How do we prevent AI from creating deepfakes?

Money Saving Expert Martin Lewis is one of the most trusted people in the country - so it's easy to take his endorsement seriously.
But it also made him an obvious target for AI scammers to replicate his face and voice and create a fake endorsement.
And that's deeply worrying because as deepfake technology becomes more ubiquitous, that kind of impersonation could make us all vulnerable to fraud.

[@XxTheAwokenOnexX]

AI is not the problem. The problem is how humans manipulate AI

[@dieglhix]

sophism

[@hypersonicmonkeybrains3418]

The problem is how AI manipulates humans.

[@Hereford1642]

Five to ten years from now you will not have a clue as to whether what you are watching is real or not. They say there is a problem with conspiracy theorists now but soon nobody will know what the truth is. You will just have to guess and hope. People will go vaguely mad I think.

[@johnbarrett915]

You reckon its years away? So you're saying the Transformers are real as they exist today... I mean, I've literally just seen them at the cinema... Oh no, run for the hills!

[@skycloud4802]

The misinformation age.

[@johnbarrett915]

@@skycloud4802 That happened in 2016 with Brexit... Oh and with Trump...

[@darrell20741]

We will know if we get in a car and it starts and we drive it away. I hope🤨

[@Hereford1642]

@@darrell20741 You will have to check your head to see if you are wearing virtual reality goggles or not. If you have the full sensory feedback package for your gaming chair it can be hard to tell.

[@seriousmaran9414]

The simple answer is that you cannot stop this. Anyone who thinks you can is delusional. The cat is out of the bag already. The world has to live with it.

[@XenophobiaUK]

yes it can.

[@seriousmaran9414]

@@XenophobiaUK your response is meaningless, and probably illogical.

[@skycloud4802]

If people don't embrace AI, the bad people will first...

[@conormahon3380]

You can have code words and ciphers for "trusted" messages between your family/friends, no technology can read my inner thoughts.......yet

[@seriousmaran9414]

@@conormahon3380 yes, but that does not stop the technology from working. It only stops your small group getting scammed by it. This is also to spread disinformation like Biden or Trump being indicated as guilty of crimes they have not done.

[@bigbova1414]

How do you stop cyber criminals from abusing AI when the cyber criminals work within corrupt Governments.

[@chillz535]

That’s really the crux of the problem. Most of us use it in a more safer and broader environment, but now cyber criminals are beginning to use it just to scam innocent people. Not all AI software is a threat to anybody.

[@mhtbfecsq1]

Exactly.

[@seriousmaran9414]

They also work inside countries that just do not care what they get up to.

[@Rob-yk1jw]

Russian and Putin?

[@georgesmith4470]

£50 for lunch in this day and age is very believable

[@jimmy7434]

Deep cake

[@Princ3Shun]

How do i know if this report clip is deepfake or not 😅

[@50_Pence]

If its msm is probably fake

[@PeaceDweller]

It goes back to the point of who can be appointed the arbitrators of "truth" and "reality" especially considering mainstream news itself has been guilty of fake stories and fake news.

[@AdamEuroS]

The scale of this power in the right hands can do allot of wrong

[@samrowbotham8914]

Stop programming it.

[@T61APL89]

Stop making nukes is the same argument, you literally can't once the box has been opened. Stopping AI in western countries is possible, stopping it in China, Russia, Saudi Arabia, India, Pakistan etc is not

[@johnbarrett915]

@@T61APL89 So you're saying that mainly white people in mainly white western countries obey the law, and will stop bad/evil/illicit/immoral behaviour as soon as their governments make laws about it, whilst people in mainly non-white countries won't... There's a word for that level of reasoning... Rac, raci... let me ask AI what it is...

[@coffe2270]

make drawing real life beings illegal with anything tool simple

[@IonorRea]

Solution: What I think could help is if with each ABC, BBC, RT clip (or any other media), there will be in the bottom corner of the screen a special semi-transparent code from which you can know the exact date to a second, channel/creator, etc. and when you put this code into a search engine, you will be able to find an archive of the original if you find the information you are looking at as possible fake. Of course, this would do nothing against government-supported alteration of history in which case also the original archive will be altered if new additions will not be constantly copied by an independent pro-democratic organization. Feel free to offer a better solution against deep fakes.

