How a KitchenAid Stand Mixer is Made - BRANDMADE.TV

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How a KitchenAid Stand Mixer is Made - BrandmadeTV
The KitchenAid Stand Mixer is probably the number one wedding gift ever, the perfect BLEND of design and function, used by Top Chefs and culinary newbies alike. This enduring item has changed very little since its invention in the 1930’s, and is the must-have gift on bridal registries today. Proudly made in America, this iconic mixer proudly hails from Greenville, Ohio. Watch how the KitchenAid Stand Mixer is made!
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How a KitchenAid Stand Mixer is made -
It is probably THE number one wedding gift ever - the pure essence of design & function for everyone from Top Chefs to culinary newbies. The KitchenAid Stand Mixer is as famous for its silhouette design as for its multiple functions. This enduring item has changed very little since its invention in the 1930’s, and is the must-have gift on bridal registries today. It was Julia Child’s choice…her cobalt blue stand mixer sits proudly in the Smithsonian Institute! Proudly made in America, this iconic mixer proudly hails from Greenville, Ohio, about an hours drive from Dayton, and just under 2-hours from Cincinnati and Indianapolis.
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How a KitchenAid Stand Mixer is Made - BrandmadeTV
© BrandmadeTV 2015
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[@BrandmadeTv]

The perfect gift. amzn.to/2zL1W8G

[@markedone9778]

I'm officially getting old when a video about kitchen mixers gets me excited.

[@MikeBaxterABC]

My beloved wife got sick and died a few years ago :( .. Cancer :( ... but the Christmas of the year we got married (when she was 18 years old and 105 pounds) I bought her a Kitchen Aid with EVERY accessory they had! :) ... (at the "The Bay") ,... now Im a single Dad with 4 kids at home and I use the Kitchen Aid weekly! :)

[@vincentwinkleblech3614]

i am sorry for your loss. we have the wedding gift mixer for 26 years and it is as good as ever.

[@vincentwinkleblech3614]

We have a 28 year old Kitchenaid. it runs like new. We upgraded to a 7 quart because our original is only 4.5 quarts.

[@davidahart2476]

So sorry for your loss, my dad got my mom a K5SS 1987 after her Mixmaster died after yrs of holiday baking. I still have it and use it occasionally mainly cause I'm single and don't bake bit batches.

[@emmanouelpassas5741]

The best mixer in the world by far,me and my wife bout one 48 years ago still I use it ( my wife past away last year).

[@sirtogth3021]

Lettuce

[@annette9747]

I'm sorry for your loss. What a blessing to love someone for so many years and beyond. I agree with your assessment. Kitchenaid truly is a wonderful mixer. I have given one away and now have two to enjoy for many years to come.

[@Lanz22]

My grandmother still uses the exact same KitchenAid stand mixer when I was an infant child 30 years ago. I was hoping to inherit it but I grew impatient and bought my very own just a couple of days ago.

[@damullins]

I have had mine for 30 years and it still works. Just purchased the 7qt pro stand mixer to make larger batches of bread. Love Kitchen Aid.

[@jimmcg900]

Same here. But two years after buying the 7 quart I've already rebuilt it twice and I'm using it the same way I use the 30 year old one!

[@louis-philippearnhem6959]

I just bought the Artisan. The reseller offered me a 5 years warranty for an additional 69€. Man am I glad that I refused !!! Greetings from Belgium, EU 🇪🇺🇪🇺🇪🇺

[@suzannetaylor6285]

I didn’t think I needed one until I used my mothers. I was completely spoiled! When I went back to the handmixer I absolutely hated doing cookies by hand and a Hardly baked. I got my stand mixer again in beautiful Kitchen Aid red and I love it and again love baking

[@tiocfaidharla251]

My mom got my grandma's and she had hers since the 50s or 60s and it still works like a top.

[@jimmcg900]

Much better than the new ones

[@amen_ra6926]

My sister has two that are still going strong after I don't know how many years. Her second one, however was an upgrade because her cookie dough batter is pretty dense and it was causing her original mixer to work too hard. My girlfriend inherited one from her best friend who just flat out gave it to her because she was moving overseas and couldn't take it. Quite the coup.

