From SAS Sniper to Thrudark Entrepreneur: Anthony 'Staz' Stazicker

Discover the inspiring journey of Staz Stazicker, from Special Forces Sniper to founder of Thrudark. Hear about his experiences on SAS: Who Dares Wins and how he used resilience and determination to become a successful entrepreneur. Don't miss this incredible story!
How does a former Special Forces Soldier transition to civilian life?
Anthony ‘Staz’ Stazicker was a former Special Forces operator and Chief Sniper Instructor and has a remarkable 13-year military career. He is decorated with honours such as the Afghanistan campaign medal and the Conspicuous Gallantry Cross.
In his pursuit to be the master of his own destiny, Staz faced the struggles many encountered when leaving the military. The uncertainty, financial pressures, and the need to support a family added to his journey.
However, his ability to navigate the complexities of civilian life that he acquired in the military helped towards build a successful business.
Acknowledging the risk associated with entrepreneurship, Staz embraced the challenge, co-founding ThruDark, a multimillion-pound clothing company.
Discover the parallels between military battle prep and business planning, as he reveals the secrets to breaking down colossal challenges into manageable steps.
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Timestamps:
0:00 Introduction
1:00 Quote from his book
12:47 How many people believe what they're truly capable of?
18:57 How to focus on something else?
26:42 How do you get yourself into that state of mind?
36:04 ThruDark
41:32 What's the hardest part of the business?
44:26 People invest in people
47:02 What is success?
49:56 Goal setting
51:49 Jumping out of the plane at night
52:24 You have to do the fucking thing
53:39 Leap of faith
56:02 Write a plan of action
1:00:45 Screw It Just Do It moment
1:01:47 Connect with Staz

[@beverleyhunt6282]

Another great chat, love Staz, could listen to him talk for hours 😊 have just started his book and cant put it down.

[@alexchisnall]

Thanks Beverley, and likewise, talks a lot of sense & super inspiring too. Recorded two hours actually but edited it down to an hour. 👍🏻

[@ryanqueenan8796]

SBS*