How BTS Won Over America

BTS is taking the American music scene by storm. The seven-member boy band from South Korea has had three No. 1 albums on the Billboard chart. The music video for their single, "Boy with Luv," broke KZbin's record for the most views in 24 hours. And the group just wrapped up a six-stop U.S. stadium tour that raked in $44 million and attracted nearly 300,000 fans, according to Billboard.
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Why America Is Obsessed With BTS

[@user-jq2ud5yf6s]

BTS don't just appeal to teen girls though, they have a very diverse fan base.

[@gailk4060]

I’m 56 & I love 🥰 BTS. My family & freinds knows it 😂

[@JeonMimi1826]

True, i'm 27, been an army since 2015, and I have a 5 year old son who's been growing up while listening to BTS

[@Sagemoon40]

I've never been into "boy bands" but I love BTS, by the way I'm 49. My son picks on me because I've been binge watching them for months now catching up on what I missed.

[@wolfzier90]

Totally agree my grandmother loves BTS and we went to see them together in New Year to NYC and she is 63 years old.

[@onlyjhopecansmooththis6063]

my mom is 38 years old and she likes their songs hahaha

[@emelyhernandez5382]

8:43 I don't agree, I would love to see any BTS member dating and I will always support them no matter what. They don't belong to us so I would never feel betrayed.

[@iamextremelyunmotivated9545]

Army kim taehyung Yeah me too. I actually want them to have someone to take care of them. I would be sooo happy if they dated.

[@keo872]

@@enimisay3147 I don't even know what he agreed to participate in something about BTS...

[@suvsanabadmaeva1301]

U r my role model🤧

[@dinelleworrell6340]

You're an intellectual.

[@laliju]

Me too. I want them to have someone who loves them and take care of them. I wish they have partners 💜

[@joanj7827]

idk if anyone disagrees with me but bts' success surely doesn't depend on them giving us content on a daily basis or posting on social media every day...we care most about their music or how else would you explain the (almost) 4m sales of persona in the streaming era WITHOUT bundles?

[@min3089]

true I think there are one of the few kpop artists who really invested their time to create meaningful songs, like their album and concepts are even inspired from books and some forms of literature.

[@palavimooteveerene7072]

True👏👏👏

[@annvidal1457]

Their songs, the melody, the lyrics, the meaning, it speaks to me, relieves my stress, and whatever pain i am going through. I feel relax, happy and peaceful whenever i hear their music and i laugh a lot and could not help but smile or sometimes smirk whenever i watch all videos of them.

[@itsayteh]

and also, you just have to go on twitter to see that so many others groups are really active and give content all the time, but their success isn't on bts's level

[@ficread5370]

The social media content does keep army interested and bring attention to them though. It's an excellent marketing strategy. No one loves them only for their tweets of course, it's all about them and their music. But social media brings us closer to the artist and that is very beneficial for both the fans and the artists.

[@eor3927]

"with only one english speaking member" Yoongi : aM i A jOke tO yOu?

[@daynnabecerra9876]

I choked omg 😂😂💀

[@eddiechen9968]

StOb iT

[@shanewilliams5771]

Jin: But I am worldwide handsome, you know?

[@pinklemonade1115]

Jhope- I love sprite

[@jayashreep9583]

Hi guys my name is V, I am good boy😎

[@ness2025]

can we just have actual army “analyze” bts’s success?

[@jaithomas8831]

@BNOZ99 ! wtf do you even mean? It has nothing to do with colour or race you moron. Get a life instead of spreading hate

[@lunaglow96]

@@jaithomas8831 we should report that comment!

[@nenesoftie3117]

@BNOZ99 ! racist. Atleast they dont eat people's brains like you haters!

[@dumbledoor9893]

@BNOZ99 ! Ewww. Are you sure you aren't from mental asylum? Cause you talk like one.

[@ness2025]

dumble door 😂😂 they sure do

[@rosex5467]

'Kpop' fans might not support their idols dating but ARMY definitely will go crazy and throw a feast. Every ARMY supports them and who they love. Remember BTS IS BEYOND KPOP.

[@bangtanwings4854]

rose x Exactly!

[@RAN-vo8fu]

Danny: I’m tired of BTS. I want to see new and fresh faces of Kpop groups. BTS is overrated. Also Danny: (getting interviews related to BTS) I’m sorry Danny, you cannot escape BTS because the only reason that Kpop has been discussed in most interviews and documentaries is because of a phenomenon called BTS. 2 years since BTS won their first BBMAs but still people cannot understand how they have become so big not only in the US but all over the world.

[@bithikahasan8505]

OK WHICH ONE'S DANNY

[@shakira7301]

lmao I've seen people like this, who be like they're tired of bts, boyno ones forcing you to listen to bts and there are many famous groups, please stop pushing your personal view as hate.

[@idontreallycare152]

@@kkusfleur2324 people seem to not know how to use the word 'overrated' they are throwing it every where it's starting to loose it's meaning. LOL.

[@swetlenz8458]

BTS's fame in western countries just came naturally without even promoting fully in those countries. That's what make it unique and amazing💕💜

[@kookieyumyum7119]

Why bts is the best(seven resons why i stan them) 1) they're talented beyond belief If you've ever chanced upon a bts performance online, you'll know what we're talking about.these boys will leave you breathless with their ability to own the stage while it's a given that they should know how to sing, dance and rap,all seven members also produce and and write their own songs (kings) 2) they're family After living with each other for the majority of their lives- weathering every hardship and celebrating every win. together, their band goes beyond just having a good group dynamics.thay know each other's strengths, struggles and how manage each colourful personality in the group,which allows them to have that undeniable chemistry on and off stage that we love to see. 3) they're extremely down to earth people Despite bagging awards locally and internationally, spelling out stadiums and topping the charts left and right ,at the care of bts is still the same group of (extraordinary) boys who get excited over the little things ,while it's no secret that these boys have worked hard to get to where they are, they never forget their fans- from their ending mentions during concerts down to the songs that they've written and produced, they've dedicated just about everything to army 💜 (4)they keep it real Authenticity is something that's hard to come by these days,put with bts,you can expect nothing but that, they're unapologetically real and not all avers to showing all sides of themselves, from the cute and funny moments on and off stage down to the struggles and vulnerabilities they face as a group and as individuals.a constant reminder that they're just as human as the rest of us.☺️ (5) positive massage) In times when you're looking for more things to hold on to , their words give you a sense of reassurance.from thair society conscious lyrics focused mostly on the exploration of identity, positivity and acceptance to the ability of advice they give during their live streams, it's not hard to see why fans (like me) often say that bts came into their lives at a time they needed then the most . they've transcended beyond entartainment band have became a soure of comfort for 💰 (6)they socially awar In 2017,that launched a global compaign in partnership with UNICEF, building on the mantra love yourself, which the group's frontman,rm (our leader) says is the care of BTS identity.since it's launch,the campaign has raised over 1 million in donations and was quickly followed by an invitation to address the United Nations general assembly in new york city the year after.being no stranger to social injustices,the group also spoke up and made a notable donation to the #black lives matter movement that happened early this year triggering a ripple effect amongst their fans who matched their 1million donations to the cause