[@nuvigroovi]

I just bought one at a thrift store for 20 bucks. Works great. Now I understand why people want these.

[@ph11p3540]

It's a very rare product that can stand such a long test of time and stay ralivant more so today.

[@jd-py5nm]

wife loves hers its a 30 year old model and still runs great my mother has a newer model as well hopefully it lasts as long

[@greggarner4477]

The best investment ever!!

[@ellisgarbutt1925]

Ice cream attachment is my favourit one

[@MikeBaxterABC]

This week!! I made 20 LITERS of Red Bean Chilli :) .. with a DOZEN Pork Chops I ground into hamburger with the Kitchen Aid for my kids! :)

[@siredith8846]

A good American product 🇺🇸

[@saritaq8236]

I just got my first kitchenaid mixer and I love it

[@jefferylopez504]

I'm about to start working there. so I'm doing my homework lol

[@LionelMessi-mx1kt]

Very good mixer

[@RubenLopez-tu9cs]

this product is one of the best the I have in my kitchen I love this product thanks guys to make this mixers in USA I am proud off you thanks again. made in the United States is the best that you can buy. ...

[@BrandmadeTv]

Excellent, Ruben!

[@mitreagina95]

BRANDMADE.TV

[@burtgummer463]

"still essentially made the same" like hell they are!

[@CitarNosis317]

My mother got one just like a few years ago, and man, that thing has been used heavily. It's still working superb, had zero issues, zero warranty problems. It. Just. Works. AvE also took one apart and was very impressed with the build quality. Not a fanboy really, but I do believe KitchenAid is still proper stuff.

[@ethelryan257]

@@CitarNosis317 Yes and no. I've got five, the oldest from the late 1940's, the newest a KSM500PSOB. Whirlpool experimented a lot after they took them over with Hobart, finding ways to cheapen them. Some of the changes have bee rescinded ( the horrible plastic gear disaster, for instance). Others like the speed control which not only fails but often takes the electronic control board out with it are still weak points. Other aspects of the mixer are still top-flight. I must say the newer attachments are also much easier to clean and use than the older ones were.

[@davidfuller581]

@@ethelryan257 I'm glad to hear they stopped using plastic gears. That caused no end of grief for a lot of people. I always found it surprising that people had trouble with their mixers because my old 1985-ish Hobart made 4.5 qt is ridiculously bulletproof.

[@maxfactor4209]

@@davidfuller581 they still have ONE plastic gear, mainly for the fail-safe reason which is good. incase someone hand goes into the mixer, the plastic gear breaks apart

[@RRaucina]

@@maxfactor4209 Well, a shear pin is traditional for that, but I suppose we should be glad for whatever is still assembled here. DO you know what parts are made here? I would guess the motor and electronics are CN at least.

[@SuperPussyFinger]

We love you, Ohio.

[@Marquee_Gaming88]

These mixers never go on sale even refurbished one it is still expensive My mom use it when she died recently i ended up using it and i love it

[@VikramSingh-vi9bg]

Good Mixer 👌👌👌

[@MrStarofTruth]

i have 4 of those i need to bake more ...

[@spyxd326]

To mixer of bred the machine perfect

[@jwarmstrong]

I have 2 - one in the kitchen & the other in the shop for mixing bee food -

[@BeeRich33]

What a lot of people don't know, is that Cuisinart's customer service is excellent.

[@CallumChadwick]

I live in Greenville Ohio

[@weworks7811]

I remember seeing my first kitchen aid mixer on the Martha Stewart show on TLC

[@ritadecassiaatalaaiube9690]

Obaaaaa!!!! Sonho realizado. ❤❤❤

[@eogg25]

My first mixer was made in Korea around 40 years ago, still going, gave it to my granddaughter, I have a newer big lift stand mixer, Chinese, it broke once, found it not to be lubed very good, replaced a gear which are steel, not plastic, it broke again when I overloaded it and stripped a gear, I repair it myself. as far as complaints of parts being pot metal, part of the housing and gear cover are pot metal, nothing else, gears are all steel and one brass bearing. its good stuff but I work them making bread. they are a pretty good machine. they are reasonably easy to repair, if you have a little know how and like to do it, it will save you about 150to 200 dollars or more, not including parts, years ago I sent one back and the total was 250.00, shipping might have been free, but being as heavy as they are, if you have to pay shipping. you might as well buy a new one. or maybe a Bosch. parts are easy to get so far. the labor is always expensive, like with cars.

