Here’s the journey of Hyphen! The what, why and how of it! |

It takes a lot to create a brand from scratch. But when you have an amazing team, passion that keeps you up at night and the urge to hyphen more to life, anything is possible! ❤️
HYPHEN these products into your routine now on
bit.ly/Shop-Le... ✨
#Hyphen #LetsHyphen #HaveItAll #HyphenItAll #NewBeginnings #Skincare #Hydration #SkincareEssentials #NewLaunch
Timecodes
0:00 How Hyphen happened to me
0:31 Meetings and Research for the products
2:07 Why Hyphen?
2:21 Meeting & working with Team Hyphen
3:33 Why a brand?
4:25 Being the guinea pig!
5:05 Mission of Hyphen
5:40 Sustainable and Vegan Skincare for you!
6:08 Making skincare fun and light!

[@noorulhudakhalid6389]

I love when you achieve something because i have literally seen you taking baby steps, not stoping ,being persistant at what you are doing without any guidance and godfather and competing with completely inserted characters .It makes me feel like if you can do it ,I can do it too.

[@nairutijhala351]

Thank you for showing us the process and including the entire team. It’s important to know that it’s a team effort

[@ascoolas_ice]

Indian entrepreneurs need to seriously learn from her. Ma'am, your entrepreneurial sense is upto the par. This video shows this

[@shk0705]

I too just turned 30 and I am paying more attention to my skincare now. I can totally relate 😆 You are truly inspiring,, dedicated and committed. I love how when you are interested in something, you put 110% on it. Truly admirable! 👏 Why limit ourselves when we can HYPHEN anything into our life 💗 Wishing HYPHEN all the best! Wishing you all the best! ❤️❤️

[@user-lt9gu3mn1w]

Don't use these products, I have examined all the ingredients which they used in theses product and it is worse, there is so many minerals, alcohols and perfumes in all these products which can lead your skin for permanent damage. Please do rechearh before using it.

[@Botsy-Collins]

​@@user-lt9gu3mn1wThat shk0705 is a troll, insider, her chamcha and/ or dumb. It's actually quite simple. People don't need this kind of products so others make profits. Just wash your face not with hot water, since it wipes out the essential oil in the skin, for protection. Also diet is important. Fresh food as much as possible and less processed (junk) food. Bullshitters like kriti are stooped low. She already proved it by lipfilling, cuz she's a slave to fame, money and Bollywood.

[@ankuranand151]

Which product is bad?

[@deepikaprasad4501]

You are doing grateful job I was looking one product which includes everything... Now days women's are applying so many layers on their face but trust me you made it easy and simple for us... Instead of buying 100 products buy one which solves everything.... Thank you so much I am grateful

[@ruchithareddy69]

I think MIMI changed her life completely, if not she might do all those commercial movies where heroine can be seen before and after songs. Good luck🖤

[@aestheticallysaba]

all the hard work that you've put into this little baby of yours , its shows! Your dedication , your very evident Patience all through out has resulted in such excellence kriti! I'm so so proud of you meri jaan! May you keep achieving more and more 💛

[@tusharahlawat1124]

Congratulations to you from the bottom of my heart.. You are truly an inspiration and a personality who needs to be looked upon..... Hearty congratulations.... And beat of luck for your future

[@parthabhowmick3973]

Krit, actor, entrepreneur, engineer you are doing everything lovely woman 💝💝💝.

[@Als1822]

she has an army of help with the business . they just throw in money and some ideas about the products

[@nandiniedits07]

​​@@Als1822it also needs ideas, creativity & more than that

[@Botsy-Collins]

​@@Als1822I agree with you. Some people like parthabhowmick are just dumb sheeps. How can this be a lovely woman with that witchnose and fake lips. She's shameless for playing the role of Maha Sita mata in that bastard child of a movie called Adipurush. It's pure about the money and fame for her. She has a great debt to pay. The fact she did lipfilling and seeking attention is already proof she is unhappy with herself. Dirty slave of Bollywood. More punishment to come in her life. And her innocent (future) children and grandchildren will pay her debt as well.

[@RayasFantasyWorld]

What do you do? Which brand do you own? Which movie did u act in? ​@@Als1822

[@aishwaryabhosale18]

Wooh 😍😍😍😍 Blue rays protection & many important ingredients are involved in one single product😮 excited to try it out ♥️ All the best Kriti and Hyphen Team🎉

[@VashisthMod]

Kriti ma'am I am very proud of you that you are scaling heights every year. Loved it. you keep going ahead like this. Congratulations to the whole team of Hyphen🤝🏻🎉

[@yhisaria]

Love how there is a conscious chemist box at the start of the video!