[@kookieyumyum7119]

And also (7)they are bring together Beyond their breathing performances and visuals,the group has successfully cultivated a world wide community of fans that have came to embrace their massage of positivity and acceptance.despite mush of their content being in Korea, bts has created an avenue to look past the language barrier,eliminating vand biases of what people deem good music is and what it should be performing a deeper connection with anyone who is willing to listen.at the end of the day, it doesn't matter who you are,where are u from.....there are seven boys in South Korea named Kim namjoon, min yoongi, Kim seokjin, jung hoseok,park jimin,Kim taehyung,Jeon jungkook are here and who understands you while seven resons are barely enough bro talk about why bts is the best,we acknowledge that there needs to be an eighth....and that's A.R.M.Y ! As the boys say "we are not seven with you .borahae 💜💜🙆🙆🙆🙆🙆#army#bts forever 💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜

[@foreverrain9240]

BTS has won the WORLD over, not just America! Their message first drew me to them and now I have something positive in my life💜💜BTS is NOT a typical boy band that suddenly struck gold. They were made fun of and received so much hate, but they focused on working hard and remained humble. These extremely talented guys made it through persistence, and hard work, NOT due their social media presence! The 'Seven-year cycle' of other bands doesn't figure in our world because BTS WILL LIVE IN ARMYS' HEARTS FOREVER💜💜💜💜💜💜💜💜

[@lindastith7812]

Their amazing and I’m 73 and live watching them

[@miss2o6]

I like how she pronounced bangtan soyeondan correctly. Take notes people!!

[@lakhenaim9236]

Darn.. I was enjoying the video until Danny Kim showed up.

[@Riniseptiani09]

Same😂

[@azexnfxzeera9492]

Same girl same. I get annoyed by that

[@astralentity3370]

Same 😆

[@horizonrising3216]

Some people in the comments defending the other half of DKDKtv. Nahh boffum trash.

[@dungduongbich6524]

What is the matters? I have no idea. Can u explain?

[@itiswhatitis1271]

Why do they think BTS' Twitter account is such a HUGE deal when it comes to their success? They say things like how they constantly put out new content on social media, but that actually kinda pissed me off cause it shows that they don't really understand what's going on. There have been times where BTS don't post for weeks and there have been times when one of the of the members just spams my timeline. Literally it's just a Twitter account; there's nothing special about it besides the fact that they had more freedom than most other idols at the time. They also clearly don't know how little Jungkook used to post where we actually made memes about how he possibly deleted twitter off his phone💀 My point is, other artist are active on social media WAY MORE than BTS and interact with their fans on Twitter way more, too, like actually replying to them and stuff, but for some reason they only mention the 'power of social media' when it comes their success. It's almost like they're watering down the cause of they're success. Why is it that when it comes to BTS, social media is apparently their main cause of global domination, but when it comes to other western artists (or any other Kpop groups for that matter), social media has nothing to do with their career?

[@lyselines]

And how they say it, seems like BTS were already really popular back 2013, and they reach fame by social media

[@bangtanwings4854]

That One ARMY Exactly! First of all I just downloaded Twitter yesterday only coz of them.. I never had any Twitter account before. So definitely their music and the message they give out is what made them popular and that’s why fans still remain with them

[@jooncns5842]

YES IKR ..it's annoying

[@mikapettigrew5675]

Because they are some haters 😆

[@khinpt9114]

i can’t wait for the day BTS members start going public with their girlfriends

[@b.tan-focustv7973]

If that happen I will probably cry for a week and continue 😆😆😆 supporting....

[@gentaz6778]

Nothing will change except we will lose some delusional fans and thats a WIN.

[@vb8988]

Crystal gthung why would you cry? I would be really happy for them for finally having a normal life and finding love

[@strawgarettes5416]

@@vb8988 Crying tears of joy I bet because they deserve finding the right person😭

[@jiecuesta7314]

Me too its a loveteam that we will be love more

[@hanajamaludin]

BTS is def beyond your Cup Of Tea: - Yes,... they have an amazing musicality (produce, lyricist, & act) - Yes,... Their visuals is beyond - Yes,... Their productions are beyond greatness and has no limits ---> But, ... Their diversity messages is what had me stanned them so hard. It takes ages to dissect their lyrics on what they're tryin to convey to society, but its always worth it and its something that you can always relate and reflect to it. Their humbleness and sincerity are what makes them who they are rite now. - Sea

[@rhayne8076]

Nam_ Han yes, even when they debuted their message was very powerful. Definitely not just your typical boy band. Go BTS!

[@smellslikerain]

No one: Not a soul: This video: BangTan Swanyeondan SHUUGA

[@dandelion2912]

"There's RM, Jimin, Suga, V, Jin, Jungkook, and J-hope." Why you gotta say their names out of order like that?

[@ARMY-ee8kw]

Every boyband, artists, singers, dance group etc. Are in social media now.. they are active in posting what to update, everybody can see but you cannot please everyone to like you and not all of the people can hook you up easily. Me as an ARMY, i like their different attitudes, the music, meaningful lyrics, choreo, and BTS is not just a group their FAMILY. (Wooh! Hirap mag English!)

[@indigodream3602]

My mom & dad is 59 yrs old & 61 yrs old ,same like us both love BTS to death. Been fans since they debuted. Past 4 yrs they takes us to watch bts concert around d world. Including my nephews & nieces who wants to join. Past 4 years, Our annual holiday depends on where bts will held their concert. Family united for BTS and it has changed our family relationship, much closer, loving a7 kind to each other and most of all strifing to be better and more succesfull. We have alot to thank BTS to for their presence.

