How He Turned His Side Hustle Into A $100M Business

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Sam Parr (@theSamParr) is joined by Noah Kagan (@noahkagan) to discuss how he started AppSumo as a side hustle and turned it into a $100M business.
They also dive into what he's working on now, what he learned from his recent meeting from Peter Thiel, the books that have had. the biggest impact on him, and what he's reading now.
Links:
📧: Sign up for The Hustle Daily Newsletter: link.chtbl.com/2oIl5DQ6
🎙️: Download Our Podcast: link.chtbl.com/EwsCzscF
A podcast where we brainstorm new business ideas based on trends & opportunities we see in the market. Sometimes we have famous guests, and they do it with us.
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Show Notes:
(0:30) - Noah's schedule and what he's working on now
(11:30) - Why Noah doesn't think 10 years ahead
(22:15) - Does being rich really make you happier? (Yes)
(35:05) - Noah's thoughts from meeting Peter Thiel and startup cities
(47:10) - How would you live differently if you were a billionaire?
(58:15) - What Noah and Sam are reading

[@nulls615]

Lmao I love when Sam asks a question and then follows up Noah's answer with "Isn't that crazy?". He looks like a happy kid - love it.

[@crelloc]

lmao

[@mustwatchlive]

Facts I was just about say that, he always be saying isn’t that amazing

[@jonathanc2179]

Noah, I’ve been watching him for a few years. He is so authentic and hasn’t changed who is which is incredible.

[@Aastikya]

The most underrated Podcast on KZbin! Holy hell! The insights and people they talk about. Damn! I kinda wish this doesn't blow up

[@pabloottenwalderjr]

This is the dopest interview I’ve heard I like when actual successful people talk openly, I feel like crypto is VC for poor people lmao

[@AddieMcD]

Noah: “sam am i cutting you off dude?” Sam: “No, (that’s me) go ahead.” 😂

[@marctaylor1142]

He just can't stop 😂

[@Cloudnine2024]

Noah is sooo cool and real. Very refreshing!! He needs to become a regular. Kinda like Tim Ferriss and Kevin Rose.

[@bryanprospers]

Noah is the best. Always keeps it real 💯

[@teju]

I love how you guys are just chatting away at the end and getting hyped at each others recommendations.

[@naknickgames]

Awesome episode! Sam do you have by any chance your book list on goodreads?

[@HIGHCLASSBOSS]

Just had to subscribe every hustler dream is to touch a 100 mill respect to this guy and this podcast!!

[@MedianCobrowse]

Yo Noah is the greatest! This felt soo real.

[@brutuslederl6562]

Did any get al the books that was recommended?

[@DannyMiranda]

This is an awesome episode. Thank you for doing this, guys.

[@PrivacyDefend]

"He had a disco ball inside, it was crazy" 😂😂😂

[@FigueroaOFFICIAL]

How come there’s never any links about your guests and their business?

[@samgamewell]

This was a great one! Well done guys! & yes you make me laugh!! I run my business & listen.. You’re all highly inspiring! ❤

[@milosbubaja]

One of my friends told me a story about a girl who was making a testimonial ads with her friends at college. He heard it in My First Million Podcast but can't remember in which episode, can you guys help me please?

[@pavelroll4318]

Another great episode! Missing the intro and outro song...

[@MrBlazestart]

Wish you would have gave some more background info on his venture

[@Eazpezey]

Love this guy!

[@anatolycorp.]

Great conversation!

[@ericmartinson3502]

I love that Noah's lights get darker and darker

[@BigBizBreezy]

I dig the show guys 😂 don’t be so hard on yourself

[@ISEWolfpack]

How do the lights go out on Noah and it not even get a mention? 😂

[@Darsy369]

steady droppin hits!

[@ray-mc-l]

haha i like that someone finally flipped the script and asked sam how much money he's making :) he's very forward with those questions (not that i'm complaining, i want to hear the answers)

[@dd-xi1eh]

This was dope 😍

[@willcollins5660]

20:15 $800 Vacuum cause you to be nervous Sam. Glad you still have that frugal and humble mindset. You are playing it safe despite your bank account size. Please have KZbinr Stephan Graham on, he too is frugal, humble and playing it safe despite his financial success.

[@seempaq]

Follow curiosity. Massive.

