрын
great information sir. futura medium i can use for my branding logo???
@sontodosnarcos2 жыл бұрын
Helvetica is my all-time favorite.
@toracabey932 жыл бұрын
Wow I was happy to see these were fonts that I use regularly. I feel happy lol
@judithangerman2 жыл бұрын
Wonderful video-thank you! I have the Vignelli colorful plastic mugs!
@nikocasual51262 жыл бұрын
I like your glasses. What's the name of the frame?