[@2008ncx]

I'm an army and I'm turning 12 on July 7 my only wish is to meet BTS in Person I hope this can reach them 😭😭😭😭

[@yanab4]

"Music doesn't need a language " Yassss girl 👏👏👏

[@cchekaa1168]

“Our boys made it .. they’re in TV 😱”!!

[@anamower478]

Here Aim 4 years after this video was making lol. Iam 60, I love BTS, their music, personalities their good matters, and yes i know they are very handsome and humble . Now all 7 members re enlisted on the military, we can't wait for them, meanwhile they are leave content for us to watch and listening, so it will be BTS forever. When they comeback, they will be stronger than ever !!!!

[@anmol7060]

I would like to add two more points :- - The amazing MVs , catchy songs and dance moves attract someone into the fandom but it's their lyrics and personalities that make them hardcore fans . - They used the social media because they didn't have any other way to promote . Their company was in a poor financial situation and they had been mistreated on some Korean shows . That's why we don't see BTS on any Korean variety show anymore even tho they are dying to have them now . -

[@aylinvalle3041]

I just hope BTS can have their happiness and stay healthy 💜

[@vw2770]

Looks like the video forgot to mention the brilliant production staff behind BTS success - especially their producer Brainy Bang PD. The amount of stuff in BTS universe and references from ancient philosophy to contemporary analytical depth psychology in their MVs/books are just next level stuff. On top of that, the contents between awards shows VCR, short story films, music show performances were all connected throughout the years. BTS is writing a history book with many books incorporated within their narratives. I have at least read 5 new English books since listening to them. It's music for healing and education. People who listen to them are not all teenagers. Social media helps spreading awareness of their projects but it's their sincere contents and personalities that attract people to stay. What they are doing is beyond a boy-band or idol group. They are in their own league.

[@sophia-kd4my]

Jin will be leaving to the real ARMY soon.. I'm afraid people won't appreciate BTS that much anymore... We purple you BTS...💜💜💜

[@btsarmyrahaf330]

No matter what haters say , I love bts for their message and I admire their talents and mostly respect their hard work. The bangtan universe is very different and special , it's rich with emotions , stories issues solutions advices help and much more all that presented through amazing music with deep lyrics along with incredible choreo with a Max level of energy in their live performances , bts is the true definition of ART

[@Sujichan]

Not all BTS fans are teenyboppers. They appeal to all ages, from pre-school to grandmothers! People have the misconception that a boy band automatically means teen girls as fans, but it's so far from the truth. I'm not a teen. I was not a teen when I started to love BTS, not long after their debut! And it's not just because they're a K-Pop group. It's not about it being K-pop, it's about nice guys who care about the world, write songs that have positive meanings, care about their fanbase no matter the age, and are talented. They're not just put together for their looks and the rest is left to "professionals". They ARE professionals. They write their own lyrics, they produce songs, and not just for themselves, they make some of their own choreography.... Read the information about Big Hit Entertainment. Suga is credited as a producer! They are a small company, they were able to really focus on BTS, to work on their skills and talents, and they are not spreading themselves thin with a bunch of boy and girl groups, dozens of actors, etc... So they had the time and staff to really focus on BTS, to help them to hone their skills. BTS were not pushing at the door to other countries. Other countries noticed them, opened the door and BTS were more than glad to walk in and prove they are not just a regular boy band, they have substance. They're not acting when they show friendship or love or friendliness. That's genuine! And that is what makes people love them, genuine young men raised right who care about others and the state of the world.

[@CLAMPfan648]

BTS becoming popular from social media isn’t even half of how they got so many of their fans. For being an ARMY for a while, they have gotten fans because of their genuine personalities and how their music connects with us. What’s frustrating about this video is they talk about BTS like some sudden world phenomenon when they have already had a huge fan base from way before they blew up in America. It’s just they got so much bigger this year because ARMY made it possible for them to recognized by American media. When they first went on the billboard awards, no one from the American media knew them. But once they blew up the internet then suddenly all these American shows wanted them as guests. BTS from the beginning was an underdog group. Being able to to perform on these huge stages and being recognized is a dream come true for them. I support BTS in every way and I just wish that the media can see that they worked so hard to get where they are today. They’re not just a sudden popular boy band like all the others they mentioned in this video. They are true and honest to what they try to show us and they don’t just need social media to show us that.

[@ljbayt9689]

Loved the video and was surprised to see some faces (aka the tired people). This made me realize that I don't need to watch more stories about how popular BTS is. I know they are global phenomenon. My relative in a tiny country of Africa knows who BTS is. I just wish I can be warned about the content so I can choose to watch it or not. Because BTS popularity is not well accepted by some people, hypocrits are coming out. So be careful who you choose to interview.

[@bangtanwings4854]

LJ BTS I recommend that you check out XCeleste channel on YT. She has videos of their past struggles and also their mv theories

[@anishatayade9978]

Vote for bts on the " OH AWARDS 2019" BTS is lagging back ....we have to make them win ...!!

[@Nuyulemon]

Its because RM speaks English very well. If u KPop fans. U Will notice most of Korean group never speaks English very well. Thats why BTs so stand out because their leader totally different with a common boyband group in korean. RM understand the market n can handle the group n telling people who is BTS by the song n person. Their song also very easy listening still different than any common of KPop group in korean. Thanks to RM English skill.

[@kpopcougar6832]

No, that can't really be it in my opinion, although it helps a lot. However, there are many Kpop groups with members who speak perfect & fluent English & their success didn't reach BTS status. SM: Boa Super Junior M: Henry Super Junior: Siwon Shinee: Key 2pm: Jay, Taecyeon, Nichkhun SNSD: Tiffany, Jessica FX: Amber, Crystal. MBLAQ: Thunder 2ne1: CL, Sandara Black Pink: Jennie, Lisa, Rose EXO: Kris, Lay...Seho (I think) Too many to list, but a lot of idols speak english, due to being from, studying & living abroad in western countries.

[@kylo5955]

Armys just an honest question, if some of BTS members will be in a hiatus because of enlistment, you will still be supporting BTS right? You will still be an ARMY right??