[@btcharlee9727]

I fear this is the beginning of the end. None of the big tech companies are willing to pull the switch on AI now as it will lead to competitors dominating and taking over. Its scary to think what we will be seeing in a few years time. I worry for my children and what world they will be living in the future.

[@dieglhix]

for me the problem is solved.... being child free.

[@QuestForGood]

@@dieglhixI guess I won’t be the only one:)

[@DrJams]

Nah the left destroyed anything that is good

[@yzie6787]

How do we even know if this video isn't deep faked?

[@MW2109]

Developing a safe word with your family almost like an in person password could be a good way to prevent this kind of voice replication scamming. It will be interesting how AI/Reality produced content will be deciphered in the future. Seems as though some sort of authentification proceeder with need to be set up to prevent deception.

[@ssartre5240]

Will the time come when man will invent something for the benefit of mankind without thinking of the evil use and personal gain he may obtain?

[@skycloud4802]

This invention is merely a tool. It can be used for good or used for evil. It's up to people to determine what use AI will be.

[@Krytern]

You're confusing the same people investing it with the people using it to scam. You seem to be putting every single person in the world under the same, broad brush. Don't be ignorant.

[@billybobkingston5604]

50 quid for lunch?

[@MozzieMutant]

Must be a MS meal deal 😂

[@strikeforcealpha9343]

This is how Skynet starts!

[@johnbarrett915]

Make friends with as many "John Conners" as possible. In fact, befriend anyone with the surname Conners, just to be safe!

[@skycloud4802]

Time travel isn't possible.

[@johnbarrett915]

@@skycloud4802 Yes, it is!

[@JamesPhillips-p1g]

How do you prevent pegius software and deep fake imagery?

[@adelhmonteiro2849]

This is going towards "I, robot" movie ...... We are digging our own grave

[@tslee8236]

Don't trust anything digital.

[@OperationDx1]

Pandora is out of the box. No putting it back. It's already far to late to do anything about it.

[@jimmy7434]

I suppose it’s the video and audio version of fake text in papers and books. I suppose like now when choosing where to source what you read, so you will have to source diligently what you watch and listen to. I’m more worried about ai automating jobs than anything.

[@user-il9qo4qc4n]

Why did tech companies ever create these AI tools? Surely they could have predict this.

[@johnbarrett915]

Money!

[@Azulicine.Cinemato]

Mainly for the good parts it can do like finding cures, helping to support people with financial difficulties, help people learn faster and much other really benifitual stuff for society in general but yeah, they should take more responsibility to controll the more sinister stuff that people may do with it

[@mhtbfecsq1]

​@@Azulicine.Cinematono, that's the smokescreen. It's all about money, power, control and the geopolitical arms race. Have you seen the presentations given by tech companies for brain microchips which they openly sell as being to increase productivity for companies? A new type of slavery.

[@cx6894]

Because another company would

[@user-il9qo4qc4n]

@@Azulicine.Cinemato Deepfakes and Voice Clones are a different thing.

[@simonmoore8414]

Deepfake of a deepfake of a deepfake

[@Mattbriggs85]

This tech is only going to get better smh.

[@Barnacl3_Boi]

£50 for lunch?! How much are these lot on 🤣

[@lee9650]

Reminds me of the BBC drama "the capture".

[@paradox627]

How do we know that this video is not a deepfake ?

[@jennafatimab.eugenio7844]

this .

[@IRLsukuna]

Imagine all the shxx they're doing on the Black Market with all this AI

[@AdamEuroS]

Making billions

[@IRLsukuna]

@@AdamEuroS ransom sm1s daughter, if u go the cops gonna put 1 in her head 💀

[@debraanderson4738]

What if it’s just a voice message on messenger and not a picture or on telegraph and they send a voice message with a fake Mel Gibson?

[@SuzanaMantovaniCerqueira]

Create an identity to be checked when the things are real , something to give legitimate, a seal. I am quite disturbed why until today nobody ( authorities ) created an internet identity for us. Why not ?

[@defenderofdivinelaw22]

You can’t deep fake your soul

[@janverboven]

As I said before - nobody can pull the plug to those fields of intercocetad puters (it get's it wrong interconnected was the word) And puters might be right (how fast AI is correcting is scary) - This isn't fun - it reality - a fake one. My ' interconnected' was not recognized, or was it ??