[@drivesthecar3247]

They're certainly not made the way they used to be! I know a family with three siblings, one sibling got their mother's KitchenAid, the other two bought (what appeared to be) identical mixers. The modern ones wore out within 2 years and both are already on their second replacements! Meanwhile their mother's original machine could still be used to mix concrete if they felt like it!!

[@sacredsiren]

I've had mine for over 10 years, use it all the time and have never had an issue. When I upgraded to my current larger capacity mixer, I gave my old 5qt to a family member and after 18 years it is still going strong. I know some people have had issues with quality in recent years, but that hasn't been my experience.

[@Googaliemoogalie]

I bought mine in 2007, and it works still (only replaced the plastic knob that locks the bowl) but my friend got the new model for Christmas last year (2017) and it's already broken.

[@jogon206]

That's because - as you can see in the video - they have swapped out one of the metal gears for a plastic one, which wears down over time. Planned obsolescence, as they call it. After a while it just stops working, people pay either repairs or buy new machines and the manufacturers make more money.

[@HB45175]

@@jogon206 Yup. They will sell you all metal gears, but then you need to pay more for the Pro version. Otherwise you get plastic.

[@ethelryan257]

@@jogon206 Interestingly, that particular gear replaced one made out of paper soaked in a phenolic resin. Commonly called text-o-lite, those gears virtually never failed and many are still running after over 60 years.

[@PJOwens-ur9mk]

I’ve had a Kitchen Aid mixer for several years. When the housing on the meat grinder attachment cracked, I asked the company to stand behind all their marketing braggadocio and replace it. They blew me off big time. So much for corporate character and service after the sale.

[@semco72057]

I would love to own a Kitchen Aid stand mixer, but don't have the space in my small kitchen for all the appliances I want.

[@pedroalcantaraacevedo1734]

Hermosa maquinas, quiero una, please!!!

[@msbrownbeast]

The Kitchen Aid mixer is a miniature version of the Hobart commercial mixer. I have read that it is now made overseas and the quality has gone down (such as the use of plastic gears).

[@onebell7107]

The plastic gear is to idiotproof it for home use. If you overload the capacity of the mixer you would usually destroy the entire system. With the plastic gear you only kill an inexpensive part.

[@pedroalcantaraacevedo1734]

Sr Kevin Giboe me puede regalar una de esta hermosa maquina!!!

[@Landrew0]

Plenty of designs, as perfect as this one (such as the Cuisinart SS-700) were trashed and replaced with something newer and much less reliable.

[@extrahyena0303]

These things are like toyotas but for kitchen's

[@Duraltia]

That Hot-Rod Red @05:24... Why they're only using it on this one machine and none of the other kitchen appliances offered in that *other* dull red is beyond me.

[@waterbug85]

That would be terrible if the red of this mixer was only available on this one item.

[@jeffklaubo3168]

I own it. it's the "90th anniversary" edition. it is nice.

[@bestamerica]

' what country made this device stand mixer

[@Main.Account]

China or India now.

[@nikopondexter2511]

brand made TV can you do Kirby vacuum

[@schuur10]

Why i have to think of Tom Hanks when i ,m watching Kevin Gilboe....

[@pascalmerschaudio]

great factory but this film to many cuts its ridiculous to watch

[@LMF5000]

It would have made for a better video if there was more coverage of the production steps. You missed a great many steps.

[@iuyozx]

They make 8000/day and still sold out.

[@dann3410]

Bought one last year, very disappointed by how weak it seemed when making bread dough.

[@ExpiredCartonOfEggNogg]

I felt the same, key thing to take away is wetter bread doughs work well. Further if you leave it a good while the gluten will develop making it slightly easier for the machine to knead

[@louis-philippearnhem6959]

For bread you need the kitchenaid ksm 7580 6.9 liter. Greetings from Belgium 🇪🇺🇪🇺🇪🇺

[@RRaucina]

So what is the "Made in America " content today in the age of the virus? Are they still at least machining cases and assembling here? Domestic content?

