How he got ₹1 CR funding | shark tank | start up guide| NIT RAIPUR

How he got ₹1 CR funding | shark tank | start up guide| NIT RAIPUR | Rohit Das

Рет қаралды 1,307

Күн бұрын

Join us in this exciting episode as we dive into the world of entrepreneurship with a special guest from the hit show Shark Tank! the visionary behind a thriving masala company that’s taking the culinary scene by storm. Discover the secrets to turning a family recipe into a successful brand, the challenges of standing out in a competitive market, and the valuable insights he gained from pitching to the Sharks. Whether you’re a budding entrepreneur or a spice enthusiast, this episode is packed with inspiration, practical advice, and a dash of flavor that will leave you hungry for more! Tune in for a blend of business savvy and culinary passion!
In today's episode of Rohit Talks, we're diving into the flavorful world of spices with ZOFF's co-founder Akash Agrawal. ZOFF, standing for Zone of Fresh Food, is spicing up the market with its recent expansion and innovative approach to preserving the authenticity of Indian spices. From a successful pitch on Shark Tank India to planning an IPO in the next few years, ZOFF has seasoned its journey with strategic growth, aiming to become a Rs 300 crore brand by 2025-26.
Join us as Akash shares the essence of ZOFF's success, including their pioneering use of Air Classifying Mills for cool grinding-a first in India-that keeps spices fresh and flavorful. We'll explore how ZOFF's e-commerce-first strategy led to a presence across major platforms and 10,000 general trade stores, with plans to increase to 50,000 by the next fiscal year. Akash also discusses their foray into dry fruits and seasonings, and their international expansion beginning with Amazon USA.
In this rich conversation, we also delve into the vibrant startup culture in India, where startups like ZOFF are part of a larger narrative of innovation and disruption. With India ranking third globally in the startup ecosystem, we witness an entrepreneurial spirit fueled by technology, accessibility of capital, and a burgeoning middle class34.
We wrap up by discussing the unique challenges and opportunities of the Indian market, and how ZOFF navigates the diverse consumer landscape. For more such flavorful conversations, subscribe to our channel and join us in Rohit Talks the world of startups and innovation.