Game of T̶h̶r̶o̶n̶e̶s̶ *Food Trucks* - Chicago's Mobile Vendors in an Epic Food Fight

[@Tallyhawk9]

I absolutely loved this ad! Like someone else said, this is the very first and only ad on KZbin I haven't skipped immediately past. Very clever, and way to nicely personalize it to Chicago!

[@psiorion]

this is the only ad i haven't skipped on youtube, ever. great job.

[@Lambieschmoo]

I'm shocked and stunned that a battle like this should occur in our fair city

[@tsummerlee]

This is a great vid, IJ.

[@jonescomplete]

this is the best summary of a legal case... well... ever.

[@Donnievil]

Love the presentation and the work of IJ. Keep it up!

[@holycrapifoundthem]

Congrats gentlemen. I've always asked "who the hell watches a 4-minute advertisement on KZbin just so he can watch a 20 second video of a cat playing with string?". This one did the trick, and successfully distracted the office for 4 minutes. Now I just want me a food truck.

[@Sagenmrr]

Portland, Oregon has tons of food carts. But most are NOT mobile: they stay parked, off-street, around the edges of pay-to-park lots. The carts CAN move, but most stay in their rented spots for months, if not years, at a time. It seems to work better than Chicago's model.

[@bananafloat27]

IJ is litigating for economic freedom on the supply side, which as you said helps the consumers. What's more compelling in a video -- a small business owner humbly standing up for her right to sell a good, or a consumer saying, "Yeah, I guess I WOULD like more lunch options..."? More importantly -- whose testimony matters more in the court house? The lawsuit is about rights first and foremost, and indirectly about the consumer's options as a result. IJ, correct me if I'm wrong.

[@tsummerlee]

Tell you what, any restaurant that would openly support banning competition from mobile vendors is facilitating corporatist protectionism. That means they lose my business forever.

[@enderwigginsx]

If you deny the masses the ability to receive a product of quality that they desire, as opposed to forcing them to take whatever crap you allow them to choose from, you might as well deny them the ability to see real art, and choose to wear colors. It's the most simple concept of the right to choose. The choice always defines the greatness, for the pathetic fail and disappear. Survival of the fittest in all aspects of life should not be denied.

[@MrJigssaw1989]

Well because these legal cases are not about some "common good" or "good of the consumer" (which are sideeffects) but about the NATURAL RIGHTS of individuals.

[@AbsentWithoutLeaving]

Well, the sit-down restaurants and the food trucks certainly aren't in competition with each other. The guy who grabs an empanada on the run from a food truck wasn't going to go for an hour's sit-down lunch, and the guy who WANTS the sit-down lunch won't settle for an empanada on the go. The businesses that do stand to get hurt are the little sandwich shops and carry-out places, who WOULD be in direct competition with the trucks.

[@stevemcgee99]

Awesome job on this video!

[@DonCapoeira]

Agreed. It got me to watch. And it got me to sympathize with their cause. Where can I help/donate for the legal cause?

[@towely]

Why would they pay property tax? They aren't buying property, nor do they own any. They also don't offer sit down indoor dining, nor do they have the facilities a brick and mortar business does. We shouldn't be punishing businesses of any form or competition to protect public revenue.

[@acewings221]

I would be against the laws if the foodtrucks actually paid a property tax like restaurants. They don't, as such the brick and mortar businesses should be supported.

[@AbsentWithoutLeaving]

Instead of banning them, just get your own truck and park it out front, for the eat on the run crowd. That way you get both customers - the one who wants the sit-down meal and the one who's on the run. And you don't stop anyone else from earning a living - the other guy can always move his truck if he doesn't like your competition. Banning the food trucks sends the wrong message.

[@jstranger123]

"Banning food trucks one more time and I will slap again!"

[@philosopher1a]

Doesn't matter who cares? That's the part of the pros and cons of any business. When it's cold, rains or snows, are the trucks as viable as an indoor eatery? Works both ways.

[@felicetanka]

excellent video and it's expected as our lawmakers dont protect or fight for the rights of its weakest unborn...lawmakers restrain life and thwart their coexistance and competion among young people....know what i mean?

[@SuperDermite]

Property tax liability falls on the property owner. In a net lease, tenant pays the property tax. This is a fixed cost of a BnM, incurring greater costs does not entitle a business to direct legislation for their benefit. Retailers pay sales tax, regardless if they are BnM or on wheels. 2 different tax liabilities, but both contribute to Chicago and IL revenue. Property tax revenue is limited. Why have legislation that impedes new business from contributing additional tax revenue?

[@danieldeelite]

Looks like The Battle of Tastings.

[@stnkbg1]

Restaurants and food trucks are 2 totally different things, just like supermarkets and convenience stores are not the same thing. I dont go to a food truck when I want to sit down and be waited on, and I dont walk into a sit down restaurant when I want a hot dog. There is room in the market for both, and having both does nothing but benefit the consumer. Limiting one because the other costs more in the name of "fairness" is not only unconstitutional and unamerican it's ignorant and short sighted

[@mistaLE4point0]

what is the song at the beginning? i know i've heard it somewhere before just can't put my finger on it...