[@HR-vm5df]

The fact is most companies have smartened up by now and realized that there is less money to be made in products that last generations. Forcing the customer to come back and buy again is their goal, that and cutting manufacturing costs. Sad, but inevitable.

[@ExpiredCartonOfEggNogg]

They "" smartened"" up to that in the 1800s mate, it's allways been happening

[@BroccoliBeefed]

I wish they still made their brand of dishwashers instead of letting Whirlpool ruin them...although they still make their industrial dishwashers KitchenAid, what about those of us that like a more boxy and less round shape to our products. The round shape is so 1950s

[@crimson49er]

unfortunately Kitchen Aid makes disposable pot metal garbage now. they've cut material costs to the point that your lucky if the machine lasts the end of the warranty period. if your in the market for a stand mixer, do your homework and read plenty of reviews.

[@epistte]

There is no reason to buy a Hobart for a home kitchen. You would also need a dedicated circuit for that mixer.

[@FernieYoutoo]

It's sadly true, they now just look cute, they are garbage inside, and pricy..

[@ronaldomurilloespinoza1308]

Maui Chris buy the commercial one, it still has that great quality of the 70's.

[@DabblelyDiddly]

@@epistte you MAKE room for a mixer of the n50s caliber. imagine. speeding the mixer up and all the extra noise is from the gears... no loud annoying motor... yeah. dont try that here. you wont win.

[@robertknight4672]

My recommendation for buying a brand new KitchenAid would be getting one from Mr mixer. He remanufacturers Parts the way they used to be made such as the speed control pushrod in metal on the Tiltedhead models. At some point Whirlpool change the material from metal to plastic in the plastic push rod is a tendency to melt.

[@garyv2196]

my friends one broke.

[@SuperPussyFinger]

Sexiest appliance ever. Old-school Ohio innovation to the rescue.

[@jpolar394]

Who are they trying to bullshit. They are NOT built the same as they were 20 or even 10 years ago. I'm just glad that those people have American jobs. A production manager will never tell you the whole truth. He's just like a politician.

[@elizabethmair7353]

Glad I didn't pay full price, was so disappointed after all the hype.

[@christopherw4527]

Well, my NEW kitchenaid was made in china. Piece of junk comparatively. It came with two stickers in the casting underneath, and when I called kitchenaid, they told me neither one was legit. It was bought from amazon from the kitchenaid store.

[@maxfactor4209]

the solid-state govornor speed control and the embedded casing design of the basic artisan models are pretty garbage. higher-end models have DC motors, and separate motor housing, makes repair much easier, less noisy and way more power.

[@quinnfranke1347]

I got one. After 14 months the top was getting loose and I called Kitchen Aid. They offered me 100 off a new one and said sorry. They don't service them, they don't stand behind them. They just try and sell you another. Such a rip off. It's not economical to bake at home if you are paying 40 a month for a mixer.

[@DUNEATV]

Don’t worry...Trump is trying to fix this overseas bullshit.

[@MurderBong]

THE DESIGN TEAM GOT IT RIGHT BY COPYING A HOBART?

[@AlexanderLong]

Just to be fair, it wasn't copying, as Kitchenaid was originally part of Hobart Co.

[@theactualnic]

They got it right by copying a Kenwood.

[@seikibrian8641]

+ Nicolas Henshilwood "They got it right by copying a Kenwood." Get your facts straight. Hobart Mfg, released the KitchenAid mixer in 1919, and industrial designer Egmont Arens created the classic "Model K," with its trademarked silhouette, in 1937. Kenneth Wood introduced his first mixer, the A200, in 1948. If there was any copying going on, it wasn't by KitchenAid.

[@seikibrian8641]

+ Bippity Bop "Hobart gave the brand to Whirlpool some time ago." * SOLD the brand...in January of 1986, after Whirlpool made Hobart's parent company, Dart & Kraft, "an offer they seriously had to consider." (A few years later, Dart & Kraft sold Hobart, and it's now a division of Illinois Tool Works.)

[@dann3410]

Murder Bong A