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Did you know that its better to separate your caps from your bottles when you recycle them? Very few people actually recycle their bottles, let alone with the lid separated. We set out to find out whether we can change people's behaviour by using the power of fun.
Northumbria University Design for Industry 1st year project by Ben, Caitlin, Ella, James, Jonny and Sam
Based upon The Fun Theory initiative that run by Volkswagen.