[@Aniya_lol]

ofcourse

[@stanbtsstanlegends1015]

Ovio

[@Shinghye1111]

In short we love BTS💜💜💜 more than just their musics. You will know when you go find out who they are. 💜💜💜

[@CurrentlyVeterinary]

WE PURPLE YOU BTS, and we will help you come back stronger after you've done you're military service

[@oliping3174]

For me their song, dance moves,personality,opinion,perform and their Humility made me feel better from bad day :)

[@oyaoyaoya9099]

Music goes beyond language ❤❤❤

[@starshine9836]

I'm glad they spoke themselves with their talents and not /don't have to ride on scandals etc. Pure pleasure and enjoyment from real deal artist and talent.

[@3ninos1hija]

Now get ready for the return of the Kings of K-pop...⭐⭐BigBang⭐⭐ Even BTS adores them & got inspired by them ❤❤❤

[@mughwortslongshot4545]

Fracking learn from NBC about how to make a proper and well-informed video about BTS

[@bahjax5820]

This just makes me really sad😔 honestly its whatever, view them however you want but it will never change the fact that their music brings happiness to millions. 💜

[@01234567897842]

Yes, for me, BTS goes beyond the concept of "boyband". These guys are accomplishing so many things, their impact is huge and goes beyond the entertainment. It's about culture, about influencing people for something good, about self-expression and much more. We haven't seen artists like this in a long time. Artists that use music to talk to people and cause significant changes! Its interesting to see the cultural diversity in their concerts. In some countries, we see race diversity, gender diversity, age diversity... All singing together! They deserve all this recognition, for their talent, creativity, hard work, honesty with their art and respect for their fans. (And they're also very humble!)💕 I believe they came to stay for a very long time!💜

[@gwendolyncormier9026]

Hard working talents that can sing and dance reaches all ages.

[@ashashashi1]

First of all... I'm not a teen! There is nothing wrong with having teenage fanbase but don't use it as box to fit bts into your understanding of what boy bands are. And secondly, there are all kinds of people who follow bts so don't tell me that we all cater to the boyfriend fantasies! And lastly, bts did not rise because there was no boy bands! They gained their followers overtime because of their music and lyrics and their interactions with their fanbase that did not just limit to fan service but honest communications about inner self and mental health which also translated into their music. Which is why their fandom isn't superficial. They are not going to go away just because bts enlists or take a break... Their loyal fandom isn't just because bts put out contents regularly but because they managed to touch and change many of their lives. This why you need to look outside defining bts as a boyband or kpop if you really want to understand the phenomenon. But if you want to put them in a box go right ahead... But doesn't mean it's true.

[@susanvickers5369]

They work so well together that's why it works I love them all but my favorite is jimin he gives it all so do the others they care about each other that's what makes them special

[@toni.onl777]

Bts success wasn’t a strategy. ITS BECAUSE OF AN EMOTIONAL CONNECTION. ARMY feels their feeling as they do ours. They make music that reminds them of what they go/went through and it connects with us. They love their fans and they don’t post regularly to gain anything they don’t see it as a job they see it as a true authentic connection. This video needed a little more research before they put it out. LOVE YOU AARRRMYYY💜💜

[@jisoonyan8854]

wtf danny is doing here?! didn't he said he is tired of bts? oh my.... as much as i wanted to hear good thingss from him but knowing what he said before... i think its all crappy useless thing to include him here.... im sorry guys.... really sorry

[@bangbangcollantes6440]

ji Soon Yan ,yes superficial kpop critic Dañny

[@nikee2185]

Ugh 😩😩 they did not resort to social media to gain international fans.SMH They couldn't get a proper platform in korea to showcase their talent so they had to use other means! Oh my god these people saying all these nonsense. I was a kpop fan since 2009 and it was always dominated by the big 3 (SM, YG AND JYP) so a small company like bighit has to do something to emerge and be seen, hence social media. It was difficult for them to be popular in Korea how can they even think of targeting international fans? It was just because they social media presence that they gained fans internationally not the other way around. 😩

[@Boonvillegal]

This is a vid on CNBC, so I'm not surprised this focuses on the successful marketing aspects. We Army know that is only one facet on a multi-faceted, sparkling diamond that is BTS...

[@jyotirmoybrahma8911]

Well its a breath of fresh air away from booties, toxic masculinity, drugs.

[@caridee316]

I guess its SINCERITY that makes them a hit, setaside music choreo looks and packaging, they touxh the heart of army thats why they are loved🤗😍 army are their backbone. An artist can have a hit, but be loved for a long time is hard whick bts attain because they are sincere pure and kind in real life.

[@bethanyevans1747]

I find it funny how some people are surprised by the fact that you can actually listen to music in another language. I mean it's not like almost every country has its own language and artists. I'm from Belgium, I listen to songs in French and Dutch because those are my native languages but I also listen to music in English because those songs are more mainstream. Listening to songs in another language is not new, it's natural for the world because the world isn't only made of English speaking countries and to be honest it shouldn't be new for the US because a lot of American citizens have another cultural background. So why so surprised ?

[@vanessaives40]

I like kpop, never liked boybands But kpop is kpop, boybands are boybands, and BTS is BTS. BTS has a form of a kpop boyband, but BTS is much bigger than those two. They have a story, depth and narrative, they represent modern values: perseverence, resourcefulness, tolerance and self-acceptance. And they are captivating performers with catchy songs

[@peppersalt9712]

Jin has started his military service, and the rest would follow.

[@fnusemi3150]

I’m proud of them BTS forever❤️❤️

[@cindymx02]

They are awesome. Plain and simple. Biggest artists in the planet right now

[@lady_elle]

it was a lot of info in just 11 min. Yes definitely agree, ARMYS take care of the BTS unlike any other

[@pattymom3]

I would never leave the fandom because these young men have romantic relationships. I think they deserve to live their lives too. I saw an interview where Namjoon said he wanted to be a dad. I thought what a wonderful thing to strive for. They give up so much to succeed.

[@tyrethala]

Every artist around the world uses social media to get audience...but not everyone can be as successful as BTS it is because they produce a certain feeling that only them can create. Mic Drop🎤

[@henesy1532]

I'm a 36 year-old mother my daughters are big fans of BTS. Honesty these have been the most positive role models for my kids there will never be a boy group like these boys their honest kind they're all about their fans and they do not bring negative attention to their surroundings I am an army mother Americans are no respectable they do not talk about positive things for these young Generations filled with hate lies destruction

[@debbiegonzales2347]

Nice report. These guys have the most amazing talents. They are still strong even on their break and will continue to be even stronger when they come back. As individuals or as a group. And we as fans are still here for them. We aren't going anywhere.