[@LifeInASaladBowl]

Loving the brand and how you're so well informed about the products! Would love to order from Bangladesh!!❤

[@sushant8013]

All the very best to you KRITI ❤❤❤and the entire team behind Hyphen, wish you succesfully cater to the user need and scale great heights.Talking from a total skincare nobs pov the packaging is litt AF!!🔥🔥🔥👑👑👑💙💙💙 Your fan DEEPTI❤❤❤

[@prashantbalani]

Enterpreneur side of Kriti Sanon...quite inspiring !! Would be very glad to see you taking hyphen to its full potential !❤❤❤

[@asthaa.777]

Keep shinning, keep flying higher my BUTTERFLY!🦋❤️ Loveyouuuu 💋

[@TheAshjo]

Congrats Dear Mimi... you deserve it xx

[@nakitanarine1550]

Love that our birthday is that same day and love that you are inspiring so much

[@sushant8013]

Applying hyphen's barrier care cream and watching this video.. Its actually damn so good❤❤❤❤ ama❤❤zing!

[@richika14]

Kriti!!! Can’t wait to be hyphenated ❤️❤️🧿🧿. Please launch it in US too. More power to you 🤗❤️

[@BhaveshDesai-im6wt]

Happy or sad angry or mad day or night ,Dark or light I will love you for the rest of my life❤️

[@BhaveshDesai-im6wt]

I still remember that first touch ,It gives me goosebumps😘💙

[@ransi7620]

Ma'am youare extremely inspiring, hard-working, dedicated and committed to your tasks. Wish you all the best in all your endeavours ma'am . You are my favourite actress💙💙💙

[@Ginnisingh5203]

It took so much hard its not easy to make a brand God bless you kriti mam 🙏

[@r.m.._edi]

The greatest actress of all time 😍

[@prathamnaik8708]

Kya baat hai Kriti ji. Aapki aur iss hyphen ki journey badi kamaal ki rahi. Yeh sab dekh kar mein bohot Kritkritiya hoon aur aapka bahut bada aabhari hoon ki Instagram, KZbin aur Facebook ke zariye aapne aapke apne product ke baare mein Jaankaari di.❤❤❤❤👍👍👍👍

[@BhaveshDesai-im6wt]

यू ही नहीं हम आप के लिए तड़पते है, आप हो ही इतने प्यारे जो हर सास के साथ हमारे दिल में धड़कते है ❤️

[@prerza]

I'm so proud of u Kriti

[@snehjuyalom155]

Tried these, loved it! Thank you for making such a product for people like me who don't know much and want to take care of skin, btw i am actually ordering it from Patparganj 😁thanks❤❤❤❤

[@BhaveshDesai-im6wt]

We smile brightest when where with each other ♥️🌹

[@kanikasharma3893]

Genuine person ❤with such a great personality.

[@komorebi252]

please share your night time skin care routine

[@aparnadubey5779]

You are so beautiful ❤ love the way you speak and explain ❤

[@harshrajwani7162]

Keep it up Kriti sanon I really like the brand and em using all three products and the products are amazing

[@supriyacv]

You're so inspiring 💖

[@BhaveshDesai-im6wt]

अच्छा लगता है हर रात तेरे ख्यालों में खो जाना जैसे दूर हो कर भी तेरी बाहों में सो जाना ...♥️

[@_kshitijsingh.1799]

Was eager to see a celebrity having a KZbin channel and connecting with the audience except only through films and found yours channel great to see you looking more to see of you, All the best . #kritisanon

[@TheAmk12345]

hyphen as connector is good ! its like quotes are called "quotes" because they are put inside "" !

[@siddhikadam5038]

Can you tutor us how to apply hyphen products one by one and show us your skin routine of this days. I Love you and you are my inspiration ❤️❤️

[@falakkhan1984]

Proud of you my multi-talented girl🦋✨

[@BhaveshDesai-im6wt]

सामने होते हो तो कुछ कह नहीं पाते , पर यह सच है बिन तेरे हम रह नही पाते🌹

[@renammurtem9692]

I tried the Lipbalm. I must say I LOVE IT. I am gonna try the spf later. Love from Arunachal 💚

[@arthirajalakshmi2714]

Why does the ingredients are repeated .. inci list doesn’t allow that. I hope u guys look into it.

[@rah08]

I love the neon green color

[@itsachar1571]

Hope the products do well for Kriti's sake. Some people so hell bend on tarnishing Hyphen.