[@londonroad1653]

Beginning of the end

[@user-uv5vr2yh9l]

BUDDHA I have heard that on one occasion the Blessed One was staying among the Kajjangalas in the Bamboo Grove. Then the young brahman Uttara, a student of Parasiri[1] went to the Blessed One and, on arrival, exchanged friendly greetings & courtesies. After this exchange of courteous greetings he sat to one side. As he was sitting there, the Blessed One said to him: "Uttara, does the brahman Parasiri teach his followers the development of the faculties?" "Yes, master Gotama, he does." "And how does he teach his followers the development of the faculties?" "There is the case where one does not see forms with the eye, or hear sounds with the ear [in a trance of non-perception]. That's how the brahman Parasiri teaches his followers the development of the faculties." "That being the case, Uttara, then a blind person will have developed faculties, and a deaf person will have developed faculties, according to the words of the brahman Parasiri. For a blind person does not see forms with the eye, and a deaf person does not hear sounds with the ear." When this was said, the young brahman Uttara sat silent & abashed, his shoulders slumped, his head down, brooding, at a loss for words. The Blessed One - noticing that Uttara was sitting silent & abashed, his shoulders slumped, his head down, brooding, at a loss for words - said to Ven. Ananda, "Ananda, the development of the faculties that the brahman Parasiri teaches his followers is one thing, but the unexcelled development of the faculties in the discipline of a noble one is something else entirely." "Now is the time, O Blessed One. Now is the time, O One Well-Gone, for the Blessed One to teach the unexcelled development of the faculties in the discipline of the noble one. Having heard the Blessed One, the monks will remember it." "In that case, Ananda, listen & pay close attention. I will speak." "As you say, lord," Ven. Ananda responded to the Blessed One. The Blessed One said: "Now how, Ananda, in the discipline of a noble one is there the unexcelled development of the faculties? There is the case where, when seeing a form with the eye, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity.' With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as a man with good eyes, having closed them, might open them; or having opened them, might close them, that is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to forms cognizable by the eye. "Furthermore, when hearing a sound with the ear, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity.' With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as a strong man might easily snap his fingers, that is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to sounds cognizable by the ear.

[@user-uv5vr2yh9l]