[@missondo4887]

K pop artist shouldn’t enlist in korean army - specially BTS members

[@missondo4887]

Kali K soccer players don’t have to do it either because they bring national pride BTS has increased tourism to South Korea and boasted the overall economy

[@Cristina-nf6dt]

Bts said that they want to, bcs it's their duties for their country We shouldn't debate in this but instead learn to love our country like them, no matter the political or economical issues

[@perkinskurt6147]

i'll refer you to this pro for SPY/HACK,account recovery,icloud bypass,social media related issues contact via--- [phone] OR INSTAGRAM via--instagram.com/slowfire7

[@marabtsgreece2587]

BTS used social media to gain international fans as a strategy?? thats not actually right. They used social media to gain fans cuz the Korean Music Industry(mostly the Big3) didnt want them on TV or on the Radio. Their TV performances were been canceled, like all the time when they were rookies. They worked so hard but yet again all of their performances were not aired on TV. At festivals they were cut off from the setlist the last minute. How do you expect to gain fans if no one know your existence ? Bighit was a small company, what choice did they had? KZbin is free, Twitter too. free publicity. But what made them big is their hard work and their Hard work had actually impact.

[@dianalatimer5317]

Doesn't matter how much they try to work out what makes them famous unless your an ARMY you can never understand!!!!!

[@barbaramitch7818]

I started to get to know BTS because of haters comments an checking out all the videos I could watch bit by bit I became a army to me they are the total package I am an artist an for me I see everything as a work of art that's just me each one of the 7 have their own talents and styles put together they take the world by storm magnificent voices, fantastic dance moves, killer looks and best comedy for all their fan base is all around the world every color and age imaginable and we love them

[@xstoofpeer]

2 Cool 4 Skool was not a 'huge success', it barely sold in Korea the opening week. Not a single song charted. It took so many albums, HYYH Pt.1 was their first album that really had big success.

[@Rox7ne]

Well there was much mediaplay or smth bcs I remember that "2 Cool 4 Skool" is the longest charting album in the Gaon chart for 290 weeks on Top 100, charting in 5 years since it was dropped (never leaving the chart). And "No More Dream" was the first BTS song to debut in the Billboard World Digital Songs at #14 which charted for 3 weeks on that chart. So there were a few achievements... maybe not in Korea, but it did have some success. Tbh I think there's more but I don't remember atm.

[@sheylagonzalez9945]

One thing I don't like is that I don't like how people like to compare Bts to other groups. Like Bts is more different then you think and special in so many ways you can imagine. ARMY!!!!!

[@user-insight]

I subscribed as soon as you pronounced Bangtan sonyeondan correctly

[@maya-lc9zr]

lmao why is danny on here?

[@heysiri7016]

Her pronouncing all the names right makes me soft 🥺

[@anakirola9204]

Ahhh Kevin Woo former Ukiss member! His input is refreshing! BTS Hwaiting 💜

[@unique5413]

•They are humble and have the most beautiful hearts 😍 They adore ARMY😅 I'm a fan of ARMY AND BTS:SO MUCH LOVE AND RESPECT BETWEEN THEM. Their sincerity is profound🙂❤️💜

[@lesliebrucker]

Bts is fantastic awesome amazing awesome there vocals and voice are fantastic outstanding I would luv to see bts they are so exciting amazing awesome inspirational inspiring luv there songs

[@davidrivera4740]

BTS works there butt off … and it shows 💕

[@tima8725]

BTS never tried to break into the American market, they only came when they had enough popularity here. They were personally invited to the AMAs back in 2017, BigHit didn't ask anyone to invite BTS, BTS's hard work is what brought them this far. Props to my boy Kevin.

[@danetcaymo]

@1993 so...how does it work?

[@lunaglow96]

@1993 lol. bts literally didnt do anything in america until they were nominated for top social artist for bbma 2017, then they went to the award show to receive the award. bts ranked high in billboard 200 since 2015 but they didnt even try to debut in america until 2018 in bbma 2018. the nomination for bbma 2017 was what made bts came to america, that was when they realised they were really popular there.

[@kookiebts4727]

@Ekta Lanjewar 😉😂😂 nice way to roast

[@rosie5162]

The fans got crazy over it. I was there before BTS was even famous when it just started

[@wonwon933]

Lunaglow1 they had a show in America lmao American hustle life so they didn’t do anything in America in their rookie umm no ?

[@amandagz3869]

please we are not all dellusional, if they will be in a public romantic relationship we won’t stop supporting them! Bc that has absolutely nothing to do with their music nor their message

[@LittleMissAcey]

Armys care about bts's happiness and well being first. They can date if they want

[@jiecuesta7314]

Yes i agree to this

[@min3089]

true 💜 it's better to love yourself lol

[@zaylimooxx5785]

Most of us aren't delusional and only want their happiness, but we shouldn't forget what happened after the e'dawn and hyuna 'scandal'

[@jiecuesta7314]

@@zaylimooxx5785 cn u explai to us what happened?

[@karmynhookham2913]

people get hooked because of their vocals, dance moves, and visuals. but people stay because of their meanings behind songs, personalities, and hard work

[@beautifulsportywomandoinge3019]

I LIKE your comment cause some fake armys say " i like them because their dance moves are cool and they re cute too " what??? cause cool dances and raps don't really make them stand out from the rest k pop- bands...! You re a real army i think !

[@deliii395]

This coverage was so shit....i felt like throwing my phone at the wall....they really did seo taiji and bts dirty.

[@karmynhookham2913]

Beautiful sporty woman doing exercise hahaha thank you. its been over a year now so i think so too lol

[@ruthlessrays9761]

Amen

[@Popojosh]

Totally agree with you💜💜

[@straeysthetic]

Ok but can we talk about how she said all the names right? I'm impressed, that rarely happens xD

[@dirkcurritzki9585]

she may be a korean american..

[@deliii395]

They did seo taiji and bts so dirty....this coverage was so misinformed.

[@rizcashafira1985]

lol why is our standard so low

[@lunalovesyou875]

Her jimin did not sound like how the members pronounce jimin at all

[@se7nn1120]

@Fer /// What happened back in 2016?