[@chiragpatel849]

damn this is pretty good content

[@frost8211]

Ryan Pineda does that NFT real estate collab with his community

[@ScottyLeeBarrett]

Thanks, guys! Been following Noah for some time now. Now following Sam.. lol I’m a professional artist. 🤷🏽 I paint airbrush souvenir T-shirts among a few other products. I roughly gross $100k per year. What would be your honest advice? I believe KZbin is where I should focus. EComm or content base content? Both? Do something else entirely?? lol I’m interested in taking my business online. If I was your “friend” or favorite nephew, lol what would your advice to generate $20,000 per month? My daughter is Autistic and I can’t travel as much to work shows, so, online is where I need to be. Thank you so much for the great content! 💥👊🏽😎

[@freeestyleobsessed]

Just start a KZbin, you might go viral because nobody is doing what you’re doing

[@andrewxzvxcud2]

@5:25 he was right

[@AlkaPwnige]

Man the stocks from being employee #30 at Facebook …. probably haunted him for awhile lmao Tho he has obviously done well and prob put it past him

[@DannyMiranda]

"When I was in my 20s, I wanted to have status. And in my 30s, I'm still doing that." 😂

[@PrivacyDefend]

shout out money twitter

[@YasinNabi]

the best way to start a business with no money is to learn high income skill and start a side hustle then convert it to a business. a fellow creator. !!...

[@eadad4371]

This video is so Exceptional, as it answers a lot of question regarding financial independence ,enterpreneurship and how to be a good investor. Well, this year is a good year for me , as I accumulated over 500% ROI from the bullish nature of the market. I am glad to have invested in the financial market following instructions and allowing a licensed investment adviser help me with my investment decision

[@rosekaplan219]

You are right. I also started my journey towards actualizing Financial independence. I am sick off earning from only one source esp 9-5daily. But I am having a tough time finding a good investment adviser. Seeing your testimonies, I believe that you achieved this through a good tactical means. I hope you don't mind sharing information on how you made it possible?;:

[@eadad4371]

@@rosekaplan219 I invest across the top markets but not by myself tho. I follow the guardians of Travis Alan Peter, you might have heard of him. I can correctly say he's worth his salt as a financial adviser as his diversification skills are top notch. I say because I see that in his results as my portfolio grows by average of 30 to 60% on a monthly basis

[@rosekaplan219]

@@eadad4371 I appreciate your advice. It's hard to find someone that's reliable. When I see how much you've made investing, I could really use your investment advisor. That is, if you don't mind sharing his information.

[@eadad4371]

@@rosekaplan219 look him up on the internet and leave him message he's quite popular for his service he was recently featured on bloomberg

[@theresamaddison1304]

@@eadad4371 This is the third time I've seen this name, Travis Alan Peter. The name is getting more popular as the day goes on, I'm happy with how many lives I've seen on testimonials. Travis Alan Peter has improved financially.

[@RadicalNuance]

Old intro was objectively better - Sam Harris caved as well

[@tiktoktiktik4820]

Why does Noah remind me of Bill Burr

[@whiteknight7wayne493]

Its his verbal cadence and how he pronounces words somewhat loosely.

[@dangould4860]

First.

[@ajm01010]

Too many interruptions from Sam but otherwise really great interview

[@sayfami3927]

🙌🏾👏🏾👈🏾💯💎

[@petertams394]

Isn’t that nuts ?

[@s133p3r0]

Why is this in my recommended? I don't care about other peoples money.

[@TleeMN]

Jesus these guys are tools

[@freeestyleobsessed]

😂

[@MegaPoliyo]

Sigh.

[@shivendrarajgurung4652]

He can donate his blood to me.. Technically I'll have his blood in my body so may consider me his son.. He can donate a million as a by product :) 🔥🔥 how about that

[@curryeater259]

Jesus, you really need to get Shaan on these. Also no Sam, the Mercedes isn't "always running" literally. That would be idiotic. The book just meant that the driver(s) needed to be ready to drive Thiel anywhere.

[@rehanjawaid8341]

Can you stop wasting my time please, unless you have an idea to turn $100 into $100 billion then I am not interested. Seriously only $100 million??

[@whiteknight7wayne493]

lol. Ya this is not for u...it for us hopefuls whod like to make anywhere near any million and 100 x would be super.