"Furthermore, when smelling an aroma with the nose, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity.' With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as drops of water roll off a gently sloping lotus leaf & do not remain there, that is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to aromas cognizable by the nose. "Furthermore, when tasting a flavor with the tongue, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity.' With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as a strong man might easily spit out a ball of saliva gathered on the tip of his tongue, that is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to flavors cognizable by the tongue. "Furthermore, when touching a tactile sensation with the body, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity.' With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as a strong man might easily extend his flexed arm or flex his extended arm, that is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to tactile sensations cognizable by the body. "Furthermore, when cognizing an idea with the intellect, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He discerns that 'This agreeable thing has arisen in me, this disagreeable thing... this agreeable & disagreeable thing has arisen in me. And that is compounded, gross, dependently co-arisen. But this is peaceful, this is exquisite, i.e., equanimity. With that, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. Just as a strong man might let two or three drops of water fall onto an iron pan heated all day: Slow would be the falling of the drops of water, but they quickly would vanish & disappear. That is how quickly, how rapidly, how easily, no matter what it refers to, the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing ceases, and equanimity takes its stance. In the discipline of a noble one, this is called the unexcelled development of the faculties with regard to ideas cognizable by the intellect. "And how is one a person in training, someone following the way? There is the case where, when seeing a form with the eye, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. He feels horrified, humiliated, & disgusted with the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing. "When hearing a sound with the ear... When smelling an aroma with the nose... When tasting a flavor with the tongue... When touching a tactile sensation with the body... When cognizing an idea with the intellect, there arises in him what is agreeable, what is disagreeable, what is agreeable & disagreeable. He feels horrified, humiliated, & disgusted with the arisen agreeable thing... disagreeable thing... agreeable & disagreeable thing. "This is how one is a person in training, someone following the way. "And how is one a noble one with developed faculties? There is the case where, when seeing a form with the eye, there arises in a monk what is agreeable, what is disagreeable, what is agreeable & disagreeable. If he wants, he remains percipient of loathsomeness in the presence of what is not loathsome. If he wants, he remains percipient of unloathsomeness in the presence of what is loathsome. If he wants, he remains percipient of loathsomeness in the presence of what is not loathsome & what is. If he wants, he remains percipient of unloathsomeness in the presence of what is loathsome & what is not. If he wants - in the presence of what is loathsome & what is not - cutting himself off from both, he remains equanimous, alert, & mindful. "When hearing a sound with the ear... When smelling an aroma with the nose... When tasting a flavor with the tongue... When touching a tactile sensation with the body... When cognizing an idea with the intellect, there arises in him what is agreeable, what is disagreeable, what is agreeable & disagreeable. If he wants, he remains percipient of loathsomeness in the presence of what is not loathsome. If he wants, he remains percipient of unloathsomeness in the presence of what is loathsome. If he wants, he remains percipient of loathsomeness in the presence of what is not loathsome & what is. If he wants, he remains percipient of unloathsomeness in the presence of what is loathsome & what is not. If he wants - in the presence of what is loathsome & what is not - cutting himself off from both, he remains equanimous, alert, & mindful. "This is how one is a noble one with developed faculties. "So, Ananda, I have taught you the unexcelled development of the faculties in the discipline of a noble one; I have taught you how one is a person in training, someone following the way; I have taught you how one is a noble one with developed faculties. Whatever a teacher should do - seeking the welfare of his disciples, out of sympathy for them - that have I done for you. Over there are the roots of trees; over there, empty dwellings. Practice jhana, Ananda. Don't be heedless. Don't later fall into regret. This is our message to you all." That is what the Blessed One said. Gratified, Ven. Ananda delighted in the Blessed One's words. ( "Indriya-bhavana Sutta: The Development of the Faculties" (MN 152), translated from the Pali by Thanissaro Bhikkhu. Access to Insight (BCBS Edition), 30 November 2013, www.accesstoinsight.org/tipitaka/mn/mn.152.than.html . )

[@jonathaneffemey944]

Thanks for posting

[@stewiefy]

it feels like we need to program AI to not allow itself to be used by bad actors for nefarious purposes

[@johnbarrett915]

Computers are not capable of subjective reasoning, you can't programme good/bad. A computer either does something or it doesn't.

[@mhtbfecsq1]

You can't stop bad people building bad A.I

[@deepakdeepu-rp5ye]

AI is open source. If bad guys want to make it according to their needs they'll make it

[@AwakeAssembly-fe5sq]

Appreciated ❤

[@AwakeAssembly-fe5sq]

That's why even a picture is hearsay and do you remember the day you were born

[@manassehsweeney2976]

Makes you wonder why our GPs insist on interviewing over the phone...??????????

[@starnostras]

We don't prevent AI. We need to increase education budgets to match a more sophisticated world. That won't happen in the neo-liberal near-dystopia we're racing towards. Still. Ask a stupid question Channel 4, get a flippant answer.

[@darrell20741]

How do you get human journalists to do more than ask questions? I say do not publish until you have the answers, else it is a waist of people's time!

[@Truthseeker371]

Even without AI, politicians and monarchies have doubles.

[@janetta-t4u]

Stop excepting it

[@mukhumor]

“I'm sorry, Dave. I'm afraid I can't do that,” 🙄

[@gugunanak134]

It's so confusing. I was suspecting the news reporter as deep fakes as well.

[@vthomas375]

What next, this may look and sound like we've been to the moon and visited Mars etc.?

[@sommmeguy]

And your not even talking about pornography yet.

[@johnbarrett915]

Oh, its out there already!

[@skycloud4802]

On the plus side, at least it will make OnlyFans obsolete and irrelevant.

[@marchumphreys3865]

​​@@skycloud4802ow is that a good thing buddy ? , the e girls will just return to prostituting on the streets again !

[@drewsire-xl3df]

this is unstoppable. we will have to move to a system where crime must be caught on the spot.

[@s44yyr]

How you will prove a crime wasnt you? Genuinely worrying

[@tslee8236]

Find a better AI

[@novagardenstudios]

Prevention is an impossibility. Regulation and detection however are attainable.