[@jillianrabanuel7077]

"how bts won over america?" Its because they dont push themselves into the america but continue to wait until they are recognised. And even they are recognised they don't change their style and continue to work hard I stan the right group STAN BTS!!! Edited : thanks for the like Also congrats ARMYs O. N manifesteso film reached 100m views great job ARMYs

[@rhayne8076]

BTS Born To Slay exactly.

[@kyooongie]

i agree but they did change the style of their title tracks in particular. they went from having exclusive and experimental title tracks to generic remixes of songs from the top 40 lmao.

[@MrSomecrackhead]

"Don't push themselves" Are you kidding me? Nobody in the US even knows who these people are...

[@AJH89]

MrSomecrackhead : it seems that you’re the only one who doesn’t know them. Lol prejudice leads to hate. You have to know them first before u judge them. This group just boosted all ratings in all media accounts who covered NYRE 2020. This band is dubbed as the biggest boy band in the world right now, and the only band who broke Beatles records by having 3 #1 albums in the billboard chart in a span of 10.5 months! Lol You must be living in a cave 🙃 oh well, have a good day!

[@AJH89]

Funny that there are still haters in here. Why do people hate anyway? Because of Jealousy, envy and bitterness. Lol it’s 2020, and some people aren’t tired of hating. While BTS continues making history, the haters are just living in hate, sadness and not moving forward. Lol good luck with karma!

[@lindsaylangthasa6506]

We'll never have a band like BTS ever again. They're the only one of their kind

[@mimi-kt1ev]

yes

[@bellesimp2457]

I wouldn't say bts is all that

[@jessie450]

@@bellesimp2457 why not

[@yourname2557]

@@jessie450 because people said same about Beatles then came Led Zeppelin, Queen, Nirvana, Linkin Park, BSB, and many others. Humans potential knows no bounds. You just gotta have some appreciation, talent and bit of luck to hit that big. I am sure there will plenty more bands like BTS in future. They are revolutionary no doubt but just not the only single one in the history.

[@jessie450]

@@yourname2557 to me this statement implies another band will never be bts. Sure others may be similar but it will never be the same.

[@내꿈-i3h]

i don't like how this video tries to fit bts in the conventional kpop idol narrative. and wtf is boyband/girlfriend fantasy?? danny just......stop. they are much much more than that. bless kevin, for keeping in real.

[@LittleMissAcey]

I feel like the majority of armys don't care about dating they just want the members to be happy

[@jiecuesta7314]

Yes we army is different from other fandoms coz all we want is the boys to be happy

[@min3089]

true they really want to push that narrative lol nice try dany

[@duoaiziji]

but in korea this happens... and now some international fans are like that too

[@LittleMissAcey]

@@duoaiziji ik but I think that is slowly starting to change. There wasn't much backlash when ppl found out about kai and jennie and now with jihyo and daniel too. Most of the onces I saw are happy and just making jokes

[@xstoofpeer]

Why are we talking about mannerism control, being weighed daily, plastic surgery, etc. when talking about BTS? This has nothing to do with them, why do we have to talk about the dark side of the Korean pop industry anytime when BTS is involved. It's like talking about the sexual abuse and pedophilia in Hollywood when you make a segment about Tom Holland, it's totally uncalled for.

[@straeysthetic]

They wrote in the comments that they answered the questions they got and that this video isnt only about bts. Its about kpop and bts is a big part of it. Please read what they write before you give criticism that doesnt make sense. And since its not about bts only but kpop in total its fine to talk about the bad things as well

[@straeysthetic]

Its not about bts its about kpop ok so calm tf down

[@lanlan0319]

@@straeysthetic haha, it's not about BTS when the title is literarly "Why America is obssesed with BTS" ?

[@min3089]

true, they used "BTS" as a way around to push their negative agenda about kpop lol nothing new here media will always be like this.

[@keo872]

Even the video description says nothing about "k-pop", the title and description only mentions BTS...

[@i12koo]

"if they get girlfriends, fans will no longer support them" Wtf man we'll support them no matter what. They can get girlfriends, boyfriend, wives, kids I'll just be happy that they are doing something for themselves.

[@ShadowMast]

True!!

[@simran2694]

True but boyfriend 😂😂😂

[@simran2694]

@Soora ryt 😂😂

[@mrflip-flop3198]

Doubt (x)

[@kunilsen2519]

Agree!

[@kathrynrago5200]

I am 65 years old I love watching these boys so much energy so much charm so much talent just wonderful

[@victorialamsendeguzman6237]

Relate much...I am 63

[@ReezyRobyn5]

And once again BTS is broken down to "social media"

[@sisterjimin-ahshalallifegu8211]

ReezyRobyn5 ikr it’s so annoying like...

[@mnbvcxzpoiuytrewq1399]

Only because they are popular on social media doesn’t mean that their success is based on social media🙄🙄🙄

[@amairaaaryan3791]

Like seriously, I joined twitter after becoming an Army. I learned learned about them, about their music, about their message and what BTS stands for.After that I couldn't stop myself but open a twitter account To connect To them. And I think most of the Army have same story. Nobody goes around following anyone.... And if BTS have gained that much followers and the follows stayed with them there must be something in them that hooked everybody, they must have discovered them somewhere, there must be something before they hit the follow button but who is going To make all the people realise it.

[@naylah6722]

Not @ how other kpop artists have their own personal instagrams. Bts have been using youtube&twitter since 2012..people don't even use twitter then. The difference is that bts interact often with army. Promote new artists. Talk about their music the most. even until now. They ain't on social media for validation. And now recently got accused of using fake followers on instagram? Using whack random source? I hate the media & how yall do bts.

[@Veronika-vy5ou]

Amaira Aaryan same

[@Kat-ij8nt]

One word to describe their success: ORGANIC😏

[@ymhktravel]

Yes, compared to other kpop groups, and with a recent talk of SuperM that going to debut in Oct with an eye on the US market (which sounds so deliberate), BTS intro to the western audiences just happened so organically that those if us living in East Asia were quite surprised that westerners actually tune in to an asian boy group that singing in a language which they don't understand and so different from what they have been used to.

[@keo872]

@Fer /// it's (not) funny how the DKDK did not mention any of these things...

[@keo872]

@@ymhktravel I swear that I just wanted to know their names and I got caught, now after 3 years I can recognize their laugh and sneeze XD

[@lvillarreal8865]

@@ymhktravel you're right. I just want to let everyone know that this is my opinion. No I am not a fan of other sm groups with the exception of super junior/SHINee but creating super M was like a desperate move. And I hope they do succeed but I feel like it's forced. So yeah I don't know how it's going to work.