[@BhaveshDesai-im6wt]

जीवन का नया अध्याय आपको मुबारक हो, खुशियो से भरा यह पल आपको मुबारक हो कामयाबी का नया पंथ आपको मुबारक हो इस पद पर पहुंचने का गौरव आपको मुबारक हो ❤Kriti Ma'am 👍👍

[@medicaleena]

Please deliver world wide ❤

[@Jassikaur2323]

Kriti You Are A Real Skincare Beauty Queen ❤️❤️🩷🩷🥰 I Just Love The Way You Take Care Of Your Skin 💜💜

[@84_mohanasanyal79]

Congratulations ❤... so proud of you

[@BhaveshDesai-im6wt]

आसमान में जितने चांद सितारे हो खुशियां मिले आपको सारी हो सफलता आपके कदम चूमे बस यही दुआ हमारी हो❤️

[@nandiniedits07]

Congratulations Gurl!! ❤

[@Vijayofficialdancer6]

Superb

[@soumyadeepdas1536]

All the very best to You Kriti and the entire team behind Hyphen, wish you successfully cater to the users need and scale great heights. Talking from a total skincare noobs pov, the packaging is litt AF!!🔥🔥🔥👑👑👑❤️❤️❤️

[@BhaveshDesai-im6wt]

आंखे बंद करके भी जो एक चेहरा दिखाई दे ,वो चेहरा हो तुम ♥️

[@hanafromtunisia]

All the very best queen 👑🖤

[@anuthimbiriyagama7164]

You've nailed it girl. Love you..❤️

[@jainaniket388]

Love your concept of hyphen ❤

[@HemlataHarchandani]

All the best Kriti ma'am for all of your upcoming projects and for the Hyphen❤. Love from Surat. ❤❤

[@priyamshii2138]

Kriti sanon deserve so much respect than other actress only bcz for her honest dressing sense.

[@minie.k]

Love the |-|yphen hype! You are glowing and shinning everywhere. May |-|yphen achieve all the growth and success it deserves 🫶🏻💚💚💚

[@dipalitandale8615]

My absolute alk time favorite ledy crush and inspiration

[@AasthaMalav]

Thank you mem for all the efforts for US thank you and love you 💞😘

[@MakeoverAastha]

Good product loveed it ❤❤❤ love you kirti ji ❤

[@zeytunahlucky]

Inspired and love you for inspiring others. 😘

[@anjalibara5031]

You're so hardworking and ambitious person ✨😌😊

[@stutishrivastav7542]

Go grow my girl Love you ♥️❤️

[@kanikagupta8634]

Please help me to understand the usage of both moisturiser & sunscreen. Should we use both the products together ? Or should be use hyphen sunscreen only on our skin for a better skin care ?

[@soulfulpalate1365]

Would love to see it in international market like sephora and ulta

[@akashbohra7248]

I love u so much ❤😍

[@mukeshpandey4500]

Proud ❤

[@BhaveshDesai-im6wt]

All time favourite kriti ♥️

[@divyagawale10]

Mujhe product buy karna hai par aapki link open nahii horahi hai 😔 please help I want this product

[@princeff1040]

Big fan😊😊

[@JassiSingh-rb1jm]

so inspiring 💖

[@payalrajput04022]

Am I the only one who has a hint that she is gonna publish her skincare brand ❤

[@nandiniedits07]

Since Feb we knew!

[@muhammedsadik8241]

Love from Kerala ❤❤❤

[@AaryaSingh-h9q]

I love youuuu ❤❤❤

[@havepatience-ym7xo]

Heyyyaa kriti !!! Is it also for males? Like the problem with me is even with all of us, when i look for a product to apply on my skin before going out then there comes out 4 to 5 bottles which are very time consuming to use, like one for tanning, another for moisturizer, for gloww, and spray for making it last long and most of the time all this causes sweat and all the products just washes out👽 like whattt?!

[@ranakhan856]

I love your videos ❤❤❤❤❤❤❤❤❤

[@Cinematicentrance2345]

Loved this vlog kind of videos ❤❤

[@purringfurTuni]

6:17 *You Go Girl* 💯

[@Rafsan08]

Best of luck for your Brand.

[@Khus.hisharma]

You nailed it my girl

[@gopikatathe7373]

Proud of you ❤️

[@Iamstuck25]

Best wishes for ur product ❤🤩

[@dsharethings]

Applying Hyohen's Barrier care cream and watching this video....its actually damn so good 🥰

[@SuhanaSoudagar]

I think have to use it 😮❤❤

[@nikhil_rathore17_]

Cutiee😍 🥰🥰

[@preetiduhan5757]

Wow awesome video ❤❤

[@Niyatideherkar1213]

You,re so inspiring

[@BhaveshDesai-im6wt]

मेरी जिंदगी ❤ तेरे साथ शुरू तो नही हुई पर ख्वाहिश है 😇 खत्म तेरे साथ ही हो😘♥️

[@living_alone_diariess]

🦋

[@Khus.hisharma]

You're very good inspiration

[@vinayakkollur3823]

💓LOVE💓

[@tanvirk26]

Can we order this product overseas?

[@Rishika.770]

Pls make part 2

[@harshita.stories]

wowww❤

[@bashiroddinshaikh2759]

Kitni mehnat krti hain mam aap 😮😮...

[@chetnakumari781]

Keep it up 👍👏👏👌✌️

[@gauri8162]

Yeah