[@hughtub]

Abolish the government. Clear cut case of government preventing people from trading freely.

[@jstranger123]

and let's not forget the Schnitzel King in the North!

[@jmcenanly1]

I suppose that the restaurants give very generous contributions to the reigning politicians

[@acewings221]

I'm merely pointing out that in this economy, and the fact that Illinois has a giant budget deficit, it only makes sense financially to protect the businesses that pay more in taxes. Don't misinterpret what I'm saying, because nowhere did I say that it's right to give one business an advantage over another.

[@Daracus]

You have my shield, my sword and MY STOMACH!!!! Also I would be in favor of the GPS tracking but only so that I can drive to said food trucks and not for keeping tabs on them (making them optional of course).

[@veej_77]

I have a very successful food truck biz in Milwaukee...yeah, this type of big money restrictions are exactly the reason why I'm going brick and mortar for future expansion. I would never sign off on legislation so "anti-American"...but it makes you think, what is America? Is it a propaganda machine creating the promise of false hopes and dreams?

[@SuperDermite]

Ald. Brendan Reilly's Top contributors: Lettuce Entertain You, Gibson's, Tavern on Rush, Harry Caray's, Moe's Cantina and more... Source: IL Campaign for Political Reform, The Sunshine Project

[@Loyal2Liberty]

I don't mind you asking. I own Jewelry stores. Our vehicle is used for going between our two locations and has our logo and information on it so it doubles as mobile advertising. When's the last time you didn't pay an upfront tax and/or annual/quarterly on something you bought if you don"t mind me asking?

[@bradjune1980]

Do the food truck vendors and the Brick & mortars share a similar tax burden in Chicago. Or are the Store fronts having to pay more overhead vs a Truck that can just up and drive away when things get bad? Some devils advocate to think about here.

[@PhilipKneitinger]

Sounds like Charlie Parra del Riego's version of the GOT theme (which is best)

[@Loyal2Liberty]

My business has to pay property taxes on all our equipment including vehicles.

[@lpangelrob]

Why does the type of tax matter? Chicago already has a healthy sales tax, particularly on food. Isn't that good enough? If 7-11 can't compete with food trucks, they should *run their own food trucks*, not whine to aldermen to effectively ban food trucks, and I'm sure the empty space will be utilized productively in some other manner. Let the market decide.

[@bananafloat27]

this is frickin amazing

[@SirNickOfJervs]

There are a good food trucks in my town, I think it'd be sweet to have an app that showed me where they were in real time. Or maybe just stated their destination, at least.

[@Esotericpersonagrata]

Anyone else think this is adorable?

[@philosopher1a]

RE"yet somehow the roach coach survives" LOL because they are smart enough to find the market and fill the need. " play by the rules"? what are you talking about? Are you saying brick and mortors don't have an advantage in cold weather, rain or snow?

[@TheREALforeverone]

No one is perfect.........

[@techservant]

What, people politically connected get special treatment in Chicago?...Who'd of thunk.

[@ZenCorvus]

How come the consumer is NEVER referred to or cared about in these discussions? Always those making money. The consumer would win if these stupid trucks were allowed. Patent laws - the consumer would win if they didn't fucking exist. The consumer NEVER wins!

[@ThePyro3825]

I fucking hate when politicians and apparatchiks say that they want to "help" businesses.

[@xcvsdxvsx]

privatize the roads and this will be a non issue.

[@Merakljija45]

haha wonderful job!

[@jonescomplete]

consumers demand portable food venues city allows portable food venues customer.... loses?

[@jbfrodsham]

Let the market decide, not the fucking government.

[@donwilson2055]

You can go to ij.org to donate! #FreeTheFoodTrucks

[@gabeday111]

who dose that voice? he is amayzing

[@acewings221]

What is your business if you don't mind me asking?

[@Berelore]

Did this video make anyone else google when the next season of Game of Thrones was coming?

[@rvdrvd1000]

Who gives a shit? "The American Dream", what a hoot.

[@acewings221]

Truth be told, never. Everyone pays annually on everything it seems. Thank god for tax returns. :P Also, can I have your safe codes to your diamond safe? ;)

[@BarbaraKIverson]

What about "capitalism in a free market" where the market, not the City Council would determine whether food trucks make it or are just a fad.

[@holycrapifoundthem]

It's important to understand that we live in crony capitalism **now**? How long exactly have you been here?

[@philosopher1a]

yeah first part right.. but competition is what the free market is all about. I can't stand this entitlement mentality. They ( the truck operators) invested their money into something that is more efficient and had better ROI that the shops. The customers decide which is better, for them. For the record, illegals working here competing with legal citizen owned businesses is NOT fair, for reasons that should be self evident

[@jbw3]

@jonescomplete how about a summary of Crony Capitalism?

[@virullord]

i see what you did there ;P

[@jpritch2]

yes

[@KIDDDD]

why did you cross of the thrones in game of thrones

[@KayakTN]

goddamn food nerds...

[@JadrankoBrkic]

Fantastic video, great victory for innovation and gree market. It just had to be translated and shared for others as example and encouragement: watch?v=AF4NNtnizRE Keep up the good work guys!

[@an.unarmed.civilian]

Complete bullshit.