[@mirianh.rosales9305]

BTW, ARMY is unique, different ages, races, gender identities... We love BTS for being opposite to Kpop Industry.

[@eyrakim2748]

Preach. BTS FAN AKA ARMY DOESNT REPRESENT THE WHOLE KPOP COMMUNITY. TQ

[@DreamsRemorse]

Yeah, this is so true. I love how they said it's due to teens and BTS being something new and different from what others are listening to. It's not just teens wanting to listen to something different. Not every ARMY is a teen. We're so diverse it's insane. I mean my store manager saw the BTS game on my phone and was surprised I was a fan...then said her friend, in Texas, is a fan and flew to New York for the Met Life concert - both days. Her friend is in their 50's. I'm 32 myself and I'm ARMY. We're all over the place age wise and I love it. I don't feel like some outsider for being my age...I feel like I'm in the middle somewhere and I like it.

[@bangtanwings4854]

MH R EXACTLY! PREACH! A lot of people just thinks we are a bunch of fan girls smh 🤦🏽‍♀️

[@tangelineforever]

🙌🏿👏🏿👏🏿👏🏿💜💜💜💜💜💜💜

[@shaynegage1]

I'm army!!! Love them...

[@jewels3596]

BTS has the X factor. Simply put, they are great at everything. Writing, composing and producing music, acting, dancing, performing. They're gorgeous and best of all, they are humble, decent and genuine guys who came from nothing. They work hard every single day to make their dreams come true, make their families and country proud of them and help people grow and heal thru their music. It literally doesn't get any better than Bangtan Sonyeondan. 💜💜💜💜💜💜💜

[@berdinatalnagi2828]

BTS has won over my kids too... 😆 they love watching their MVs.

[@mjoz2031]

Wow... i cant believe danny kim is here.. the one who keep on questioning bts’ ability

[@ruthlessrays9761]

I know right??? such a dumb move

[@Popojosh]

😂😂😂😂

[@Jess-qz2rd]

I couldn't agree more. This guy obviously doesn't want BTS anywhere. I bet if its not for clout, he wouldn't even feature the boys in their channel

[@김복주-c4f]

Right he said BTS is too popular and want “new faces” yet because of BTS he’s even there😂

[@jennmasumbid6402]

MJ Ozaraga i thought Danny Kim is now a “Who You” in most Armys...including meee... 😏

[@chimchan8248]

*BTS aren't your typical boygroup stop labelling as that. They dont even have a date ban they just want to keep things private 🤦‍♀️* BTS =/= kpop. They've always been revolutionary. Edit : BTS said it themselves : *THE GENRE IS BTS*

[@saorsaenget]

Oumaya Lemhamdi THANK YOU YES

[@bangtanwings4854]

Oumaya Lemhamdi Exactly!

[@ysabellepelenio3842]

FACTS

[@Helica123]

Omg yes as soon as it started like that I paused to read the comments then leave

[@028TuvaluanHero]

Yeah. Didn't Jin date that girl before? Lol

[@lulu9827]

This video makes you think they did their research and then you realize they didn’t. It feels like they took away every bts fact and twisted it to their narratives, and by twisted it, I mean change it completely to whatever they want. If you want to talk about the kpop industry then do, if you want to talk about bts then do, if you want to talk about their connection and how bts holds in the kpop industry then do, but dig deep enough and understand both those subjects. One of the only truths in this video is the fact that army is protective and passionate and you’ll find this comment section filled with this proof. Bts didn’t just pop up to fame, they definitely built it up, and it’s not similar to any western boyband, nor a kpop group. SNS was definitely a way many got introduced to bts, but we are not here for some instagram models or youtubers, not that there is anything wrong with that, but we’re here for the music. Bts started SNS because tv was simply not possible for them, and it’s not even a matter of waiting in line, the gatekeeping is heavy, it wasn’t gonna happen and they needed an alternative, so that’s that, but the shocking fact that many people do not know is that fans signed up for a lot of those services for bts, and it created a community for the fans, surprisingly they brought us to social media, not the opposite, and I could go on forever about the other things in this video but I’m not going to because I know others will.

[@hilgaclaraas]

Lulu 98 preach sis!! Say it louder for them. They only end up generalizing BTS because they didn’t know and don’t want to know. So sad, disapointed of CNBC... :(

[@lindsey3568]

Thank you so much for this! You said everything I needed to!! 💜💜💜

[@hopesg246]

You worded it perfectly!!!! ARMYs know how BTS made it. All these achievements didnt happen overnight and certainly not just because theyre active on social media. It all boils down to their music, talent, passion, sincerity, artistry...the list goes on. And as long as these researchers refused to see that then they can forever wonder how bts became the biggest act in the world right now.

[@chkinn216]

Yup👏👏👏

[@significant_other]

So true. Never in a million years I would have thought I'd get a twitter account but I signed up just for BTS to support voting & streaming. BTS brought us ARMY to social media.

[@LP58587]

Our boys will never go down. I’ll tell you that. Even if they do SOMEHOW go down, their names are still written in History.

[@whalien-lk4zq]

Why bts are so popular? No one: Media: THEY POST TWEETS

[@lunaglow96]

freaking annoying. until now some still say the same thing. they never learn. so much prejudice and very uninformed.

[@whalien-lk4zq]

@@返信見てない俺様の煽り勝ち ok anyways i appreciate ur dedication to waste ur time by watching this video and looking for comments to spread ur hate towards bts. It's amazing

[@sruticranjith5194]

My dear armys really supporting this vdo? Im gonna list out the blatant flaws on this one. 1) the notion that they are popular as they are EXOTIC. Kpop has always been there, which is a different culture and something new bt which never blew up worldwide. So that argument is proved wrong. 2) gangnam style made kpop global: gangnam style was a trend, a one hit wonder which made kpop more stereotyped. 3) the whole video makes it look like “SOCIAL MEDIA CONTENT” made BTS popular: other KPOP grps had more promo than bts thanks to their huge companies. So why did only BTS become popular? 4) comparing BTS with the whole notion of “MANUFACTURED KPOP INDUSTRY”. Thats the one biggest difference that sets apart BTS from the kpop industry. They are not controlled puppets who sing and dance to the songs company provides them with. They write their OWN songs and lyrics, have indepth conversation with fans abt the making of their albums and artistry. So the vdo makes it look like BTS are less than artists 5) the most important reason bts went popular : SINCERITY, PASSION and a mindset to talk about things that actually matter in ppls lives. Simple. (Pls note: the dkdktv guys arent the most credible ppl you can interview) Im not completely debunking the video. There are some good parts and research gone into it but so many things that are gonna give wrong views about BTS to the general public.