[@richardzungu2447]

AI will be the end of us.

[@aporue5893]

giveaway spot: if the face fades or wobbles like a filter

[@darrell20741]

Your video headline was "How do we prevent AI from creating deepfakes?" I did not hear the answer. I will read on in the replies for any actual answers.

[@user-dj3yv6je9n]

Turn off AI. Its gone to far

[@chinmaysangoram]

And yet we have more advocates, for AI, than naysayers

[@aaronlim13]

Will AI have instinct ok one day and steal all the Bank money for the whole world?

[@PrincessHathor]

Today we are in the age of to-morrow..🤖

[@debraanderson4738]

What website or what software do they use to do this? We should be banned

[@Centurion-ph7gk]

I think we are gonna see a divorce from the internet

[@noragardner1629]

This is ridiculous. People need to learn to see and hear these. Most of the demonstrations in this video are so obvious if you have even the littlest bit of common sense and basic observation skills. Are people really so blind that they can’t see these?! This just shows how stupid most people are. Human stupidity is at fault here on multiple levels 😂🙄 also, photoshop and photo retouching have been around for a long time and this is really no different.

[@kaminiphilip9992]

The way things are going...how do we control this...maybe in time to come...people will give up comunicating...go back to the good old days...LETTERS...money transfer...go through Money Order transfer through 😂the post office...bottom line..Go Manual..better then getting burnt and loosing all your money 😂

[@Miles_305]

Yikes😟

[@davidmurphy563]

We've had photoshop for decades faking photos

[@T61APL89]

Photoshop takes time and effort, pooping out a midjourney prompt does not. Multiply that by 10 when you consider there are literally dozens of active botnets numbering in the millions. What about foreign bad actors like China and Russia who already utilize thousands of machines to run disinfo campaigns globally (this is not illegal per UN law btw)

[@claritylouise2347]

I need the future ! This is stupid

[@veehope2702]

Just accepts all images digital or sound are fake by default. Problem solved.

[@donttrustgoogle8107]

Criminals.will love this 😀 judges cant convict anyone with voice evidence

[@cx6894]

imagine all the porn

[@alexojideagu]

Plot Twist, the "Fake" Martin Lewis was real, and the Martin Lewis claiming it was fake, is a Deep Fake.

[@wildweasel3001]

The possibility something could be done doesn't make it a risk. Stop be hysterical

[@user-pl7ml6ep1v]

good

[@RumoredAtmos]

The great deception is happening lol

[@catsrule9841]

Don’t be gullible, if Elon musk befriends you online but needs a little money, don’t give him a penny.

[@emilymorley3655]

Humanity loves technology but we have created Frankenstein -AI will prevail over humanity

[@morgengabe1]

Turn the humans off. Could prolly kick the can down the road by ending capitalism though.

[@wildweasel3001]

Yeah because there was no fraud before AI 😂

[@marchumphreys3865]

Because AI dont work " it just makes things worse " but I know I'll see your face again.....

[@djjlc]

We don’t care and this is old news

[@chrisevans19692]

I think this is just the beginning . Now it's just deep fake videos, but I fear it won't be long before its deep fake ai robots that you can't tell apart from the real person. What do you do if a criminal uses a robot copy of you to commit a crime

[@tinygold772]

Cant believe they are just saying “oh well…just accept we don’t have a shared reality anymore”……

[@israeldiegoriveragenius2th164]

Do not comply. No to vaccine passports, no to mandatory vaccines. No to masks, no to tests, a total disgrace

[@RealUlrichLeland]

Bot

[@AdamEuroS]

Deepfake anti Biden bot

[@victorelfring]

Bot from 2020. Get a new script you plank!

[@PrimeNPC]

Don't program it to... Lol. AI doesn't exist and it's hilarious people believe actually intelligent and sentient ai is here or round the corner.

[@KingLemonSucker]

Why not... Just stop believing what we see? And teach this widely.

[@zoomermcboomer4771]

"Seeing is believing" No such a strong argument anymore lol.

[@JacqBell-zt3bs]

“Seeing is believing” heard that phrase in 2021 by some individuals involved with AI technology.

[@PrincessHathor]

Today we are in the age of to-morrow..🤖