[@user28221]

And what does Seotaji & The Boys got to do with BTS making it big internationally? I'm an Asian and live in Asia. I've known abt kpop since the 90's but have never heard abt this Seotaji group until BTS sings "Come Back Home". That D&*ny guy mentioned Seotaji as though just because Seotaji got popular for singing abt social issues, therefore that's why BTS also bcomes famous. Well... hello...! ARMYs around the world knew how Korean gp perceived BTS when they first started! They even ridiculed BTS's name. Even last year, 2018, BTS was still not well received by Korean gp (just watch videos made last year where youtubers went around asking the public what they think abt BTS. Many said they didn't know much abt BTS). BTS finally receives its well-deserved recognition by Korean mainstream media only this year. This docu is quite haphazard, the content is like a mashup of this and that put together just to meet a deadline.

[@sruticranjith5194]

Laili Johari exactly..BTS achievements have been done right. But suddenly they just want to club BTS into the “KPOP BOX” which they still arent. As we can see kpop is still building groups as if its a doll house and arranging their artists according to company rules..they are NOWHERE near BTS in achievements unlike the mediaplay most companies are playing which is mostly build around BTS. Im not disrespecting seo taji. He was like pioneer of something new in kpop but IN korea. Imagine how tired we are of repeating like a broken record that BTS and ARMY are NOT spokespersons of whole kpop.🤦🏻‍♀️ Even BTS themselves told that to reporters. They are happy to spread korean culture and language around the world but the TAG of KPOP will only bring them down.

[@alexanderpascual1911]

Another kpoper did this video 😂😰

[@sruticranjith5194]

Alexander Pascual looks like it😩

[@MhzToinette]

@@user28221 Seo Taji & the Boys were the start of what is now considered Korean pop. Most Koreans trace this style of music back to them. Korean music was different before them. Mentioning Seo Taji & the Boys is just giving a history of the music. Also Seo Taji were a voice for that era's youth. I have no problem with what they said in regards to them. I don't even have a problem with the mention of Psy for history context of Korean music. It's when they basically put BTS into a Kpop box and make it seem like they're just another cog in the Kpop machine industry. This should have been about all of BTS differences that makes such a huge success instead of making it seem like the only reason they broke away from the pack is because of social media which is bs. I stan BTS first & foremost because of the music, their amazing lyrics and beautiful voices full of emotion. Next it's because of their personalities & the genuine caring men they are. Everything else including how gorgrous they are is just a bonus.

[@Letstryagainpls]

How did BTS win over America? -Talent -Humbleness -Hard work -Love for ARMYS all around the world *Simple as that.

[@abrahampolimpung2885]

and training

[@SA-xt1gd]

Whats meant by ARMYS?

[@asmafarooq.1292]

@@SA-xt1gd A.R.M.Y is the fandom name of BTS and its full from is *adorable representative MC for youth*

[@QTARUBA]

I'm 47 and I love, but I mean love their music, I sing their songs... Coming from the Caribbean and being multilingual has giving me the edge to know different kind of genre and rhythm, melodies, beats, etc... It's amazing how their music is so diverse and their lyrics that everybody can relate to in some way... and besides that... their visual for us viewers is just flabbergasting. And the best of all, social media has permitted us know these guys "personally" since day one... We know each and everyone their character , their way of being... I love each of them... Respect for BigHit!!

[@losingitoneverylevel]

Well said! This post listed so many of my reasons for loving BTS.

[@cmdlr2575]

Gross stereotyping and misinformation that doesn’t even apply to BTS. Shame on you and the reporters for this video. The narrative that BTS fans are all teengirls thirsting for something new and exotic is getting SO old already. If you want to talk about BTS, report about their come up story from rags to riches. Talk about their passionate, meaningful, universal lyrics and their genuine personalities. Something that isn’t about kpop, for god sakes. BTS isn’t controlled, they are grown men who make their own decisions. They are NOT perfect, they have never been perfect and they have always been open and honest about their mistakes. Their humanness is what has made them stand out over the rest of kpop in the first place. They have NEVER had plastic surgery, NOR do they feed into the delusion of playing the boyfriend role. BTS was never socially active with the intent to gain followers, this narrative is so false and sickening to fans who know this isn’t true. Their only intent for being so active and constantly releasing content was to share a connection with the people who support them. Their passionate fanbase grew because of the people they are, not because of their visuals or social media interaction BTS has always respected and treated their fans as if we are equal and not beneath them. Our celebrity-fan relationship is unlike any other.. it is unique. It’s platonic relationship in which BOTH parties benefit mentally, emotionally, spiritually. They work hard to show us how much they care too. Every member has suffered from their own pains in life, their own traumas, just like every human on earth does. The members have been so honest to share them with us and vice versa. We are open with each other, they read our letters, we read theirs. They know their fans and we know them. We have both learned from each other and helped each other grow in many ways personal to us, mentally, emotionally, spiritually. Theses are all the things that make BTS unique and that’s why BTS is popular worldwide, not all of kpop.. And THIS is the reason why BTS is so popular, not all the bullsht you mentioned in the video

[@bangtanwings4854]

Namjoon Tho PREACH!

[@Angela-nh3du]

YES THANK YOU FOR THIS COMMENT

[@sallewellyn0]

You need to chill

[@amma2848]

@@sallewellyn0 no, she doesn't. i am sorry if you think that we are immature but we just love them a lot and want them to get praised and reconized for what they did, not to be buried under kpop ideas. Bts is different because they came from a poor company and were originally meant to be a hiphop group that targeted male audience so that is why they didn't do plastic surgery, since their looks weren't considered important. Their company let them be their true selves and didn't control them like other companies. I just don't want the ppl seeing this to think my faves are some plastic dolls without free will

[@sallewellyn0]

@@amma2848 As someone who actually is ARMY, your assumptions that I think you're immature are WAY off base. My point is, that there's no need to freak out like this poster is. She assumed A LOT about what the video poster thinks when some of it wasn't even said.